How He Made $5,000,000 from Faceless YouTube Channels

Ryan Lew
16 Jul 202413:38

Summary

TLDRThis video script delves into the strategy of creating 'faceless' YouTube channels that generate substantial revenue without the creator's personal appearance. The speaker, Noah, shares his method of identifying viral niches using keywords and analytics, emphasizing the importance of supply and demand dynamics on YouTube. He recommends niches with high viewer interest and lower competition, such as sports, celebrities, and crime-related content, which can yield high RPMs, especially for American audiences. The script outlines Noah's process of outsourcing video creation through a team managed via Discord and Trello, involving scriptwriters, voiceover artists, and editors found on platforms like Fiverr and Upwork. The cost of creating such videos is discussed, along with advice on finding affordable freelancers and the potential revenue of a successful channel. Noah concludes with the secret to viral success: a deep understanding of human psychology and recognizing viewer patterns, encouraging persistence and specialization in a chosen field for long-term success.

Takeaways

  • 😀 The speaker discusses a method for creating successful 'faceless' YouTube channels, which are channels without a specific on-camera personality, that can generate significant revenue.
  • 🔍 The 'keyword method' is introduced as a strategy for finding viral niches on YouTube by analyzing channels with high views but relatively low subscribers, indicating recent growth and potential market gaps.
  • 📈 Economics and supply-demand principles apply to YouTube, where content creators compete for the attention of the platform's over 1.22 billion daily active users.
  • 🌐 Niches that are underserved but have high viewer interest are ideal for new channels, as they are less saturated and more likely to go viral even with lower production quality.
  • 🏀 Noah, the person discussed in the script, recommends niches such as sports, celebrity content, and crime-related content, which are popular among American audiences and can yield higher revenue per thousand views (RPMs).
  • 🌐 Targeting an American audience is possible regardless of the creator's location, as YouTube's algorithm can find relevant audiences based on content interests, not the creator's location.
  • 📚 Noah's example of a successful channel, 'court cases,' demonstrates how identifying a gap in the market and quickly producing content in that niche can lead to success.
  • 🔧 Outsourcing is a key component of Noah's process for creating content, with a team organized in a Discord server and managed through Trello for tasks like scriptwriting, voiceover, and editing.
  • 💰 The costs associated with outsourcing various aspects of video production, such as scriptwriting, voiceover, and editing, are discussed, with an example calculation for a 10-minute video.
  • 📈 The potential revenue for an average faceless channel is highlighted, with a range of $10,000 to $20,000 per month being typical for such channels.
  • 🧠 Understanding human psychology and viewer habits is crucial for creating content that goes viral on YouTube, as it helps in crafting videos that resonate with and attract viewers.
  • 🚀 Persistence and dedication are emphasized as essential for success on YouTube, with the suggestion to focus on one thing for an extended period to become an expert and potentially achieve significant financial success.

Q & A

  • What is the 'keyword method' mentioned in the transcript for finding viral niches on YouTube?

    -The 'keyword method' involves inputting random keywords, checking the most viewed videos, and using tools like VI IQ to analyze subscriber growth and view counts. It aims to identify channels with high views but relatively few subscribers, indicating a potentially underserved niche.

  • Why is it important to look at both successful and failed channels when identifying a niche?

    -Analyzing both successful and failed channels provides a more comprehensive understanding of the niche. Failed channels can indicate challenges or oversaturation, while successful ones show what works and what viewers are interested in.

  • What are some of the recommended niches by Noah for creating faceless YouTube channels?

    -Noah recommends niches such as sports, celebrity content, and crime-related content, as they tend to attract American audiences which can result in higher RPMs (Revenue per million views).

  • What does RPM stand for in the context of YouTube monetization?

    -RPM stands for Revenue per million, which refers to the amount YouTube pays a creator for every 1,000 views on their videos.

  • How does Noah suggest targeting an American audience if you're not from the United States?

    -Noah suggests that the physical location or use of a VPN does not matter. The key is to create content that American viewers would be interested in, and YouTube's algorithm will find the relevant audience.

  • Can you explain how Noah manages the outsourcing process for creating videos on his YouTube channels?

    -Noah uses a Discord server with different sections for various tasks such as script writing, voiceover, editing, and team management. He also uses Trello to organize the workflow, from topic selection to final video production.

  • What platforms does Noah recommend for hiring freelancers like scriptwriters, voiceover artists, and editors?

    -Noah recommends platforms such as Fiverr, Upwork, and even Twitter to find and hire freelancers for various video production tasks.

  • What is the approximate cost for scriptwriting, voiceover, and editing for a 10-minute video based on the transcript?

    -Based on the transcript, the approximate cost for a 10-minute video would be around $185, considering $60-$80 for scriptwriting (1,800 words), $35 for voiceover, and around $90 for editing.

  • Why does Noah advise against hiring the most expensive or top-rated freelancers initially?

    -Noah advises against this because beginners can often get outbid by those willing to pay higher rates. Instead, he suggests finding freelancers who are open to learning and can be trained from the ground up, which can be more cost-effective.

  • What is the average revenue a faceless YouTube channel can expect according to the transcript?

    -The transcript suggests that an average faceless YouTube channel can expect a revenue of $10,000 to $20,000 per month.

  • What is Noah's secret for creating viral videos on YouTube?

    -Noah's secret for going viral on YouTube is understanding human psychology deeply and recognizing patterns in how people view content. This involves creating content that resonates with viewers' habits and preferences.

  • What advice does Noah give for beginners starting on YouTube?

    -Noah advises beginners to stick to one thing for a longer time, choose a niche that they believe will exist in the next 5 or 10 years, and work on it consistently every day.

Outlines

00:00

🤑 Monetizing Faceless YouTube Channels

The video discusses a case study of an individual who has successfully made over $5 million from creating faceless YouTube channels. The speaker aims to dissect the strategies used by this individual, known as Noah, who operates 18 different channels. Unlike many self-proclaimed gurus, Noah shares practical insights into finding viral niches, video creation processes, team management, and advice for new YouTubers. The keyword method is introduced as a strategy for identifying potentially successful niches based on high view counts and low subscriber numbers, suggesting a gap in the market. The video promises to delve into Noah's approach to content creation, team hiring, and his top tips for beginners in the YouTube space.

05:01

📈 Outsourcing Content Creation for YouTube Success

This paragraph outlines Noah's content creation process for his faceless YouTube channels, emphasizing the use of outsourcing to manage multiple channels efficiently. The process involves a structured workflow within a Discord server, with different sections for various tasks such as scriptwriting, voiceovers, and editing. Noah uses platforms like Fiverr, Upwork, and Twitter to hire freelancers for these tasks, managing the workflow through Trello. The video provides a cost breakdown for hiring scriptwriters, voiceover artists, and editors on Fiverr, estimating the expenses for creating a 10-minute video. It also offers advice for beginners on how to find affordable yet effective freelancers and the importance of not only seeking the best portfolio but also someone who is adaptable and willing to learn.

10:02

💰 Earning Revenue and Growing on YouTube

The final paragraph focuses on the financial aspect of running faceless YouTube channels, revealing that the average revenue for such channels can range from $10K to $20K per month. It highlights the potential for even beginners to earn a significant income through these channels, with the possibility of scaling up as the channel grows in popularity. The speaker shares Noah's secret to going viral on YouTube, which involves a deep understanding of human psychology and recognizing patterns in viewer behavior. The importance of creating content that resonates with the audience is emphasized, along with the idea that success on YouTube can be achieved over time with persistence and learning. Noah's personal journey on YouTube is briefly mentioned, illustrating the growth from early skits to gaming videos and the eventual mastery of the platform. The video concludes with a motivational message to stick to one thing for a long time to achieve mastery and success.

Mindmap

Keywords

💡Faceless YouTube Channels

Faceless YouTube Channels refer to channels that do not rely on a personal brand or the creator's on-screen presence. Instead, they focus on content that can go viral without the need for a recognizable face. In the video, the creator discusses how someone made over $5 million from these channels, emphasizing their potential for monetization without the creator's identity being tied to the content.

💡Monetization

Monetization in the context of YouTube refers to the process of earning revenue from the platform, typically through ads, sponsorships, or other income streams. The video mentions the monetization of a 'faceless' channel within 30 days, highlighting the potential for financial success on the platform without the need for a personal brand.

💡Keyword Method

The Keyword Method is a strategy for identifying potential niches for new YouTube channels by using keywords to find underserved markets. The video describes using this method to input random keywords, analyze views and subscriber counts, and identify channels with high views but relatively few subscribers, suggesting a gap in the market.

💡Viral Niches

Viral niches are topics or themes that have the potential to attract large audiences and spread quickly on social media platforms like YouTube. The video discusses finding these niches by looking for channels with high view counts and consistent performance, indicating a demand that is not being fully met by existing content.

💡Supply and Demand

In the context of YouTube, supply and demand refers to the balance between the amount of content available (supply) and the viewing audience (demand). The video explains that understanding this balance is crucial for identifying niches where content can go viral, regardless of quality, due to a lack of competition.

💡RPM (Revenue per Mille)

RPM stands for Revenue per Mille, which is the amount of money a YouTube channel earns for every thousand views. The video mentions that American audiences can command higher RPMs, making content tailored to this demographic potentially more lucrative.

💡Outsourcing

Outsourcing in the video refers to the practice of hiring external freelancers to perform various tasks involved in creating YouTube videos, such as scriptwriting, voiceover, and editing. This allows the channel owner to focus on strategy and management rather than the creation of content.

💡Discord Server

A Discord server is a chat platform used by the video's subject to manage different teams working on YouTube channels. It is mentioned as a tool for organizing tasks, deadlines, and communication among team members, which is crucial for efficiently running multiple channels.

💡Trello

Trello is a project management tool used in the video to manage the workflow of video creation. It helps in organizing tasks, tracking progress, and ensuring that each part of the video production process is completed in a timely manner.

💡Fiverr

Fiverr is an online marketplace mentioned in the video where freelancers offer services, such as scriptwriting, voiceover, and video editing, for a fee. It is used by the video's subject to find and hire talent for creating YouTube content.

💡Human Psychology

Understanding human psychology is highlighted in the video as a key skill for creating content that goes viral on YouTube. It involves knowing what motivates viewers, their habits, and preferences, which can be used to craft compelling videos that resonate with a wide audience.

Highlights

The creator has made over $5 million from faceless YouTube channels, offering valuable knowledge on running multiple channels.

A faceless YouTube channel was monetized in under 30 days, debunking the 'get rich quick' schemes.

The keyword method is introduced for finding viral niches on YouTube by analyzing view counts and subscriber numbers.

Economics and supply-demand principles are applied to YouTube to find niches with high view potential.

Focusing on underserved topics rather than competing with established channels is recommended for growth.

The importance of analyzing both successful and failed channels to understand a niche's potential.

Noah recommends sports, celebrity, and crime-related content for high RPMs and American audience interest.

RPM (Revenue per million) is explained as the amount YouTube pays per 1,000 views.

Targeting an American audience is possible regardless of the creator's location, emphasizing content relevance.

An example of a successful channel 'court cases' is given, illustrating market gap exploitation.

Outsourcing is a key strategy in creating faceless channels, with a detailed process using a Discord server and Trello.

Script writers, voiceover artists, and editors are hired through platforms like Fiverr, Upwork, or Twitter.

Cost breakdown for creating a video, including script writing, voiceover, and editing, is provided.

The advice for beginners is to find freelancers who are open to learning and training rather than those with perfect portfolios.

The potential revenue of an average faceless channel is estimated between $10K to $20K per month.

Noah's secret to going viral on YouTube involves understanding human psychology and recognizing viewer patterns.

The importance of creating content that resonates with the audience's habits and preferences.

Noah's personal journey on YouTube, from early skits to gaming videos, and the growth of his channel.

The value of persistence and daily practice in becoming great at any endeavor, including YouTube.

Transcripts

play00:00

like the average faceless Channel 10 to

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20K 10 to 20K Revenue a month so this

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guy has made over $5 million from just

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making faceless YouTube channels and I

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wanted to know exactly how he does it

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because unlike some of these other fake

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gurus out there I just monetized one of

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my newest faceless YouTube channels in

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under 30 days we promise you they'll

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teach you how to get rich quick with a

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course they're selling Noah here

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actually sharees some valuable knowledge

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about how he runs over 18 different

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channels that I think will help anyone

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just starting out on the YouTube Journey

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so in today's video we'll go over

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exactly how he finds viral niches on

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YouTube his entire process of creating

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videos and hiring a team and also some

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of his best advice to anyone just

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starting out let's get into

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it so when it comes to creating a new

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YouTube channel the first question that

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came to my mind was what topic or Niche

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should you actually choose and luckily

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Noah has a viral way of doing this

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called the keyword method the keyword

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method where I would input random

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keywords like let's say basketball I

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would goes to most View and this month

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and I would scroll through all the

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channels I would actually use VI IQ to

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essentially look at the subscriber gun

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and I would look at the amount of views

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um a channel uh would essentially have

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and then when I found a channel that has

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a bunch of views small amounts of

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subscribers that would probably be a

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channel that started recently and if I

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found multiple channels like that I'm

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talking if they're getting above 200,000

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views of video and very very

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consistently as well and there's maybe

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two or three of these channels that

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started recently that's when you find a

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gap in the market okay great so the

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reason this works so well is because

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just like economics or in business

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something you always have to keep in

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mind when it comes to YouTube is that

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YouTube runs off of supply and demand of

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the viewers YouTube has over 122 million

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active users a day watching on their

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platform but the thing is everyone's

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videosos are competing for the attention

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from the same viewers so I want to find

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niches

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where even like even if the content is

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the worst content you can possibly

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imagine the video still go viral and and

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I can't like I can't even find anyone

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who ever failed in that Niche that's

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basically what I'm looking for so

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instead of maybe trying to compete with

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Mr Beast in creating videos around age 1

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to 100 competitions the better method to

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grow a new channel would be to find an

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underserved topic that people are

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actually interested in so instead of

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like obviously you should look at the

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successful channels but I think a better

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focus would be also looking at the

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amount of channels that tried and failed

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because that says more about a niche

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than the successful channels just

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because success can come from a lot of

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different angles lock uh stuff like that

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so um yeah that's I think the best tip I

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can give for finding niches yeah okay so

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what niches does Noah actually recommend

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I mean after all he's been doing this

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for years and according to Twitter he

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has over 18 different faceless channels

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for me it's Sports celebrity content

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crime related content and essentially

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everything that americ am people watch

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and American audiences just have higher

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RPMs so some of these channels

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especially in QBE 4 can get insanely

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higher RPMs on 2K sometimes 14 to $15

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RPMs so $4 to $15 RPMs are pretty high

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and in case you don't know what an RPM

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is rpm simply means Revenue per million

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essentially meaning the amount YouTube

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will actually pay you per 1,000 views

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but something I see a lot of creators

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ask about is how would you target an

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American audience when you're not even

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from the United States but according to

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Noah it really doesn't matter whether

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you're posting from out of the country

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or matter if you use a VPN the only

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thing that really matters is creating

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content that an American viewer would

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actually be interested in watching so

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perhaps you want to make a documentary

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about Conor McGregor YouTube is going to

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find you an American audience that's

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interested in watching UFC fight

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documentaries now no it doesn't reveal

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all of his channels because he's afraid

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of copycats out there but here's an

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example of one of the channels he runs

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if you search up the channel court cases

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right so this is a pretty good example

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of like okay I saw there was a gap in

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the market since I was researching the

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topic so I saw okay the topic of like

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reactions in court that's something

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where there's a large Feer pool who will

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basically watch anything and it's not as

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saturated so I consistently saw other

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smaller channels go viral using this

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format and then when I saw that I

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especially I jumped on it I was like

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okay we have to produce videos like this

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and once if you first stick to the

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format that was working and basically

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once that works you start kind of

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innovating cuz obviously if you you can

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kind of see the area where I essentially

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started Outsourcing and the quality

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started dropping so that's another thing

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when you run a lot of channels like at

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the start it was especially me like

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Consulting the thumbnails titles videos

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as well okay so after you find a niche

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that you might want to get into let's

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talk about some of the processes and

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ways he actually creates these faceless

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channels by Outsourcing because you'd be

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surprised to know he actually outsources

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most of his work for creating these

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videos this is how it works is we have a

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Discord server and I've multiple so this

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one is another one but it depends on the

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project right so essentially how it

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works is that you have under each team

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you would have like different sections

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in the Discord server so you have

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General you have the deadlines where we

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like the managers they essentially put

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like okay when do videos need to be done

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throughout the week then you have a a

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Ser for script writing voice over

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editing team management and and client

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management but this is an extra so to

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make a new video he typically hires for

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a script writer a voiceover artist and

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an editor and you can find these on

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platforms either through Fiverr upwork

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or Twitter and his process for managing

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them is pretty simple using Trello

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here's his process for it then once they

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drop the topics we move over to the

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script so he will move it over from

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topics to script and then the script

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writer can start working on it and what

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the script writer will essentially do

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then is he attaches the script to the

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tro card and he moves it over over to

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recordings same thing happens here so

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video gets recorded the script gets

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recorded then again like the uh the

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voice over attaches like a Google Drive

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Link or dropbo Link in here and

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essentially that's just how it goes

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through the system and then goes to

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videos um goes to videos um same thing

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happens with the edit like he downloads

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the script and the voice over he edits

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it and then uploads again the whole

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video so let's check out Fiverr real

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quick and to see how much this going to

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cost us right so if we go on Fiverr here

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and you type in YouTube script writer in

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the description it's going to pop up a

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few script writers you can use and as

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you can see it lists you a bunch of

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different F Freelancers available for

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work ranging from anywhere from let's

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say $10 to 15

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$30 and let's choose this one down here

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because I don't want to choose the top

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ones and you can see it costs $30 for

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500 words but the thing is this is only

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going to be for 500 Words here so if

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you're curious for example how much this

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would cost you for let's say a 10-minute

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long video well I'm going to take the

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script of one of my recent 10minute long

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videos on this channel that I did and

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put pluged into this word counter on

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Google and as you can see it's roughly

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around 1,800 words for a 10-minute

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script so based off this calculation

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it'll cost you somewhere from $60 to $80

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for your script writing for this video

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next let's check out voice artist on

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Fiverr so if I type in YouTube voice

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artist on Fiverr I'm going to skip some

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of these top expensive ones here scroll

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scroll down a bit and let's check out

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this one to see how it

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sounds ah the angel debate of Ronaldo

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versus Messi we've seen these two

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football Giants battle it out on the

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field for years hey there welcome back

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to qua where excitement awaits at okay

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not bad let's put in my word count here

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and it's going to cost you around $35

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which it which isn't too bad for a

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10-minute video and of course you can

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just voice these yourself if that's what

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you want to do to save yourself some

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money lastly let's check for a YouTube

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editor for let's say talking head videos

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because that's what I like to make if we

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scroll down a little bit here let's

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check out this one here and see how it

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sounds you don't need any money to start

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with this method and you don't need any

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followers affiliate is selling products

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of other companies and getting huge

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commissions for doing so and in order to

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sell these products you need to reach

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people and the big problem beginners

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face is they don't have any money to

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invest in ads in order to reach people

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to pitch them the product via video ads

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I mean it looks pretty good and with $18

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for every 2 minutes that's going to

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calculate to around $90 so in total from

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a quick search on Fiverr it's going to

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cost you around $185 bucks per video but

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don't let that freak you out because

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there's actually a lot of Freelancers

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out there just starting out that don't

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quite cost this much because they're

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still trying to build up their portfolio

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on Fiverr or upwork or something and in

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fact no it doesn't even recommend trying

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to find the perfect quality Freelancers

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out there because what you actually want

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to do is this instead what you should be

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looking for is not someone with a

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perfect portfolio that fits your channel

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like obviously that would be ideal right

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but especially if you can find anyone

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just find someone who has the editing

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basics down who knows how to do like the

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animations and knows how to do find the

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clips and whatnot and is very forward

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thinking and um is very open to learning

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cuz those are way those guys are way

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easier to find and training from the

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ground up right that would be the number

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one advice if to find fre Dancers just

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because you don't limit yourself to like

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only going off to the best guys because

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you're always going to get wrecked by

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you know guys paying triple uh or four

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times what you're paying right so uh for

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beginers that's the best piece of device

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that I can get okay now of course if

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you're really just starting out and you

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don't have a budget for these types of

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videos you can do any of these parts

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yourself whether it be the script

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writing or the editing and frankly

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having worked with a lot of Freelancers

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my myself you can a lot of times

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negotiate with some of these people out

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there especially if you plan on doing

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more than one video with them for your

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channel where they can give you more of

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a bulk discount for a package deal of

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several videos but now that we know his

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process and how much it costs how much

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does doing faceless channels actually

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make someone doing these videos make

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like the average faceless Channel and

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and this is like a very average you see

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a lot like this is a good 80% of the

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channels are running on this level which

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is like 10 to 20K 10 to 20K Revenue a

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month so I mean 10 to 20K a month is

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pretty good now that might sound a bit

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crazy for someone with no experience but

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even if you just make let's say $5,000 a

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month starting out there's a good chance

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you could break even from just making

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these videos at the start and of course

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as your channel grows you slowly kind of

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scale and get more and more views of

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course and can even run multiple

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channels as you're not actually doing

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most of this work yourself if you're

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Outsourcing most of the work but I'm not

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going to lie to you after doing YouTube

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myself for a few months there's a lot of

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tips and tricks you should keep in mind

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for doing YouTube and a lot of is simply

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going to come down to making content

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your audience really wants to watch here

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so here's Noah's secret for going viral

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well the secret of getting views on

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YouTube I would personally say I think

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the number

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one skill I see in people who are

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consistently able to go viral is

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understanding human psychology on a very

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deep level that's one and then seeing

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patterns in the way people view things

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and and these and when I say patterns

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I'm not just talking about data but

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we're just saying okay humans are

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creatures of habit right we agree like

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we we like we're very habitual creatures

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after all YouTube is just the modern TV

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nowadays so just like your favorite

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shows you watch or your movies you watch

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it makes sense that it just all boils

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down to creating a popular video that

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people are going to click on now don't

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get intimidated by this because having

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success on YouTube can take time but I

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mean YouTube is the second most visited

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website out there and my personal

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platform to actually create on so so

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once you kind of learn these skills it's

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really going to help you in all

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different fields whether that be in

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business or marketing or sales even for

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Noah it took them time to get started I

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mean you don't just become an expert in

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anything just starting out right I think

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I've been on YouTube my whole life like

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uh ever since I got my first device was

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like a iPod just as soon as I got that I

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I would be playing uh Minecraft on the

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mobile phone I would be making like

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little videos and whatnot so my first

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actual YouTube channel was like just

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skits and like every child does when

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they in 2013 14 you know they kind of

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play around with it after that I

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transitioned into doing gaming videos so

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primarily like Minecraft on the on the

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phone and later I went to Minecraft on

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the computer and um that channel grew

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decently I think grew to about um 20,000

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subscribers when I uh stopped and the

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more you're able to kind of learn this

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YouTube game that's growing the better

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you're going to be able to work with

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editors or script writers to create a

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perfect style and format of videos that

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fit you as a Creator to go viral each

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time and if you like maybe some more

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tips about maybe getting started on your

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own and learning to edit or create viral

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thumbnails I'll go ahead and Link some

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of the best resources I found for

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beginners down below and in Noah words

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remember if you want to be really great

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at anything it's important to stick to

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one thing for a longer time choose one

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thing that you think is going to exist

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in the next 5 or 10 years and just do it

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for every day 1 hour or or more and just

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do it for 10 years and trust me at the

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end of the 10 years you can come back to

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me and thank me for making you a

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millionaire

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YouTube MonetizationViral NichesKeyword MethodContent StrategyOutsourcing TipsViewer PsychologyRevenue GrowthVideo CreationFreelancer HiringSuccess Patterns
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