Persuasive Essay Lecturer's video

Summary

This presentation delves into persuasive writing, outlining its purpose to convince readers to take action or adopt beliefs. It covers the thinking process, from selecting a topic you're passionate about to researching and knowing your audience. The script explains the CORAL structure: Introduction with a hook, Body with arguments and evidence, and Conclusion that links back and forward. It advises on crafting an engaging introduction and a strong thesis statement, and the importance of addressing counterarguments. The session concludes with tips for writing effective persuasive essays, emphasizing clarity, evidence, and a strong stance.

Takeaways

• 📝 Persuasive writing aims to convince readers to take action, change beliefs, or support a cause.
• 🌐 We encounter persuasion daily through TV commercials, magazine ads, and more.
• 📈 Persuasive writing can support a cause, encourage action, propose change, prove a point, stir sympathy, create interest, and gain agreement.
• 🤔 The persuasive thinking process involves selecting a topic you're passionate about, researching extensively, understanding your audience, and formulating a clear stance.
• 📚 The CORAL pattern for persuasive writing includes Contact, Objective, Reason, Argument, and Link back/forward.
• 🏆 A strong introduction in persuasive writing should grab attention, hint at the organization, and state the thesis clearly.
• 🎯 The thesis statement should be specific, debatable, and state the main focus of the essay.
• 📊 Use hooks such as riddles, strong statements, quotations, interesting facts, anecdotes, statistics, and provoking questions to engage readers.
• 🔄 Address the counter argument within your essay to show its weaknesses and reinforce your stance.
• 📖 The conclusion should summarize main points, avoid introducing new arguments, and possibly include a call to action or a projection for the future.
• ✍️ To finalize your persuasive essay, proofread for mechanics, revise for clarity, and ensure it follows the proper format.

Q & A

What is persuasive writing?

Persuasive writing is a form of writing that aims to convince the reader to do something or believe in a certain point of view. It can be seen in various forms such as TV commercials, magazine ads, and brochures.

What are the functions of persuasive writing?

Functions of persuasive writing include supporting a cause, urging people to action, making a change, proving something wrong, stirring up sympathy, creating interest, and getting people to agree with a certain viewpoint.

What is the persuasive thinking process?

The persuasive thinking process starts with picking a topic you are passionate about, ensuring the topic has enough information, knowing your audience, doing extensive research, clarifying your stance and the opposite stance, and justifying why your stance is right.

What does CORAL stand for in persuasive writing?

CORAL stands for Contact, Objective, Reason, Argument, and Link. It represents the structure of a persuasive writing which includes an introduction, body, and conclusion.

How should the body of a persuasive writing be structured?

The body of persuasive writing should contain arguments with supporting evidence, elaboration, and examples. It may also include a counter-argument to strengthen the writer's stance.

What are some strategies for creating a good introduction in persuasive writing?

Strategies for a good introduction include using a riddle, strong statement, quotation, interesting fact, anecdote, figure/statistic, and provoking questions.

What is a thesis statement in persuasive writing?

A thesis statement is a one-sentence summary at the end of the introduction that states the writer's opinion and outlines the main points to be discussed in the essay.

What are common mistakes to avoid when writing a thesis statement?

Mistakes to avoid include being too broad or general, having too many points, the statement being too basic, lacking connection to the rest of the essay, being phrased as a question, containing vague language, and using phrases like 'I think' or 'in my opinion'.

Why is it important to include the counter-argument in a persuasive essay?

Including the counter-argument adds credibility to the writer's argument by acknowledging opposing views and demonstrating a comprehensive understanding of the topic.

What strategies can be used in the conclusion of a persuasive essay?

Strategies for the conclusion include summarizing main points, calling the reader to action, providing a solution, making a projection, and leaving a thought-provoking question.

Outlines

00:00

📝 Understanding Persuasive Writing

This paragraph introduces the concept of persuasive writing, which is a form of writing designed to convince readers to adopt a particular belief or take action. The speaker mentions that we encounter persuasion daily, such as through TV commercials and magazine ads. Persuasive writing can be used to support a cause, encourage action, promote change, prove something wrong, stir sympathy, create interest, or gain agreement. The paragraph also outlines the persuasive thinking process, starting with selecting a topic you're passionate about, ensuring there's ample information, knowing your audience, conducting extensive research, clarifying your stance and the opposing view, and justifying why your view is correct.

05:02

📚 Structure of Persuasive Writing

The paragraph discusses the structure of persuasive writing, which typically consists of an introduction, body, and conclusion. The introduction should grab the reader's interest (using strategies like a hook), provide background information, and state the objective. The body is where arguments are explained with reasons, evidence, and examples. The conclusion should link back to the introduction and look forward to future implications. The paragraph also advises on creating a persuasive writing plan with at least six paragraphs, including an introduction with a hook, body paragraphs with arguments and evidence, a counter-argument paragraph, and a conclusion. It also lists common mistakes to avoid, such as starting with personal introductions or using 'I' statements, being indecisive, not supporting opinions with facts, and more.

10:03

🎓 Crafting a Great Introduction

This section focuses on creating an engaging introduction for persuasive writing. It emphasizes the importance of a hook to capture the reader's attention, which could be a riddle, a startling fact, a provoking question, or a strong statement. The introduction should also outline the structure of the essay and conclude with a clear thesis statement. Examples are provided for each type of hook, such as using a riddle about uniforms or a strong statement about fast food consumption. The paragraph concludes with a discussion on what a thesis statement is and its significance in setting the stage for the rest of the essay.

15:08

📖 Writing an Effective Thesis Statement

The paragraph explains how to write a thesis statement in three steps: ensuring it has one specific topic, expressing a debatable opinion, and explaining the significance of the topic. It provides examples of good and bad thesis statements and common mistakes to avoid, such as being too broad, too basic, or lacking a clear connection to the essay. The thesis statement should be a strong, arguable assertion that summarizes the main points of the essay and is placed at the end of the introduction.

20:11

🤔 Addressing the Opposite Stance

This paragraph discusses the importance of including the counter-argument or the opposite stance in a persuasive essay. It provides an example of how a fast food company might argue in favor of fast food, contrasting with the essay's stance. The paragraph emphasizes that acknowledging the counter-argument adds credibility to the writer's argument by showing a balanced view.

25:12

🏁 Concluding a Persuasive Essay

The final paragraph talks about crafting a good conclusion for a persuasive essay. It should summarize the main points without introducing new arguments and use strategies like calling the reader to action, providing a solution, or making a projection to leave a lasting impression. Examples are given for each strategy, such as challenging the reader to avoid fast food or suggesting that fast food can be made healthier. The conclusion should also restate the main points in a new form and possibly end with a question to provoke thought.

🔍 Reviewing Persuasive Writing Techniques

This paragraph serves as a review, summarizing key points about persuasive writing. It advises on creating a catchy title, structuring the essay with clear arguments and a strong thesis, addressing counter-arguments, and proofreading for mechanical errors. The paragraph also provides examples of persuasive writing sentences and emphasizes the importance of rewriting with detail and proper vocabulary. It concludes with a reminder to check for quizzes and assignments related to persuasive essays.

Keywords

💡Persuasive Writing

Persuasive writing is a form of communication aimed at convincing the reader to adopt a certain belief or take a specific action. It is characterized by presenting a clear position on a topic and supporting it with logical arguments and evidence. In the video, persuasive writing is the central theme, with examples ranging from TV commercials to magazine ads, illustrating how it's a part of daily life.

💡Cause

A cause in persuasive writing refers to a principle or issue that the writer supports or advocates for. The video mentions supporting a cause as one of the functions of persuasive writing, like encouraging support for a football team by buying discount coupons, which is a tactic to rally support behind a specific cause.

💡Action

Action in the context of persuasive writing refers to the desired response or behavior the writer wants to elicit from the reader. The script mentions 'Arts people to action' as a function of persuasive writing, such as encouraging Sarah to take specific actions, emphasizing the call to action as a key component.

💡Change

Change, in the script, refers to the persuasive writing's goal of advocating for alterations in policy, behavior, or beliefs. An example given is advocating for a change in policy regarding wearing hats, which is a clear instance of using persuasive techniques to bring about change.

💡Sympathy

Sympathy in persuasive writing is used to evoke an emotional response that supports the writer's stance. The script provides an example of persuading people to adopt a dog to prevent it from living in a shelter, illustrating how sympathy can be a powerful tool to influence readers.

💡Interest

Creating interest is about engaging the reader and making the topic relevant and appealing to them. The video uses the phrase 'better grades get you a better job and more money' to show how persuasive writing can connect with the reader's aspirations and interests.

💡Agreement

In persuasive writing, getting people to agree with you is about aligning the reader's beliefs with the writer's. The script gives an example of asserting that 'Milky Way is the best candy bar' to create a consensus, which is a way to build agreement among the audience.

💡Persuasive Thinking Process

The persuasive thinking process outlined in the video involves selecting a topic the writer is passionate about, ensuring there is ample information to share, understanding the audience, conducting extensive research, and forming a clear stance with supporting arguments. This process is crucial for structuring a persuasive essay effectively.

💡Coral Pattern

Coral pattern in persuasive writing stands for Contact, Need, Objective, and it refers to the structure of the introduction. The video explains that in the introduction, the writer should establish contact with the reader, highlight the need for discussing the topic, and state the objective of the writing, setting the stage for the persuasive argument.

💡Counter Argument

A counter argument in persuasive writing is an opposing viewpoint that the writer addresses and refutes to strengthen their own stance. The video advises including a counter argument to demonstrate the writer's comprehensive understanding of the topic and to solidify their argument by providing a rebuttal.

💡Introduction

In the context of the video, an introduction in persuasive writing must grab the reader's attention with a hook and provide an overview of the essay's organization and thesis statement. The introduction sets the stage for the persuasive argument and is crucial in engaging the reader from the outset.

💡Conclusion

The conclusion of a persuasive essay, as discussed in the video, should summarize the main points without introducing new arguments. It often includes a call to action, provides a solution, or makes a projection to leave the reader with something to ponder, reinforcing the persuasive impact of the essay.

Highlights

Persuasive writing aims to convince readers to take action or believe in certain topics.

We encounter persuasion daily through TV commercials, magazine ads, and other media.

Persuasive writing can support a cause, prompt action, instigate change, prove correctness, stir sympathy, create interest, and gain agreement.

The persuasive thinking process begins with selecting a topic you're passionate about and ensuring it's informative.

Know your audience to tailor your language and present information effectively.

Conduct extensive research to understand your stance and the opposing view.

The CORAL pattern for persuasive writing includes Contact, Objective, Reason, Evidence, and Conclusion.

The introduction should grab the reader's interest, provide background, and state the objective.

The body of the writing explains arguments with reasons, evidence, and examples.

The conclusion links back to the introduction, summarizes the points, and looks forward to future implications.

Avoid starting with personal introductions, using 'I' statements, and ensure you stand firmly by your stance.

Support your opinions with facts and examples to strengthen your persuasive writing.

A good introduction must contain a hook to capture the reader's attention.

Strategies for a hook include using a riddle, strong statement, quotation, interesting fact, anecdote, or provoking question.

A thesis statement is a one-sentence summary of your opinion at the end of the introduction.

The thesis statement should be specific, debatable, and connected to the essay's main points.

Common thesis statement mistakes include being too broad, basic, or containing vague language.

Include the counter-argument in your essay to acknowledge opposing views.

A good conclusion summarizes main points, doesn't introduce new arguments, and leaves a lasting impression.

Strategies for an effective conclusion include a call to action, telling a story, and making a projection.

Transcripts

hi welcome again in English for

presentation

this week we are going to talk about

what is a persuasive writing

okay

persuasive writing

is the kind of writing that tries to

convince a reader to do something or to

believe what you believe on certain

topics we can look at ourselves we can

stand for a position that support

an opinion or something or again

something

okay in your daily life you counter

persuasion every day from TV commercial

letters to editor junk mail magazine ads

call us brochure and you can list more

of a kind of persuasion you get you that

to get in your daily life

persuasive writing can be used to once

support a Cause example please support

my football team by buying discount

coupons okay so the main message is

buying discount coupon but why by saying

please support my football team and the

number two Arts people to action food

for Sarah do the actions number three

make a change

the principles should let us wear hats

we're going to change something a policy

maybe and the number four proves

something wrong cell phones don't cause

brain cancer it's a part of my

persuasive writing actually and then

numbers five still up sympathy

for example if you don't adopt this dog

it could have to live in a shelter so

you want people to adopt the dog for you

and then number six right create

interest

better grades get you a better job and

more money what can they get by doing

what do you what do you want and they

believe what you believe like that and

then number seven get people to agree

with you I'm sure you'll agree that

Milky Way is the best candy bar so this

is a function of a persuasive uh writing

now we talk about persuasive thinking

process okay

um persuasive thinking process starts uh

from you pick a topic

and the stunts you passionate about

say that we are going to talk about fast

food

are you a kind of person that supports

fast food with certain control or maybe

without control

okay and then after that make sure that

the topic that stands that you choose

has a lot of information to share so you

can reach your one word count and then

number three know your audience what

they already know what kind of language

you are using what do they mean from you

okay and one what can you give to them

the optimization of your information

steps number four is by do an extensive

research okay whether

um well actually this extensive research

cover in searching for the information

and also make sure what kind of the

audience you get and then after that

what is the general idea what is the

stance that you stand for and what is

the opposite one both needs to be clear

next one

why the one you choose is right and why

the other and the other is not you have

to find a way to convince the leader to

follow your thoughts question part one

number one explain the persuasive

thinking process

number two mention three functions of

persuasive think

Now we move to the structure of a

persuasive writing

person who is your writing we are

talking about here using Corel pottery

so what is coral pattern actually

okay mainly a writing consists of three

main parts

first is Introduction the second one is

body and the third one is conclusion

CNO from Coral

stands for contacts or case of interest

and also objective it is in introduction

part

there you tell the reader about why did

you choose this uh topic the background

information what is it about what can

you connect with the real or the

situation and around you and then the

second one objective why do you have to

talk about this and inform this through

the audience

the body

body in persuasive writing is a part

where the argument is explained there

you put your reason your recipe or your

route

depends on your objective

next after that you put also the

evidence example elaboration to support

your reason recipe and fruit and then

after that in the conclusion part you

will talk about link back from the first

out and Link forward for the next hour

there in the conclusion beside you

summarize and reviewed everything which

means you link back to what you've

talked about before you also have to

lean forward what is the future

implication what is the function in the

future for the society by talking about

this

okay and then after that talking about a

reason evidence and

um root is really based on the objective

if you want to convince the audience on

an idea then the argument you talk about

needs to be about the reasons and you

have to put three evidence to each of

the reasons and then after that number

two if you want to convince an audience

on a method then you have to put three

steps or we call it as a recipe and you

have to put the example for each of the

steps and then three to convince if you

want to convince an audience on a system

you have to put a features on how the

system works or we call it as a root

okay and the elaboration for each of the

route now you have to make a plan to

start writing make sure that your

paragraph or persuasive writing consists

of at least six paragraphs okay the

first one talks about introduction where

you put hook and teases and on the

second one argument one with the support

argument 2 with the support are given

three with the support and then after

that on the five fifth steps you show

the counter argument

what is the counter argument and why do

you think it's incorrect it's not right

in one particular paragraph and the last

one you put and you talk about the

conclusion here are some things that you

have to avoid in making or creating a

persuasive writing first don't begin

with hello my name is or and I'm going

to write about you don't have to talk

about it play and and the number two you

have to avoid using I okay instead of

saying I think we shouldn't wear uniform

say uniform shouldn't be required

next don't be wishy-washy stand

stand for a stance and then stick with

it be faithful with it because you have

to prove your um belief on people and

the next don't forget to support your

opinions with facts and example

okay question part two what does coral

stands for

number four mention three does in

persuasive writing you can start

answering the questions

Now we move to the next

session it's about great introduction

so how to make a good introduction a

good introduction must consist of a

books okay or a Google Books Okay by

using following strategies what is the

hook Hoops mean the BET right things you

need okay or certain strategies you have

to

apply to grab the attention of your

reader so your reader will be able or

will be interested to continue reading

your essay

first you can use a riddle and a net dot

rotation interesting fact or statistic

provoking questions okay a good

introduction will also tells the reader

of how the writing will be organized

and then the last one there in through

the introduction starting from there

the outer position is clearly stated in

a thesis statement

okay one riddle

so this is an example of reader what's

plain and boring what makes a student in

a school we then look the same and lose

their individuality

or maybe they will answer

is this the table is it the room is it

the lesson no

it's in uniforms then you're correct so

you can start a writing they say you're

right a riddle whether in writing and

also in

um speaking or doing a presentation the

second one is strong statement example

fast food consumption has risen 500

since 1970 and today it reaches nearly

every part of society including some

public school cafeteria this can also be

your thesis statement so you can start

your introduction by using a strong

statement

the next one quotation quotation is

usually be taken from a public figure

words okay for example you can State

this in your writing a University of

Delaware Professor States

advertising including television at

billboard and other advertising and so

on and so on until the sentence is done

and then the next one an interesting

fact not just an interesting fact a

shocking fact will be even better for

example did you know that a typical

child needs 2 000 calories for an entire

day and very case Whooper with Triple

T's has

1230 calories

like that an interesting fact usually

includes numbers

charts Graphics

ETC number five you can put an anecdote

a story a personal experience to amuse

and get the attention Okay and make sure

that it's short enough

here is an example of an anecdote okay

maybe your experience in the past you

can pause this and you can pause the

video if you want to read in detail

okay

and then after that this is just the

same actually with the previous one

um a figure statistic can also include

um numbers percentage

Etc and then after that add questions

a provoking questions that create

something or leave something in the

reader's mind even after reading your

essay for example how many times have

you eaten fast food in a month

okay the next one is outrageous

statement

outrageous statements I add up one more

um fine into the previous one fast food

is killing America

now question part three

so question number one what is hook in

introduction part

and then the second question is

mentioned your strategies of hook in

persuasive writing okay the next action

will be about these statement

so what is a thesis statement actually a

thesis statement is one sentence at the

end of your introduction that states

your opinion and it needs to be strong

because it's tougher everything in your

writing

okay one two three main focus to discuss

in your essay let's use fast food as an

example again

fast food

is one rapidly fast would rapidly

increase his weight

two fast food causes high blood pressure

three fast food leads to sluggishness

okay before we move talking about those

three discussion topic let's see how to

write a thesis statement in three steps

make sure that each thesis statement has

one topic and it needs to be specific

um it must be able to answer for example

who is exactly

one how many which one where and what

the second one is your opinion it must

be a debatable phrase you can say

doesn't shouldn't should highlight

is accurate so you put your opinions

there ignores so it's not a fact yet

and then after that you explain the

reason

why you talk about this topic what do

you want to highlight in this topic

along with the debatable phase okay

explain the significance and also other

reasons for example example number one

the longer school in Chicago next year

doesn't guarantee that students will be

productive in classes reminding us that

yet that young people need to find

learning meaningful so the topic will be

the longer day school in Chicago next

year while the opinion or debatable

phrase will be doesn't guarantee

okay so the rest will be your uh

significant example or Reason does it

guarantee that students will be

productive in classes example number two

the longer school day in Chicago next

year does guarantee more learning

opportunities resulting in increased

Student Success so it means that example

one and two debatable because it it has

counter argument this and this is what

you need to include in your

persuasive essay later so how to write a

thesis statement as I said before

summarize your three main focus Point

into one complete sentence for example I

believe fast food is harmful because it

rapidly increase weight

causes high blood pressure and leads to

letter J number three put your completed

thesis statement at the end of your

first paragraph

okay here I have an example as you can

see here you put the catchy title

um

the account the outrageous

senses right or statement fast food is

killing America and then you hook the

reader by asking them the questions this

one right a question after that here you

can also put some statistic or on the

shocking

um data about this sucking fat and then

after that at the end of everything you

put the thesis statement here one two

three and four the argument so fast food

is bad for your health and after that

the general thesis statement

okay

um here are some most common thesis

statement mistakes the first one it's

too broad or too General so I would be

very hard for you to talk about it

specifically or it's too complicated the

points are too many make the reader

confused even you as the writer confused

whether uh why you are going to talk

about first and the second and the third

so the main purpose is not real or not

obvious number four number three the

statement is too basic right

a merely a statement of effect a general

fact that everyone's know

and if you want to know as the example

some example of a most common thesis

statement mistake I've had it on the LMS

right so you can just open it and check

for the example the mistakes example

okay and then after that number five the

segment lacks connection to the rest of

the essay you fail to connect them to

talk about the detail of the thesis

mentioned in the thesis statement and

the number State SX the statement is

question instead of a sentence or

arguable assertion so make sure that

this is statement must in the form of

statement not the questions because if

it is question your position yeah or

your son is not clear and then summer

seven the statement contains phrases

such as I think I believe I in my

opinion don't do it because it weaken

your or statement the last one

at the statement is expressed in a vague

language try to avoid fake terms such as

things using things need interesting

nice good and great because it's unclear

there is no such

standardized measurement for this word

okay now question part four number seven

what is the thesis statement number

eight mention three common

thesis statement mistakes

okay

Now we move to the next section the

opposite stance you also have to put the

opposite opinion

right or suns in your essay

so people will know the leader will know

what against four okay

um we call it the other side

how many you have been how many of you

have been in a discussion with someone

and you remember site

um yeah that's true bad or you may say I

agree with you but so we call it as a

cultural argument it's the other side of

the argument

okay

here is one of the example

a fast food company wouldn't agree with

the points in this assay they would have

lots of reason why fast food is good but

in a good way inappropriately right they

may say it's convenient or it's fine if

eaten in moderation okay tell them

the difference with your stars

now moved to the last part of your

persuasive essay it's conclusion you

have to conclude or end your essay of

course right so what makes a good

conclusion point so it's not a good but

a good conclusion first summarize your

main points okay

um a good conclusion

um does not add another argument but

also to talk about your all of your

argument but in a unique way in a new

way okay you can use the following

strategy first by call the reader to do

something to an action to talking about

the anecdote telling a story your

experience and then the third one make a

projection

okay give the reader something to think

about even after they read it this is an

example of call to action one I

challenge you to watch what you eat and

to avoid fast food so they the leader

can ask themselves hmm yeah me too I

will start doing this right so there are

a lot of new thoughts nowaday

um spread or all over spread it and all

over uh the social media okay and it

somehow change you one of which the

strategies that the writer use maybe

call to action

okay next is provide a solution fast

food doesn't have to be bad food make

better choice like salads fruit and low

fat drinks so you can put the steps they

need to do

later maybe not now but call to action

usually are required a fast action the

next one is make a production explain

what needed what might be the

consequence

consequences of action or inaction

for example if people continue to eat

lots of us food they put their health at

risk if kids don't make better choices

today they won't grow into healthy

adults so you make a protection if you

never stop doing this you will fail to

get your future things like that all

right so this is an example in the

paragraph in closing you will put things

like this it's important to remember

that too much for food can have negative

effects on your health you wrap up

everything in the body to the concluding

paragraph and then you restate again the

three main points we've mentioned you've

mentioned before in the introduction

part but in a different form like the

one we see here gain weight high blood

pressure and sluggish only the keyword

okay is it worth and then you leave a

question to them so it will leave

something inside their mind is it worth

to reach to your body okay eat healthy

and make good choice right it's a call

for action

okay

here your estate your Jesus right a

comment

don't make your body suffer a question

it's one and then a call to action

question part four

why do we have to include the counter

argument

number 10 what strategies can be used in

concluding

okay now this is the review part the

persuasive essay first don't forget for

a kaikachu title right because people

short what they read especially from the

title so find a catchy title the second

one don't forget a book and read your

book by the three main argument and the

thesis statements at the end of your as

a first paragraph or the introduction

part next one paragraph for each of your

three arguments address the counter

argument in a particular paragraph and

then closing the paragraph by restate

your thesis and challenges the reader to

think about it

now here are some examples of persuasive

writing sentence if you want to use it

if you talk about anything you may say

this it is often thought that about

general fact General opinion many people

believe that some people think that if

you want to be more specific based on

what an expert say you may say according

to acts to quote from acts X makes the

points that and so on and so on how to

make a persuasive personally you may say

in my point of view in my opinion to my

mind I believe that and then you can say

some evaluation like clearly what we

believe is

or obviously obviously

fast food

is not a good food to be eaten every day

like that so you evaluate or summarize

everything you can use to to do it you

can use this expression

okay and don't forget for the very last

time

one

make sure you have someone first you

read your essay first by yourself

to check maybe you make some minor

mistakes and then after that you can

have someone to proofread your essay

okay for mechanic the spelling the

rubber Etc

and then after that write neatly rewrite

it the the the revised version

okay include detail and create

vocabulary the keywords and the last one

follow proper format or maybe I have to

put the first point into the last one

like that okay so

um those

uh

okay so just okay students so this is

the end of my explanation about

persuasive essay don't forget to check

for your quiz forum and also assignment

after this thank you very much see you

again

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