If Your Videos get Under 1,000 Views... Do This!

Summary

This video script offers a strategy to help creators break through the 1,000 views mark on YouTube. It emphasizes the importance of generating outlier content, focusing on strong ideas rather than just editing skills. The script encourages creators to explore ideas beyond their niche, study viral content, and remix popular concepts in a unique way. Key tips include crafting an engaging intro, using curiosity-driven hooks, and ensuring the video has a strong call-to-action that keeps viewers coming back. By following these steps, creators can increase their visibility and effectively 'trick' the algorithm into promoting their content.

Takeaways

• 😀 Focus on increasing your average views per video to reach your subscriber goals.
• 😀 Don't just try to maintain consistent views across all videos; focus on creating outlier content that performs better than the rest.
• 😀 YouTube is not about who has the best editing skills, but about who has the best ideas.
• 😀 Spend time researching and exploring content outside your niche to spark creative ideas for your own videos.
• 😀 Analyze other types of content, such as finance or lifestyle videos, to find transferable ideas and formats for your niche.
• 😀 Use tools like outlier scores to measure content performance and identify proven ideas that could work for your own videos.
• 😀 Seek inspiration from viral content, but remix it with your own unique twist, ensuring it aligns with your niche and personality.
• 😀 Avoid copying content directly; instead, use proven ideas as inspiration and change at least two major elements to make it your own.
• 😀 Your intro should confirm the video's purpose, open a curiosity loop, and set the right tone to keep viewers hooked.
• 😀 Include clear calls to action at the end of your video to direct viewers to watch more content and increase your exposure.

Q & A

What is the main strategy for increasing video views on YouTube according to the script?

The main strategy is to focus on increasing the average views per video, not necessarily by maintaining consistent views across videos, but by creating outlier videos that perform significantly better than others.

What does the speaker mean by 'outlier videos'?

Outlier videos are those that perform much better than the rest of your content, even if they don't go viral. These videos can generate more views and help elevate your channel's performance.

Why is YouTube described as an 'ideas contest' rather than an 'editing contest'?

YouTube is described as an 'ideas contest' because the success of a video depends more on the creativity and originality of the ideas behind it, rather than just the quality of editing or production.

What exercise is recommended to find better content ideas on YouTube?

The recommended exercise is to spend 30 to 60 minutes a day scrolling through different homepages on YouTube, exploring content outside of your niche. This helps identify fresh ideas and trends that can inspire your own content.

How can creators use other YouTube videos for inspiration without directly copying them?

Creators can use videos for inspiration by analyzing the structure, ideas, or formats that work well in other niches. They should remix these ideas by adding their unique perspective or twist, such as a new niche or different thumbnail style.

What is the role of 'outlier scores' in content research?

Outlier scores help identify videos that are performing significantly better than others. Creators can use these scores to evaluate what makes certain content stand out and apply similar strategies to their own videos.

Why is copying thumbnails from other creators discouraged?

Copying thumbnails directly is discouraged because it doesn’t help in building a unique brand. Instead, creators should use successful thumbnail structures as inspiration while making their own version with personalized elements.

What are the three key components of a successful video intro?

A successful video intro should confirm what the video is about, open a curiosity loop to keep viewers engaged, and set the tone, pacing, and vibe of the video.

How can creators maintain viewer retention after the video hook?

Creators can maintain retention by making sure the video delivers on the promise made in the hook, providing a well-paced story, and adding teaser sentences like 'But here's the weird part...' to keep the audience engaged.

What is the importance of having a call to action at the end of a video?

A call to action is crucial because it encourages viewers to watch more content from the same creator, increasing the chances of the channel being recommended by YouTube’s algorithm and boosting views.