Campus and Tech Recruiting at Capital One

Summary

This video highlights Capital One's emphasis on teamwork, collaboration, and flexibility, showcasing how the company leverages tools like Zoom to enhance its culture and operations. The shift to virtual recruiting, accelerated by the pandemic, allowed Capital One to engage more widely with diverse talent pools, especially reaching Historically Black Colleges and Universities and Hispanic Serving Institutions. By using Zoom's features such as whiteboards, breakout rooms, and chat, Capital One has been able to maintain personal connections, increase event attendance, and adapt to students' expectations for flexibility in remote recruiting. The company views remote hiring as a permanent, impactful change.

Takeaways

• 😀 Capital One values teamwork and appreciates the opportunity to bring forward great ideas through collaboration.
• 😀 The company emphasizes leveraging the 'wisdom of the crowd' to move goals and objectives forward.
• 😀 Zoom is seen as the ideal tool to support Capital One’s culture of flexibility, collaboration, and remote engagement.
• 😀 Before the pandemic, Capital One had already embraced flexibility and the ability to work from anywhere.
• 😀 The shift to virtual recruiting began in early 2020, allowing Capital One to maintain engagement despite physical limitations.
• 😀 Zoom enabled Capital One to conduct virtual recruitment events, replacing in-person trips to universities, with greater reach.
• 😀 Virtual recruiting through Zoom allowed Capital One to expand its engagement with historically black colleges and universities (HBCUs) and Hispanic-serving institutions.
• 😀 The company saw a significant increase in event attendance without increasing the number of events, demonstrating the efficiency of virtual tools.
• 😀 Remote recruitment has been a key factor in reaching a wider and more diverse pool of candidates from various geographies and demographics.
• 😀 Zoom’s features, such as whiteboards, breakout rooms, and chat functions, facilitate personalized and engaging virtual interactions during recruitment and training.
• 😀 External research supports that students expect flexibility in recruitment processes even after the pandemic, making remote recruiting a lasting shift for Capital One.

Q & A

What core value does Capital One emphasize in its work culture?

Capital One values teamwork, which is central to its culture, as it encourages collaboration and the sharing of ideas to drive progress and reach goals.

How does Zoom align with Capital One's organizational culture?

Zoom aligns with Capital One's culture by facilitating virtual collaboration and maintaining flexibility, allowing employees to engage effectively despite geographic or logistical constraints.

What was Capital One's approach to recruiting before the pandemic?

Before the pandemic, Capital One relied on large in-person events and trips to colleges and universities to interact with students during a narrow recruiting window.

How did the introduction of Zoom change Capital One's recruiting strategy?

The introduction of Zoom allowed Capital One to host virtual recruiting events, which expanded their reach and engagement, allowing them to connect with students and potential candidates remotely.

What impact did using Zoom have on Capital One's ability to connect with diverse institutions?

Using Zoom helped Capital One triple its engagement with historically Black colleges and universities (HBCUs) and Hispanic-serving institutions, broadening its talent pool.

How did Capital One maintain event attendance without increasing the number of events?

By using Zoom, Capital One was able to double the number of event attendees without needing to increase the number of events, making their recruitment efforts more efficient.

Why is remote hiring considered a 'force multiplier' by Capital One?

Remote hiring is considered a 'force multiplier' because it allows Capital One to reach talent in various geographies and demographics that would otherwise be difficult to access, offering equal opportunities to all.

What challenges does Capital One face when hiring tech candidates?

Tech candidates are in high demand and often have limited time. Capital One must be agile and move quickly in order to establish rapport and effectively engage these candidates.

How does Zoom help with maintaining engagement during virtual recruiting events?

Zoom’s features, such as breakout rooms, chat functions, and whiteboards, allow Capital One to maintain engagement, facilitate interactive sessions, and foster personal connections during virtual recruiting events.

What is Capital One's perspective on the future of remote recruiting?

Capital One believes that remote recruiting is here to stay, with students expecting flexibility even after the pandemic. They do not foresee returning to the traditional in-person recruiting model.