【テレ東・豊島晋作の聞く技術】上司より話の長い人が出世できない理由／「何故を5回繰り返せ」トヨタウェイから学んだ本質／心を掴むには人のストーリーを理解せよ【MANAGEMENT SKILL SET】

Summary

The video script is an engaging discussion on various topics, including communication strategies in business settings, the importance of understanding and telling personal stories, and the art of effective storytelling in different contexts. It delves into the Toyota Production System's '5 Whys' technique for problem-solving and emphasizes the need for clear and concise messaging. The conversation also explores the challenges of content creation, targeting specific audiences, and adapting to digital media. Additionally, it touches on the importance of active listening and the human desire to share experiences and seek solutions, highlighting the value of empathy and understanding in communication.

Takeaways

• 📊 The importance of asking 'why' repeatedly, as exemplified by the Toyota Production System, to reach the root cause of a problem.
• 🗣️ The need to understand the audience and tailor communication accordingly, whether it's for a general audience or specific groups like engineers or business owners.
• 🎯 The value of focusing on a target audience and delivering content that resonates with them, even if it means narrowing the scope of the message.
• 🤔 The significance of listening to understand people's stories and experiences, which can provide insights into their motivations and challenges.
• 📈 The role of storytelling in engaging an audience, with the presenter suggesting that everyone has a story to tell and that these can be powerful tools in communication.
• 📱 The suggestion to use technology, like an iPhone, to practice presentations and refine communication skills before important meetings.
• 💡 The idea that being concise and clear in communication is crucial, with the presenter recommending to limit the main points to three or fewer.
• 👥 The observation that people naturally want to share their experiences and knowledge as they age, highlighting the human desire to communicate.
• 📚 The presenter's personal input method involves visiting physical bookstores to get a hands-on experience and gather a wide range of information.
• 📈 The mention of the 'Pivot' app as a tool for learning and its features, such as background playback for learning during commutes or chores.
• 📉 The discussion on the challenges of balancing the need to criticize constructively in meetings while maintaining a positive and productive atmosphere.

Q & A

What is the key takeaway from the discussion on Toyota's production method?

The key takeaway is the importance of repeatedly asking 'why' (five times) to identify the root cause of a problem, as illustrated by Toyota's production method.

How does the speaker suggest engaging with superiors during conversations?

The speaker suggests allowing superiors to talk more and listening actively, as they are generally more interested in expressing their own views rather than hearing others.

What example does the speaker use to explain the concept of breaking down problems?

The speaker uses the example of declining sales at Toyota, analyzing it step by step from low sales of pickup trucks to specific production issues in a factory.

Why does the speaker emphasize the importance of storytelling in communication?

The speaker emphasizes storytelling because it helps to engage the audience emotionally and makes the information more memorable and impactful.

What strategy does the speaker suggest for making a memorable speech at a wedding?

The speaker suggests focusing on a single, impactful story rather than listing multiple points, as a single emotional story is more likely to be remembered.

How does the speaker recommend preparing for an interview with a notable figure?

The speaker recommends thorough preparation, including reading the interviewee's works, making detailed notes, and bringing the marked-up materials to the interview.

What technique does the speaker use to gain insights into a person’s story during an interview?

The speaker suggests asking about the person’s biggest challenges and most significant successes to uncover key aspects of their personal and professional journey.

How does the speaker suggest managing a meeting to ensure a positive outcome?

The speaker suggests starting with positive feedback and recognition, introducing negative points in the middle, and ending with constructive solutions to maintain a positive tone.

What is the speaker's view on using digital media to enhance business interactions?

The speaker views digital media, such as videos and interviews, as valuable tools for understanding and connecting with business partners, and recommends researching these resources before meetings.

What practical advice does the speaker offer for improving presentation skills?

The speaker advises recording oneself on an iPhone and reviewing the footage to identify and correct any weaknesses in the presentation before delivering it to an audience.