Why Your Shorts Get Zero Views (and how to fix it)

Summary

This video script addresses the common frustration of YouTube short creators struggling with zero views despite their efforts. It outlines a three-pronged strategy to boost visibility: maintaining a consistent upload schedule, crafting compelling hooks to engage viewers, and ensuring content is high quality and viewer-centric. The speaker shares personal experience and offers a free channel review, encouraging creators to analyze successful shorts and improve their own, with a hint at a success story turnaround to be revealed.

Takeaways

• 📅 Consistent Upload Schedule: The importance of uploading short videos at the same time every day and not more than once to avoid being flagged as spam by the algorithm.
• 🔄 Avoid Re-Uploading: Re-uploading underperforming shorts can lead to shadow banning, which is detrimental to channel growth.
• 🔑 Importance of Hooks: Hooks are crucial for the success of shorts; they should be compelling to make viewers stop scrolling and watch the video.
• 🤔 Hook Criteria: A good hook should raise a question, convey the video's idea simply and quickly, and have a visual element that ties into the voiceover.
• 👀 Analyze Viral Hooks: By analyzing hooks from successful shorts, creators can learn what makes a hook effective and apply these insights to their own content.
• 🚫 Avoid Low-Effort Content: The algorithm favors high-quality content that is interesting and resonates with the target audience; low-effort content is less likely to be promoted.
• 🤷‍♂️ Stop Blaming the Algorithm: Instead of blaming the algorithm for lack of views, creators should take accountability and find ways to improve their content.
• 📈 Learn from Analysis: Analyzing successful shorts in one's niche can provide insights into what hooks people and how to create content that performs well.
• 🎯 Target Audience: Creating content that is interesting and relevant to the target audience is key to gaining views and growing a channel.
• 📈 Progress Through Strategy: Implementing a strategy of consistent uploads, analyzing hooks, and creating high-quality content can lead to significant growth in views.
• 💰 Offer of Assistance: The speaker offers channel reviews and a one-on-one program to help creators grow their YouTube presence, with a limited-time offer at a discounted price.

Q & A

Why might my YouTube Shorts not be getting views?

Your YouTube Shorts might not be getting views due to three main reasons: an inconsistent upload schedule, ineffective hooks, and low-effort content.

What is the most overlooked reason for poor performance of YouTube Shorts?

The most overlooked reason for poor performance of YouTube Shorts is the upload schedule. Consistency in uploading at the same time every day is crucial, especially for new channels.

Why should I not upload more than once a day on YouTube Shorts?

Uploading more than once a day on YouTube Shorts can be seen as spamming by the algorithm, which can lead to your content not being pushed by the algorithm.

What should I do if my Shorts are not performing well?

Instead of re-uploading your Shorts, which can lead to shadow banning, you should analyze what works in successful Shorts, improve your hooks, and create higher quality content.

How can I improve my understanding of effective hooks for YouTube Shorts?

To improve your understanding of effective hooks, analyze the hooks of Shorts that you stop to watch and think about what made you stop scrolling. Use this insight to improve your own hooks.

What are the three criteria for a good hook in YouTube Shorts?

A good hook should 1) raise a question in the viewer's mind that can only be answered by watching the rest of the Short, 2) convey the idea of the Short in a simple and fast way, and 3) have a visual hook that ties into the voiceover.

Why is it important to take accountability for the performance of my YouTube Shorts?

Taking accountability is important because it encourages you to analyze your content from a new viewer's perspective, understand if it's interesting, and find ways to improve it rather than blaming the algorithm.

How can I ensure my content is not considered low effort by the YouTube algorithm?

To ensure your content is not considered low effort, create high-quality content that is interesting and resonates with your target audience. Analyze successful Shorts in your niche to understand what hooks people in.

What strategy did the speaker use to turn around a new channel that was getting zero views on YouTube Shorts?

The speaker started uploading consistently every day, analyzed successful Shorts in the niche to understand what works, and created high-quality content that was interesting and resonated with the target audience.

What is the offer mentioned in the script for those who want more in-depth help with YouTube Shorts?

The offer is a one-on-one program where the speaker will guide you through your struggles on YouTube and help you grow, regardless of whether you are a beginner, intermediate, or Pro. The program is currently priced at $25 with limited spots available.

How can I get a free channel review and join the Discord community mentioned in the script?

To get a free channel review and join the Discord community, you should click the first link in the description, sign up for the service, and then DM the speaker with your channel for the review.

Outlines

00:00

📈 Boosting YouTube Shorts Views with Consistent Uploads and Effective Hooks

This paragraph discusses the common struggle of YouTube Shorts creators to gain views and the importance of a consistent upload schedule. The speaker shares a personal experience of overcoming zero views by fixing their upload pattern to once a day at a consistent time, which is crucial for the algorithm to recognize and promote content. The paragraph also emphasizes avoiding re-uploads of poorly performing shorts to prevent shadow banning. Additionally, it invites viewers to join a Discord community for a free channel review and further guidance.

05:00

🔍 Enhancing Hooks and Content Quality to Increase YouTube Shorts Visibility

The second paragraph focuses on the critical role of effective hooks in attracting viewers to Shorts and ensuring their success. It provides a personal strategy for improving hook creation by analyzing popular Shorts and understanding what makes viewers stop scrolling. The speaker outlines three criteria for a good hook: raising a question in the viewer's mind, conveying the short's idea clearly and quickly, and having a visual hook that complements the voiceover. The paragraph also addresses the issue of low-effort content and encourages creators to take accountability for their content's quality, analyze successful Shorts, and improve their own. The speaker shares an example of turning around a new channel from zero views by applying these strategies and hints at revealing more details in an upcoming video.

Keywords

💡Algorithm

The term 'algorithm' refers to the set of rules or processes that a system like YouTube uses to determine the visibility and ranking of content. In the video, the algorithm is central to the discussion as it decides which shorts get pushed to viewers. The creator emphasizes the importance of understanding and working with the algorithm to gain views, as it can be detrimental to a channel if not properly engaged with.

💡Upload Schedule

An 'upload schedule' is a consistent timetable for posting content, which is crucial for new channels to establish their presence and gain traction with the YouTube algorithm. The video script highlights that uploading more than once a day can be seen as spamming, while a consistent daily upload at the same time helps in building a channel's visibility and performance.

💡Hooks

In the context of video content, 'hooks' are the initial segments designed to capture the viewer's attention and encourage them to watch the entire video. The script stresses the importance of creating effective hooks, as they are critical to the success of shorts. The creator shares a personal strategy for improving hooks by analyzing what makes viewers stop and watch a short.

💡Shadow Banned

'Shadow banning' is a practice where content is made less visible or suppressed without the creator's knowledge, often as a result of perceived spamming or policy violations. The video warns against re-uploading underperforming shorts as it can lead to shadow banning, which would significantly hinder a channel's growth.

💡Channel Review

A 'channel review' involves analyzing a YouTube channel's content, strategy, and performance to identify areas for improvement. The script offers a free channel review as a service to help creators understand what they need to work on, illustrating the importance of external feedback in growing a channel.

💡Content Quality

The term 'content quality' pertains to the overall value, interest, and production level of the media presented. The video emphasizes that high-quality content is essential for gaining views and suggests that if content does not perform well, it may be due to its lack of quality or effort, urging creators to take accountability and improve.

💡Accountability

'Accountability' in this context means taking responsibility for the performance of one's content and making necessary adjustments based on feedback or results. The script encourages creators to stop blaming the algorithm and instead focus on self-improvement and content enhancement to increase their shorts' visibility.

💡Consistency

Consistency refers to the regular and predictable nature of actions or behaviors, which is highly valued by the YouTube algorithm for new channels. The video script underlines the importance of consistent uploads to establish a channel's reliability and improve its chances of being recommended by the platform.

💡Engagement

Engagement, in the context of digital media, is the level of interaction and interest that viewers show towards content, such as likes, comments, and shares. While not explicitly mentioned in the script, the concept of engagement is implied through discussions on hooks and content quality, as these elements are designed to increase viewer interaction with shorts.

💡Niche

A 'niche' refers to a specific segment or category within a larger market, often characterized by specialized interests or needs. The video script mentions analyzing successful shorts within a niche to understand what attracts viewers, indicating the importance of tailoring content to the preferences of a specific audience segment.

💡One-on-One Program

A 'one-on-one program' is a personalized service or coaching offering where an expert provides direct guidance and support to an individual. The script promotes such a program as a way to help creators overcome specific challenges they face on YouTube, emphasizing the value of personalized advice in channel growth.

Highlights

The importance of a consistent upload schedule for YouTube Shorts, especially for new channels.

Avoiding the pitfalls of uploading more than once a day to prevent the algorithm from flagging as spam.

The creator's personal experience with fixing their upload schedule to improve views.

Advice against re-uploading underperforming shorts due to the risk of shadow banning.

The significance of creating effective hooks to capture viewers' attention in Shorts.

A method to improve hook creation by analyzing popular Shorts' hooks.

Three criteria for a good hook: posing a question, conveying the idea simply and quickly, and having a visual tie-in.

The reality check on content quality and the need to create high-effort, engaging Shorts.

Taking accountability for Shorts' performance instead of blaming the algorithm.

A case study of a channel turnaround from zero views by adjusting strategy and content quality.

The strategy of uploading consistently, analyzing successful Shorts, and creating resonant content.

Results from implementing the strategy, showing significant view improvement.

Offering free channel reviews and a one-on-one program for deeper YouTube growth assistance.

The benefits of the one-on-one program, including personalized guidance and rapid results.

Limited spots and a price increase warning for the one-on-one program, emphasizing its value.

Access to the creator's extensive YouTube experience as part of the program.

Transcripts

your shorts get zero views and no matter

what you try they never seem to get

pushed by the algorithm you've searched

on YouTube Reddit everywhere for a

solution but everything you find either

does not work or makes it worse it is so

frustrating because you see all of these

people flashing their million view

videos and you're still stuck at zero

well what if I told you that you could

also get millions of views and it's

simple even if you're at zero views

right now in this video I'm going to

explain the strategy that every single

successful shorts Creator uses including

me to KCK start a channel I'm even going

to show you an example of how I used it

on a brand new channel to get results

like this there were three different

reasons for your shorts not getting

pushed by the algorithm if you are

missing any one of these three reasons

then it can be detrimental to your

channel the first reason is your upload

schedule this is the most overlooked

reason to why your shorts do not perform

especially for new channels imagine this

you're super pumped on a new channel

that you created and you want to start

uploading a ton of shorts every day you

create three shorts and post them all on

the same day they do fairly well then

the next day you create three more

shorts and post them then boom they're

all at zero views you blame it on the

algorithm and give up this is the cycle

that so many shorts creators go through

but what if I told you there was a fix

because I was in the same situation not

that long ago I started a new channel

and uploaded Four Shorts every day and

almost all of them got no views then I

fixed my upload schedule and I'm

starting to see results like this but

what do you mean fix your upload

schedule well the shorts algorithm is

very strict and loves consistency

especially from new channels they want

to see you upload the same time every

day but not more than once a day this is

because the algorithm sees it at

spamming if you upload more than once a

day so find a time during the day where

you can consistently post a short and

stick to that time every single day also

I've gotten a lot of people asking me if

they should re-upload shorts if they do

not perform well do not re-upload your

shorts this is the easiest way to get

Shadow banned really quick if you want a

free Channel review of your channel

click the first link in the description

then sign up for the [ __ ] and join the

Discord from there DM me your channel

and I will give you a free Channel

review and some stuff you need to work

on going forward the second reason your

shorts do not get any views is because

of your hooks I cannot stress this

enough Your Hooks are so crucial to the

success of your shorts when has there

ever been a short that you have watched

that has had a bad hook let me answer

that for you that has never happened

because every single viral short has a

good hook the best part about hooks is

that they are super simple to get good

at this is because the secret to hooks

are are already in the shorts you watch

you just have to be more aware here's a

simple way I got better at hooks that

you can also do and it doesn't take any

extra time whenever you were scrolling

through shorts become aware of what you

are watching when you stop to watch a

short look back at the hook and analyze

it think why did this hook make me stop

scrolling what image was shown on the

screen first that made me want to

continue watching go through every

detail of what made up the hook and

break it down if you do this correctly

you will start to pick up on what does

well as a hook but I want to help you

guys even more and give you three

criteria IA that make up a good hook if

your hook does not meet these three

criteria then do not use it first the

hook has to bring up some sort of

question in the viewer's mind that they

can only get answered by watching the

rest of the short second the hook has to

convey the idea of the short in a plain

simple and fast way third the hook also

has to have a visual hook that ties into

whatever is being said in the voice over

these are the three criteria that I use

for every single short that I upload if

you start analyzing hooks from viral

videos and use these criteria then there

is no doubt in my mind that you will go

viral the third and final reason your

videos do not get any views is because

your content is low effort this is tough

because you probably think your content

is good enough to go viral but the

unfortunate reality is it's not if your

content was good enough to go viral then

the algorithm would have pushed it out

more the algorithm knows better than you

what performs well on its own platform

it's really easy to blame the algorithm

when your video does not perform well

but you need to start taking

accountability start looking at your

shorts from a perspective of a person

who is completely new to your Channel

would they watch your shorts would they

stop scrolling out your hook is the idea

of your short interesting these are

questions that you need to start asking

yourself when creating your shorts I

know it's frustrating because you

probably spend hours on a short then you

go to post it and it gets no views you

need to stop blaming the algorithm and

start taking accountability find ways to

make your shorts better analyze other

shorts this is the only way to progress

at the beginning of the video I said I

was going to give an example of a

channel that I started that was getting

zero views but I turned around here's

that channel as you can see the first

tennis shorts got no views I was so mad

I spent hours creating these shorts but

instead of blaming it on the algorithm I

took accountability so here was my

strategy to start getting more views I

first started uploading the same day

every day not missing a day and only

once per day then I analyzed other

successful shorts in my Niche since this

was a new Niche to me I needed to learn

what hooked people in this Niche and I

found that through analysis then I

created high quality content content

that was interesting and resonated with

the target audience

after a week of using the strategy these

are the results I got this Channel and

Niche will be revealed in an upcoming

video so subscribe to not miss the video

again I'm doing free Channel reviews but

if you want more in-depth help I have a

one-on-one program where I will guide

you through whatever you struggling with

on YouTube and help you grow it doesn't

matter if you are a beginner

intermediate or Pro I can help you

members are already starting to see

results after only being in the program

for a week right now it's $25 but there

are only four spots left once those

spots are filled then the price will

increase trust me this is the best value

to price YouTube service there is out

there you literally get access to my 5

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