How Culture and Technology Create One Another: Ramesh Srinivasan at TEDxUCLA

TEDx Talks
13 Dec 201213:48

Summary

TLDRThis talk explores the profound impact of technology on diverse cultures worldwide. With 5 billion people having mobile phones, we witness unique intersections of technology and tradition, from an Indian guru to a Papua New Guinean crocodile hunter using phones as flashlights. The speaker delves into how technology can inspire collective action in marginalized communities and the importance of rethinking the underlying codes of technology to incorporate diverse cultural perspectives. The discussion culminates in the potential for a digital revolution that empowers various cultural voices and knowledge systems to coexist and enrich our global technological landscape.

Takeaways

  • 🌐 The world has approximately 7 billion people, with about 5 billion having mobile phones and 2-3 billion having some form of internet access.
  • 📱 Mobile phones have become ubiquitous, even among groups like Indian Gurus and fisherman in Southern India, showing their utility in various contexts.
  • 🌊 Technology, such as mobile phones, played a critical role in a fisherman's ability to warn his family about the 2004 tsunami, saving lives.
  • 🐊 In Papua New Guinea, people from a shamanic cult use the light from their mobile phones to hunt crocodiles, demonstrating creative uses of technology.
  • 🎥 In Andra Pradesh, India, marginalized communities use video cameras to document their lives, which inspires collective action and challenges fatalistic views.
  • 🤔 The speaker explores the intersection of culture and technology, questioning how technology's codes and algorithms are influenced by Western knowledge structures.
  • 🌱 The concept of 'Tribal Peace' technology was developed with Native American populations to empower their indigenous traditions and knowledge systems.
  • 🏛 Museums are digitizing their collections, and there's a push to include indigenous perspectives, allowing for a more diverse understanding of cultural artifacts.
  • 🌱 The speaker advocates for a rethinking of technology to allow for the coexistence of different knowledge systems, leading to a more inclusive digital landscape.
  • 🌐 The potential for 'emergent' technologies arises when different forms of knowledge meet, as seen in the biological diversity of Papua New Guinea.

Q & A

  • What is the approximate number of mobile phone users in the world today?

    -Approximately 5 billion out of the 7 billion people in the world have mobile phones.

  • How does the speaker describe the impact of mobile phones on diverse cultures?

    -The speaker illustrates the impact by sharing stories such as an Indian Guru using a mobile phone and a fisherman in Southern India using his phone to warn his family about the tsunami, demonstrating the diverse and creative ways mobile phones are utilized across cultures.

  • What is the significance of the crocodile in the shamanic cult mentioned in the script?

    -In the shamanic cult, the crocodile is worshipped as a spirit, and part of this worship involves hunting the crocodile at night, which is a significant cultural practice that the speaker explored during his time in Papua New Guinea.

  • How did the people in the remote region of Papua New Guinea use mobile phones for hunting crocodiles?

    -They used the light emitted from their mobile phones to spot the eyes of crocodiles in the dark, as they could not afford flashlights due to the lack of battery supply in their remote area.

  • What was the speaker's goal when working with communities in Andra Pradesh, India?

    -The speaker aimed to change the fatalistic perspectives of these communities and explore whether technology could facilitate collective action by documenting their traditions, stories, and issues through video cameras.

  • What is a 'filter bubble' as mentioned in the script?

    -A 'filter bubble' refers to the personalized algorithmic selection of information based on one's online behavior, which can create a personalized echo chamber of information, as discussed by Eli Pariser in a TED Talk.

  • How does the speaker suggest rethinking technology from a non-Western perspective?

    -The speaker suggests rethinking technology by considering alternative ways of knowing the world, such as Aboriginal maps that are based on stories, traditions, and performances, rather than the structured, separated concepts typical of Western knowledge.

  • What was the purpose of creating the 'Tribal Peace' system with Native American populations?

    -The 'Tribal Peace' system was designed to empower sovereign indigenous local traditions by creating a technology that respects and is built around the knowledges, categories, and concepts important to these communities.

  • How does the speaker propose the integration of diverse cultural knowledge with technology in museums?

    -The speaker proposes integrating diverse cultural knowledge with technology in museums by allowing different cultural perspectives to coexist and inform one another, leading to a new way of understanding and digitizing museum objects that respects both Western and indigenous interpretations.

  • What is the concept of 'emergence' as it relates to the speaker's discussion on technology and culture?

    -The concept of 'emergence' refers to the creation of new and unique forms when different species or forms of knowledge meet and interact, as seen in the biological world and as the speaker suggests could also be possible in the digital world when diverse cultural knowledge systems inform technology.

Outlines

00:00

📱 Mobile Phones and Cultural Intersections

The speaker begins by highlighting the prevalence of mobile phones, with approximately 5 billion out of 7 billion people owning them. This widespread access to technology has led to unique intersections between culture and technology. The speaker shares anecdotes, such as an Indian Guru using a mobile phone and a fisherman in Southern India who used his phone to warn his family about the incoming tsunami, saving lives. These stories illustrate how technology is being integrated into diverse cultural contexts, suggesting a profound impact on societal dynamics.

05:02

🌐 Technology and Cultural Codes

The speaker delves into the influence of technology on culture and vice versa. They discuss the Western, Enlightenment-based logic that underpins many databases and algorithms, which contrasts with the interconnected, story-based knowledge systems of some indigenous cultures. The speaker shares their work with Native American populations, focusing on the creation of 'Tribal Peace,' a technology designed to empower indigenous traditions. They emphasize the importance of rethinking technology to accommodate diverse cultural perspectives, advocating for a bottom-up approach that respects and integrates local knowledge and ways of knowing.

10:04

🌱 Emergence of New Knowledge Systems

In the final paragraph, the speaker explores the concept of 'emergence' in the context of technology and culture. They use the example of unique animals in Papua New Guinea, which exist due to the parallel existence and occasional mingling of different species. This serves as a metaphor for how different forms of knowledge can coexist and inform each other in the digital world. The speaker suggests that by allowing diverse cultural voices to exist in parallel and interact, we can create new, innovative systems that reflect a variety of perspectives. They conclude by emphasizing the need to rethink the underlying codes of technology to empower diverse global voices and fulfill the early, grassroots promises of the digital revolution.

Mindmap

Keywords

💡Mobile Phones

Mobile phones are portable electronic devices that enable users to make and receive calls, send and receive text messages, and access the internet. In the video, the speaker highlights the ubiquity of mobile phones, noting that about 5 billion people out of 7 billion have access to them. This statistic underscores the transformative impact of mobile technology on global communication and its potential to bridge digital divides. The video uses the example of an Indian fisherman who used his mobile phone to warn his family about the incoming tsunami, demonstrating how mobile technology can be a lifeline in critical situations.

💡Internet Access

Internet access refers to the ability to connect to and use the internet. The video mentions that between 2 and 3 billion people have some form of internet access, indicating the growing digital inclusion worldwide. However, the speaker also acknowledges the diversity and disparity in the quality of access, suggesting that while connectivity is increasing, there are still significant challenges to achieving universal, equitable access. The video's discussion of internet access is tied to the broader theme of how technology can be leveraged to empower marginalized communities.

💡Cultural Intersections

Cultural intersections refer to the points where different cultures interact, influence, and shape each other. The video uses the term to describe the fascinating ways in which technology, such as mobile phones and the internet, intersects with diverse cultures around the world. Examples include an Indian Guru using a mobile phone and a fisherman in Southern India using his phone to warn others about the tsunami. These instances illustrate how technology can be adapted and integrated into various cultural contexts, potentially leading to new forms of cultural expression and social interaction.

💡Collective Action

Collective action is the process by which individuals come together to act in a coordinated manner to achieve a common goal. In the video, the speaker discusses how technology, specifically video cameras, can be used to inspire collective action among marginalized communities. In Andra Pradesh, India, people used video cameras to document their experiences and issues, which then served as a catalyst for collective mobilization and social change. This concept is central to the video's exploration of how technology can be harnessed to empower communities and facilitate social and political engagement.

💡Technology Codes

Technology codes refer to the underlying principles, algorithms, and structures that govern the functioning of technological systems. The video delves into the idea that many technologies are rooted in Western knowledge paradigms, which often separate and categorize information in a structured manner. The speaker suggests that as technology becomes more pervasive and diverse voices engage with it, there is a need to rethink these underlying codes to ensure that they are inclusive and reflective of different cultural perspectives and ways of knowing.

💡Filter Bubble

A filter bubble is a phenomenon in which online content is personalized to the user's search history, interests, and behaviors, creating a personalized 'bubble' of information. The video mentions Eli Pariser's TED Talk on the filter bubble, highlighting the potential for technology to reinforce existing biases and limit exposure to diverse perspectives. The concept is used to critique the way algorithms shape our digital experiences and to call for a more inclusive and diverse approach to technology design.

💡Aboriginal Map

An Aboriginal map is a representation of the world that is rooted in the stories, traditions, and cultural knowledge of Aboriginal people. The video contrasts Western knowledge systems, which tend to separate and categorize information, with Aboriginal maps that integrate various aspects of knowledge through stories and visual metaphors. The speaker uses the Aboriginal map as an example of an alternative way of knowing and representing the world, suggesting that technology could be designed to incorporate such diverse epistemologies.

💡Tribal Peace

Tribal Peace is a system mentioned in the video that was designed to support and empower the sovereign indigenous traditions of Native American populations. The speaker describes how they worked with 19 Native American reservations to create a technology that would be rooted in their local traditions and knowledge systems. This system is an example of how technology can be designed to reflect and respect the diverse ways of knowing and being in the world, rather than imposing a single, dominant cultural perspective.

💡Zuni Knowledge System

The Zuni knowledge system refers to the unique cultural, historical, and epistemological framework of the Zuni people, a Native American tribe. The video discusses the importance of understanding and incorporating the Zuni way of knowing into digital representations of their cultural artifacts, such as pottery. The speaker highlights the stark differences between how museums describe these artifacts and how the Zuni people understand them, emphasizing the need for technology to support and amplify indigenous voices and perspectives.

💡Emergence

Emergence in the context of the video refers to the phenomenon where new and unexpected forms or patterns arise from the interaction of different elements. The speaker uses the example of unique animals in Papua New Guinea, such as a frog with fangs and a tree kangaroo, to illustrate how diverse species can coexist and interact to create new forms of life. This concept is extended to the digital world, suggesting that the intersection of different forms of knowledge and technology can lead to innovative and transformative outcomes, challenging the dominant structures and creating new possibilities for technology design and cultural expression.

Highlights

Approximately 5 billion out of 7 billion people have mobile phones, indicating a high level of mobile phone penetration worldwide.

Between 2 and 3 billion people have some form of internet access, showcasing the digital divide and its various contexts globally.

The Indian Guru's use of a mobile phone despite traditional practices illustrates the intersection of technology and culture.

A fisherman in Southern India used his mobile phone to warn his family about the tsunami, saving lives through technology.

In Papua New Guinea, a shamanic cult uses mobile phone lights for hunting crocodiles, demonstrating creative tech use in remote areas.

Technology can inspire collective action, as seen in rural Indian villages where video cameras document local issues and traditions.

The potential of technology to facilitate social change is explored through the empowerment of marginalized communities.

The codes and algorithms behind technology often reflect Western knowledge structures, which may not align with other cultures' ways of knowing.

The need to rethink technology's underlying codes to include diverse cultural perspectives is emphasized.

Aboriginal maps represent an alternative way of knowing the world, challenging the Western approach to cartography and technology.

Tribal Peace is a system designed to empower Native American traditions through technology, reflecting local knowledge and categories.

The project with Native American reservations aimed to create a technology that respects and reflects indigenous knowledge systems.

Museums' digitization of objects presents an opportunity to rethink how different cultural knowledge systems can coexist in the digital realm.

Zuni Elders' engagement with museum objects highlights the stark contrast between Western and indigenous interpretations of cultural artifacts.

The potential for technology to enable the coexistence of diverse knowledge systems, leading to new forms of innovation and understanding.

The speaker's vision for technology is one that allows for the empowerment of diverse cultural voices in the digital revolution.

The importance of rethinking the codes behind technology to hack new meanings and empower underrepresented groups in the digital age.

The speaker's call to action to consider the global and diverse engagement with technology, aligning with the early countercultural promises of the internet.

Transcripts

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we live in a world today with

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approximately 7 billion people in our

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world today and astonishingly about 5

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billion out of those 7 billion people

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now have mobile phones and something

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between 2 and three billion out of those

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7 billion people have some form of

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access to the internet though that's

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very diverse and very different in

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different circumstances in different

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contexts around the world but what this

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creates are very uncanny interesting

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fascinating and surprising intersections

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so we see for example this man here an

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Indian Guru not necessarily your first

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order consideration of who a mobile

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phone user would be he's got his big

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Chillum in his hand but the mobile phone

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somehow is providing some utility for

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him

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and then on the left hand side we see

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this fisherman and this is a great story

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because this is a fisherman in Southern

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India who was out at Sea when the

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tsunami hit all of us remember the

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tsunami when it hit he was out there

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with his mobile phone and he was calling

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his family and texting his family on the

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shore in these huts on the beach saying

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I see these terrible waves coming get

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off of the shore and that did save some

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lives though the tsunami was ultimately

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highly disastrous for for all but that

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story doesn't just end in India that

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also concerns my friend sebie

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ma does everybody see the fascinating

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crocodile tattoos he has on the on his

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back so seimi is part of a shamanic cult

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where they worship the crocodile spirits

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but part of worshiping a crocodile

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Spirit doesn't necessarily mean not

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touching the crocodile but actually

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hunting it in the middle of the night so

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I spent time on the seic river in Papa

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New Guinea trying to understand how

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these people are living their lives and

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how technology might be influencing

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their lives in different ways and what I

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found was in the middle of the night we

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would go out in these large Dugout

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wooden

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canoes and try to hunt crocodiles

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together and I'm really bad at hunting

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crocodiles I don't know if any of you

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have expertise in that but that's pretty

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hard to do but what you always try to do

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when you try to hunt a crocodile is look

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for the eyes of the crocodile in the

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middle of the night so I thought we

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would try to do this using a flashlight

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or something along those lines right but

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these guys didn't have any flashlights

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because they couldn't afford any

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batteries because there was hardly any

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supply of batteries out in this

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extremely remote region of the world how

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do we find these crocodiles they're

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using their mobile phones the lights

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emitted from their mobile phones to look

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for the eyes of the

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crocodile and that creates this

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situation this enclosure these

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crocodiles in this enclosure and that

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big guy on the back charged me luckily

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Papa new guineans know how to build

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fences so that got me really interested

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in thinking about how is culture

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changing thanks to the diffusion of

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Technology around the world and I study

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these questions in very different

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contexts with very different communities

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and today I'm just going to give you a

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bit of a sample of some of those stories

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so this is in Andra Pradesh which is

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kind of Southeastern India here and I

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was interested in communities that are

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sort of on the margins of society in

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rural parts of India who have very

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fatalistic sorts of perspectives about

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their lives and their abilities to

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generate economy development social and

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political power in various ways and what

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was interesting here is I would hang out

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with a group in these different Villages

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and generally what happens is when

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people have meetings in these different

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Villages they sit around and talk about

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their dreams their visions and so on but

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usually what comes out of those meetings

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is there's nothing we can really do

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about the process well is there a way to

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change that dynamic

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and can technology somehow facilitate

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the changing of that

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Dynamic so this is kind of what I was

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looking at here people taking video

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cameras using video cameras to try to

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document different Traditions different

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stories different issues different

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realities that they were experiencing

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collectively and together sitting and

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watching the videos that one another

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were creating in such a way to actually

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inspire Collective action and we saw

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fascinating effects start to happen

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people were using video cameras to

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document abuses by the government people

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were using video cameras to document

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their trades and their capacities and by

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creating these videos they were able to

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collectively rally around the content

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produced by that technology to actually

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try to generate some forms of what we

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call in social sciences Collective

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action from below so we see various

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forms of mobilization that can occur but

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if you trust communities if you trust

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cultures if you trust people to have the

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power with technology rather than

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presuming what technology does or does

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not mean for people and that got me

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thinking about a lot of interesting

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questions so far I've only talked about

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uses of technology and creative uses of

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Technology but what are the codes of

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Technology what's behind those databases

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what's behind those algorithms what's

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behind what Eli parizer in a huge Ted

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Talk called the filter bubble what are

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the assumptions the codes that make

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technology possible

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well it turns out that new technologies

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like many forms of science that come in

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our world today come out of a particular

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moment in the history of science that

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come out of Dick har and the

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Enlightenment and those days where you

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try to separate knowledge create

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structural ways of mapping the world so

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you see an example here of what one

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might call Western knowledge parent

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child relationships between different

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concepts but these concepts are neatly

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separated from one another in such a way

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that knowledge is structured and if you

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look at the databases and the algorithms

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that structure our world today they

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follow similar sorts of Logics but now

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with 5 billion people having access to

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mobile phones and us really starting to

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be increasingly concerned with the

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voices of diverse people we have to

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rethink these codes that underly

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technology that's why I say it's not

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just technology creating and shaping

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culture it's also culture

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creating and shaping technology as an

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example look at this this is an

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Aboriginal map this is an Aboriginal way

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of telling a story about the world it's

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actually a very similar form to that

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which we just saw except it represents

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an alternative way of knowing the world

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this is an ancestral being a crocodile

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spirit and when you look at this map it

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may not make sense to most of us but

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when Aboriginal people look at this map

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they are able to navigate their

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landscape because it's all based on

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stories traditions and performances is

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there a way to rethink technology from

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the perspective of this

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map so this is something I was thinking

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about as I was assigned to do different

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projects in different parts of the world

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I worked quite a bit with Native

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American populations and I was actually

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brought out to work with 19 Native

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American reservations in east of San

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Diego County in the deserts on the sides

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of mountains trying to think about how I

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could design and build a technology

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because these guys had internet access

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that actually could Empower their

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Sovereign indigenous local

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traditions and so we ended up building

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the system which we call tribal peace

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and this was grafted on a beautiful

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image of a manzanita tree which is a

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symbol of rebirth across the populations

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but what's interesting is not just the

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creation of the technology but the codes

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behind the

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technology and that works by talking to

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people like Jane Dumis here on the left

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a woman who has impacted and shaped my

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life a woman who I actually had a dream

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about just two nights ago Jane I came to

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Jane with sage and tobacco shared my own

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stories told her about my own Traditions

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as someone who's from Southern India and

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got her blessing to actually help me

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design and endorse and articulate the

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system to work across these very

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geographically dispersed reservations

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east of San Diego County and what we

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were able to create was an alternate

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mapping

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of the different knowledges that these

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different communities had so they were

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able to actually structure their world

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around different categories that are

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highly non-western like visual metaphors

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like oceans like deserts so we basically

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created a system around the knowledges

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and categories and Concepts that were at

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the core of these communities and to me

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that was very fascinating to think about

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how such a system could be designed from

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the bottom up not just based on

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metaphors but based on cont Concepts and

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ways of knowing the world that are

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important to these

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communities so I really started thinking

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about these questions more and more now

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I'm here as an associate professor at

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UCLA this is my team that we work at in

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at Zuni which is a Native American

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reservation in New Mexico quite remote

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and we're trying to think about these

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questions in the context of museums

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because museums now are increasingly

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digitizing their objects and we're

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trying to think about what is the zi way

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of knowing the world and how could that

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become empowered in the digital world

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more largely especially when it comes to

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objects such as this so this is a bunch

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of Zuni Elders they're looking at

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objects that are sitting in museums and

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they're trying to analyze what these

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things mean to them versus what museums

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usually say about that right so how do

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we introduce this alternate way of

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telling a story about the world and

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rebuild Technologies from such a

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perspective or this piece of pottery

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here this Pottery was taken about 600

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years ago excavated from Zuni sitting in

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a museum in England and the way the

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museum in England describes this piece

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of pottery is radically different than

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the ways the Zuni themselves understand

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this piece of pottery and it's primarily

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around these dramatic differences on in

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this in this image here you can see on

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the right hand side the way the museum

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describes this piece of pottery ZX

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34215 or Plains Indians or or lump of

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concretion but what do the Zoni say when

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they see these objects from their

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history from their Traditions they tell

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stories cuz it's all about stories at

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the end of the day that's how people

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locate their experiences locate their

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histories think about themselves and

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articulate their dreams and the zi talk

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about oh when my grandmother had a

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birthing Ceremony this piece of pottery

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reminded me of a pottery that was used

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in that ceremony

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examples like that so there's some

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intersections around names but there's

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dramatic differences that we can see on

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the left hand side so what would it be

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like to rethink systems from such a

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perspective where the zi way of knowing

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and the Western way of knowing could

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both exist in parallel and could inform

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a radically new way of rethinking

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everything from a Google algorithm to a

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Facebook filter feed to the ways we

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create databases that order and

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structure the world we live in and and

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this might be a little off the shelf

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here but I think it creates

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this these are two extremely rare

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beautiful and unique animals that are in

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Papa New Guinea today this is a frog

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everyone's seen a frog right what what

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does this frog have it has giant

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fangs this is a kangaroo one might say

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but it's sort of a strange type of

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kangaroo it's a tree

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kangaroo so what happens when different

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forms of knowledge meet one one another

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it creates what biologists call

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emergence but in the digital world this

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can also be possible and the reason

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these animals exist in Papa New Guinea

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is simply because all these different

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species have been able to exist in

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parallel and occasionally meet and

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mingle with one another to me the truth

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of really empowering cultural voices

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around technology is allowing those

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different voices to exist in parallel

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and speak to and inform one another and

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I like sometimes drawing different

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graphics to try to you know sort of in

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it my ideas and bring them into reality

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and I think it looks something like this

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you know we've all talked about fractals

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and Chaos Theory and and complexity

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Theory so on and so forth but these are

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different ecosystems just like the Zuni

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knowledge system that exist in parallel

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but they inform one another they have

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weak ties within one another and what

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comes out of those links between those

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nodes and those networks are frogs with

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fangs because we really need to think

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about the world in which we live and

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assume and understand that not every

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person in the world engages with

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technology in the same way and that most

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of those Technologies are locked in to

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Black boxes or white iPods how do we

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rethink the codes how do we hack out new

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meanings how do we Empower those diverse

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people that are coming to the digital

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table how do we empower the digital

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Revolution to fulfill the early

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Grassroots promises that were part of

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what we thought about when we invoked

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the internet to begin begin with this

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came out of a countercultural movement

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how do we think diversely and globally

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about these questions so these are the

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questions at the core of my heart it's

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an honor to get to share them with you

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today and thank you very much for your

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time

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الوسوم ذات الصلة
Cultural ImpactTechnologyDiverse CommunitiesMobile PhonesInternet AccessSocial ChangeIndigenous KnowledgeDigital RevolutionGlobal PerspectivesCultural Empowerment
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