This Artist Became Successful Without Being a Master

Kristian Nee
14 May 202438:06

Summary

TLDRIn this insightful podcast episode, the host engages in a deep conversation with Sam Lewis, an accomplished art YouTuber with a decade of experience. They delve into the challenges of building a successful online presence from scratch, emphasizing the importance of perseverance, continuous learning, and the ability to adapt. Sam candidly shares his journey, from solo beginnings to running a Brooklyn studio, and the ongoing struggle to balance passion with the practicalities of monetization and audience engagement. The discussion highlights the value of starting without being fully prepared, iterating based on feedback, and the reality of the ups and downs in the creative process. The episode serves as both an inspiration and a practical guide for aspiring content creators and artists, reminding them that success is a journey, not a destination.

Takeaways

  • 😀 Success in creative endeavors like YouTube often requires perseverance and a long-term commitment before seeing any financial returns.
  • 🛠️ The importance of execution is highlighted; creating and sharing work consistently is more important than waiting for perfection.
  • 🚀 Starting a project without full preparation is encouraged as a way to learn and grow, rather than being held back by the fear of not being ready.
  • 🎨 For artists, the journey of improvement can be non-linear, with periods of plateaus followed by significant leaps in skill.
  • 🔄 The cycle of creating, reflecting, and iterating is presented as a fundamental process for growth in any creative field.
  • 🤝 Building a community and surrounding oneself with like-minded individuals can be beneficial for motivation and improvement.
  • 👀 The struggle with comparison and the need to focus on one's own progress rather than others' achievements is acknowledged.
  • 💡 The value of finding joy in the process of creation, rather than solely on the outcome or audience reception, is emphasized.
  • 💼 Balancing the artistic and business aspects of a creative career is crucial, and can involve wearing different 'hats' and mindsets.
  • 🔑 The key to overcoming creative blocks and achieving long-term success is the ability to adapt, learn from failures, and keep pushing forward.

Q & A

  • How long did it take for the YouTuber to start making money on YouTube?

    -It took the YouTuber 3 and a half years of grinding on YouTube before making a dollar.

  • What is the main focus of the YouTuber's channel?

    -The main focus of the YouTuber's channel is art, including figure drawing classes, hosting a podcast, and creating larger paintings.

  • What does the YouTuber attribute to much of his success?

    -The YouTuber attributes much of his success to execution, doing things, and creating content consistently over time.

  • How does the YouTuber feel about the importance of starting before being entirely prepared?

    -The YouTuber emphasizes the importance of just starting and doing things without being entirely prepared, as it allows for growth and improvement over time.

  • What is the YouTuber's perspective on the relationship between viewership and subscriber count?

    -The YouTuber believes that viewership is more important than subscriber count, as it reflects the actual engagement with the content.

  • How does the YouTuber handle the fear and vulnerability associated with putting creative work out into the world?

    -The YouTuber acknowledges the fear and vulnerability but suggests that one must be okay with putting work out there, regardless of the fear, and learn from the process.

  • What advice does the YouTuber give for dealing with the ups and downs of success and failure in creative endeavors?

    -The YouTuber advises to keep going regardless of the ups and downs, focusing on the process and the love for the work rather than just the outcome.

  • What does the YouTuber suggest as the best way to find one's style or improve at making creative content?

    -The YouTuber suggests that the best way to find one's style or improve is through consistent practice and doing the work over a long period of time.

  • How does the YouTuber view the journey of success in the creative field?

    -The YouTuber views the journey of success as an ongoing process with no clear end point, where the true success is the ability to continue doing the work and keep improving.

  • What is the YouTuber's opinion on the importance of monetization in the early stages of a creative project?

    -The YouTuber believes that monetization should not be the primary focus in the early stages, but rather the passion and enjoyment of the work should come first.

  • How does the YouTuber approach the balance between creating for personal satisfaction and creating for an audience?

    -The YouTuber approaches this balance by prioritizing personal satisfaction and ensuring that the work aligns with personal interests and passions, while also considering the audience.

Outlines

00:00

😀 Pursuit of Success and Overcoming Challenges on YouTube

The speaker reflects on their 3.5-year journey on YouTube before earning any income, emphasizing that success is about persistence and continuous improvement. They discuss an interview with Sam Lewis, an art YouTuber who transitioned from a solo endeavor to a larger studio in Brooklyn, hosting classes and a podcast. The episode focuses on turning YouTube into a full-time job and the importance of starting to pursue dreams without delay. The speaker also mentions their own struggles with finishing projects and the importance of execution, sharing the advice that one must simply start and consistently work on improving their craft.

05:01

😔 The Reality of Fluctuating Success on Social Media

This paragraph delves into the ups and downs of the speaker's YouTube channel, which has experienced a decline in viewership over the past eight months. They discuss the effort put into creating content, such as painting and editing, and the disappointment when videos do not perform as expected. The speaker acknowledges the challenges of balancing the desire for viewership and financial success with the reality of an unpredictable online environment. They also touch on the importance of overcoming fear and being prepared for continuous failure as part of the creative process.

10:01

🤔 Balancing Passion with the Practicalities of Commerce

The speaker discusses the dichotomy between creating art purely for the love of it and the need to consider commercial aspects to gain viewership and entertain. They describe the difficulty of balancing artistic integrity with the necessity to compromise and adapt to the medium, such as creating content that will attract an audience. The speaker also shares their own experiences with the challenges of juggling different mindsets, from purely creative to business-oriented, and the importance of finding joy and fulfillment in the process itself.

15:02

🚀 Incremental Growth and the Importance of Consistent Action

The speaker emphasizes the importance of taking incremental steps and being consistent in one's efforts to improve and grow, whether in art, YouTube, or any other field. They discuss the idea of gathering information through doing, experimenting, and learning from each attempt. The speaker also highlights the need to separate the love of the process from the desire for monetary success and viewership, suggesting that the pure joy of creation should be the primary motivator.

20:05

💪 Overcoming Resistance and Embracing the Journey

The speaker talks about the importance of pushing past resistance and struggling to do the work necessary to achieve one's goals. They share their own experiences with the constant worry and to-do lists that come with pursuing a creative career. The speaker encourages finding ways to cope with these emotions and stresses that the ability to do so is what leads to success. They also discuss the idea of the 'journey before destination' and the importance of finding joy in the process of creation.

25:06

🎨 The Artistic Journey and the Fundamentals of Improvement

The speaker discusses the importance of fundamentals in art and the process of improvement, which can be slow and challenging. They share their personal experiences with traditional oil painting and academic drawing, describing the satisfaction that comes from seeing oneself improve. The speaker also touches on the idea of self-gratification in art and the importance of starting and trying, regardless of the end goal.

30:06

🔍 The Plateauing Effect and Learning to Focus on Personal Growth

The speaker explores the concept of improvement plateaus in learning and skill development, describing how progress can be a series of levels and plateaus. They discuss the psychological impact of these plateaus and the importance of focusing on personal growth rather than comparing oneself to others. The speaker also shares insights on the importance of being open to feedback and learning from a variety of sources.

35:08

🤝 The Value of Community and Finding Your Own Path to Success

The speaker talks about the importance of surrounding oneself with like-minded individuals who are also striving to improve. They discuss the potential downsides of being around those who are already highly successful and the benefits of being part of a community of peers. The speaker also emphasizes the need to find one's own version of success and the importance of doing what one loves without being tied to a specific identity or career path.

👋 Encouraging Others to Keep Creating and the Importance of Execution

The speaker encourages others to keep creating and sharing their work, regardless of the number of views or followers. They stress the importance of execution and following through with projects, even when faced with self-doubt or the fear that others may not appreciate the work. The speaker also discusses the value of sharing perspectives and experiences, as well as the idea of choosing projects based on personal interest rather than solely on financial gain.

Mindmap

Keywords

💡YouTuber

A YouTuber refers to an individual who creates and shares content on the video-sharing platform, YouTube. In the context of the video, the term is used to describe the host and his guest, Sam Lewis, who are both content creators on YouTube. The video discusses the journey and challenges faced by YouTubers in establishing and sustaining their channels.

💡Monetization

Monetization in the context of YouTube refers to the process of generating income from the content one creates and shares on the platform. The script mentions the struggle of monetizing a YouTube channel, with the host mentioning that it took him 3 and a half years before he made a dollar from his YouTube efforts.

💡Executing

Executing, in the video, refers to the act of carrying out plans or following through with ideas and projects. It is highlighted as a key attribute to success, as the host and guest discuss the importance of not just preparing but actually doing and creating content consistently.

💡Creativity

Creativity is a central theme in the video, as it discusses the process of creating art and content. The term is used to describe the original ideas and projects that the host and Sam Lewis undertake, emphasizing the importance of being creative in producing unique and engaging content for their audience.

💡Success

Success in the video is not strictly defined by monetary gain or fame but rather by the ability to continue doing what one loves and to keep growing. The host talks about the true success being the ability to keep going and pursuing one's passion despite the challenges.

💡Vulnerability

Vulnerability is mentioned in relation to putting one's work out for public consumption, particularly on social media platforms like YouTube. The script discusses how creators can feel insecure or exposed when sharing their creations, which can be a barrier to starting or continuing their online presence.

💡Fear

Fear is a recurring theme in the video, addressing the apprehension and anxiety that creators face when starting out or when taking risks with their content. The discussion touches on overcoming the fear of failure and the fear of not being good enough as a driving force to keep creating and improving.

💡Intention

Intention is discussed in terms of the purpose behind creating content and pursuing a career as a YouTuber. The video emphasizes the importance of starting with pure intentions, such as the love for creating, rather than focusing solely on monetary success or fame.

💡Growth

Growth in the video refers to personal development and the expansion of one's skills and audience. The host and guest talk about the importance of continuous learning and improvement, both in terms of artistic skills and business acumen, to grow as a content creator.

💡Sustainability

Sustainability in this context refers to the ability to maintain one's creative pursuits over time in a way that is economically viable and personally fulfilling. The discussion highlights the challenges of making a living from YouTube and the need to balance passion with practical considerations.

Highlights

The journey to success on YouTube can be long and challenging, often taking years before earning any income.

Sam Lewis, an art YouTuber, started modestly without experience and eventually moved to a larger studio in Brooklyn.

The importance of not waiting to start pursuing dreams and making YouTube a full-time living is discussed.

Executing and doing things consistently is attributed to much of Sam's success.

The conversation emphasizes the need to start creating content without being entirely prepared.

Monetizing content and doing it sustainably is a focus, even when not feeling entirely ready.

The struggle with finishing projects and the advice to simply start doing things is highlighted.

Overcoming the fear of putting work out there and the vulnerability that comes with it is discussed.

The realization that success is not a destination but a continuous journey is shared.

The conversation touches on the fluctuating nature of views and the fickleness of online success.

The importance of intention in projects and balancing creative fulfillment with financial needs is covered.

The discussion of the difference between the joy of creating for oneself versus the pressure of business outcomes.

The idea that subscriber count is less important than actual viewership on platforms like YouTube.

The need to keep creating and improving, regardless of the outcome of individual videos.

The conversation about the importance of enjoying the process of creation and not just the end result.

The challenges of balancing art and commerce, and the need to adapt to the medium you're in.

The importance of doing the work, taking risks, and finding your own path to success.

The discussion on the rate of improvement in art and the plateauing effect that can occur.

The advice to focus on your own journey and not compare yourself to others in your field.

The conversation ends with the recommendation to keep creating and sharing your work.

Transcripts

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was grinding at YouTube for 3 and 1/2

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years before I made a dollar and that

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only gave me a spot in the race to even

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attempt attempt to be in the game you

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never reach success I'm just able to

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continue doing it and that is the true

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success I'm able to keep going like

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that's the only goal really hey guys in

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this epod I talk to slooh or Sam Lewis

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he's an art YouTuber that's been around

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for about 10 years Sam had a pretty

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modest start he started doing everything

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completely solo without any experience

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and then eventually moved to a bigger

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studio in Brooklyn where he's able to

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host figure drawing classes host a

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podcast and also have a spot to do his

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larger paintings in this episode we talk

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about how we managed to make YouTube his

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full-time living and the importance of

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not waiting to start pursuing your

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dreams also this episode is sponsored by

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me if you're interested in supporting me

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consider checking out the links to the

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courses in the description below

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everything I do is funded by me so your

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guys' support really does help me make

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more content like this thanks and enjoy

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the episode I think a lot of people

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struggle with trying to finish projects

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and trying to get things done and you

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know you have built this like pretty

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substantial YouTube following kind of

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off just doing your own thing and kind

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of like experimenting and doing crazy

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art projects kind of by yourself and I

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guess I wanted to talk to you about like

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the act of like just starting doing

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things without being entirely prepared

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but also being able to monetize it and

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do it sustainably all my traits you know

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there's a lot that I could say that I'm

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not good at or I thought I was good at

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and then as I've gotten older was like

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oh I actually am not good at this but

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one of the things I hold close to and

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attribute to a lot of My Success is

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executing and just doing things and

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making things and doing it a lot just

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very simply whatever it is it happen to

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be like paintings and seeing through a

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creative project like a painting and

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then filming it and then seeing through

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the edit and then posting it and then

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doing that you know hundreds of times

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over the course of a few years so

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whether the video or the painting was

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good or bad it doesn't matter I did it I

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I meet a lot of people who are

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constantly in like I have to like

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constantly prepare or I'm not ready to

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do this yeah I hear it all the time too

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and it's like like how do I find my

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style how do I actually make stuff and

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the answer is like you just do it 100%

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it's very torturously easy you just have

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to do it for a long time and you get

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better but you know I heard it all the

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time also and it's what holds people

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back the most I think is like oh I don't

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think I'm good enough or I want to try

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to get better before I start putting

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things out if we're talking specifically

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about like social media or like building

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an online brand or business they like

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they with withhold putting things out or

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like I have so many examples of this for

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like kids who want to start companies

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let's say they want to like make sure

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their designs are perfect or they want

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to make sure their promotion even for

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the product like make a so like an

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Instagram account get good promo for the

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Instagram all this stuff they want to

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prepare and organize in a row before

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they even put it out when the truth of

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the matter if you think systematically

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and like sort of logically is like you

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put things out first you do it as best

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as you can and then you look back you

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say what can I do better what worked

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within and then you do it again and then

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you look back at that and then you say

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what worked what didn't and then you do

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it again so the goal for everyone should

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be sort of just put things out again if

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we're talking about like social media

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and like business but I get you know

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it's obvious that people get insecure

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and they creative genres or creative

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outlets for people are more vulnerable

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so they it's harder for them to just

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like put things out like I get it you

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know it's obvious like you know

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especially if we're talking about like

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even me when I was making my first

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couple videos of a camera talking to

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myself with um you know with a painting

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that I made I was super nervous to put

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it out and even after doing it for a

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year I never post it to my personal

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Instagram account because I was just

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nervous for people to like see me being

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vulnerable talking about painting when

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some of my friends and family didn't

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know I was that into it I mean it seems

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like like I'm getting into the stuff

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more myself you know after like working

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for proo for a long time I was kind of

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behind the scenes I didn't have as much

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risk M and kind of like taking on more

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of the risk myself I'm seeing how the

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fear never really goes away you know

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totally like you were talking about how

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you know you're at this end of you're

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you're at the end of like some Journey

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where you have this six studio and you

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you know you have a big following and

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somebody might look at that as the like

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end of the journey yeah where you've

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made it you're not anxious about stuff

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anymore but I'm sure now you're still it

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it's scary it's still it's still hard

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yeah it's different anxieties but yeah

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of course I'm still like that's not the

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end I mean there's a hundred different

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sort of rabbit holes we can go down now

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but like or in this conversation like

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yeah you always want more you want your

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business to do more you want to get more

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views and yeah the studio cuz people

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don't they just see from the outside

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like yeah the studio is sick it's a

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Dream It's a pipe dream for me it's a

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lot of responsibility like we were just

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talking about but also if you dive into

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the weeds of my analytics Like My Views

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aren't that good actually you know like

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actually for the past eight months my

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YouTube channel has been going really

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sort of downward and I'll have a good

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video here and there and it will bring

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in people but so that's like something

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people don't realize and there's all

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these other things going around that you

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know it's super fickle I don't get

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nervous about putting my work out

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anymore like I I do what I I'm lucky to

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do exactly what I want so and I've done

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it enough where like I I'm pretty

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confident with what I make in terms of

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how I like it it's more of the time

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allocation versus and that affirmation

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it's like oh I just put in like you know

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50 hours painting I put in 40 hours

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editing a video and the video did bad

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it's like

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dang I love the painting but you know a

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lot of the intention of doing that

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project was to like benefit my YouTube

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channel and make money because now I

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have this business I have all these

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other responsibilities so it's like [ __ ]

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like regardless of people like it or not

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which is great if they write nice

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comments it's more of like dang I just

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wasted like 2 weeks you know like that's

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a lot of time and it was fun sure but

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like I've already I've kind of I'm I'm a

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little past the fun part like everything

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is fun but like I'm not just you know

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there's a lot of you know things I need

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to do I don't know if you get what I'm

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saying but it's different for someone

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who like is just trying to build it and

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get views in general if they're not

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worried about the upkeep of their studio

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and everyone has bills to pay but like

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you know there's that Bob Ross quote

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where it's something like you know as

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long as you painted you had a good day

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at a certain point it's like that's not

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true like if you painted and you didn't

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make any money then you don't get to

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paint anymore exactly and I think that

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part of all this stuff is learning to

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overcome the fear and being okay with

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the failure as it comes because it's

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going to keep coming that's exactly

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right so and that's and that goes for

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both for people in my position right now

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because like I said there's been like a

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lot of months in the past you know half

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year where like I do those week or two

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week long projects and I don't get sort

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of like the viewership I'm expecting but

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there's never I have never had a thought

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in my mind where I'm going to stop it's

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always on to the next one always no

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matter how down in the dumps I am about

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it you know so that's what is important

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is to and obviously and it's funny this

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goes to the cliche thing but that's

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where like the passion comes you know

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and intention so like intention pie

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chart you need to make money you need to

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be creatively fulfilled you want to grow

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your brand you want to experiment you

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want to get new skills those are all

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things you could could do within one

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painting project one YouTube video but

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for people that are like just starting

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out their intentions are just or a lot

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of people their intentions are like oh

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this is an Avenue to success or this

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creative Outlet is an Avenue to make

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money where that's like the wrong way to

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start cuz you'll probably be let down

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and you'll probably not have good

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experiences because to get lucky just

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starting out it's slim unless you're

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like really really good and have like

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really good insight to maneuver over the

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year but like the intention for most

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people with anything is just to do it

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cuz you want to and try hard and you

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know be smart

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about finding opportunities to take

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advantage of but you know like I almost

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Relish in the days is that the right

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word like I missed the days when I was

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just

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painting something I've never tried

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before like a big stencil project like

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this tattoo I remember this is actually

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the one that like kind of blew my

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channel up in the beginning but it was

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one of my favorite canvas projects and I

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there was

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nothing no overarching reason why I was

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doing it I just wanted to do a big

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painting project I had free time and I

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it it was 100% 100% pure like bu me for

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me and I wanted to film a cool video

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about it you know up to that point I was

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making zerar on YouTube and taking it so

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seriously so my intentions were like

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pure where now it's impossible to sort

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of get that Purity I still do projects

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that I love and want and and for just

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the pure joy but there is so much more

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within the intention pie chart now than

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back then yeah and my intention was

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never to make money it was a pipe dream

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obviously you know if I could do exactly

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what I want with a pure joy situation

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and make money of course but it wasn't

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like a

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realistic pip it's like Oh and it goes

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both ways too like when you have the

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failures you feel like quitting yeah but

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when you have the successes it's not

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like you're finished either you know

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it's like inevitably you're going to hit

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a video and it's going to really well

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and the next is not going to do as well

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and it's going to feel bad you just went

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through this yeah yeah I for people that

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I I've been making videos for 3 years

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you know and I'm not a massive Channel I

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have like 7,000 subscribers now or

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something and also I hate let's just get

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this out of the way for a second people

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are so concentrate on the subscriber

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that is not that has nothing to do with

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anything these days it's just viewership

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right it's like monthly viewership it's

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like yeah Stan or me I have 340,000

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subscribers but my videos get like

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10,000 views to like 60,000 views or

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sometimes more so it's like anyways yeah

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that's just one of my pet peeves my one

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pet peeve it's like it's just viewership

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so you had a good video you have 7,000

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subscribers but you had a video to 140

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or something yeah yeah well and it feels

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great but then I released the next video

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and it was like it was different and I

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was trying out something new and it

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didn't do nearly as well it was like 600

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views or something yeah and I think that

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like if if I was a little bit less less

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experienced with the failure of my P or

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failure right or the attempts of my past

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three years I might might have been like

play10:31

oh man like no one likes me you know no

play10:33

one likes this next video you know and I

play10:36

think uh the falling in love with the

play10:39

process and kind of doing what you want

play10:41

before everything else and figuring out

play10:43

the business stuff afterwards seems like

play10:44

the only way to actually keep the whole

play10:47

thing interesting and sustainable I mean

play10:49

it's just like it's I'm not like I'm not

play10:51

some Sensei Master but it it seems all

play10:54

very logical and rational to understand

play10:56

the idea of like how to improve at

play10:58

anything it's incremental it's

play11:01

experimenting it's doing that thing a

play11:03

lot to gather a bunch of information on

play11:06

what you like what you're good at what

play11:08

works and then constantly doing it more

play11:11

to slowly improve and so again if we're

play11:15

specifically talking about like YouTube

play11:18

or like growing a Channel or like

play11:20

getting good at drawing you know like

play11:23

I'm just beating a dead horse it's just

play11:24

like you just got to do it a lot and the

play11:27

only way you're going to do it a lot is

play11:29

if you like to do it yeah and

play11:32

obviously you know if someone was paying

play11:34

me a million dollars to like pick up

play11:35

trash I'd probably pick up trash but I

play11:38

wouldn't [ __ ] like to do it but i' do

play11:41

it so if you're making a bunch of money

play11:43

obviously it's going to help and if

play11:44

you're getting a lot of views and people

play11:45

are screaming they love your work and

play11:47

things that obviously helps

play11:50

but you know that's not realistic and

play11:52

especially if you're starting out you

play11:54

just got to do it a lot and the only way

play11:55

to do it a lot is to be into it and so I

play11:58

think a lot of people Force it you know

play11:59

like again this isn't sometimes you

play12:02

don't know what you like and it goes

play12:03

back and forth um but you got to find

play12:06

out you know okay is this something I'm

play12:08

willing to put time and effort into and

play12:11

if it is then just have fun with it and

play12:13

experiment for like two years and then

play12:15

if you get opportunities like I said

play12:16

before then res situate but I mean we're

play12:19

also just cursed especially the short

play12:21

form I mean the world is just cursed

play12:23

with um how fast things should happen

play12:27

you know monetary success viewership

play12:30

success it's like people like want to do

play12:33

it for like three months and then they

play12:35

give up or shorter you know so it's

play12:38

like there's a lot of like horribleness

play12:40

in the world that um like that

play12:43

perspective I think is sort of a little

play12:45

of a virus yeah yeah well and uh I think

play12:49

that part of this is also just adapting

play12:50

to whatever medium that you're in CU

play12:52

yeah like if we lived in an isolated

play12:55

environment just ourselves we might just

play12:57

paint we might just do like the art that

play13:00

we want to do but part of being a person

play13:02

I think Beyond just the survival stuff

play13:05

is Commerce and having to say and do

play13:08

things that get people to watch and you

play13:11

know are entertained by you um and that

play13:14

compromise I think could be a little bit

play13:16

uh existentially scary because you have

play13:19

to uh compromise like your soul or the

play13:23

thing that you know you would be doing

play13:24

otherwise and I've talked to a lot of

play13:26

people about this where like art brain

play13:29

and business brain are almost two

play13:30

completely different things you know

play13:33

yeah where the act of painting you have

play13:36

to be completely out of it to do a good

play13:38

painting and when you're making a video

play13:40

Everything has to be considered and yeah

play13:43

uh be able to jump between the two

play13:45

different mindsets I think is pretty

play13:46

complicated totally um and it takes

play13:49

practice and but it's fun it's like that

play13:52

I like that it's like you're switching

play13:54

between different hats like constantly

play13:56

and it's fun and multitasking but yeah

play13:59

it's not it's not for everyone and like

play14:01

all these things I'm saying like I don't

play14:02

want to sound like a know- at all like I

play14:03

struggle with it all the time still I

play14:05

mean like even talking about learning

play14:08

new things and trying to get like quick

play14:10

validation or quick success like I'm a

play14:11

victim of it also like with the podcast

play14:14

I thought I was just going to like be

play14:15

able to do that and it was awesome for a

play14:17

lot of reasons but it wasn't sustainable

play14:20

in a lot of the intention I put into it

play14:23

or even you know like short form for

play14:25

example like I haven't really like gone

play14:27

into it and like it's a really great

play14:30

outlet and if you're thinking of

play14:31

business to like really sort of like

play14:33

start having like original short form

play14:35

content all these things I'm like ah I

play14:37

don't want to do it and I'm like being

play14:39

an old Crogan about it so it's like twe

play14:42

each his own

play14:43

but yeah I think

play14:46

the and it's like I keep thinking it's

play14:48

like how many times can you listen to

play14:50

successful people not that I'm that but

play14:52

like I've listened to a zillian podcast

play14:55

and everyone says the same thing I think

play14:57

that's why I actually did what I did

play14:59

because I would just listen to people be

play15:01

like hey you just got to do it a lot and

play15:02

like you got to like get better and just

play15:03

like keep doing it it's like what's

play15:05

another tangible way to get that across

play15:08

I don't know you know like how do you

play15:09

convince people to just like you just

play15:11

got to work at it you just got to get

play15:13

better you just got to try and if you

play15:15

don't want to continue that's fine if

play15:16

you get frustrated then keep doing it

play15:17

and if you get too frustrated that you

play15:19

want to stop then you're not going to

play15:21

like make it but it's like you just got

play15:22

to keep going yeah yeah well and just

play15:24

doing the work and I think going like on

play15:26

a broader level in the same way that

play15:28

people might study drawing too much

play15:29

before making paintings they might study

play15:31

business too much before actually trying

play15:33

to make a business they might listen to

play15:35

too many [ __ ] like uh Andrew huberman

play15:38

podcasts or too many like business e

play15:40

podcasts before you know they're

play15:42

thinking about like what would Jeff

play15:43

Bezos do you know versus like you know

play15:46

how do you like edit a video to to

play15:49

Market something or whatever exactly

play15:51

yeah yeah and then you never actually

play15:53

start and do anything you just like

play15:55

think about it that's the other thing

play15:56

that I always talk about is like

play15:59

everyone has good ideas you know anyone

play16:01

can think about a path to take or like

play16:05

oh this might be the best route you know

play16:06

anyone could think of

play16:08

like a mediumly unique version of that

play16:13

individual genre or painting or business

play16:16

or brand but it's less than 1% of people

play16:19

who actually try it you know that's what

play16:20

I'm saying it's like everyone can talk

play16:21

and everyone can think about doing

play16:23

things but not a lot of people start and

play16:26

actually execute consistently and I get

play16:27

it because it is a risk if you don't

play16:29

have a disposable income you know like

play16:31

it doesn't make sense to start that and

play16:33

drop everything that's why a lot of the

play16:34

people I know who have like transitioned

play16:38

sort of in their more adult life sort of

play16:40

had a full-time job and then outside of

play16:42

it hustled and gr grinded you know which

play16:45

is like very realistic and sounds like

play16:47

the safe way to go um I was a little

play16:49

different because I had different

play16:51

circumstances but like that's super

play16:53

realistic and then if it does pick up

play16:56

after doing things for a while then you

play16:58

can say hey I'm going to stop the

play17:00

full-time job and dedicate all my time

play17:01

to this still a risk but with you know

play17:05

um more confidence to um continue sort

play17:08

of penetrating yeah yeah and then in the

play17:10

baby steps as well yeah exactly like

play17:12

yeah the person we were just hanging

play17:14

with was asking me like where my YouTube

play17:16

channel transitioned and like when I

play17:19

started to become full-time and it's

play17:20

like it was years you know there was no

play17:22

day or night it was like a snowball over

play17:25

years three I was grinding at YouTube

play17:29

for three and a half years before I made

play17:31

a dollar yeah and then and that only

play17:35

gave me we were saying before that only

play17:37

gave

play17:38

me you know um a spot in the race to

play17:42

even attempt attempt to be in the game

play17:45

you know it's like I was just waiting in

play17:47

line for the actual line you know and

play17:50

then I was like okay I could try so yeah

play17:53

it's like it looking back you could

play17:55

pinpoint spots or like oh this was a big

play17:57

deal or like this video was tangibly

play17:59

tangibly a big deal moment but

play18:01

everything that led up to that was like

play18:03

years and and still now it's like I'm

play18:05

still going up and down and up and down

play18:07

and trying to figure out what my next

play18:10

moves are and strategizing so yeah well

play18:14

and it takes a lot of work and it's it's

play18:15

you want but you're still doing other

play18:16

freelance jobs totally yeah yeah just

play18:18

like help pay the bills I'm taking yeah

play18:21

videography editing jobs for sure when

play18:22

the money's right and like it's it's

play18:24

worth it for sure I mean there's no

play18:27

reason I you know it's a quick job like

play18:30

I almost

play18:31

idolize like the nineo fs or like

play18:34

In-N-Out jobs you know where like you

play18:36

work really hard and then you get to

play18:38

stop working hard yeah you know that the

play18:40

part of the curse of us and these people

play18:42

who are in these positions are like or

play18:45

for me at least it's like I go to bed

play18:47

thinking of things I need to do and some

play18:49

of it's exciting and dopamine feeling

play18:52

but a lot of it's just like worrying

play18:54

what I need to do endless to-do list

play18:56

wake up thinking that and go to sleep

play18:58

thinking that you know there is no off

play18:59

time maybe I'm not in my studio but yeah

play19:02

it's always running being able to cope

play19:04

with those emotions is ultimately like

play19:06

what leads people to become the people

play19:08

that everyone looks up to you know it's

play19:10

like the ability to just push past that

play19:13

you know resistance or struggle or

play19:15

whatever you want to call it to just go

play19:17

and do the work like do the editing do

play19:19

the filming yeah you know do the

play19:21

Creative thing take little risks yeah

play19:23

again going back to the idea that I had

play19:25

a video that did well recently if I

play19:26

stopped there's no point in even doing

play19:28

that video video in the first place you

play19:29

know exactly it's all about the next one

play19:31

totally it's always about the next one

play19:33

and that's the thing you never arrive

play19:34

like you're saying you never you never

play19:36

reach success you know like I'm at a

play19:41

bigger scale than I am than when I

play19:42

started but I I wouldn't consider myself

play19:44

successful I'm just able to continue

play19:47

doing it you know and that is the true

play19:49

success is that I'm I'm I'm able to keep

play19:52

going like that's the only goal really

play19:54

it's like yeah it would be sick to buy a

play19:56

house yeah it be sick to do all these

play19:58

but like the true goal at its core is

play20:01

just to keep keep it alive and maintain

play20:05

my freedom within well I I think it

play20:07

relates to drawing kind of like an

play20:08

existential sense because you need so

play20:10

much Faith at the very beginning of your

play20:12

art journey to even keep going like to

play20:15

go into a place like the Watts or you

play20:17

know some fancy art school and you see

play20:19

somebody doing this amazing work and

play20:21

they're 30 years in it's like oh I have

play20:23

30 years of work before I can even do

play20:26

that you know and you're doing these you

play20:28

know like stent level drawings or

play20:29

whatever you have to have some amount of

play20:31

faith and optimism for the future in

play20:33

order to just keep keep going yeah and

play20:35

it's like it's really nuanced it's hard

play20:37

to like really exemplify what we're

play20:38

talking about cuz we're talking very

play20:40

specifically about you know my path your

play20:43

path our sort of world but there you

play20:45

know it's not all how do I say

play20:49

this it's not all doom and gloom like

play20:52

it's all it's all very like low stress

play20:53

low stakes you know it's like just and

play20:56

we're we're hyperfocused cuz I like to

play20:58

talk about and you like to talk about

play20:59

like the business side of it which is

play21:01

important but like there's so many ways

play21:03

to make money and there's so many things

play21:05

to do you just have to

play21:07

like you just have to try things and I

play21:12

think I feel like so contradictory

play21:16

and hypocritical but it's like you you

play21:19

almost just have to like do a bunch of

play21:20

random things and then see what kind of

play21:22

works you know like if your goal is to

play21:24

be an art YouTuber okay there's a lot of

play21:27

things you look up how to do it how to

play21:29

get better and you could sort of stay on

play21:31

that path for hopefully a long time and

play21:33

then eventually get there but like if

play21:36

you just like art or if you just like

play21:38

video making like there's sort of like a

play21:40

fractal infinite amount of things to do

play21:43

those things it doesn't have to be

play21:45

become a YouTuber you know you know like

play21:47

most people who are watching this are

play21:48

not trying to do what we're doing you

play21:50

know they're trying to like make a comic

play21:51

book or they're trying to like even just

play21:53

like go to work in the morning and just

play21:54

like do their graphic their graphic

play21:56

design job or even their accounting job

play21:58

you know and I think it's like whatever

play22:00

goal that you're working towards there's

play22:02

like fundamental laws of just trying to

play22:05

be creative and be and accomplish things

play22:06

that carry over whether it's YouTube

play22:09

videos or poetry or music or whatever

play22:12

and pushing through it and taking risks

play22:15

and all that kind of stuff can make you

play22:18

like a lot more legit at your Law Firm

play22:21

or something totally I mean you're just

play22:22

going to feel more confident also the

play22:23

the great thing about art specifically

play22:25

is like seeing yourself improve is

play22:27

pretty addicting like that that was

play22:30

probably

play22:32

especially I mean just improving

play22:34

anything is like you want to just get

play22:35

better I mean it feels good especially

play22:37

if it's something you want to do and you

play22:39

see yourself improving you're

play22:41

like I will never stop you know if this

play22:43

is like the trend I'm going to keep

play22:46

going but like specifically for like the

play22:48

traditional oil painting like my more

play22:51

graphic stuff back in the day

play22:53

was I was getting better skills to make

play22:56

the art but it wasn't really like a

play22:58

language it was just like more puzzle

play23:00

engineering like coming up with

play23:02

characters and understanding lighting

play23:04

and like the more fundamentals of

play23:05

drawing but like entering the world of

play23:07

like traditional oil painting and like

play23:08

academic drawing that was like super

play23:12

addicting and I go towards that because

play23:16

there's so much sort of feedback loop of

play23:19

improvement like you know like you can

play23:20

really improve quickly or you know it's

play23:23

challenging and so when you do see

play23:25

yourself level up you're like oh yes it

play23:27

feels great it's very self-gratifying

play23:29

and that for a lot of people I think is

play23:31

all they need they don't need the money

play23:33

like if you're just working at 95 and

play23:34

you want to make a comic book you know

play23:37

on the side like during weekends and you

play23:39

end up making a cool thing you're going

play23:41

to feel good so again bringing it all

play23:44

back you just got to start you got to

play23:46

try because you're going to you're going

play23:48

to be amped it's really hard to like put

play23:49

in a lot of effort you got to be really

play23:52

you know messed up to like put a lot of

play23:54

effort in something and not feel good

play23:55

about it especially if it's something

play23:57

you want to do we're both tring fans of

play23:58

like wave of kings and stuff it's like

play24:00

Journey before destination and it's a

play24:02

cliche and it's it's but did he

play24:04

trademark that I don't that's like a

play24:06

very normal thing it's like Journey

play24:08

everyone says that or like take the beat

play24:10

and Offroad path or something yeah but

play24:12

yeah it's a mantra of that having 30

play24:14

million subscribers is not the goal like

play24:16

if you had that tomorrow you'd be

play24:18

ecstatic for sure like a day guess what

play24:21

after four or five months your new

play24:23

normal yeah yeah yeah yeah a new normal

play24:25

and I think which is psycho to think but

play24:27

it's true well and uh trying to find you

play24:31

know the love and the enjoyment and just

play24:32

like learning how to render a video you

play24:34

know or paying attention to like sound

play24:36

settings or something all that kind of

play24:38

stuff just trying to make the best thing

play24:39

you possibly can with the tools in front

play24:41

of you totally I mean I know about you

play24:43

but I I watch my videos more than anyone

play24:47

I mean once they're out it's done but

play24:49

like I'm so excited for the most part

play24:52

making videos to like that's why I

play24:54

started cuz I like to see the process of

play24:55

how things are made yeah and then I like

play24:57

to make things so I was like oh pretty

play24:59

obvious connection there and so yeah

play25:01

it's like Euphoria editing the video and

play25:04

seeing the video and like telling the

play25:05

story and watched it a million times and

play25:08

then I don't of course but like it gets

play25:11

me amped it's not just like making

play25:13

something for an audience no yeah I mean

play25:14

there's again that intention pie chart

play25:16

sure it's for a little of that but I I

play25:18

need to like it first you know it's get

play25:20

a video I want to make and I I think it

play25:22

always comes back down yeah to just

play25:23

doing the work and you know just like

play25:25

and it on an more existential level

play25:28

again going back to drawing it's like go

play25:29

back to the fundamentals you know study

play25:31

the Spheres and cylind which I didn't I

play25:32

mean specifically I need to literally do

play25:35

that cuz I I I skipped that I tried to

play25:37

take the quick route and you can see it

play25:39

in a lot of my art a lot of my videos

play25:40

even now like my skills like I I skipped

play25:43

a lot of fundamentals anyways tangent

play25:45

but yeah that yeah you just got to yeah

play25:49

slow and steady try your best everyone's

play25:51

screwed though you know with the Advent

play25:53

of AI and everything instantly I mean

play25:55

we're already instant creatures but it's

play25:57

hard I mean so you have to really

play26:00

traditional media art specifically is

play26:03

like it's almost foreign in how slow

play26:07

yeah the practice

play26:09

is actual operation of drawing and

play26:11

painting but also like the the

play26:14

Improvement Loop and the the gratifying

play26:16

the self-gratification loop so it's just

play26:19

a different sort of

play26:20

perhaps you

play26:22

know you know marry go around that a lot

play26:26

of people in their normal lives don't go

play26:27

to but it's really Des and people are

play26:29

only getting more amped about it like

play26:31

people are only getting more into

play26:32

drawing I think you know it's just like

play26:33

books you think like oh people are

play26:35

reading books anymore year-over year

play26:37

there's more books being made than the

play26:38

year before the crazy I was talking to

play26:40

Stan Stan's best year was last year

play26:43

crazy it's crazy that's crazy insane

play26:45

that's really good I mean that's a good

play26:46

business mine has not been like that

play26:48

I've been really like this but

play26:51

again the goal isn't to I'm not in the

play26:55

scaling position per se I'm more of like

play26:58

how much better can I do of a job in my

play27:02

output right rather than like you know I

play27:04

would like employees and things but yeah

play27:06

it's I got a question for you cuz I

play27:08

think something else that's important

play27:10

for Fine Art specifically and I talk

play27:13

about this a lot at my um my figure

play27:16

drawing sessions is like the rate at

play27:19

Improvement everyone it's not this you

play27:21

know it's not a I don't know what

play27:23

mathematical s cosine this is like

play27:26

exponent it's it's plateauing it's like

play27:29

stairs I think is more realistic it's

play27:31

like you level up and then you do the

play27:33

same thing you train really hard and

play27:34

it's all the same and you're like what

play27:36

the [ __ ] you're like what the hell I'm

play27:38

working so hard but then you'll level up

play27:39

again and it will be a big level up and

play27:41

I've I've felt and witnessed these in

play27:43

myself and it's like oh my gosh dude

play27:45

like something clicks and you level up

play27:47

and then you plateau again a lot and I

play27:49

think that's really interesting and it's

play27:51

and it's more challenging I think to

play27:54

continue if it if it were different you

play27:56

know if it was just like really obvious

play27:59

super slow um increasing then it would

play28:02

be easier for people to keep doing it

play28:04

because it's like oh it's almost a

play28:06

guarantee if I'm going to get better day

play28:08

every day it's like every 6 months you

play28:11

get better what do you think about that

play28:13

those things and those plateauing I

play28:15

think it it's like almost The Universe

play28:17

telling you

play28:19

to stop caring so much about what's

play28:21

happening with other people you know

play28:23

yeah cuz the act of learning how to draw

play28:27

or learning how to do anything play the

play28:28

piano takes a lot of time and effort

play28:30

just being bad at it it's Mo it's like

play28:32

99% bad and I I think the way to

play28:36

actually learn how to draw is to just

play28:38

step outside yourself as much as

play28:40

possible and just be okay with who you

play28:43

are as much as you possibly can you know

play28:46

and it it's pretty like uh humbling for

play28:49

people to like go into a place like the

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Watts or going to a place you know like

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dude oh my God I was literally like felt

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like slapped in the face by God I went

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in there be really good at something and

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then to humble yourself in a way uh to

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actually go and do the work I I think

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it's that's the hard part like it'd be I

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think it's harder for me now to go and

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learn drawing than it was when I was in

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my early 20s I was like I have more

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things that I'm egotistical about now

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than I you know I agree same with me and

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I've sort of given up that hope of being

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like a really really

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like high-end fine artist like I I'm

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going to keep painting I'm going to keep

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trying to push my skills but it I my

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like expectations are a lot lower lower

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and not to say that's like sad but it's

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just like I have so many other things um

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and I don't really know where I'm going

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with that but um yeah the comparison is

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the really really hard part and in

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business in your colleagues and it is

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really hard and obviously the easy

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answer or what you should do is just

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focus on yourself but it's easier said

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than done and it's like how do you do

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that you just got to know what you want

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to do and if you're not doing it as good

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as you thought you were then take a real

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look at yourself and say how can I

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switch things up and do it better one of

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my worst traits and I could look back

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and hate myself for it not actually but

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like is that I I think I'm overconfident

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a lot and I still am in a probably a lot

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of ways but how I did things I was like

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oh yeah this is like how you do it the

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best and I'm great at this and I don't

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need to like or I don't need other

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people's feedback or opinions and like I

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would take it but I don't think I

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absorbed it yeah and it didn't get like

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internalized and only like years later

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that I realize like oh wow I actually

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you know there's way better ways to do

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this or this is you know this has

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actually

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been been had doing wrong for a while

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and I learned how to fix it way later

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than I should have does that make sense

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so yeah I have as I've gotten older I'm

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like wow I really need to like listen to

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other people's opinion about either my

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work business Str structure strategy

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anything you know so I was kind of like

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two tunnel vision in the beginning and I

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was doing fine so was easy to do that

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but I'm like oh I I wish I had some more

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feedback well and again going back to

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the beginning of the conversation

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there's a balance there because if you

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listen to too much feedback then you

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just never do anything totally I think

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it's like or you never do things you

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never learn for yourself yeah yeah for

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for me I tell like the thing that I tell

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people is like I made a point of like

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surrounding myself with like what I

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perceive as like the best art teachers

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and business people that literally you

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did that and and it's like it didn't

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make me want to draw more it actually

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like discouraged me you know because

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it's like so much to live up to and it's

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like uh and it's it's an internal thing

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I'm not trying to blame those people but

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I think that trying to get your

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motivation structures in your brain

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working takes a lot of uh just operating

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at your own level like not looking up or

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down or wherever for motivation just

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looking like oh yeah this is what I can

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do and you know like this is obvious not

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an exact um example but what probably

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would have been better than surround

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yourself with Jeff and proo even though

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that is extremely valuable let's not be

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naive what would probably have helped

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you more is if you surround yourself

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with equal hungry people to get better

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absolutely you know what I mean that are

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grinding with you at the same level to

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improve yeah rather than just you know

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proximity to the best yeah and that's

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hard you need to get friends you need to

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get like minded people that's where like

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the communities are important but right

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well like like it's part of the reason I

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lived in the van too it's just like you

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know it's like you know to try and step

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outside of all that hero worship and

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just kind of just do my own thing and uh

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the crazy part about this is like there

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are so many different versions of

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success and we can look at someone like

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Jeff or Stan or whoever as being these

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like paradigms of what it means to be

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like a YouTuber or a fine artist or

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whatever but ultimately it's about like

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you know like you can be successful in

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completely different ways doing the

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opposite of what they would tell you to

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do 100% absolutely I mean think of can't

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imagine I mean I can because I just

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filmed a documentary on stand but like

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everyone's looking up to him or this in

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this example and we're and Jeff but like

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they're probably also looking outside

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and looking like oh what can I you know

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so it's it never ends yeah and yeah it's

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a I go back it's like again it's so easy

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to say these things and you've heard

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these people rant about like this so

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much what are the tangible ways what are

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the real in-person ways to you know stop

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comparing become more disciplined

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patient it's like I don't know you got

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to find out for yourself um everyone's

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different you know whether it's like

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exercising working

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out making videos being grateful yeah

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learning getting talking with people

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you're really good at connecting with

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artists like you connect artists but I

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think you're also just like open with to

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talking with anyone and that's probably

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a good trait to have you know because

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you I think if you want to

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become Jeff Watts the best you got to

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only listen to one person do things one

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way but that's not for everyone if you

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want to get a bunch of perspectives and

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try a bunch of different things and then

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find what work you have to you know be

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more in your corner of well and and

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again I think it just comes down to what

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you want personally and what you want to

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do and I think that uh for me my version

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of small successes started out as doing

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things on proo channel and then see

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seeing those do well and being like okay

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I can all I have to do to figure out

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that stuff doing well on my own channel

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is just doing the work so it's you know

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figuring out right you understood the

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formula yeah you just had to try it you

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know conversation for a different time

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is how do I find out what I want to do

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you know what I mean because that's what

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a lot of people struggle with yeah what

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to actually do in the first place what

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do they actually like which is perhaps

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episode 2.5 absolutely yeah when I come

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to New York next yeah but that's like

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that's a real thing cuz like I mean

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that's what kids deal with in college

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you know they're forced to like pick

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they're forced to pick what they want to

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do with their life it's like what the

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[ __ ] how would you ever know at 18 yeah

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well for for you it was painting and

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then it turned into video making but it

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was like it was always video making and

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it was always just like what I was into

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I did YouTube I had YouTube channels

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about skateboarding about fingerboarding

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about video games about Nerf guns yeah

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and so video was just

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a um appendage of what I was into

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graffiti was the next thing and that

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just snowballed and I kept the channel

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the same I did graffiti then I did

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street art then I did murals and then

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that was canvases and painting and

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traditional artwork and so that was the

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lineage but yeah it's always just what

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I've been into and you know what maybe I

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won't be painting in 5 years maybe I'll

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just like do enough and be excited and

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I'll find something else that I'll be

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into who knows you know like I'm not I'm

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not beholden to like the sacred idea of

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painting or anything it's just you know

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why would I do anything that I don't

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want again money is involved you

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sometimes have to do what you don't want

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to do but if I have the ability to be

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free why would I drown in painting

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content if it wasn't working anymore

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yeah if I didn't like it also I'm saying

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well and part of it again I think it

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goes back to not tying your identity to

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being a painter or an artist and just

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doing it following the interest exactly

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I I I I've been reading a lot of rck

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Rubin yeah and him talking about how

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like if you have two options or five

play36:28

different options and one is more

play36:30

efficient financially and the other has

play36:32

more interest always choose the one with

play36:34

more interest because you in terms of

play36:36

just pure longevity and the ability to

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make something that people care about

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it's actually probably going to make

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more money you're right yeah you want to

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tell people uh just like a piece of

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advice like something you you would

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recommend to your 20-year-old self like

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we could break down the idea real quick

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of like executing something and

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following through with it yeah whether

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you don't do it again but like I was

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very sort of um what's the word

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pragmatic and organized with a project

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before starting I knew it what I wanted

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to make I prepared what I needed and how

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to make said thing and then I worked

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hard and was patient to maintain a level

play37:14

of quality to make that thing and

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through that there's so many times you

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want to stop or you think it's shitty or

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people won't like it but I always like

play37:20

kind of finish so I think executing is

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like really important and I don't know

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what the Webster definition of executing

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is but like seen something through like

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Go the whole yard and M you know have

play37:33

the same sort of um focus throughout the

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whole thing and yeah but yeah I don't

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know the advice is just do it just do it

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yeah right shy buff you want to tell

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people how to follow you and yeah sure I

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mean I'm slooh subscribe to my YouTube

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channel and uh subscribe to Christian

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because he is really tapping into

play37:55

awesome artists and getting their

play37:56

perspective so I think that's valuable

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and whether you're getting 600 views or

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6 million

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there's at least a few real people who

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are benefiting from this so I think keep

play38:05

going

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