NÃO QUERO DINHEIRO, dinheiro eu pego no banco | Shark Tank Brasil

Summary

Luciano, founder of W20, a São Paulo-based equipment rental company for construction, seeks investment for franchise expansion. Despite competition from a larger player, he offers flexible rental terms and emphasizes the importance of machine maintenance. Luciano's company has seen significant growth, with a 60% increase in the past two years. He aims to replicate his business model through franchising, requiring a smart investment of 195,000 reais for a 33% stake in the franchise opportunity.

Takeaways

• 😀 Luciano is a partner at W20, a machine rental company based in Santo André, São Paulo.
• 👷 W20 rents out various types of construction equipment to businesses and individuals for construction projects or personal use.
• 📈 The business has seen significant growth, especially during the pandemic, with a 60% increase in the last two years.
• 💼 Luciano is seeking smart money investment of 195,000 reais, which represents 30% of the franchise company's value.
• 🏢 The initial investment for a franchisee includes a minimum stock of machines costing 320,000 reais, plus franchise fees and setup costs.
• 💼 The payback period for the investment is estimated to be between four to five months.
• 📊 Luciano's flagship unit has a monthly turnover of 150,000 reais, with a net profit margin of 30%.
• 🔧 The company differentiates itself by offering flexible rental periods and maintaining machines in good condition, replacing them every two years.
• 💼 Despite competition from a larger player with 15 stores in São Paulo, Luciano believes there is room for growth and his business model can compete effectively.
• 🤝 Luciano successfully secures an investment deal with one of the 'sharks', structuring the new company with equal 33% stakes for each of the three partners.

Q & A

Who is Luciano and what is his business?

Luciano is a partner and founder of W20, a machinery rental company based in São Paulo, Brazil. His company rents out various types of equipment needed for construction and other services.

What types of clients does W20 cater to?

W20 serves both corporate clients who use their machinery for construction projects and individual clients who prefer to rent equipment for personal use rather than hiring professionals.

What is the growth trend of W20 over the past few years?

W20 has seen a consistent growth trend, with a significant increase of approximately 60% in the last two years, particularly due to the pandemic.

Why is Luciano seeking investment on the show?

Luciano is seeking smart money of 195,000 reais, which corresponds to 30% of his franchise company, to replicate his business model through franchising.

What is the minimum stock of machinery required to start a franchise of W20?

The initial investment for the machinery is 320,000 reais, not including the franchise fee and other setup costs such as real estate and vehicles.

How long does it take for a W20 franchise to break even?

The break-even point for a W20 franchise is estimated to be between the fourth and fifth month of operation.

What is the net profit margin for W20's operations?

The net profit margin for W20 is around 30%.

What is the current monthly revenue of Luciano's pilot unit?

The pilot unit of W20 generates a monthly revenue of 150,000 reais.

How does Luciano differentiate W20 from larger competitors with more outlets?

Luciano emphasizes the flexibility of his service, such as renting machinery for shorter periods and not just fixed terms, and the quality of maintenance and cleanliness of the equipment.

What is the cost of a betoneira (concrete mixer) and how much does W20 charge for renting it?

The cost of a betoneira is 4,500 reais, and W20 charges 390 reais for a 30-day rental.

What is the main concern of the investors regarding Luciano's business model?

The investors are concerned about the scalability and the ability of the business to compete with larger, more established players in the market, as well as the return on investment for a potential franchisee.