How I Get UNLIMITED $1,997/mo Clients

Summary

This video script outlines a sales call strategy focused on understanding the client’s pain points and goals, and then presenting tailored solutions. It emphasizes asking probing questions, performing competitor analysis, and guiding the client to acknowledge their challenges. The approach builds rapport, establishes the problem, and then presents AI-driven solutions or website improvements. The script also highlights handling objections, staying silent after quoting a price, and ensuring a smooth onboarding process to close the sale effectively.

Takeaways

• 😀 Establish rapport by asking general questions about the prospect's business and current challenges.
• 😀 Use follow-up questions to dive deeper into the prospect's pain points, asking for more details or clarification.
• 😀 Focus on understanding the prospect’s goals and desired outcomes, especially their financial growth objectives.
• 😀 Transition into introducing your solution after identifying the key pain points and desired results.
• 😀 Conduct a competitor analysis to highlight the gaps in the prospect's business and demonstrate the value of your solution.
• 😀 Gauge the prospect's interest by asking them to rate their level of interest on a scale from 1 to 10.
• 😀 If the prospect is below an 8 on the interest scale, dig into their concerns and address what’s holding them back.
• 😀 Present the price only after gauging the prospect's interest and let them initiate the price discussion.
• 😀 Use silence as a powerful closing tool after revealing the price, allowing the prospect to process the information.
• 😀 Be prepared to handle objections by listening to concerns and addressing them without immediately pitching the price.
• 😀 Once the sale is made, walk the prospect through a smooth and automated onboarding process that requires minimal input from them.

Q & A

What is the first step when starting a sales call according to the script?

The first step is to build rapport and immediately address the potential client's pain points. The salesperson begins by asking open-ended questions about the client's business, what they are struggling with, and how they currently get clients.

How does the salesperson identify the client's main pain points?

The salesperson asks probing questions about the client’s business, such as how long they've been in business, what they've tried in the past, and what has or hasn't worked. They encourage the client to dig deeper into their problems and express why they think the solution has not worked.

What role do background questions play in the sales process?

Background questions help the salesperson understand the client's business in more detail, such as what products or services they want to sell the most, who their ideal customer is, and how their pricing works. This information helps tailor the solution to their specific needs.

Why is it important for the salesperson to understand the client's desired outcome?

Understanding the client’s desired outcome is crucial because it allows the salesperson to tailor the solution to meet those goals, whether it's increasing revenue, improving customer acquisition, or fixing specific operational issues. It helps create a vision of success for the client.

How does the salesperson handle objections during the call?

When objections arise, the salesperson listens carefully and addresses the concerns by asking clarifying questions, exploring what might be holding the client back, and providing further details to overcome the objection. They avoid giving a price until the client shows interest.

What technique does the salesperson use to gauge the client's level of interest?

The salesperson asks the client to rate their interest on a scale of 1 to 10, with 1 being no interest and 10 being very interested. If the client rates lower than 8, the salesperson follows up by asking what is holding them back and what needs to be added to make it a 9 or 10.

Why does the salesperson avoid mentioning the price too early?

The salesperson avoids mentioning the price too early because it may distract the client from fully understanding the value of the solution. The focus should first be on solving their pain points, and the price comes only after the client is convinced the solution will help them.

What is the purpose of asking 'What would you like to do from here?'

This question is designed to transition the conversation toward closing the sale. It encourages the client to take the next step and express interest in moving forward, which can then lead to discussing the price and finalizing the deal.

What happens after the client agrees to move forward?

Once the client agrees to move forward, the salesperson quickly explains the onboarding process. This includes setting up the service, such as providing a website link, filling out forms, and confirming lead preferences. After that, the client is ready for the next step.

What is the importance of the 'sit in silence' technique after quoting the price?

The 'sit in silence' technique is used to create a moment of reflection for the client after the price is quoted. By staying quiet, the salesperson avoids pressuring the client and allows them to process the information. It often leads to the client asking questions or moving toward a decision.