Write an AMAZING Fiverr Gig Description (Step by Step, With Examples)

Summary

This video offers a step-by-step guide on how to create an effective Fiverr gig description that ranks higher in search and attracts more buyers. The speaker emphasizes three key elements: clearly describing the services, highlighting the freelancer's value proposition, and convincing buyers to choose the gig. The video outlines eight essential questions to answer before writing and provides a simple framework for structuring the description into three sections. The goal is to create a clear, compelling gig description that improves visibility and increases sales on Fiverr.

Takeaways

• 😀 A strong Fiverr gig description helps boost visibility in searches and convinces buyers to purchase.
• 💡 The description should clearly explain the service being offered, highlight your value proposition, and convince buyers to choose you.
• ✍️ Before writing, answer eight key questions about your service, skills, and unique selling points.
• 📋 Questions 1-3 focus on describing the service: what you're offering, your skills, and how you acquired them.
• 🚀 Questions 4-5 highlight your value proposition: what problem your service solves and the benefits it provides.
• 🛑 Questions 6-8 help you create a compelling argument on why buyers should choose you and the consequences of not hiring you.
• 📝 Break the description into three text blocks: service overview, bulleted list of skills/services, and a section explaining why you are the best choice.
• 🎬 Use examples, like video editing, to personalize the description and show what buyers can expect.
• 💼 Emphasize ease of working with you and highlight your experience, quick communication, and unique style.
• 🎯 A well-crafted gig description can improve your chances of ranking in Fiverr search and attracting clients.

Q & A

What is a Fiverr gig description?

A Fiverr gig description is the main block of text associated with your Fiverr gig. It is what buyers see when browsing for services to buy, and it helps describe your services, highlight your value proposition, and convince buyers to purchase from you.

What are the three key things a good Fiverr gig description should do?

A good Fiverr gig description should: 1) Clearly describe the services you're offering, 2) Highlight the freelancer's value proposition, and 3) Convince buyers to purchase the gig.

What questions should you answer before writing a Fiverr gig description?

You should answer the following questions: 1) What service are you offering? 2) What skills do you have to offer that service? 3) How did you acquire those skills? 4) What problem does your service solve for people? 5) What benefit does your service provide? 6) If they don't purchase your service, what might that mean for their business? 7) Why should they choose you over the competition? 8) What is it like to work with you?

How do questions 1 to 3 help in writing a Fiverr gig description?

Questions 1 to 3 help you gather the necessary information to clearly describe the service you're offering, including what it is, the skills you have to deliver it, and how you acquired those skills.

How do questions 4 and 5 help in writing a Fiverr gig description?

Questions 4 and 5 help you explain your value proposition, specifically what problem your service solves and the benefit it provides to the buyer.

How do questions 6 to 8 contribute to writing a Fiverr gig description?

Questions 6 to 8 provide the information needed to create a compelling argument for why the buyer should choose you, what might happen if they don’t, and what it's like to work with you.

What is a simple framework to structure a Fiverr gig description?

The gig description should be divided into three main blocks of text: 1) One to two lines explaining what the buyer will get from the gig, 2) A bulleted list of specific services you offer, and 3) A block explaining why the buyer should hire you.

What content should be included in the bulleted list of a Fiverr gig description?

The bulleted list should cover specific details about the services you offer, using information from questions 2 to 6 (skills, benefits, value proposition, etc.).

How can a freelancer differentiate themselves in a Fiverr gig description?

A freelancer can differentiate themselves by highlighting their unique skills, experience, work style, and passion, as well as by explaining why their services are difficult to replicate and why they are responsive and reliable.

What is an example of a Fiverr gig description for a video editor?

An example might be: 'My name is Mike, and with this gig, I will help you save time and level up your YouTube video editing. I will edit your raw video files using DaVinci Resolve or Premiere Pro, create motion graphics, and help boost subscriptions. I’ve been editing for three years, developing a unique style that’s difficult to replicate. I respond quickly and deliver projects on time. Let’s get started!'