CONTOH DIALOG NEGOSIASI PERUSAHAAN DENGAN SPONSOR | MATAKULIAH KOMUNIKASI BISNIS

Pendidikan Ekonomi 2022
14 Jan 202507:30

Summary

TLDRThe transcript captures a formal business meeting where representatives from two companies discuss a potential sponsorship deal. Ibu Lala and Ibu Nia propose a sponsorship package, but after some negotiation, Ibu Nad counters with a revised offer. The meeting focuses on finding a middle ground on the financial terms, with both parties agreeing to a sponsorship amount of Rp75 million. The agreement also includes additional promotions on social media. The conversation ends on a positive note, with both sides optimistic about the collaboration's success.

Takeaways

  • 😀 The meeting begins with a warm greeting and introduction from the participants.
  • 😀 The main objective of the meeting is to discuss a potential business partnership between two companies.
  • 😀 Ibu Lala and Ibu Nia are looking to increase brand exposure through sponsorship at an upcoming event.
  • 😀 The proposed sponsorship package includes branding placement, social media promotions, and on-site visibility.
  • 😀 The initial price offered for the sponsorship package is Rp100 million, with significant promotional benefits.
  • 😀 Ibu Nadia and Ibu Lala propose a reduced contribution of Rp75 million, asking for most of the benefits to remain the same.
  • 😀 The proposing company expresses understanding but insists the initial offer is the best value for the sponsor.
  • 😀 After some negotiation, a middle ground price of Rp85 million is agreed upon, with additional social media promotions included.
  • 😀 Both parties express satisfaction with the final agreement, believing it will result in a mutually beneficial partnership.
  • 😀 The meeting concludes with gratitude and well-wishing for the success of the partnership.
  • 😀 The atmosphere of the meeting is cordial and focused on finding a fair and beneficial deal for both companies.

Q & A

  • What is the main purpose of the meeting in the transcript?

    -The main purpose of the meeting is to discuss a potential collaboration between two companies, focusing on a business partnership and the details of a sponsorship proposal.

  • Who are the key participants in this meeting?

    -The key participants are Ibu Lala, Ibu Nadia, and Ibu Nia from the sponsoring company, and representatives from a company based in Jombang.

  • What is the primary goal of the sponsoring company in this collaboration?

    -The primary goal of the sponsoring company is to increase their exposure and reach a wider audience through the event, while also positioning themselves well in the proposal materials.

  • What is the proposed sponsorship package discussed in the meeting?

    -The proposed sponsorship package is valued at Rp100 million, which includes branding at the event, product promotions on social media, and logo placement in event materials.

  • How does the sponsoring company respond to the proposed price of the sponsorship package?

    -The sponsoring company expresses that the proposed price of Rp100 million is slightly higher than their budget and requests a reduction in the cost, suggesting a budget of Rp75 million while still maintaining certain benefits.

  • What counteroffer does the hosting company make regarding the sponsorship price?

    -The hosting company offers a reduced price of Rp85 million, with added benefits like special promotions on the company’s social media, to accommodate the sponsoring company's budget.

  • What is the final agreement reached between both companies?

    -The final agreement is that the sponsorship package will cost Rp85 million, including the additional promotion on social media, and both parties agree that the collaboration will be mutually beneficial.

  • What are the key benefits included in the sponsorship package?

    -The key benefits include logo placement in event materials, branding at the event, product promotion on social media, and additional exposure at the event location.

  • What does the hosting company hope to achieve with this collaboration?

    -The hosting company hopes to strengthen its partnership with the sponsoring company and ensure the event's success through this collaboration.

  • What is the tone of the conversation between the two companies?

    -The tone of the conversation is polite, cooperative, and focused on finding a mutually beneficial solution, with both parties showing a willingness to compromise.

Outlines

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Mindmap

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Keywords

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Highlights

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Transcripts

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Etiquetas Relacionadas
Business PartnershipSponsorship DealNegotiationProposal DiscussionCorporate CollaborationMedia PromotionMarketing StrategyEvent PlanningCorporate RelationsBusiness Agreement
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