Unlock Unlimited Ecommerce Leads: Step-By-Step Guide to Massive Outreach

Summary

In this video, Sourabh from Scoutreach walks viewers through a comprehensive method to find and target ecommerce leads effectively. He demonstrates how to use *myip.ms* to collect URLs of ecommerce stores built on platforms like Shopify, BigCommerce, and WooCommerce. Sourabh then shows how to automate the data scraping process using Octoparse and how to use Apollo IO to segment and find decision-makers within those companies. The video emphasizes finding qualified leads, segmenting data for better email personalization, and verifying leads for optimal conversion rates in a B2B marketing strategy.

Takeaways

• 😀 Use platforms like myip.ms to find a list of e-commerce websites built on specific technologies such as Shopify, BigCommerce, and WooCommerce.
• 😀 Scraping e-commerce store URLs in bulk helps gather a large set of leads for targeting potential clients.
• 😀 Myip.ms offers a paid service, but you can scrape e-commerce store URLs for free by manually navigating through pages.
• 😀 Organize the scraped URLs into a Google Sheet for easy management and further processing.
• 😀 Automating the URL scraping process using tools like Octoparse helps gather data efficiently without getting your IP blocked.
• 😀 Octoparse allows you to run custom crawlers to scrape consistent data across multiple pages.
• 😀 To avoid IP blocking when scraping data, consider using Octoparse's paid version to run crawlers in the cloud.
• 😀 After scraping URLs, use Apollo.io to identify decision-makers within the companies behind those e-commerce websites.
• 😀 Apollo.io enables you to segment leads based on factors like industry and location, improving your ability to personalize outreach.
• 😀 Personalizing emails and segmenting leads into smaller groups helps improve conversion rates by ensuring more relevant outreach.
• 😀 Always verify your leads before sending out outreach emails to ensure accuracy and effectiveness in your lead generation efforts.

Q & A

What is the main goal of the video?

The video aims to show how to find unlimited ecommerce leads by identifying stores built on various platforms, scraping their data, and then identifying decision-makers to improve email targeting and conversions.

Which ecommerce platforms are mentioned for finding stores?

The video mentions Shopify, BigCommerce, WooCommerce, Wix, and over 210 other platforms where ecommerce stores can be built.

How do you find a list of ecommerce store URLs on myip.ms?

To find ecommerce store URLs, you visit myip.ms, select a platform like BigCommerce, and navigate to the hosting companies section. You can view lists of websites built on specific platforms and collect their URLs.

Why is it important to scrape data in bulk without blocking your IP?

Scraping large amounts of data without blocking your IP is crucial because websites like myip.ms can block your IP address if you scrape too many pages too quickly. Using the right tools and methods prevents this from happening.

What tool does the video suggest for scraping large volumes of data?

The video suggests using **Octoparse**, a web scraping tool, which helps automate the scraping process and collect data efficiently from multiple pages without manual intervention.

What are the advantages of using Octoparse's paid version over the free version?

The paid version of Octoparse offers the advantage of cloud-based scraping, which prevents IP blocking and speeds up the scraping process. The free version, while useful, has limitations and slower performance.

How does Apollo.io help in lead generation?

Apollo.io helps in lead generation by allowing users to import URLs of ecommerce companies and find contact details of decision-makers. It matches website URLs to company profiles and provides key contacts for outreach.

How can leads be segmented using Apollo.io?

Leads can be segmented using Apollo.io by filtering them based on criteria like industry, location, company size, and specific keywords. This helps personalize outreach and target the right audience more effectively.

What are the benefits of personalizing emails based on segmented leads?

Personalizing emails based on segmented leads improves email conversion rates. By targeting specific industries or companies, you can craft more relevant and appealing messages that resonate with the decision-makers.

What should be done after collecting leads from Apollo.io?

After collecting leads from Apollo.io, it's essential to verify them to ensure that the contact details are accurate and up-to-date. This helps ensure higher quality outreach and better results from your lead generation efforts.