I Paid Iman Gadzhi $18,000 So You Don't Have To (LIVE CALL)
Summary
TLDRIn this video, the speaker discusses their recent investment of $18,000 in a new program by Iman, a successful entrepreneur with a significant online presence. The speaker highlights the value they gained from a one-on-one coaching call with Iman, which provided clarity and insights that justified the investment. They delve into the importance of investing in systems and strategies that produce replicable results, emphasizing the licensing program's potential for ongoing revenue. The speaker also shares personal branding advice received from Iman, focusing on authenticity and leveraging one's lifestyle as a unique selling proposition in the digital marketing space.
Takeaways
- 💰 The speaker invested $18,000 in Iman's new program and found the first one-on-one coaching call to be worth the investment due to the clarity it provided on returns and value.
- 🏋️♂️ The analogy of going to a gym to find a trainer who embodies the desired results is used to explain the speaker's choice of Iman's program for its proven replicable success.
- 📈 The speaker emphasizes the importance of investing in something with a clear return on investment and the value of learning from those who have achieved success in the desired field.
- 🔑 The program is described as a licensing opportunity rather than just a course or tutorial, providing access to systems currently in use, which is a significant factor in the speaker's decision to join.
- 🚀 The speaker highlights the rapid success of a product launch, achieving $1,000 MRR within 50 days, demonstrating the effectiveness of the systems being taught.
- 🤝 The speaker's background includes building sales funnels and info products for well-known personal brands, positioning him as an authority in the field.
- 🔍 The speaker discusses the importance of studying successful individuals to understand their strategies and systems, which can be replicated for one's own success.
- 🎓 Iman suggested that the speaker should offer a free course every month, leveraging his existing success with a 10-hour free course that has garnered significant views.
- 🔑 The speaker is advised to focus on positioning himself not just as a course provider, but as a 'certifier' for those who want to be recognized in the field of info products and sales funnels.
- 🏡 The speaker's personal brand is contrasted with Iman's, highlighting the importance of authenticity and aligning one's brand with their lifestyle and values.
- 🛠 The speaker is encouraged to refine his brand identity to better communicate the value he provides, moving away from terms like 'funnel builder' to 'info partner' to better resonate with his audience.
Q & A
What was the main reason for the speaker's investment in Iman's program?
-The speaker invested in Iman's program because it offered a licensing opportunity, not just a course or tutorials, and the first one-on-one coaching call provided so much clarity that it was already worth the investment.
What is the speaker's background and what does he do?
-The speaker is the founder of Funnel University, Infoproducts.com, and Funnel DOSO, a software company. He builds sales funnels and info products for creators and partners with personal brands to build funnels for well-known figures like Tony Robbins, Dean gcii, Russell Brunson, and others.
What is the significance of the speaker's investment amount of 18,000?
-The investment amount of 18,000 signifies the speaker's commitment to the program and the belief in its value. It also indicates the high level of service being offered, which includes personalized coaching calls.
What advice did Iman give the speaker regarding creating free content?
-Iman advised the speaker to consider creating a free course every month, as it can be a powerful way to give value and build an audience, especially considering the speaker's existing success with free courses garnering significant views.
How does the speaker's personal brand differ from Iman's?
-The speaker's personal brand is centered around being a traditional family man with a simple lifestyle, despite making a lot of money. In contrast, Iman's brand is about luxury, travel, and a lifestyle that is documented and built in public.
What is the speaker's view on the importance of positioning in business?
-The speaker believes that positioning is crucial in business, not just for converting customers but also for how they implement the services for their clients. It's about how you communicate and package your offerings to make sense to people outside your industry.
What is the speaker's strategy for monetizing his personal brand and expertise?
-The speaker's strategy includes offering certifications, such as funnel strategy, copywriting, funnel design, and tech integration, as part of his Funnel University program. He also considers revenue share deals and partnerships with businesses.
What advice did Iman give the speaker about the speaker's business identity?
-Iman advised the speaker to focus on the niche of being an 'info partner' rather than just a 'funnel builder', which makes the offering more appealing and positions the speaker as a partner in the success of others' info products.
What is the speaker's perspective on the value of education and personal development?
-The speaker is passionate about education and personal development, seeing it as a way to empower creators and small businesses. This passion is reflected in his commitment to his legacy brand, Infoproducts.com.
What did the speaker learn about building a personal brand from Iman's approach?
-The speaker learned the importance of authenticity and living a lifestyle that can be documented and shared publicly. Iman's approach to building a personal brand is about showcasing his actual life and travels, which attracts a large following.
How does the speaker plan to leverage the insights gained from Iman's program?
-The speaker plans to apply the insights to refine his own content strategy, positioning, and offerings. He will focus on being an 'info partner', packaging his expertise in a way that is understandable and appealing to a broader audience.
Outlines
💰 Investment in Iman's Program and Its Value
The speaker discusses their recent investment of $18,000 in Iman's new program. They emphasize the value derived from the first one-on-one coaching call, which provided clarity and a return on investment. The speaker highlights the importance of investing in something that offers a replicable system and results, akin to choosing a gym trainer who embodies the desired physique. They mention their own background as the founder of Funnel University and their experience working with high-profile clients, positioning Iman's program as a licensing opportunity rather than a simple course or tutorial.
🌟 Embracing Personal Brand Authenticity and Strategy
The speaker explores the concept of personal branding, using their own life as an example of a traditional family man living a simple yet successful life. They discuss the importance of being genuine and aligning one's content strategy with their lifestyle. The speaker also touches on the idea of positioning oneself in the market by identifying a unique niche, such as being an 'info partner' rather than just a 'funnel builder.' They reflect on the advice given by Iman to focus on their legacy brand and the passion for education and personal development, aiming to create a lasting impact in the industry.
🚀 Leveraging Personal Experience and Expertise in Business
The speaker delves into how they have utilized their personal experiences and expertise to build a successful business in the info product and funnel space. They discuss the importance of packaging their knowledge and services in a way that is understandable and appealing to those outside their industry. The speaker also mentions their aspirations to be recognized as an 'info partner,' someone who helps others monetize their knowledge and skills. They express gratitude for the opportunities they have had to work with industry leaders and their commitment to their legacy brand, Info.com.
Mindmap
Keywords
💡Investment
💡Return on Investment (ROI)
💡Licensing Program
💡Personal Brand
💡Info Products
💡Funnel University
💡Certification
💡Content Strategy
💡Psychological Triggers
💡Revenue Split
💡Info Partner
Highlights
Investment of 18,000 into a new program by Iman, with the first one-on-one coaching call providing significant clarity and value.
The importance of investing in a program for its return on investment and the value derived from it.
The concept of cloning successful systems for replicable results in personal and business development.
The licensing program's advantage over courses and tutorials for direct access to operational systems.
Digital Launch Pad's rapid success, reaching $100,000 in revenue within 50 days.
Gusten's background as the founder of Funnel University and his experience in sales funnels and info products.
The strategy of studying successful individuals to understand their systems and frameworks for success.
Iman's approach to building and optimizing a brand for selling physical products.
The recommendation to offer free courses regularly as a method of providing value and building an audience.
The distinction between offering free content and charging for certification to ensure expertise and quality.
The personal branding advice to align with one's lifestyle and values for authenticity and resonance.
The idea of positioning oneself as an 'info partner' rather than just a 'funnel builder' for a more appealing identity.
The importance of taking time to think about one's identity and positioning in the market.
Gusten's passion for his legacy brand, Infoproducts.com, and his commitment to the education and personal development space.
The advice on packaging one's expertise in a way that makes sense to those outside the industry.
The strategy of focusing on a niche and becoming a high-level expert in that specific area.
The emphasis on monetization strategies within one's niche, especially in the info products and creator economy.
Transcripts
I I can't talk about that but there
software as well that I'm a co-owner in
and I just invested 18,000 into Iman
gods's new program and in this video I'm
going to explain to you why I did it
what is it that I invested in and some
of the biggest takeaways that I got from
our one-onone call cuz we just had a
oneone coaching call me and Iman nice to
meet you nice to meet you you'll see
couple things that he's doing
differently where he's like I would
actually recommend this for you why
don't you do this instead and so I would
say even though it was 18,000 the first
oneon-one call alone gave me so much
Clarity that it was already worth it and
so whenever you invest in something it's
like what's the return on this and
that's actually what you're paying for
out um you tell me what I need uh I
don't know how much I can say publicly
but this is a new program so you may not
be able to join it uh I'm I'm sure in
the future there's going to be other
versions of this but and if there is
I'll put a link below this video you can
check it out but first of all why did I
invest in ean's program of all the other
you know experts out there uh it's kind
of like if you go into a gym right let's
say you want to work out you want to add
some muscle and you want to get shredded
lean out and you go into the gym you're
like who do I want to learn from and by
the way the fastest way obviously to get
to an outcome is just to look at okay
who's kind of living the life that I
want to live but also more important
who's got the results to back up for
themselves and other people so that this
something that's replicatable I can go
in and I can clone and I can uh not just
learn from them but also clone their
system to getting the process like
they've built something that's like easy
for me to follow and so biggest reason
why I joined was um it's a licensing
program not just like a course and
tutorials which is very like similar to
what I do with funnel University that's
a conscious decision I made but all that
to say that you know with AFL like you
guys are actually once the program comes
out from first of September like you're
actually licensing our systems we're
using to this day yeah like everything
from short for form YouTube thumbnails
all the way to recurring Revenue you
know we launched digital launch pad and
within 50 days it was already a th000 Mr
that's crazy and by if you're new here
my name is gusten I am the founder of
funnels University infoproducts ccom
funnels doso which is a software and I
build a lot of sales funnels and info
products for Creator so we partner with
personal Brands a build funnels for Tony
Robbins Dean gcii Russell Brunson click
funnel Dan Kennedy
um kosaki I think I mentioned that um
Jordan Welch a lot of big people and the
reason I say that just for you to know
who I am and what I do and so I look at
Ean I'm like 5 million you subscribers I
want to know your system to creating
YouTube videos okay he's doing these
like quarterly events where he's
launching stuff so like the vsls the
copy okay great and a lot of this is
public so if you're you know just
getting started you don't have a budget
you can actually study almost everything
from uh other people like you can study
other successful people cuz there's
Clues Su success leaves Clues and
there's Frameworks around a sales page
okay why is he saying this what about
this what are the elements of Psych
psychological triggers to make me be
interested in this he's got 2 million
views on this video why what's the first
minute what about the first 10 seconds
what's the style what's the content what
about his Instagram and so the first
lesson was that he's building and
optimizing for a brand
to sell his physical products his Gody
um you know glasses his big day drinks
and a lot of the stuff um where I am
mostly interested in in selling
resources like tools templates and
software now we do have education but I
post most of my free stuff uh on YouTube
like I have a 10-hour free course I have
a 5our free course I have a three-hour
free course and I'm pum pumping out
these more often in fact one of the
things that Iman said was I actually
think that you should have every month
you have a free course you know like
I've given out a 10-hour free course and
that one has
150,000 views already so I'm like why
don't I just do more of that like spend
a week on a on a course and just give it
out for for
free yes and no depends what's the is
affiliate earnings where the money's
made no the certification so it could be
like learn all the stuff you want but if
you want to be certified and I can even
have a that should be the place but once
again it it just comes down to a lot of
this stuff is just positioning you know
so and it takes it from like okay now
it's just a course like oh
I'm certified yeah and what and and just
be like listen I can sit here and I
could charge you $5,000 for the
certification yeah because that just
that one client and you make it back 90
days exactly yeah he said I couldn't do
that I couldn't sit down for hours and
just put out pre course but I think you
should do it and that's kind of what my
brand is so I said okay you Iman you
travel a lot like you live in luxury you
travel a lot you're 5 years younger than
me that's your lifestyle okay you don't
have kids right now that's your
lifestyle um me and my personal brand
has to be to me cuz I I I want it to be
what I'm living just like for him it's
like that's his life he's documenting it
and building in public that's what I
want to do like but like very different
content styles from Iman and me right so
he's like I think it's great what you're
doing you're living a simple life you
make a lot of money but you're a family
man you're a traditional family man
happy uh marriage you got two kids a dog
and a great house nice car but she live
out in the open fields in Finland a
small town a small village in a small
country so this garage for example
instead of putting a car here I spent
50,000 to create the interiors and
everything for a home office Studio he's
like that's great that's perfect that's
you and so then we go over uh the
content strategy is like that's what it
should be you know how your content is
very like high-end it's because your
life is that way and you don't have kids
and it's like it's very different and
and I'm as a self-aware person I'm like
what's what's something that I don't
have to create a Content strategy I just
live and create and create the
perception of what it's like to make a
lot of money and live as a traditional
family man right so I have two daughters
and I don't go anywhere we travel as a
family to the nicest places but there's
no partying or anything like that it's
just I think there's something missing
in the marketplace where it's like oh
that that's also one way to do it you
know it's like why don't I just lean
into that cuz that's how I
live yeah listen I just think you should
lean into your lifesty no matter what
and I think you know I've had people for
example be
like I've had people talk like oh yeah
but you do things for videos or content
or this or that and I'm like no I don't
yeah for example I I I'd made tens of
millions of dollars before I bought my
first car cuz I just never felt like I
need like I live in I never felt like I
needed a car and even now I could buy
Hyper car Bugatti this that I just
genuinely I don't care yeah like I'm
just and that comes true because vidos
what are vidos they're energy right so
you sell Buy just being yourself and and
that energy is being felt I brought this
up I'm like you know I've been
struggling with my funnel University and
funnel University uh program with the
identity cuz you're always selling an
identity for him it's been agency
Navigator agency accelerator it's like
the agency owner you know so like if you
want to get started build a business you
should have an agency and he's like
that's not really a sexy thing it's like
so we've seen other people take that and
spin it towards you should be a growth
operator an info product growth agency a
growth partner a an AI freelancer but
like a lot of these things like a
freelancer kind of sound old it's like
freelancing yay um and he said the same
thing with like funnel designer or being
a funnel Builder he like yeah you can
make 5 6 7,000 but then you're kind of
like a funnel Builder uh you know like
an employee and so it's not sexy and I'm
like okay I've been thinking about cuz
like I told him what we actually do for
clients isn't just the funnel like I go
in and I help people with the info
product the offer the copy the launch
strategy the campaigns that make them
money organically through emails and
building a community and like
certifications and upsells to
masterminds I build out the
ecosystems and he said well that's
that's what you should do it's info
products not just funnels info partner
right exactly I'm going to be an info
partner okay so I'm going to be the
partner I'm going to be the person
behind the scenes who's getting a cut of
all of these uh people who are coming in
and making money with info so whether
that be helping them with their school
group and offer creation blah blah or
helping them with their blah blah like
that makes it a little bit more sexy and
it's so funny you say that cuz that's
what we
do but for but yeah you've just shot
yourself foot exactly funnel Builder as
well like when I think the first thing I
think when I think funnel Builder I go
okay I can make like five six grand a
month and tops like that's my ceiling so
it's not a funnel Builder it's like an
info partner and I said yeah we you know
actually I I brought some suggestions
like what about info partner info uh um
integrator and like all these things and
he's like um take some time to think
about like what the identity is which I
think is good advice anytime you make a
big decision like don't rush it um cuz
the positioning is everything like um
how you sell something is very important
not just to convert someone into buying
your stuff your certification but
actually as they go and implement it for
clients and so we do have a funnel
Builder certification program inside of
funnel University but it's funnel
strategy copywriting funnel design and
it's the tech integration it's the
automations it's like it's all the
things that go into creating a good um
project and launch and sales machine for
clients uh even offer creation it's like
certification for offer
creation and we're adding info products
now as well and and it's um it's great
um because it's not a course it's it's
not trainings it's like take my system
for doing something it's kind of like
what he's doing with his YouTube and
personal brand and social media um that
I'm doing in the funnel and info product
space so I spent way too much money on
infoproducts decom but I'm very
passionate about because it's my legacy
brand and I told Iman like this is my
legacy brand I will work on info.com for
forever because I love education I love
uh personal development I love the space
of creators and one man businesses and
people starting from home even if you're
a nobody out in nowhere like I was in F
in a small village now I've worked with
Tony Robbins Russell Brunson and these
people are like reaching out to me and
asking for my um for my funnel Building
Services like Alex Heros who reached out
to me once so I feel very blessed and I
feel very passionate about this this uh
space the thing that I took away was you
you have so much gold now how do you
package it so that it makes sense it's
not about manipulation or making it feel
sexier than it is but how do you
communicate it so that it make sense to
people people who are not living in this
world and in this industry of funnels
like how do you explain it to them uh in
a way where they're like oh that makes a
lot of sense like I can build funnels
for them I can partner with them and get
paid up front for caring revenue and a
revenue split deal I get deals all the
time of doing Reven Vue splits and like
even being partnering their businesses
and like okay what are the elements of
doing that so what I would give to you
uh is you know building a personal brand
if you look at Iman 5 million
subscribers he can launch any business
he wants right I got like 30,000
subscribers and I make pretty good money
doing that I had my first 100K month
cash collected when I had 10,000
subscribers so he's like you should
focus on the niche and the nichest that
you're in clickfunnels high level um you
know funnels info products creater like
that type of stuff and how to monetize
which is what I do I think this is uh
this is very helpful especially the info
play cuz like is that the right
direction I got feeling said so but I
wasn't sure so I appreciate it don't
[ __ ] be the funn
guy yeah all right man sweet appreciate
it take care we'll talk soon by bye bye
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