How I make UNDETECTABLE AI Content (that Google Loves)

Matt Diggity
8 Mar 202310:31

Summary

TLDRIn this video, the presenter explores techniques to create AI-generated content that is undetectable by AI detection tools, ensuring it appears human-written. They test various methods, including using QuillBot for paraphrasing and instructing AI to write with high perplexity and burstiness. The video also discusses the implications of AI content for SEO, Google's stance, and the importance of creating content that is both search engine and human-friendly.

Takeaways

  • 😎 The video aims to demonstrate methods for creating AI-generated content that is undetectable by AI detection tools.
  • 🔍 The presenter tests various techniques to see if they can fool AI detection tools like Originality.ai, AI Cheat Sheet, and OpenAI's own classifier.
  • 🎬 The video uses a retro theme, generating content about movies and activities from the '80s, to test the AI detection tools.
  • 📊 Initial tests show inconsistent results across different detection tools, with some identifying AI content and others not.
  • 📝 QuillBot is introduced as a tool to paraphrase and rewrite content, which can reduce the AI detection scores.
  • 🤖 The presenter suggests pre-training AI with specific prompts to encourage more human-like writing, affecting perplexity and burstiness.
  • 📉 Some techniques, like the emoji trick and comma trick, show promise in reducing AI detection but are not consistently effective.
  • 🏆 The most effective technique tested is asking the AI to rewrite content specifically to avoid detection, yielding the best results across tools.
  • 🌐 Google's stance on AI-generated content is discussed, with a focus on the quality and originality of the content rather than the method of creation.
  • 🔮 The video concludes with a call to action for viewers to sign up for a free SEO training masterclass and stay tuned for further tests on AI content performance.

Q & A

  • What is the main goal of the video?

    -The main goal of the video is to demonstrate methods to create AI-generated content that is undetectable by AI detection tools, with the aim of generating high-quality, original content for websites to increase traffic and revenue.

  • Why is it important to pass AI detection tools according to the video?

    -Passing AI detection tools is important because it allows for the creation of a large volume of content that can be used to drive significant traffic to websites, potentially leading to increased revenue.

  • What are some of the techniques mentioned in the video to beat AI detection tools?

    -The video mentions using tools like QuillBot for paraphrasing, as well as various pre-training prompts to instruct the AI to write with higher perplexity, burstiness, and in a more human-like, unpredictable fashion.

  • How does the video demonstrate the effectiveness of the techniques mentioned?

    -The video demonstrates the effectiveness of the techniques by generating AI content and then testing it against various AI detection tools, showing the change in detection scores before and after applying the techniques.

  • What is the result of using QuillBot to rewrite AI-generated content according to the video?

    -Using QuillBot to rewrite AI-generated content results in a significant decrease in the AI detection scores on tools like Originality and AI Cheat Sheet, making the content appear more human-written.

  • What does the video suggest about the consistency of AI detection tools?

    -The video suggests that AI detection tools are inconsistent, as they give varying results on the same content, and even their own detection scores can differ significantly.

  • What role does the 'perplexity and burstiness' prompt play in the video?

    -The 'perplexity and burstiness' prompt is used to instruct the AI to generate content with higher complexity and variation in sentence structure, which is intended to mimic human writing and reduce AI detection.

  • How does the video address the potential issue of AI-generated content being against webmaster guidelines?

    -The video discusses the ambiguity in Google's stance on AI-generated content, suggesting that while it's not explicitly against guidelines, content created primarily for search engines rather than humans is discouraged.

  • What is the Surfer tool mentioned in the video and how does it perform in AI detection tests?

    -The Surfer tool is a beta version of an AI content generation tool that is SEO-optimized. According to the video, it performs exceptionally well in AI detection tests, often being considered human-written by the detection tools.

  • What is the emoji trick mentioned in the video and how effective is it?

    -The emoji trick involves inserting an emoji after each word in the AI-generated content and then asking the AI to remove them. While it shows promise in some cases, the video concludes that it is not consistent enough to be a reliable method.

  • What is the final recommendation from the video regarding the use of AI in SEO strategy?

    -The final recommendation is to use AI in a way that makes the content appear human-written, as this is likely to be treated as higher quality by search engines and aligns with the need for original content.

Outlines

00:00

🤖 Undetectable AI Content Creation Techniques

The video introduces methods to create AI-generated content that is undetectable by AI detection tools. The host demonstrates how to generate content using OpenAI's playground and tests its originality using tools like Originality.ai, AI Cheat Sheet, and OpenAI's AI Text Classifier. The results show inconsistencies across different detection tools, with some identifying high AI likelihood and others not. The video also discusses the potential benefits of creating undetectable AI content, such as generating large volumes of content for website traffic and monetization.

05:01

🔍 Testing AI Detection Techniques and Tools

This section of the video explores various techniques to trick AI detection tools, including using QuillBot for paraphrasing, applying perplexity and burstiness in content generation, and instructing AI to write in a human-like manner. The host also tests asking the AI directly for advice on creating undetectable content and how to rewrite existing AI-generated content to pass detectors. The video presents the results of these techniques, showing improvements in passing AI detection tests, with some methods proving more effective than others. The host also mentions using a beta version of Surfer's AI tool for SEO-optimized content generation and its effectiveness in evading detection.

10:02

📊 Analyzing AI Content Detection and SEO Implications

The final paragraph delves into the broader implications of AI content detection for SEO. It discusses Google's stance on AI-generated content and the potential for it to be treated similarly to plagiarism or duplicate content. The video highlights the importance of creating content that appears human to maintain quality standards and SEO effectiveness. The host shares insights from a member of the Affiliate Lab, suggesting that AI-generated content might be considered lower quality unless it's indistinguishable from human-written content. The video concludes with a teaser for upcoming tests comparing AI and human content in search engine results and encourages viewers to subscribe for updates.

Mindmap

Keywords

💡AI Detection Tools

AI detection tools are software programs that analyze text to determine whether it was generated by AI. In the video, various tools like Originality.ai and AI Cheat Sheet are used to detect AI-generated content. The inconsistency of these tools is a major focus of the video, as the creator tests ways to bypass them to make AI-generated text appear human-written.

💡QuillBot

QuillBot is a paraphrasing tool used to rewrite content to make it more unique. In the video, the creator demonstrates how QuillBot can alter AI-generated text to significantly reduce the chances of it being flagged as AI content by detection tools like Originality.ai, improving its passability as human-written content.

💡Perplexity and Burstiness

Perplexity measures the complexity of the text, while burstiness refers to the variation in sentence length and structure. In the video, the creator uses a prompt that asks AI to maximize both perplexity and burstiness to make its writing resemble human-like patterns, with mixed success in avoiding AI detection.

💡Surfer AI

Surfer AI is a tool mentioned in the video that generates SEO-optimized content by analyzing top-ranking articles. According to the creator, Surfer AI produces the best results in terms of avoiding AI detection while generating content designed to perform well in search engines.

💡SEO

SEO (Search Engine Optimization) refers to strategies used to improve a website’s visibility in search engine results. The video ties AI-generated content to SEO, explaining how undetectable AI content can be used to generate massive traffic for websites, ultimately leading to higher ad revenue and conversions.

💡Google Guidelines

Google's stance on AI content has evolved, from being strictly against it to allowing it as long as the content is of high quality and serves human readers. The video discusses Google's changing guidelines and how undetectable AI content can still help rank on Google, as long as it’s written with humans, not just search engines, in mind.

💡Emoji Trick

The emoji trick is a technique where AI-generated content is initially written with an emoji after every word, then edited to remove the emojis. In the video, this trick is tested to see if it can help bypass AI detection tools, with inconsistent results depending on the content topic.

💡Rewrite Content Technique

The rewrite content technique involves asking the AI to revise text to avoid detection. In the video, this technique proves to be highly effective. The creator finds that simply asking the AI to make content undetectable by AI tools results in some of the best performance across detection platforms.

💡Affiliate Marketing

Affiliate marketing is a strategy where individuals earn commissions by promoting products or services. In the video, the creator references this indirectly by mentioning a 'SEO training masterclass' and the use of AI tools like Surfer to drive traffic to affiliate websites, thereby generating income.

💡AI Content Plagiarism

AI content plagiarism refers to AI tools producing content that may not be entirely original. In the video, the creator touches on how Google might treat AI content similarly to plagiarism or duplicate content, penalizing it if it’s deemed low quality or too similar to existing web content.

Highlights

Demonstrates how to create AI-generated content that is undetectable by AI detection tools.

Claims that with the right techniques, AI-generated content can be made to appear 100% original to detection tools.

Explains the potential for generating large volumes of content to drive website traffic and revenue.

Tests various methods claimed to beat AI detection tools, including QuillBot and the emoji trick.

Uses OpenAI's playground to generate test content without experiencing lag or usage blackouts.

Baseline testing of AI-generated content using Originality.ai, AI Cheat Sheet, and OpenAI's own detection tool.

Shows inconsistency in AI detection results among different tools.

Discusses the impact of perplexity and burstiness on AI-generated content's detectability.

Provides a pre-training prompt to instruct AI on generating content with high perplexity and burstiness.

Tests the effectiveness of QuillBot in reducing AI detection scores.

Analyzes the results of using AI-generated content with specific instructions for human-like writing.

Asks the AI directly for advice on creating undetectable AI content.

Presents a technique where AI is asked to rewrite its own content to be undetectable by AI detection tools.

Introduces Surfer's AI tool, which generates SEO-optimized content that is difficult to detect as AI-generated.

Discusses Google's stance on AI-generated content and its potential impact on SEO strategies.

Concludes that making AI-generated content appear human is key to passing AI detection and adhering to SEO best practices.

Announces ongoing tests to compare the performance of AI-generated content with human-written content in search results.

Transcripts

play00:00

- In this video, I'm gonna show you

play00:01

how to create completely undetectable AI content.

play00:04

Google will have no clue if it's written by an AI

play00:06

and neither were humans.

play00:07

Want proof?

play00:08

An AI content piece pulled a 100% guaranteed AI score

play00:11

before I worked my magic on it.

play00:13

Then after I used just one of the techniques

play00:15

I'll show you in this video, we now have 100% original.

play00:17

Okay, cool, so I can pass AI detection tools.

play00:20

So what? How does that translate into anything useful?

play00:22

Well, when you can produce high quality

play00:24

undetectable AI articles,

play00:26

you can generate enormous amounts of content

play00:28

like it's no one's business,

play00:29

which is gonna sprout a massive traffic for your website

play00:32

so you can then start printing money like Papa Powell.

play00:34

Now, there's multiple ways that people claim

play00:36

they can beat AI detection tools,

play00:37

such as rewriting the content with QuillBot,

play00:40

the emoji trick, and quite a few more.

play00:41

I'm gonna test each of them out to see which ones work.

play00:44

But first, let's generate some AI content

play00:46

and plug it into each of the detection tools

play00:48

so we can get a baseline.

play00:49

To avoid ChatGPT lag time and usage blackouts,

play00:52

which have been rampant as of late,

play00:53

I'm gonna use OpenAI's playground

play00:55

to generate my test content.

play00:56

Here's my prompt and thank me later if you're an '80s fan.

play00:59

Write me an article on "My Big Trouble in Little China"

play01:01

is a better movie than "Top Gun."

play01:03

Bam, here's the content.

play01:04

Now let's go on over to Originality.ai

play01:06

to see if it busts me red-handed for using AI.

play01:08

This is a paid tool so let's hope it diagnoses it correctly.

play01:11

You plop in the content here, let it run, and here we go.

play01:14

Originality says there's a 98% chance of being AI content.

play01:17

Good for you, Originality.

play01:18

Now let's toss it into aicheatsheet.com,

play01:21

one of the free tools.

play01:22

As expected, 100% certain the text was written by AI.

play01:25

And lastly, let's test out OpenAI's own detection tool,

play01:28

AI Text Classifier.

play01:29

Okay, then the classifier considers the text

play01:31

to be very unlikely AI generated.

play01:33

Pretty sus that OpenAI's own tool misses the mark,

play01:36

but noted.

play01:36

So here's where we stand.

play01:37

Article one is 98% likely to be AI on Originality,

play01:41

100% AI on Cheat Sheet, and unlikely on OpenAI's own tool.

play01:45

Let's keep going and create a few more test cases.

play01:47

Keeping up with the retro theme,

play01:48

OpenAI, write me an article on why rollerblading is dead.

play01:51

4% chance it was AI according to Originality,

play01:54

100% on AI Cheat Sheet, and unclear according to OpenAI.

play01:58

So putting all these results together so far,

play01:59

we're starting to see some inconsistency

play02:01

at least with the first tool.

play02:03

OpenAI's tool is still lost AF.

play02:04

Before we start tricking these tools,

play02:06

let's generate one more test case.

play02:07

Write me an article on proper form for bench press.

play02:10

AI, do you even lift, bro?

play02:11

Apparently it does, and here's the content.

play02:13

So this time, we have Originality with 99% AI,

play02:16

AI Cheat Sheet with 1%, and OpenAI itself still confused.

play02:20

Here's our baseline.

play02:21

Ultimately, both Originality

play02:22

and AI Cheat Sheet are inconsistent,

play02:24

and OpenAI's tool can probably just be ignored.

play02:26

Let's start to do some magic tricks

play02:27

to see if I can improve these scores.

play02:29

But first, make sure to sign up

play02:30

for my free SEO training masterclass

play02:32

by using the link in the pinned comment.

play02:34

It goes over all the magic I'm doing today

play02:36

to get sites to the top of Google.

play02:37

Now, back to the show.

play02:38

The first AI undetection technique, is that even a word?

play02:41

Anyways, the first technique I'm gonna use is QuillBot

play02:44

for rewriting your content.

play02:45

You do this by going to QuillBot,

play02:46

dropping in your content, and then hitting paraphrase.

play02:49

Once I put in the '80s movie AI text,

play02:51

we get this new content on the right.

play02:53

Let's just copy this new text

play02:54

and paste it back into Originality.

play02:56

Well, well, well, Originality said it was 98% fake before,

play02:59

now it's 95% real, that was easy.

play03:02

Now let's drop into AI Cheat Sheet,

play03:04

100% AI content before, and now it's 59%

play03:07

chance of its human written, or in other words,

play03:09

41% chance of it's AI.

play03:11

Then we have OpenAI itself with possibly AI generated.

play03:14

That's actually an improvement for the tool

play03:16

from their previous unlikely classification.

play03:18

Bringing the same QuillBot process over

play03:20

for the two other test cases,

play03:21

we end up with the following results, which are interesting.

play03:24

If the articles were previously

play03:25

super detectable by the tools, then QuillBot

play03:27

is for sure gonna improve it.

play03:29

But if they were already passing with flying colors,

play03:31

QuillBot will likely make it worse, which is expected.

play03:33

If it's not broken, don't try to fix it.

play03:35

QuillBot requires a paid account

play03:36

if you input any significant amount of characters.

play03:39

So let's move over to testing some of the free techniques.

play03:41

The following few are all under the umbrella

play03:43

of telling the AI not to write like an AI,

play03:46

starting with perplexity and burstiness.

play03:48

What?

play03:50

- There's this post on Medium

play03:51

where the author shared the following prompt

play03:53

to pre-train your AI before it starts word vomiting.

play03:56

Hey ChatGPT, regarding generating writing content,

play03:59

two factors are crucial to be in the highest degree,

play04:01

perplexity and burstiness.

play04:03

Perplexity measures the complexity of the text.

play04:05

Separately, burstiness compares the variations of sentences.

play04:09

Humans tend to write with greater burstiness,

play04:11

for example, with some longer or more complex sentences

play04:13

alongside shorter ones.

play04:15

AI sentences tend to be more uniform.

play04:17

Therefore, generated text content

play04:19

must have the highest degree of perplexity

play04:21

and the highest degree of burstiness.

play04:23

The other two factors are that writing

play04:24

should be maximum contextually relevant

play04:26

and maximum coherent.

play04:28

Take this word block, drop it into your AI tool,

play04:30

and then ask it to create a content.

play04:32

Based on the above, write me an article

play04:34

on why "Big Trouble in Little China"

play04:35

is a better movie than "Top Gun."

play04:36

Originally says it's 78% AI,

play04:39

which is an improvement from the 98% before,

play04:41

AI Cheat Sheet went from 100% AI to only 11% AI,

play04:45

and OpenAI itself went from possibly to likely.

play04:48

Adding in the results for the other two test cases,

play04:50

we end up with a table like this.

play04:51

I'd say that this perplexity prompt

play04:53

is pretty damn inconsistent.

play04:54

It did decently for the first test case

play04:56

but bummed ass on the second two, skip.

play04:58

By the way, if you're curious as to why

play05:00

we even care in the first place

play05:01

about passing AI detection software,

play05:03

first off, yes, it's very important,

play05:05

and I'll dig into why after I finish up these tests.

play05:07

Next, we have another pre-training prompt

play05:09

that tells the tool how to write like a human.

play05:11

Try to sound like a human writer, writing for a blog,

play05:13

writing in the first person giving advice.

play05:15

Try to sound unique and write in an unpredictable fashion

play05:18

that doesn't sound like GPT3.

play05:20

Here's how it performed.

play05:21

For test cases one and two, it screwed the pooch,

play05:23

but for the bench press content, it did really well.

play05:25

How about if we asked the AI itself

play05:27

how to write undetectable AI content?

play05:29

What are the key attributes of conversational content

play05:31

that is undetectable as being written by an AI.

play05:34

OpenAI tells you that this content

play05:36

would include human-like grammar,

play05:37

punctuation, and spelling that would look human,

play05:39

context-based content creation, and so forth.

play05:42

And then you ask it to generate your content.

play05:44

Now we're talking.

play05:45

Based on all the simple pre-training exercises

play05:47

we've used so far,

play05:48

asking the AI directly how to pass detectors

play05:50

gives the most consistent result.

play05:52

What if we ask the almighty AI

play05:53

how to fix content that's already written?

play05:55

Let it first write your content in vanilla mode.

play05:57

Then you ask it to rewrite the above content

play05:59

so that it is not detected as AI content

play06:02

by AI content writers, and here's a result.

play06:04

Winner, winner, chicken dinner.

play06:05

This is our best performing technique so far,

play06:07

simply asking the AI to rewrite itself

play06:09

for passability results and great scores for all the tools.

play06:13

- Whoa.

play06:16

- Thank you to Affiliate Lab member in Chiang Mai buddy,

play06:18

Chris Manak, for that tip.

play06:19

Next, if you haven't already seen my case study

play06:21

where I broke 50K traffic with a pure AI site,

play06:24

make sure to check it out after you finish here.

play06:25

Link in the description.

play06:26

In that video, I mentioned that I've been using

play06:28

a beta version of Surfer's upcoming AI tool

play06:31

that will generate AI content on the fly

play06:33

that's actually SEO-optimized.

play06:35

It looks at the top ranking articles

play06:36

to determine how to create the article outline,

play06:38

how long to write the content,

play06:39

and what entities and critical keywords

play06:41

need to be in your content, and at what frequencies.

play06:44

It actually does a lot more than that

play06:45

but let's see how detectable it is.

play06:46

Bear in mind, the Surfer tool generates full articles

play06:49

and longer content

play06:50

has a much higher chance of detectability,

play06:52

so here goes nothing.

play06:53

The Big Trouble article hit 28% AI on Originality,

play06:56

AI Cheat Sheet guarantees it was a human who wrote it,

play06:59

and the OpenAI tool choked up on it

play07:01

probably because it's too long.

play07:02

- That's what she said.

play07:03

(chuckles)

play07:05

- Ladies and gentlemen, we have a new champion.

play07:07

The Surfer content bamboozled these detection tools

play07:09

better than any other technique so far.

play07:11

Now there's something I wanna mention.

play07:12

I gotta admit that was more than a bit nervous

play07:14

putting the Surfer tool to the test,

play07:16

not only because I'm an investor,

play07:17

but because I'm putting this content

play07:19

on my freaking websites.

play07:20

So seeing these results was a huge relief.

play07:22

And if anyone would like to verify

play07:23

that I'm not making these numbers up,

play07:25

I'm happy to share the content with you

play07:26

so you can run the tools yourself.

play07:28

If you're interested in applying

play07:29

for the Surfer AI beta test,

play07:30

use the link of the description.

play07:31

The next technique we have is a fun one

play07:33

and that's the emoji trick.

play07:34

You ask it to generate your content

play07:36

but insert an emoji after each word.

play07:38

And then when it's done, you ask it to remove the emojis.

play07:41

While the emoji trick did perform super well

play07:43

in the bench press article,

play07:44

it definitely fell short in the other two.

play07:45

In my opinion, this isn't consistent enough,

play07:47

so let's call this myth busted.

play07:48

Next, the comma trick.

play07:50

Write me an article on proper form for bench press,

play07:52

but remove as many commas as possible.

play07:54

The comma technique seemed to work on Originality

play07:56

and OpenAI's detector in a test case or two,

play07:58

but it's definitely not consistent enough

play08:00

to add to your process.

play08:01

Now we're about to get into why this all matters,

play08:03

but let's take a look at the final results.

play08:05

The winners are clear.

play08:06

Surfer's AI performs the best,

play08:08

followed by the rewrite the content technique,

play08:10

and then good old,

play08:11

you tell me how to write human-like content.

play08:13

Google has gone back and forth on their stance

play08:15

on whether or not AI content

play08:16

is against their guidelines or not.

play08:18

In April of last year, they were like,

play08:19

"Nah bro, AI is fully against our guidelines.

play08:22

Specifically if you're using machine learning tools

play08:24

to generate your content, it's essentially the same

play08:26

as if you're just shuffling words around

play08:28

or looking up synonyms

play08:30

or doing the translation tricks that people used to do.

play08:32

And that doing that

play08:33

is still automatically generated content,

play08:35

that means for us, it's still

play08:36

against the webmaster guidelines."

play08:37

But then in February, they released an official statement

play08:40

in Google Search Central and said they'd reward

play08:42

high quality content however it's produced, okay,

play08:46

but that's not surprising.

play08:47

They have to take the stance

play08:48

'cause they're clearly gonna be using AI themselves

play08:50

in their search results to compete

play08:52

with Bing's ChatGPT integration.

play08:54

And Denny Sullivan clarified this with quote,

play08:56

"Content written primarily for search engines

play08:59

rather than humans is the issue.

play09:00

If someone fires up 100 humans to write content

play09:03

just to rank or fires up a spinner or AI, same issue."

play09:06

Sure, I agree that the ultimate goal

play09:09

would be to create content that humans would enjoy

play09:11

and encourages them to do what you

play09:13

would want them to do on your website,

play09:14

namely generate you money through ads or conversions.

play09:17

But ultimately, as a search engine professional,

play09:19

I'm obviously producing this content

play09:21

so it performs well in Google

play09:23

or any other search engine for that matter.

play09:25

But there seems to be an unclear line

play09:26

that you're not supposed to cross.

play09:28

In the Affiliate Lab, we have a private mastermind group

play09:30

with the top performers who have sold businesses

play09:32

for six figures or more.

play09:33

One of the members, Dave Gibbons,

play09:35

has a theory which I gravitate to the most.

play09:37

"Google will treat it just like it does

play09:39

with plagiarism or duplicate content.

play09:41

AI will be allowed but it will be deemed

play09:43

a lower quality article

play09:44

than a unique piece with equivalent other SEO factors."

play09:47

I agree 100%.

play09:48

Google needs to incentivize people

play09:50

for creating real original content.

play09:52

Otherwise, what in God's name will the AI

play09:54

be able to scrape its information from?

play09:56

So if you're gonna be using AI in your SEO strategy,

play09:58

the name of the game is to make it appear human.

play10:01

I told Dave that this was a very good theory.

play10:03

After which, he sarcastically responded with,

play10:05

"If only I was in a group with someone

play10:07

with an engineering background

play10:08

that could build a hypothesis from it

play10:09

and do a (beeps) load of tests

play10:11

and then let me know the reality."

play10:12

Touche, my friend, touche.

play10:14

And that's what I'm up to right now.

play10:15

I'm running single variable tests right now

play10:17

to see how AI content performs against human content

play10:20

in the actual search results.

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