SMMA is NOT Dead in 2024 | JUST Avoid these 5 mistakes to grow your SMMA in India

Summary

The speaker passionately argues against the notion that social media marketing (SMM) is outdated, asserting that with AI and new technologies, SMM has become easier and more effective. They share their own success in SMM and offer a roadmap for beginners to avoid common mistakes, emphasizing the importance of understanding specific needs, realistic promises, and effective communication. The speaker also stresses the value of being the best in one's field, as quality work naturally attracts clients and income.

Takeaways

• 😀 The speaker believes that the statement 'SMM is dead' is completely false, as they have made a significant amount of money through SMM in the last 5 years.
• 📈 The speaker is confident that with the advent of AI and new technologies, online marketing has become easier and the results are better compared to the past.
• 💡 To grow a social media marketing agency, one should avoid certain simple mistakes, which are detailed in the video.
• 🚀 The video promises that by following its advice, one can quickly earn their first $11,000.
• 🎯 The video is targeted at anyone looking to make money online, including students looking for side hustles due to the speaker's own experience of wasting time with bad advice.
• 🔍 It's crucial to identify a specific niche when starting out, as it helps in understanding and solving the problems of a business in that niche.
• 💰 The speaker emphasizes the importance of understanding the financial capacity of the clients to ensure they can afford the services offered.
• 🤝 Avoid overpromising and underdelivering to maintain a good retention rate and get referrals, which is a common mistake made by many.
• 📝 Understanding the client's business and target audience is essential for creating an effective marketing strategy.
• 🗣️ Communication and reporting are often overlooked; it's important to have a proper reporting system to show clients the work done and the results achieved.
• ⏰ Regular communication with clients is vital to show value for their time and to maintain a good relationship, even if it's just casual conversation.
• 🏆 The speaker advises to aim to be the best in the industry by providing high-quality work and delivering on promises, which will naturally attract clients and income.

Q & A

What is the speaker's stance on the claim that 'SMM is dead'?

The speaker strongly disagrees with the claim that SMM (Social Media Marketing) is dead, asserting that it is very much alive and has advanced with the introduction of AI and new technologies.

How has the speaker's experience in SMM evolved over the past 5 years?

The speaker has made a significant amount of money through SMM in the past 5 years and has observed that with the advent of AI and new technologies, online marketing has become much easier and more effective.

What is the speaker's advice for those looking to grow their social media marketing agency?

The speaker suggests avoiding certain mistakes, such as not being specific about the niche, over-promising and under-delivering, not understanding the client's business, and poor communication and reporting.

What is the importance of identifying a specific niche for a marketing agency according to the speaker?

Identifying a specific niche is crucial as it allows the agency to understand and solve the problems of a business in that niche, thus providing targeted and effective services.

Why should agencies avoid making unrealistic promises to their clients?

Making unrealistic promises can lead to a poor retention rate and zero referrals, as clients will be disappointed when the promised results are not delivered.

How important is it for a marketing agency to understand the client's business and target audience?

It is essential for an agency to understand the client's business and target audience to create an effective marketing strategy that can outperform competitors.

What is the significance of proper communication and reporting in maintaining a client's trust?

Proper communication and reporting are vital in showing the client the progress and results of the work done, which helps in building trust and ensuring continued business.

What is the speaker's recommendation for agencies to demonstrate their value to clients?

The speaker recommends providing high-quality work and delivering on promises to demonstrate value, which in turn can lead to clients referring more business and trusting the agency with more significant projects.

Why should an agency focus on being the best in their industry?

Focusing on being the best in the industry ensures that the agency stands out, attracts more clients, and can charge premium prices for their services, leading to greater profitability.

What is the speaker's advice for beginners in the SMM field?

The speaker advises beginners to start by working for free or at a low cost to gain experience and build a reputation, and then gradually increase their rates as they deliver quality work.

What is the speaker's strategy for sharing value and gaining more visibility for their content?

The speaker encourages sharing their content widely, especially with friends and peers, and promises to release more content, like the second part of a workshop, if the current content receives enough engagement, such as likes.