We used AI to make an EPIC promo video in under 10 min

Summary

This video tutorial demonstrates how to create a professional promo video for a luxury real estate brand in under 10 minutes using AI tools, significantly reducing the time and cost compared to hiring freelancers. It guides viewers through the process of conceptualizing, scripting with ChatGPT, and editing with InVideo's templates and features. The tutorial covers text replacement, media customization, voiceover addition, and music selection, concluding with exporting and repurposing the video for various platforms.

Takeaways

• 💼 Freelancers on Fiverr charge a wide range, typically between $35 to $2500, for creating a single promo video, with delivery times up to five days.
• ⏱️ The video aims to demonstrate that creating a promo video can be achieved quickly, in under 10 minutes, using AI tools.
• 🎥 The first step in making a promo video is to define the concept by answering three key questions about the target audience, the problem the product or service solves, and the benefits to highlight.
• 🏡 For this tutorial, a promo video concept is developed for a luxury real estate brand targeting city dwellers seeking tranquility.
• 📝 ChatGPT is used to generate a script for the promo video by providing specific prompts regarding the video type, product, target audience, desired length, language, tone, and any additional details.
• 📑 The script from ChatGPT is then formatted in a Word document for reference and ease of editing.
• 📹 InVideo is introduced as the platform to create the video, offering over 5000 templates to choose from, which can be customized with brand colors, fonts, and other details.
• 🖌️ Text from the script is added to the video template scenes, with options to adjust font, size, color, and animation to enhance viewer engagement.
• 🖼️ Media, such as pictures and videos, are replaced in the template with the brand's own content or with stock media from InVideo's library.
• 🔊 The addition of a voiceover is optional and can be done using one's own recording or InVideo's automated text-to-speech feature, which provides realistic voice options.
• 🎵 The default music track can be replaced with a different track to match the mood of the video, and volume levels can be adjusted to ensure the voiceover is audible.
• 🔧 Final adjustments and previews are made before exporting the video in 1080P for optimal quality.
• 🌐 The video can be repurposed for multiple platforms or aspect ratios using InVideo's auto-resize feature to maximize reach with minimal additional effort.

Q & A

What is the typical cost range for freelancers on Fiverr to create a single promo video?

Freelancers on Fiverr charge anywhere between $35 to $2500 for creating a single promo video for a brand.

How long does it usually take for these freelancers to deliver a promo video?

Most freelancers take up to five days for delivery of the promo video.

What is the main goal of the video creation tutorial presented in the script?

The main goal is to demonstrate how to create an epic promo video in under 10 minutes using two simple AI tools, making the process simple even for beginners.

What are the three key questions to consider when locking the concept of a promo video?

The three key questions are: 1) Who is the target audience for this video? 2) What is one problem that the product or service is helping them solve? 3) What benefits about the product or service do you want to highlight?

Why is it beneficial to check out competitors' campaigns when creating a promo video?

Checking out competitors' campaigns can provide insights into the kind of marketing strategies that have worked for them, which can be useful for formulating your own campaign.

What AI tool is suggested for creating the script or copy for the video?

ChatGPT is suggested for creating the script or copy for the video, as it is free to use and can generate content quickly.

What are some parameters to consider when writing a prompt for ChatGPT to generate a video script?

Parameters to consider include the type of video, the product or service, the target consumer, the desired video length, language and tone of voice, and any additional details to make the script engaging.

What platform is used to create the video after the script is ready?

InVideo is used to create the video, offering a library of over 5000 templates to choose from.

How can one ensure that the text in the video captures the viewer's attention effectively?

By ensuring that the text is concise, clear, and strategically placed across different scenes, avoiding too much text in one scene, and using the script as a guide.

What customization options are available for the text in the video during editing?

Customization options include font, size, color, and animation of the text, allowing for highlighting important words and adjusting the timing of text appearance.

Why is replacing the placeholder logo in the video with the brand's logo important?

Replacing the placeholder logo with the brand's logo is crucial for brand recognition and association, helping viewers identify and remember the brand.

What are the options for adding a voiceover to the promo video?

Options for adding a voiceover include recording your own voiceover, outsourcing to a voiceover artist, or using InVideo's automated text-to-speech voiceover feature.

How can the music in the video be adjusted to ensure the voiceover is audible?

The music volume can be adjusted using the volume and fade controls, reducing the volume of the music track to a level that allows the voiceover to be clearly heard.

What is the suggested resolution for exporting the final video for the best results?

The suggested resolution for exporting the final video is 1080P.

How can the same video be repurposed for multiple platforms or aspect ratios?

By using InVideo's 'auto resize for social media' feature, which automatically resizes the video for different aspect ratios, allowing minor adjustments for various platforms.

What support options are available if someone gets stuck during the video creation process on InVideo?

InVideo offers a 24/7 support team accessible through a chat icon on the platform, with a response time of less than 30 seconds, as well as additional tutorials and articles on their help page.