Real Estate Professional Shekhar AgrawalEarns Lakhs with Smart Strategies | Digital Azadi

Digital Azadi

11 Aug 202415:12

Summary

TLDRShekhar Agrawal, a 26-year-old from Kolkata, shares his inspiring journey from financial struggles to becoming a digital millionaire. He discusses starting a real estate agency, learning digital marketing, and generating significant revenue in a short time. His story emphasizes the importance of perseverance, learning, and implementing digital strategies to achieve success in the real estate sector.

Takeaways

💼 Shekhar Agarwal, a college dropout from Kolkata, successfully transitioned to digital marketing after starting a real estate agency three years ago.
📈 After struggling for six months, Shekhar made his first sale in the seventh month using digital marketing, earning around ₹15,000.
💡 He credits digital marketing for generating 400 leads and earning over ₹9 lakh in revenue over the past five months.
🚀 Shekhar started learning digital marketing by borrowing money from a friend to purchase an online course.
🏠 Initially unfamiliar with real estate terms, Shekhar learned about the industry on the go, including key concepts like carpet area and built-up area.
🤝 His real estate business grew from just 2-4 sales per month to 8-10 conversions after applying digital marketing strategies.
💪 Shekhar emphasized perseverance and continued learning, particularly through failures in his initial digital ad campaigns.
🔑 He highlighted that getting started with even basic knowledge (Version 1) is more important than waiting for perfection.
🎯 His ability to generate leads for real estate properties with just ₹5,500 in ad spend, resulting in 400 leads, was a key success factor.
🌟 Shekhar's story serves as an inspiration, emphasizing that determination, upgrading skills, and proper guidance can lead to success in any field.

Q & A

What was Shekhar's initial struggle in his career?
-Shekhar initially struggled as he came from a financially challenged background and had to support his family from a young age. He worked part-time at a cyber cafe after school to support his family.
How did Shekhar get into real estate business?
-Shekhar's journey into the real estate business began when his friend suggested they start a partnership in real estate. They began their own real estate agency and learned the trade.
What was Shekhar's first breakthrough in the real estate business?
-Shekhar's first breakthrough came after seven months of hard work when he successfully converted a lead into a client, which resulted in a significant revenue of 10,000 to 15,000 INR.
How did digital marketing help Shekhar grow his business?
-Digital marketing helped Shekhar generate leads and increase his revenue. He learned digital marketing and applied it to grow his business, resulting in generating a revenue of 9 lakh INR in the past five months.
What was Shekhar's initial challenge with digital marketing?
-Shekhar's initial challenge with digital marketing was not knowing how to generate leads, where customers would come from, and not understanding the terms used in real estate marketing.
What was the turning point for Shekhar in improving his digital marketing skills?
-The turning point for Shekhar was when he found an online course by Digital Aajadi and decided to invest in it despite financial constraints, which significantly improved his digital marketing skills.
How did Shekhar's approach to learning digital marketing differ from others?
-Shekhar's approach was to learn digital marketing thoroughly before moving on to other aspects of his business. He focused on mastering one area at a time, starting with digital marketing before considering website development.
What was the impact of Shekhar's investment in the digital marketing course on his business?
-After investing in the digital marketing course, Shekhar saw his subscriber count increase from 1100 to 3300 and his monthly sales conversions increased from two to ten.
What was Shekhar's strategy for targeting leads in his digital marketing?
-Shekhar's strategy involved learning how to effectively target leads through digital marketing. Initially, he struggled with this, but after learning more, he was able to get leads easily and at a lower cost.
How much revenue has Shekhar generated since he started applying digital marketing?
-Since Shekhar started applying digital marketing, he has generated a revenue of 9 lakh INR, with approximately 2 to 3 lakh INR still in the market that has not been realized yet.
What advice does Shekhar have for others looking to start their own business?
-Shekhar advises others to start with what they have and focus on moving forward. He emphasizes the importance of learning and implementing what you've learned, and not to give up even when facing challenges.

Outlines

00:00

🌟 Journey to Digital Success

The speaker, Shekhar Agrawal, shares his inspiring journey from humble beginnings to becoming a successful digital entrepreneur. Born in Kolkata, Shekhar witnessed his family's financial struggles and decided to support them by working part-time in a cyber cafe while studying. After completing high school, he worked with his father in their tailoring shop to save money for college. Despite these challenges, Shekhar managed to generate a revenue of 9 lakh rupees in the past five months with the help of digital marketing. He expresses gratitude for the opportunity to speak and credits Digital Freedom and its guidance for his achievements.

05:01

🚀 Overcoming Obstacles in Real Estate

Shekhar discusses his initial struggles in the real estate business, including the lack of leads and understanding of industry terms. He and his friend, Ajay, started their real estate agency without any clear plan but eventually managed to secure their first conversion after seven months of hard work. Shekhar then talks about learning from larger companies and implementing digital marketing strategies. He shares his experience of joining a digital marketing course, which significantly improved his online presence and lead generation. The course helped him understand the importance of targeting and optimizing ads, leading to a steady increase in sales and conversions.

10:03

💰 Achieving Financial Milestones

In this paragraph, Shekhar details his financial achievements, including generating leads at a low cost and increasing his monthly sales to 8-10 conversions. He mentions investing in a digital marketing course, which he financed by borrowing money from a friend. The course proved to be a turning point, as it equipped him with the skills to grow his business further. Shekhar also reflects on the importance of belief in oneself and the willingness to learn and work hard to achieve success. He concludes by expressing his desire to pay it forward by sharing his story and inspiring others to pursue their dreams.

Mindmap

Keywords

💡Digital Marketing

Digital Marketing refers to the use of digital channels to promote products or services. It is a key theme in the video, as the interviewee, Shekhar Agarwal, credits digital marketing for generating revenue and growing his business. He mentions using digital marketing strategies to convert leads into customers and increase his revenue to 9 lakh rupees in the past five months.

💡Lead Conversion

Lead conversion is the process of turning potential customers into actual customers. The video discusses Shekhar's journey from struggling to get his first conversion in the seventh month to achieving eight to ten conversions per month. This shows the importance of lead conversion in sales and business growth.

💡Revenue Generation

Revenue Generation is the process of creating income from various sources. In the script, Shekhar talks about generating revenue through his real estate agency, emphasizing the role of digital marketing in increasing his earnings to 8-9 lakh rupees in a short span.

💡Real Estate Agency

A real estate agency is a company that provides services related to real estate, such as selling, buying, or renting properties. Shekhar started his own real estate agency at the age of 26 and learned digital marketing to grow it. The video highlights how his agency's success is tied to his ability to understand and apply digital marketing concepts.

💡Drop Out

To drop out means to leave a school or university before completing a course of study. Shekhar mentions that he had to drop out of college due to financial constraints, which is a significant part of his personal narrative. It also sets the stage for his entrepreneurial journey and the challenges he overcame.

💡Financial Struggle

Financial struggle refers to the difficulty of making ends meet or managing finances. The video script describes Shekhar's family's financial struggles, which motivated him to work part-time and eventually start his own business to support them.

💡Part-Time Work

Part-Time Work involves working for a company or business for fewer than the usual number of hours. Shekhar started part-time work at a cyber cafe after school to support his family financially, illustrating his early efforts to contribute to the household income.

💡Self-Learning

Self-learning is the process of teaching oneself a new skill or subject without formal instruction. Shekhar learned digital marketing through self-learning, which allowed him to apply it to his business and achieve significant growth.

💡Sales

Sales refer to the activity of selling products or services. In the context of the video, Shekhar discusses increasing his sales through digital marketing strategies, highlighting the direct correlation between his marketing efforts and sales outcomes.

💡Inspirational Story

An inspirational story is a narrative that motivates or inspires others. Shekhar's story is described as inspirational because it shows how someone with limited formal education and financial resources can achieve success through hard work, determination, and the strategic use of digital marketing.

💡Struggle

Struggle refers to the act of fighting or striving to achieve something. The video frequently mentions Shekhar's struggles, particularly in the early stages of his business, to emphasize the challenges he overcame to reach his current level of success.

Highlights

The individual became a digital millionaire within six months.

Generated ₹90 lakh revenue in the past five months with digital marketing.

Started with no formal education and dropped out of college.

Founded a real estate agency at the age of 26.

Learned digital marketing to upgrade and grow the business.

Earned ₹8 to 9 lakh in the last four to five months from digital marketing.

Achieved 8 to 10 conversions per month with two to four sales properties.

Initially struggled for six months before getting the first conversion.

Generated leads by placing ads and learning from big companies.

Started with no knowledge of real estate terms like 'super built-up area' or 'carpet area'.

Initially had no website and no idea how to increase subscribers or create videos.

Increased sales from one to two per month by continuously posting on Facebook.

Found the digital freedom course online and decided to learn digital marketing.

Invested ₹5500 for 400 leads and got a return by converting them.

Generated ₹10-15 lakh revenue from a single ad campaign.

Reached 3300 subscribers on the YouTube channel from 1100.

Started running Facebook ad campaigns which brought in consistent leads.

Initially failed multiple times but kept trying and eventually succeeded.

Achieved Diamond membership in the digital freedom program.

Paid off the loan for the course within three months and became debt-free.

Inspiring story of overcoming obstacles and achieving success through digital marketing.