I launch an AI Newsletter Brand with $0

Summary

In this video, the creator embarks on a zero-budget challenge to launch an AI-powered newsletter from scratch, debunking the myth that building a successful newsletter is difficult. Utilizing AI tools like ChatGPT and Gummysearch for market research and sentiment analysis, the creator identifies a growing market and pain points to target. The video outlines the RBL system for research, branding, and launch, showcasing a step-by-step process from concept to gaining initial subscribers on Reddit. The creator emphasizes the importance of speed, relevance, and adaptability in newsletter creation and growth.

Takeaways

• 🚀 The video aims to launch an AI-powered newsletter brand from scratch with a $0 budget, challenging the notion that creating a successful newsletter is difficult.
• 🔍 The creator has already successfully launched two newsletters and intends to demonstrate the process using AI tools like ChatGPT, emphasizing that one doesn't need to be exceptionally intelligent to succeed.
• 📝 Transparency is key; the video promises to show the real deal without hiding or sugarcoating any aspects of the process.
• 📉 The creator sets three strict rules for the challenge: use AI tools extensively, have no budget for research, building, and launching, and not to promote the newsletter to existing followers or personal networks.
• 🔑 The RBL system (Research, Brand, Launch) is introduced as the framework for launching the newsletter, highlighting the importance of each step.
• 🔑📈 Research is identified as the most crucial part, focusing on finding a growing market and a real problem to solve, which is essential for rapid growth.
• 🔎 Tools like Explodingideas and Google Trends are used to identify growing markets, while Gummysearch.com is employed for sentiment analysis on Reddit to uncover common problems within niche communities.
• 💡 The idea of the newsletter 'Inside TikTok Shop' is born from the research, aiming to provide a behind-the-scenes look at successful selling on TikTok.
• 🎨 Branding involves creating a compelling brand identity using Canva, with the goal of blending in with the niche and being 80% ready before customizing further.
• 📧 The newsletter is set up on Beehiiv, a free platform that quickly creates a landing page for email subscriber collection.
• 📊 Launching involves posting comments on Reddit to organically attract subscribers, with a strategy to either double down on successful posts or shut down the newsletter if it doesn't gain traction quickly.

Q & A

What is the main objective of the video?

The main objective of the video is to demonstrate how to launch an AI newsletter brand from scratch with no budget and to challenge the notion that building a successful newsletter is difficult.

Why does the creator disagree with the common belief about the difficulty of building a newsletter?

The creator disagrees because they have already successfully built two newsletters and aims to prove that it can be done by anyone with the right strategy and tools.

What AI programs will the creator use to assist in building the newsletter?

The creator will use AI programs like ChatGPT to generate content and ideas for the newsletter, emphasizing that one doesn't need to be exceptionally smart to succeed.

What is the RBL system mentioned in the script?

The RBL system stands for Research, Brand, and Launch, which is the framework the creator uses for all of their newsletters, covering the essential steps from market research to launching the newsletter.

How does the creator plan to use Reddit for market research?

The creator plans to use Gummysearch, an AI tool that performs sentiment analysis on Reddit, to identify the top problems users are facing in niche interest groups, which can then be addressed by the newsletter.

What is the significance of using Explodingideas for market selection?

Explodingideas is a platform where the creator publishes research on growing opportunities. It helps in identifying markets that are currently growing, which are then validated using Google Trends.

Why is it important to choose a growing market for the newsletter?

Choosing a growing market ensures that there is a demand for the newsletter's content and solutions, allowing for rapid growth and a larger potential subscriber base.

What platform does the creator choose for setting up the newsletter and why?

The creator chooses Beehiiv as the platform for setting up the newsletter because it is free, quick to set up, and provides a landing page for capturing email subscribers.

How does the creator plan to launch the newsletter on Reddit?

The creator plans to make natural and non-intrusive comments in relevant discussions on Reddit, where the newsletter can be organically introduced to potential subscribers.

What is the creator's strategy for evaluating the success of the initial launch?

The creator will monitor the number of subscribers gained after an hour of posting comments on Reddit. If there is interest, they will continue to engage with the community; if not, they will consider shutting down the newsletter as it may not be worth the time investment.

How does the creator plan to grow the newsletter subscriber base over time?

The creator plans to make regular comments on Reddit every weekend, which can drive a varying number of subscribers, and continue to refine the newsletter based on subscriber feedback and engagement.