Digital Marketing with AI Free Course (20+ Practical Examples)

Summary

This free course explores the transformative impact of AI in marketing, showcasing how tasks that once took weeks can now be completed in hours. The instructor shares personal experiences and strategies for leveraging AI to enhance content creation, email marketing, and growth hacking. They introduce tools and techniques, such as content idea generators and AI-powered data analysis, to streamline research and boost workflow efficiency. The course also covers automating email campaigns, repurposing content, and utilizing AI for SEO and lead generation. A bonus section delves into AI Vision's potential to revolutionize marketing through image analysis and personalized AI personas for web page feedback. The instructor emphasizes combining AI with personal style and data for maximum effectiveness in content creation and marketing.

Takeaways

• 🚀 AI has significantly reduced the time required for marketing tasks, from months to days, and hours to minutes, enhancing productivity in content creation, blogging, and video production.
• 🔍 The course introduces AI tools and strategies for automating the research process, saving time, and boosting workflow efficiency.
• 📈 Email marketing has been revolutionized with AI, with the open rate increasing from 35% to 50% by automating workflows and generating compelling content.
• 🌐 Growth hacking with AI involves strategies like content repurposing, which allows reaching a wider audience on different platforms while saving time.
• 🛠 The presenter has developed unique AI tools that are not available elsewhere, which will be shared in the course to enhance professional marketing skills.
• 💡 AI can generate content ideas quickly by analyzing online articles and extracting ideas, which can be done in minutes with the right tools.
• 🎯 The use of prompts with AI, such as 'roll context task instruct format', can help in brainstorming niche ideas and topics systematically.
• 📝 AI can assist in learning new skills by providing examples and explanations at different levels, making complex topics more digestible.
• 📚 Summarizing content with AI before consumption can save time and help in deciding whether to invest time in longer forms of content like videos or podcasts.
• 🗂️ AI can help in simplifying complex information, such as academic papers, by explaining them in a very basic and easy-to-understand manner.
• 📈 The course includes a free bundle from HubSpot, providing checklists, workflowcharts, and templates to integrate AI into content creation and boost productivity.

Q & A

What is the main focus of the free course mentioned in the transcript?

The main focus of the free course is to demonstrate the power of AI in marketing and how it can streamline various tasks such as content creation, blogging, YouTube videos, email marketing, and growth hacking.

How has AI impacted the time it takes to complete certain marketing tasks according to the speaker?

According to the speaker, tasks that used to take a month can now be done in one day, and content creation that took 10 to 20 hours can now be completed in 1 to 2 hours with the help of AI.

What milestone did the speaker achieve with their email open rate after implementing AI?

The speaker increased their email open rate from below 35% to 50% after implementing AI in their email marketing strategy.

What is the role of 'content repurposing' in the context of the course?

Content repurposing is a process where a single piece of content is reformatted and reused across different platforms. The course shows how AI can help in repurposing content in minutes, which used to take many hours.

What is the 'power prompt formula' mentioned by the speaker for effective communication with AI?

The 'power prompt formula' mentioned by the speaker is 'roll context task instruct format clarify', which is a guideline for structuring prompts to get the best results from AI.

How does the speaker suggest using AI for brainstorming niche ideas?

The speaker suggests using AI tools like CH GPT with specific prompts to generate top-level topics and then further brainstorm child topics and micro-niche ideas.

What is the purpose of the 'domain name generator prompt' as per the speaker's explanation?

The 'domain name generator prompt' is used to generate brand names, domain names, and other creative names using AI, which can be helpful in brainstorming for new projects or businesses.

What are the three tips shared by the speaker to enhance learning speed and research with AI?

The three tips are: 1) Summarize videos and blog posts with AI before consuming them, 2) Use AI to create lectures and examples for learning new skills, and 3) Simplify complex information using AI to make it easier to understand.

How does the speaker propose using AI to automate the email marketing workflow?

The speaker proposes using AI to build lead magnets, craft email subject lines and bodies, and create custom AI models that understand one's tone and style to automate the email marketing workflow.

What are the top three growth hacks shared by the speaker to reach 1 million visits per month using AI?

The top three growth hacks are: 1) Content repurposing to save time and reach more people, 2) Building chatbots to advise users on the best products based on their needs, and 3) Creating tools that solve specific problems and can rank easily on Google.

How does the speaker suggest combining AI with SEO for better results?

The speaker suggests combining AI with SEO by using AI analysis on keyword research results, creating AI-powered SEO analysis tools, and automating keyword generation with AI for better optimization and traffic boost.

What is the speaker's advice on using AI for content creation?

The speaker advises using AI as an assistant rather than generating content solely with AI. The formula for success, according to the speaker, is to combine one's own style, personal experience, and AI to create valuable content.

What are the examples given by the speaker to illustrate the use of AI Vision in marketing?

The examples given are analyzing and comparing different images like landing pages or YouTube thumbnails using AI, and creating an 'AI Army' with different personas to analyze web pages and provide feedback.