PURPLE SHAMPOO 101 | HOW TO USE IT THE RIGHT WAY, HOW IT WORKS & MORE

Summary

In this video, licensed cosmetologist Sam explains the proper use of purple shampoo to neutralize yellow tones in blonde hair. She highlights its ability to counteract brassiness without permanently altering hair color. Sam advises against using purple shampoo on freshly toned or darker hair, recommending it for true blondes with yellow tones. She shares tips for optimal results, including using a clarifying shampoo first and conditioning afterward. Sam also recommends top purple shampoo brands like Pulp Riot and advises against overuse to avoid an overly toned appearance.

Takeaways

• 💇‍♀️ Purple shampoo is designed to neutralize yellow tones in blonde hair, cooling down the overall color.
• 👱‍♀️ Purple shampoo works best on truly blonde hair; it doesn't effectively tone light brown or dark blonde hair.
• 🎨 The principle behind purple shampoo lies in color theory: purple and yellow are complementary colors, so they cancel each other out when applied.
• 🟣 High-quality purple shampoos are essential for noticeable results. The creator recommends brands like Pulp Riot Barcelona, Phola No Yellow, and Pana Purple Shampoo.
• 🧴 Don’t use purple shampoo immediately after a salon visit, especially if you’ve had your hair toned. Wait 6 to 8 weeks for optimal results.
• ⏳ Use purple shampoo sparingly—about every third wash—since overuse can make hair appear overly toned or even purple.
• 🧼 Prepping the hair with a clarifying shampoo (like Paul Mitchell Shampoo Two) helps remove buildup, allowing the purple shampoo to work more effectively.
• ⏱️ If your hair is particularly brassy, leave the purple shampoo in for 2 to 5 minutes before rinsing for more intense toning.
• 💆‍♀️ Follow purple shampoo use with a hydrating conditioner or treatment, such as Joico K-Pak Hydrator, to restore moisture and combat dryness.
• 📅 Purple shampoo should only be used when your hair is starting to look brassy, not with every wash, to maintain balance and prevent over-toning.

Q & A

What is purple shampoo, and how does it work?

Purple shampoo is a shampoo that deposits a light amount of purple color onto the hair to neutralize yellow tones. It works by using the color theory, where purple cancels out yellow because they are complementary colors on the color wheel.

What type of hair is purple shampoo most effective for?

Purple shampoo is most effective for blonde hair that has yellow tones. It won't work on light brown or dark blonde hair or on hair with red, orange, or dark gold tones.

Can purple shampoo dye your hair?

No, purple shampoo doesn't dye your hair. It only deposits a tiny bit of purple color to tone down yellow tones, and the color eventually fades and washes out.

How often should you use purple shampoo?

It's recommended to use purple shampoo once every other week or every third time you wash your hair. Overusing it can lead to your hair looking too toned, silver, or even slightly purple in some areas.

What should you do if your hair starts to look too toned or purple after using purple shampoo?

If your hair starts looking too toned or purple, don't worry. The purple tones will wash out eventually as the shampoo isn't permanent.

Should you use purple shampoo on freshly toned hair?

No, you should wait at least 6 to 8 weeks after a fresh toning treatment before using purple shampoo. Using it too soon can interfere with the toner in your hair.

What brands of purple shampoo does the speaker recommend?

The speaker recommends the Pulp Riot Barcelona, Phola No Yellow, and Pana purple shampoos, which are dark, deep purple and work effectively.

Why is it recommended to use a clarifying shampoo before using purple shampoo?

A clarifying shampoo helps remove buildup from your hair, making it clean and allowing the purple shampoo to be more effective at depositing its color.

What conditioning treatment does the speaker suggest using after purple shampoo?

The speaker suggests using a hydrating conditioner or a conditioning treatment after using purple shampoo. They recommend the Joico K-Pak Hydrator Intense Treatment for extra moisture.

How long should you leave purple shampoo on your hair if it’s very brassy?

If your hair is very brassy, you can leave purple shampoo on for 2 to 5 minutes before rinsing it out to achieve better toning results.