How to Create, Market & Sell your eBook: Steps to turn 1 ebook into a 5 figure business

Modern Millie
24 Jul 202427:32

Summary

TLDRThis video script offers a comprehensive guide to creating and selling an ebook as a means to generate passive income. It covers four key areas: selecting a profitable topic, crafting the ebook content, setting up a sales platform, and marketing strategies to authentically promote the ebook. The script emphasizes the importance of personal experience, market validation, and leveraging social media to build an audience and drive sales without the need for a large following.

Takeaways

  • 📚 Start by brainstorming topics for your ebook that you're knowledgeable about and can teach others.
  • 🔎 Validate your ebook idea's profitability by researching existing market demand using Google's shopping tab.
  • 🤔 Consider your personal experiences and transformations as potential ebook topics that can resonate with others.
  • 📝 Use a tool like Canva to create an attractive and professional-looking ebook layout.
  • 💡 Brainstorm and organize your ebook content logically, ensuring to explain the 'what', 'why', and 'how' of each step.
  • 🏷️ Create a clear and direct title for your ebook that communicates its value and purpose to potential buyers.
  • 🛍️ Use platforms like Teachable to set up an online store for selling your ebook with ease.
  • 📈 Price your ebook competitively after researching what similar products are selling for in the market.
  • 📢 Build an audience interested in your ebook's topic by consistently creating and sharing content on social media.
  • 🔗 Promote your ebook by linking to it frequently across all your online platforms and content.
  • 🎯 Aim for authenticity in your marketing approach, letting your passion for the topic naturally lead to sales.

Q & A

  • What are the four main parts of the video for creating and selling an ebook?

    -The four main parts are: picking a profitable ebook topic, creating the ebook, setting up the product for sale, and marketing and selling the ebook.

  • Why is it important to pick a profitable ebook topic?

    -It's important to ensure that the ebook topic has market demand and can generate income, avoiding the waste of time on a product that may not sell.

  • How can one validate if an ebook topic is profitable?

    -One can validate a topic's profitability by searching for it on Google, checking the shopping tab to see if there's existing market demand, and looking at similar creators' digital products for inspiration.

  • What is the recommended approach to create the content of an ebook?

    -The recommended approach is to start with a brain dump of all ideas related to the topic, then organize them into a clear structure explaining the 'what', 'why', and 'how' of each step.

  • How does the video suggest generating title ideas for an ebook?

    -The video suggests using a tool like chat GPT to generate a list of title ideas based on the ebook topic and then selecting the most clear and relevant title.

  • What tool is recommended for designing the ebook in the video?

    -Canva is recommended for designing the ebook, using its free templates and features to create an attractive layout.

  • Why is it beneficial to link the ebook in various places online?

    -Linking the ebook everywhere increases visibility and the chances of passive sales, as people become more aware and interested in the product through repeated exposure.

  • What is the recommended method to set up the ebook for sale?

    -The video recommends using a tool like Stan to easily upload the product, set a price, and automate the sales process, including emailing the ebook to customers.

  • How can one build an audience interested in the ebook topic?

    -One can build an audience by creating content around the ebook topic on a chosen platform, engaging with people who ask questions, and leading them to the ebook for more information.

  • What is the significance of creating a clear and straightforward title for the ebook?

    -A clear and straightforward title communicates the value and content of the ebook to the audience, making it easier for them to understand what they will gain from the product.

  • How can one ensure the ebook cover is appealing and relevant?

    -One can ensure the ebook cover is appealing by using free stock images on Canva or by searching for inspiration on Pinterest, and making sure it reflects the ebook's content and branding.

  • What is the role of a call to action in the ebook sales process?

    -A call to action guides potential customers on what to do next, such as connecting on social media or purchasing a related product, helping to convert interest into sales.

  • Why is it important to customize the checkout page when selling an ebook?

    -Customizing the checkout page allows for more detailed information about the product, emphasizing its value and the transformation it offers, which can increase conversion rates.

  • How can one use social media to promote an ebook organically?

    -One can organically promote an ebook by consistently posting content related to the ebook's topic, answering questions, and linking to the ebook in posts, stories, and comments.

  • What is the advantage of using Stan for selling digital products like an ebook?

    -Stan offers a straightforward process for uploading and selling digital products without taking a percentage of sales, providing a cost-effective solution for creators.

Outlines

00:00

📚 Introduction to Creating and Selling an Ebook

The video script begins by outlining a four-part tutorial on how to create a profitable ebook. The aim is to enable viewers to earn over $1,000 per month, even without a large following. The parts include selecting a lucrative topic, creating the ebook, setting up a sales platform, and marketing strategies. The speaker encourages jotting down ideas and experiences that could be taught to others, emphasizing that no idea is too simple. The process involves validating the market demand through Google and looking at successful creators' digital products for inspiration.

05:01

🤔 Brainstorming and Validating Your Ebook Topic

This paragraph delves into the process of brainstorming potential ebook topics by listing personal skills or life transformations. It suggests adding 'how-to' to each idea and researching these on Google to gauge market demand. The example of a closet organization guide not matching the desired outcome leads to considering 'how to buy your first home' as a viable topic. The paragraph also recommends studying successful creators for ebook idea inspiration, ensuring the topic has been validated for profitability.

10:02

📝 Writing and Structuring Your Ebook Content

The speaker provides a step-by-step guide on how to write the ebook, starting with a brain dump of all related ideas and information. They recommend organizing these into a logical sequence, explaining the 'what', 'why', and 'how' of each step. The paragraph also touches on creating an appealing title using AI tools like chat GPT and emphasizes clarity and direct communication of value to the reader. The process includes transforming the Google Doc into an ebook format using Canva, with tips on personalizing the template, using free images, and finding inspiration from Pinterest.

15:03

🎨 Designing Your Ebook Cover and Finalizing the Content

The paragraph focuses on designing an ebook cover in Canva, suggesting the use of free stock images or personal photos relevant to the topic. It advises seeking inspiration from Pinterest and customizing the template to fit the ebook's theme and branding. The speaker also discusses the importance of an introduction page, the flow of content, and a conclusion with clear next steps, possibly including a call to action. They mention the option to link to YouTube videos for further explanation of the steps within the ebook.

20:05

🛍️ Setting Up Your Ebook for Sale on Sellfy

This section describes how to set up the ebook for sale using Sellfy, a platform praised for its ease of use. It covers uploading the ebook as a digital product, customizing the storefront, and setting a price based on market research. The speaker highlights the benefits of Sellfy, such as no transaction fees and the ability to set up a membership or online course. They also explain how Sellfy automatically emails the ebook to customers after purchase and allows for customization of the confirmation email.

25:06

📈 Marketing and Selling Your Ebook Authentically

The final paragraph addresses the marketing and sales aspect of the ebook. It emphasizes building an audience interested in the ebook's topic through video content and social media engagement. The speaker suggests answering questions and leading interested individuals to the ebook purchase without being overly salesy. They also recommend linking the ebook in all online bios and descriptions to encourage organic sales. The paragraph concludes with the idea of casually mentioning the ebook once a week across social media platforms to boost visibility and sales.

Mindmap

Keywords

💡Ebook

An 'ebook' is a digital version of a book that can be read on electronic devices such as tablets, computers, or smartphones. In the context of the video, the theme revolves around creating and selling an ebook as a means to generate income. The script provides a tutorial on how to create an ebook, market it, and sell it profitably, even without a large following.

💡Profitable Topic

A 'profitable topic' refers to a subject matter for which there is a demand and the potential for financial gain. The video emphasizes the importance of selecting a profitable topic for an ebook to ensure that it sells well. It suggests brainstorming ideas and validating them through market research, as illustrated by searching for similar products on Google's shopping tab.

💡Market Demand

Market demand indicates the desire and ability of consumers to purchase a particular product or service. The script advises checking for market demand by looking at existing products related to the ebook idea, suggesting that if there is traction for similar products, there is potential for your own to be successful.

💡Brain Dump

A 'brain dump' is the process of quickly writing down all thoughts and ideas related to a particular topic without worrying about organization. In the video, the presenter uses the brain dump technique to generate content for the ebook, capturing every idea related to the chosen topic before organizing them into a coherent structure.

💡How-to Guide

A 'how-to guide' is instructional content that provides step-by-step information on how to complete a task or achieve a goal. The video script mentions creating a how-to guide as a type of ebook, where the author shares personal experience and knowledge on a subject, such as making the perfect caramel apple or organizing a closet.

💡Digital Product

A 'digital product' is any product that is distributed and used in a digital format, such as ebooks, online courses, or software. The script discusses creating an ebook as a form of digital product that can be sold online, emphasizing the ease of creation and the potential for passive income.

💡Canva

Canva is an online design platform used to create visual content such as logos, social media graphics, and in this case, ebook layouts. The script describes using Canva to design the ebook, highlighting its free templates and user-friendly interface for customizing the ebook's appearance.

💡Branding

Branding refers to the process of creating a unique name, symbol, or design that identifies and differentiates a product or service from others. In the context of the video, the presenter suggests customizing the ebook template in Canva to match personal or product branding, including colors and images that represent the author's brand identity.

💡Content Creator

A 'content creator' is an individual or entity that produces and shares original content, often on social media platforms or personal websites. The video is aimed at content creators, providing them with a guide on how to leverage their knowledge and experience to create an ebook that can generate passive income.

💡Passive Income

Passive income is money earned with little to no effort by the recipient, typically resulting from investments of time or money. The video's main message is about creating an ebook as a means to generate passive income, where the initial work of creating the ebook leads to ongoing sales with minimal additional effort.

💡Marketing

Marketing is the process of promoting and selling products or services, including market research, advertising, and selling techniques. The script discusses various marketing strategies for selling an ebook, such as building an audience interested in the ebook's topic, creating content around that topic, and linking to the ebook in various online spaces.

Highlights

Creating and selling an ebook can generate over $1,000 per month without needing a large following.

Begin by writing down topics you could teach or transformations you've made that could help others.

Validate your ebook idea's profitability by checking market demand on Google's shopping tab.

Use personal experience rather than requiring expert status to create an ebook.

Research similar creators' digital products for inspiration on profitable ebook topics.

Brainstorming session to gather all ideas related to your chosen topic is essential.

Organize your ideas logically from start to finish for the ebook's content structure.

Use 'what', 'why', 'how' to explain each step in your ebook for clarity.

Leverage AI tools like chat GPT for creating engaging ebook titles.

Select an ebook title that is clear and communicates the product's value to the audience.

Use Canva to design your ebook with free templates that fit your topic and branding.

Incorporate brand colors and photos or free stock images to customize your ebook's look.

Create an introduction page for the ebook that sets expectations for the reader.

Include a conclusion and next steps page to guide readers after they finish the ebook.

Link to your ebook in various places like social media bios and post highlights to drive sales.

Stan is recommended as an easy-to-use tool for selling digital products without transaction fees.

Build an audience interested in your ebook topic by creating relevant content on social media.

Use content ideas that involve the audience directly, like 'blank with me' series to build engagement.

Link your ebook product everywhere to encourage organic and passive sales.

Mention your product casually in your content to create a sense of familiarity and interest.

Transcripts

play00:00

here's everything that you need to know

play00:01

if you want to learn to create market

play00:02

and sell an ebook so that you could be

play00:04

making over $1,000 per month and no you

play00:07

don't have to have a huge following to

play00:09

do this even if you have zero followers

play00:11

keep on watching this video will be

play00:13

broken up into four parts picking a

play00:16

profitable ebook topic a tutorial for

play00:18

how to actually create that ebook

play00:21

setting up your product to sell in a low

play00:24

te simple way and how to Market and sell

play00:27

your ebook in a way that feels authentic

play00:29

to you as always time stamps are below

play00:31

use them if you need them and let's Jump

play00:32

Right In part one picking a profitable

play00:34

ebook topic the first thing that I want

play00:36

you to do is grab a piece of paper and

play00:38

write down everything that you feel like

play00:40

you could teach somebody how to do or a

play00:42

transformation that you've made in your

play00:44

life that you feel you could help

play00:45

somebody achieve as well think of

play00:47

anything anything you could successfully

play00:50

break down from A to Z for someone else

play00:53

nothing is off limits here these ideas

play00:55

they don't have to feel revolutionary

play00:57

you don't have to feel like you're an

play00:59

expert on XYZ you just have to have some

play01:02

sort of personal experience with it it's

play01:04

really as simple as that here are some

play01:06

examples if you are a parent and you

play01:09

have three children and you feel like

play01:11

maybe you've mastered tons of quick and

play01:14

easy recipes maybe that's something that

play01:16

you can write down that you're good at

play01:17

or maybe last year you went vegan and

play01:19

it's completely changed your life that's

play01:21

a transformation that you've made in

play01:22

your life you have experience with it

play01:23

maybe you're not an expert but you know

play01:25

how to do that write it down and

play01:27

typically when you're writing all this

play01:29

down you could like add howto in front

play01:31

of everything so at the end of your

play01:33

brain dump your list could look like

play01:35

this how to go vegan and reset your gut

play01:38

how to buy your first home how to make

play01:39

the perfect caramel apple how to

play01:41

organize your closet top tips and if

play01:44

it's not like a howto idea maybe it's

play01:46

more of a listicle idea or a list of

play01:47

something you could say 10 quick and

play01:49

easy breakfast recipes for kids 10 game

play01:52

ideas you can do with your kids 10 cozy

play01:55

homecooked dinners and soups just brain

play01:58

dump everything that you can think of

play02:00

now that you have a list of ideas let's

play02:02

pinpoint the one industry Niche and idea

play02:05

that we're going to move forward with

play02:06

creating by doing some research and

play02:09

validating that your idea can be

play02:11

profitable because it would suck to move

play02:13

forward with something that might not be

play02:15

profitable so what you're going to do is

play02:17

go to Google and search up your ebook

play02:19

idea then switch to the shopping tab

play02:22

basically what we're looking for here is

play02:24

you want to see if there's already a

play02:26

market demand for this idea it doesn't

play02:28

matter if you think oh it's

play02:30

oversaturated that doesn't matter right

play02:32

now if there's traction there for

play02:34

somebody else there can be traction

play02:36

there for you too doing an example

play02:38

together let's go with the closet idea

play02:40

maybe that's something you're really

play02:41

good at when you look that up in Google

play02:43

there aren't really any ebooks or guides

play02:46

out there on this topic they're all

play02:48

physical products so this isn't really

play02:50

matching what our vision is so let's

play02:53

switch to the idea of how to buy your

play02:55

first home now when we look that up

play02:57

there are tons of books and resources

play03:00

similar to what I'm looking into

play03:01

creating and if other people are making

play03:04

money off of it so can you now another

play03:06

way to come up with ebook ideas that you

play03:08

know will be profitable is think of some

play03:12

people or creators who have built a

play03:14

business similar to the one that you

play03:15

want to build this is especially helpful

play03:17

if you're an aspiring Creator influencer

play03:19

and you already know what Niche you want

play03:21

to focus on so think of a few people and

play03:24

what you're going to do is go to those

play03:26

creators profiles snoop through their

play03:29

links and bios their websites take a

play03:31

look at all the digital products that

play03:33

they're selling if they're selling it

play03:34

it's likely that topic is already

play03:37

validated so ask yourself as you're

play03:38

looking at their digital products are

play03:40

there any ebooks or guides that you want

play03:43

to use as inspiration to then create

play03:45

your own version of it we're not copying

play03:47

people here we're just seeing okay what

play03:49

are they selling what are those topics

play03:51

or Transformations that other people are

play03:54

already paying for and can you apply

play03:56

that to your own ebook great now I'm

play03:59

curious what is the topic that you want

play04:01

to create an ebook on what is that

play04:04

transformation that you want to teach

play04:05

let me know down in the comments below

play04:07

and let's encourage each other to commit

play04:09

to creating it now it's time for part

play04:12

two a tutorial for how to actually

play04:15

create your ebook the first thing that

play04:16

you're going to want to do is brain dump

play04:19

everything out of your brain when it

play04:21

comes to teaching on this topic so I

play04:24

like to open Google Docs and simply

play04:26

brain dump everything that I know I can

play04:28

reorganize my ideas from A to Z but just

play04:31

getting everything out of your head and

play04:33

onto paper is super helpful so maybe my

play04:36

idea that I want to move forward with is

play04:38

easy

play04:40

recipes for kids that's kind of maybe

play04:43

like quick and easy recipe for kids

play04:47

don't really know the title yet or quick

play04:50

and easy

play04:53

Family Recipes maybe it's just breakfast

play04:57

I don't know but this is what I know I'm

play04:59

going to to make my ebook on I've

play05:00

confirmed and validated that topic next

play05:03

I'm going to brain dump all of my recipe

play05:05

ideas so this is going to be n Nana nut

play05:08

muffin

play05:10

yogurt oh oh green eggs and ham and then

play05:14

within each of these recipes and they're

play05:16

going to need to know

play05:18

ingredients they're going to need to

play05:19

know after they have the list of

play05:21

ingredients blah blah blah then they're

play05:25

going to need to know the steps so then

play05:27

like step one step two blah blah blah so

play05:32

I'm just brain dumping everything that I

play05:34

can getting on onto a Google doc ready

play05:36

to turn it into the ebook if you're not

play05:38

doing recipes and you're doing more of a

play05:40

how-to approach something that I like to

play05:42

do is after I've brain dumped everything

play05:44

just reorganize those ideas of like okay

play05:46

this is the first thing they need to do

play05:47

all the way to the last thing that they

play05:49

need to do and then with every step what

play05:51

I like to do is explain the what the why

play05:53

and the how so what do they need to do

play05:57

why do they need to do it and how can

play05:59

they do that thing if step one of this

play06:01

video is finding a profitable ebook

play06:05

topic that's the what the why is you

play06:08

want to make sure your topic is

play06:10

profitable or else you're wasting your

play06:11

time making a product that isn't going

play06:12

to sell so we need to make sure that

play06:14

we're picking a topic that will generate

play06:16

US income so that's the why and then I

play06:18

teach the how create a brain dump list

play06:20

of ideas of things that you could do

play06:22

transformation on then we're going to

play06:23

look up those ideas in Google and

play06:24

validate if it's going to be a

play06:26

profitable topic so I teach the what the

play06:28

why and the how with every step and you

play06:30

can do that as well in the ebook just

play06:32

brain dump everything what why how once

play06:34

you have it all brain dumped now we're

play06:36

going to create the title for your ebook

play06:39

something that I like to do quick and

play06:40

easy is using chat GPT so we're going to

play06:43

jump over here and we're going to type

play06:45

in chat gbt create a list of ebook title

play06:50

ideas that fall under the topic of quick

play06:54

and easy recipes to make for your kids

play06:59

and chat PT is going to generate a list

play07:02

of fun ebook title ideas that we can

play07:04

pick and choose from what I like to do

play07:06

is skim through these suggestions and

play07:08

find the titles that are one easy for

play07:11

your target audience to understand and

play07:14

two clearly explains what that product

play07:17

is about the transformation they will

play07:19

have what they will gain when they

play07:21

download that product or buy that

play07:23

product so you want the title to be very

play07:25

clear communicating to them the value of

play07:28

that product I think where a lot of

play07:29

people go wrong is they try to get fancy

play07:31

with the title let's say for example I

play07:33

wanted to sell an ebook that taught

play07:34

people this video right how to create

play07:37

market and sell a profitable ebook that

play07:39

would be a good title how to create

play07:41

market and sell a profitable ebook I

play07:44

don't want to get fancy with it and be

play07:45

like the millionaire Creator mindset

play07:49

shift yes there's importance to like

play07:52

okay yeah you can be a millionaire

play07:53

Creator there is mindset shifts you have

play07:55

to take but that's not clearly

play07:57

communicating what that product is going

play07:58

to be about and I think that's where a

play07:59

lot of people go wrong so we're going to

play08:01

pick one of these and get started with

play08:03

creating our ebook I like the

play08:06

kidfriendly quick bites it's showing

play08:09

that like the recipes are for kids and

play08:10

it's nice and quick let's put this up

play08:12

here easy meals for your little ones o I

play08:16

really like that too easy meals for your

play08:18

little ones what else did I like and I

play08:20

also liked kid approved quick bites o 5

play08:23

minute meals love that one too so I'm

play08:26

just going to kind of look at all of

play08:28

these and combine them until I have a

play08:30

title that I like 5 minute meals 10

play08:34

quick kid friendly recipes and if you

play08:38

even want to get more specific instead

play08:40

of 10 quick kid-friendly recipes it

play08:42

could be like kid-friendly

play08:45

breakfast recipes so now let's turn our

play08:48

title and Google doc into an actual

play08:52

ebook what you're going to do is go over

play08:54

to canva and canva is completely free so

play08:58

you can use the free free version of

play08:59

canva and you're going to look up ebook

play09:02

ideally ebook multiple Pages what you're

play09:05

going to keep an eye out for are the

play09:07

free templates that you can use the ones

play09:09

with the crown this is for the paid pro

play09:11

version so we just want to look for the

play09:13

free versions now you could go above and

play09:16

beyond and you can actually look up your

play09:18

topic idea here so if you're creating an

play09:21

ebook that's recipes you can literally

play09:23

look up ebook recipes and there's going

play09:26

to be tons of options for you or tons of

play09:29

templates for you as you could see down

play09:31

here plenty of templates so you can be

play09:33

specific with your search or if you have

play09:36

like maybe it's a 10 ways to da da da da

play09:38

da you can type in 10 ways or 10 step

play09:41

ebook and that way all the templates

play09:43

it's already laid out for 10 steps that

play09:45

you could follow like this one is 10

play09:46

ways there's probably 10 pages here that

play09:48

have everything broken down so that way

play09:49

it's an easier template for you to use

play09:51

but for the sake of this video I'm just

play09:52

going to keep it General I'm just going

play09:54

to pick one that is free and move

play09:57

forward with our idea I like the look of

play10:00

this one so we're going to click here

play10:02

and press customize this template then

play10:05

we are going to plug our title into the

play10:09

template here so we have 5 minute meals

play10:13

we're just going to keep customizing

play10:15

until it fits the look that we're going

play10:17

for if you have brand colors this is

play10:19

where you could just go through the

play10:20

whole template and swap to what your

play10:23

brand colors are if you have brand

play10:25

photos you can plug in all of your brand

play10:28

photos here so this is kind of just

play10:29

you're going to plug everything that

play10:30

fits your branding if you don't have

play10:32

brand images there are free stock images

play10:35

that you can use on canvas so over here

play10:37

in elements we're going to just type in

play10:39

food and find the free photos that we

play10:42

can use within our guide so the ones

play10:46

that don't have a crown are free this

play10:48

one's free so I'm going to drag and drop

play10:51

it here cuz this is the breakfast recipe

play10:54

guide and finish making my cover image

play11:01

if you need further inspiration for

play11:03

making this cover image I 100% recommend

play11:07

going over to Pinterest and searching up

play11:09

your ebook topic there so here I am

play11:11

going to search kidfriendly recipes and

play11:14

this is going to show me tons of

play11:15

inspiration for what my ebook cover can

play11:18

look like now I'm not going to show you

play11:19

step by step plugging the entire

play11:22

template in or plugging all of like the

play11:25

recipes into here that you can

play11:27

absolutely figure out on your own canva

play11:29

is super super simple to use you just

play11:31

replace all the text with your text but

play11:33

I do want to give you a few tips for the

play11:34

flow of your ebook so first up we have

play11:37

your cover page to get inspiration for

play11:39

that check out Pinterest next I want you

play11:42

to have an introduction to the ebook

play11:44

this is not an introduction to yourself

play11:48

This is an introduction to the book and

play11:50

what somebody can expect when they read

play11:51

through your ebook so let me show you an

play11:53

example using one of my products here's

play11:56

my 12-month content creator plan ebook

play11:58

that people can buy it's like 34 pages

play12:01

and the introduction page looks like

play12:03

this I do like to introduce myself and

play12:05

my expertise so there is one little

play12:07

blurb about me but that is it one little

play12:10

blurb saying that I teach content

play12:12

creators how to grow on social media but

play12:14

then the rest of the introduction is an

play12:16

introduction to the workbook it's laying

play12:18

out the flow of what they can expect

play12:20

giving them tips for how to get the most

play12:22

out of it and anything else that I feel

play12:24

like they need to know going into the

play12:25

rest of the guide so you have your

play12:27

introduction page and then you get into

play12:29

goodness so then you're just going to go

play12:30

into recipe 1 recipe 2 or step one step

play12:32

two so get into the goodness and of

play12:34

course at the very end you're going to

play12:36

have a closing page this is conclusion

play12:39

and next steps I like to leave some sort

play12:41

of call to action or tell people what to

play12:43

do next where to go next whether it's

play12:45

connecting with you on social media or

play12:47

maybe you have a bigger purchase item

play12:49

like an online course you can direct

play12:50

people to your online course I believe

play12:52

at the end of the 12-month plan I do

play12:55

have a call to action to the bsp model

play12:57

so this is my call to action page

play12:59

bsp model did you enjoy this workbook

play13:01

check out the bsp model this is my 9

play13:04

plus course bundle that is created just

play13:06

for Content creators blah blah blah blah

play13:08

blah so I do like to have as an outro

play13:10

some sort of call to action telling them

play13:11

what they can do next some bonus points

play13:14

is with all of the steps that you list

play13:16

out if you have YouTube videos that

play13:18

further teaches them those steps that's

play13:20

like extra bonus points I'm pretty sure

play13:22

in some of the steps here I have YouTube

play13:24

videos linked so it's like hey if you

play13:27

need help with this go to this link if

play13:29

if you need help with this check out

play13:31

this link so bonus points if you already

play13:33

have long form content that teaches them

play13:35

the visuals of the step that they're

play13:38

going over in the ebook these can be

play13:40

public videos or they can be unlisted

play13:42

that are created just for people who

play13:44

have this guide completely up to you

play13:45

when you are completely done with your

play13:47

ebook you're going to go to the top

play13:49

right corner press share press download

play13:51

and you're going to download it as a PDF

play13:54

once you have your product downloaded

play13:56

now you need to set it up so that people

play13:57

can actually buy it from you this step

play14:00

is super important and that's picking a

play14:02

tool that is easy for you to understand

play14:04

that you can upload your product to and

play14:07

sell that product to your followers or

play14:09

customers the number number number one

play14:12

tool that I have always recommended I

play14:15

wish it existed when I started growing

play14:17

my business is Stan now this video is

play14:20

sponsored by Stan but if you've been

play14:22

following me for any amount of time you

play14:24

know that I was shouting them from the

play14:26

rooftops before they ever sponsored any

play14:28

sort of content of mine I genuinely

play14:30

think they are the best tool out there

play14:31

that any Creator could use and benefit

play14:33

from I get really intimidated easily

play14:35

when it comes to Tech stuff or anything

play14:38

that's like too advanced tech-wise and

play14:40

this is just so easy to use easily

play14:42

approachable I'll stop ranting about it

play14:45

and let me show you how you can set up

play14:47

your ebook to sell with st so after

play14:49

you've created your stand store it's

play14:52

really simple all you're going to do is

play14:53

scroll down select add product and these

play14:55

are all of the options that you have

play14:57

with stand so you could grow your email

play14:59

list you could book calls you can

play15:00

literally create a course and sell your

play15:02

course through Stan host a webinar

play15:05

create a digital product set up a

play15:06

membership all the things we are going

play15:08

to do digital product we are going to

play15:11

put our title into our stand store so

play15:14

this is the title of the digital product

play15:17

now it's not fitting so we need to make

play15:18

some adjustments 5 minute meals let's

play15:21

say kid-friendly

play15:23

recipes there we go for the descriptor

play15:25

or the subtitle I like to kind of talk

play15:27

more directly to my target audience so

play15:30

this is where I'm going to call out who

play15:31

it is for so busy mom's guide to Quick

play15:34

kids recipes I like that it says quick

play15:37

kids recipes because we took out quick

play15:39

from the title so I'm want to emphasize

play15:41

that again in the subtitle and the

play15:43

perfect busy mom's guide to Quick kids

play15:50

recipes we could even say like tested

play15:53

and loved we are going to swap this

play15:57

cover image for something that is more

play15:59

relevant to our product this is where we

play16:01

can use a picture let's say of one of

play16:03

the recipes themselves I think that

play16:05

would be really really good if you don't

play16:07

have a picture that you've taken that's

play16:08

relevant to your topic you can always

play16:10

search for their stock images so I'm

play16:12

just going to look up food and see what

play16:14

pops up here this is making me hungry I

play16:18

like this one because it's bright and

play16:21

it's also breakfasty so we're going to

play16:24

choose this crop the next thing we're

play16:26

going to do is edit our checkout page

play16:28

page the checkout page is where you

play16:30

could go into further detail about your

play16:33

product so here I'm going to just say

play16:37

get my and what I love is Stan already

play16:40

has a template that you can fill in with

play16:42

more information in the description what

play16:44

I like to do is tell them what they get

play16:47

when they download the ebook the

play16:49

transformation that they will see when

play16:52

they follow the steps in that ebook and

play16:55

who it is for so this is for you if

play16:58

you're looking to da da everything on

play17:01

stand is customizable so instead of get

play17:03

my guide I could say like I want these

play17:06

recipes

play17:08

now and then you could even change the

play17:11

call to action button this is a purchase

play17:12

button and you can set the price for

play17:15

your ebook if you're unsure how to price

play17:17

your product do some research my friends

play17:20

truly look up your product on Pinterest

play17:24

look it up on Google see what other

play17:26

people are charging for and then set

play17:28

your rate as a competitive rate or of

play17:31

equal value and then set your rate after

play17:33

doing your research so if I do my

play17:35

research and people have this recipe

play17:38

book for like $17 maybe I also want to

play17:40

do $17 for mine I could even I like this

play17:44

feature where you could do like a

play17:45

discount price or maybe you kind of say

play17:48

hey this is usually

play17:50

$27 but I'm actually only going to

play17:52

charge you $17 and then on Stan it looks

play17:55

like oh my gosh wow what amazing deal I

play17:57

need to get this now so I like using

play17:59

this discounted price feature for the

play18:03

collected info I really just stick to

play18:05

name and email because email is how you

play18:06

can grow your email list and then you're

play18:08

going to upload your digital product

play18:10

here so this is the sample recipe one

play18:12

that we made we're just going to upload

play18:14

it here and then after somebody goes

play18:16

through this checkout page they press

play18:18

purchase Stan will automatically email

play18:21

them the files that you've uploaded here

play18:24

one final step that you can do is under

play18:26

options filling out the confirmation

play18:29

email so you can customize this to your

play18:31

liking and be like hey customer name

play18:33

thank you so much for

play18:35

ordering here's a few tips to get you

play18:37

started or I want to thank you so much

play18:38

for supporting my business you can

play18:40

customize this this is the email that

play18:42

they will get and Stan will

play18:44

automatically attach your file here so

play18:45

once that is done you're going to press

play18:47

publish now this is on your store people

play18:49

can buy it it was literally the easiest

play18:51

way to set it up put it in your link and

play18:53

bio you're automatically making money

play18:55

with Stan the tool is $29 a month and

play18:57

that is all you pay you can make as many

play18:59

sales as you want and Stan will never

play19:01

take a dime from your sales that's one

play19:03

of my favorite things about them because

play19:04

there's so many other tools out there

play19:05

where yes you can create and sell

play19:07

digital products on other websites but

play19:09

those other websites they actually take

play19:12

a percentage from every transaction that

play19:13

you make so if you make a million

play19:15

dollars in sales they actually take a

play19:19

cut of that whereas Stan if you make a

play19:20

million dollars in sales you make that

play19:23

full million they will never take a

play19:24

percentage of it so that's why I think

play19:26

the $29 a month is such a steal because

play19:28

because you can sell digital products

play19:30

you can create and sell an online course

play19:31

you can do everything you can make your

play19:33

money's worth back tfold and they never

play19:36

take a DI of it so that is how you set

play19:37

your digital product up in Stan part

play19:39

four how to Market and sell your ebook

play19:42

in a way that feels authentic to you now

play19:44

when it comes to marketing and selling

play19:45

your ebook your first step is going to

play19:48

be building an audience that is

play19:50

genuinely interested in the topic of

play19:52

your ebook while there are ways to

play19:54

Market your ebook without having to grow

play19:56

on social media or posting on social

play19:58

media like by using Etsy Pinterest

play20:01

that's not what this video is going to

play20:02

focus on because most of the time the

play20:04

people who are watching my videos are

play20:06

looking for like the fastest way to get

play20:08

to their destination and the destination

play20:10

in this case is making money and the

play20:12

fastest way to do that right now is

play20:14

through creating video content and

play20:16

establishing somewhat of an online

play20:17

presence why is that because people want

play20:21

to connect with people when someone gets

play20:23

to see your face and can connect with

play20:25

you they are more likely to trust you

play20:27

and when they trust you they are more

play20:29

likely to buy from you think about your

play20:31

own personal buying behaviors if you

play20:34

came across a guide ebook that was how

play20:37

to lose weight you would probably wonder

play20:39

who's teaching that have they seen the

play20:42

results themselves you probably want to

play20:43

make sure the person you're learning

play20:45

from is experienced enough to teach you

play20:48

that so it's possible you might be more

play20:50

likely to buy something when it's from

play20:52

somebody that you trust now if you're

play20:53

automatically thinking like oh oh my

play20:55

gosh it's so much work yes it is if you

play20:58

want to build passive income there's got

play21:00

to be some upfront work if it was easy

play21:03

peasy everyone would be doing it and

play21:05

rolling and D making bank this part

play21:08

right here the marketing the selling the

play21:11

driving traffic to your product this is

play21:13

where most people give up they realize

play21:15

how much work is going to go into it and

play21:17

they're like never mind but not you not

play21:21

you my friend why because you are

play21:23

awesome you are capable and you can do

play21:25

hard things you've made it this far into

play21:27

this video You Are interested you are

play21:29

serious you want to go for it so go for

play21:32

it so the question is how do you build

play21:34

an audience that is interested in the

play21:36

topic of your ebook pick a platform that

play21:38

you're the most comfortable with and

play21:41

create content around that topic just

play21:44

just create content around that topic it

play21:45

doesn't have to be that hard to help you

play21:47

get started here is a list of 10 video

play21:51

ideas that you can use to get started

play21:53

with the blanks you can fill in the

play21:54

blanks with the title of your ebook or

play21:57

your audience's paino the transformation

play21:59

so just be intentional when filling in

play22:01

the blank how to blank that could be go

play22:04

vegan buy your first property mistakes I

play22:06

made wi blank buying my first home

play22:10

understanding this one thing will help

play22:13

you blank finally lose weight a

play22:16

stepbystep guide to

play22:19

blank five tools you need to blank the

play22:23

truth about

play22:25

blank what no one tells you about blank

play22:29

what I wish I knew before blank why

play22:33

blank isn't working that blank could be

play22:36

the transformation like why losing

play22:38

weight isn't working for you and blank

play22:41

with me this could be like a behind the

play22:43

scenes a vlog but it's like buy my first

play22:47

house with me come lose weight in 30

play22:49

days with me d d d du with me if you're

play22:52

somebody who struggles with coming up

play22:53

with content ideas I do have a

play22:55

completely free Workshop that will help

play22:57

you come up with 4 months of content in

play23:00

1 hour I'll be sure to link that down

play23:02

below when you sign up for the workshop

play23:04

you get emailed a free guided workbook

play23:07

as well so that while you're learning

play23:08

you can easily follow along and actually

play23:11

plan out four months of content with me

play23:14

for reals it's actually pretty cool

play23:16

probably my favorite Workshop that I've

play23:18

ever taught and as you could see from

play23:20

these people who have attended this

play23:22

Workshop it's super popular a lot of

play23:24

people find tons of value in it so if

play23:27

you want to plan out for months of

play23:28

content I'll leave that linked below

play23:30

while you're creating content and you're

play23:32

posting in that specific topic you'll

play23:34

probably naturally get people asking you

play23:36

questions about that topic and what you

play23:39

can do you can answer those questions

play23:40

and you could also lead those people who

play23:42

are asking questions to buy your ebook

play23:45

it doesn't have to be like want to know

play23:46

how I made money like this be sure to

play23:49

buy my ebook like it doesn't have to be

play23:51

salesy like that just talk about the

play23:53

topic teach what you know already for

play23:55

free and as people ask more questions

play23:58

take them them to that paid option

play23:59

simply sell how you want people to sell

play24:02

to you and if that means not being like

play24:05

buy my ebook now then you don't have to

play24:07

do that yet do whatever you're

play24:08

comfortable with do what feels authentic

play24:10

to you and just start posting now we've

play24:12

talked about some marketing ideas so

play24:15

let's talk about how do you actually get

play24:17

sales there are tons of ways to build

play24:20

passive income but my favorite favorite

play24:22

favorite way to organically do this and

play24:25

make passive sales is simply by linking

play24:27

your product everywhere Link Link Link

play24:30

Link Link Link Link Link feel like I'm

play24:33

it's not like link but I'm saying like

play24:34

link from R Link Link Link Link uh

play24:38

that's where my brain goes cuz I watch a

play24:40

lot of YouTube link it everywhere in

play24:42

your Instagram bio put your product's

play24:45

name 10 quick breakfast ideas for your

play24:49

kids with an arrow pointing down link it

play24:52

in your Instagram bio if you have a

play24:54

freebie already linked in your bio no

play24:56

problem make an Instagram highlight

play24:58

let's say go with the 10 quick breakfast

play25:01

recipe ideas for your kids make an

play25:03

Instagram highlight that says recipes I

play25:06

don't know why I rolled my R there and

play25:08

in that highlight post all 10 recipes

play25:12

like post one slide is like oh my gosh

play25:14

look we made banana nut muffins this

play25:16

morning it took less than 10 minutes do

play25:18

like a little story showing the banana

play25:19

nut muffins if you want the recipe to it

play25:21

I'll leave it linked here it's linked

play25:23

it's pinned in the Highlight the next

play25:25

page in that highlight is like wow look

play25:27

it we made the these awesome

play25:29

heart-shaped toast things I don't have

play25:31

kids I don't I don't know what kids eat

play25:34

but make all the recipes or like

play25:36

showcase the recipes in a highlight and

play25:38

in every slide link to your digital

play25:41

product you can also create a pinned

play25:43

post on Instagram where it's like the

play25:45

only post that ever sells anything right

play25:48

and in that pinned post it's like an

play25:50

introduction to you and your paid

play25:52

product maybe it's a carousel showing

play25:53

like hey here are all the 10 recipes

play25:55

that you get when you buy the product

play25:56

and then the call to action if you have

play25:58

chat you could like make a funnel with

play25:59

it comment the word blah blah blah for

play26:01

blah blah blah or it could be like check

play26:03

out my link in BIO so you could make a

play26:04

pinned comment if you do YouTube YouTube

play26:07

description put it in every single

play26:08

YouTube description pin it in every

play26:10

single YouTube comments section like all

play26:12

your videos pin it in the YouTube

play26:13

comments Tik Tok link and bio like link

play26:16

it everywhere like crazy like you're a

play26:19

mad man everywhere and as you're

play26:21

creating organic content about that

play26:23

topic you're going to naturally get

play26:25

those passive sales because you're

play26:27

always talking about it anyway you don't

play26:29

have to say go buy this right now but

play26:31

because it's everywhere people look

play26:33

they're going to be more and more

play26:34

inclined to buy it because they're like

play26:36

wow I really want this repetitive

play26:38

marketing it's been in my face 10 times

play26:40

I'm going to get it now if you want to

play26:42

take it a step further make it a

play26:44

challenge to yourself to talk about your

play26:46

product once a week online once a week

play26:49

just talking about it bring it up

play26:50

casually in a story on your Instagram

play26:53

stories where you're like oh yeah look

play26:54

what we made today this is one of the

play26:56

recipes that's in my ebook be sure to

play26:58

get that I'll leave link it below but my

play27:00

kids are loving this just like naturally

play27:02

talk about it find a way to talk about

play27:04

it once a week once a week so by

play27:08

following all of these steps you'll be

play27:09

able to successfully create market and

play27:11

sell an ebook that could generate you

play27:13

thousands of dollars every month if

play27:15

you're someone who is interested in

play27:16

generating passive income then

play27:17

definitely watch this video next where I

play27:20

share with you 10 passive income ideas

play27:22

that have helped generate my business

play27:24

$20,000 a week thank you so much for

play27:26

watching and I will see you next week

play27:28

follow your joy

play27:30

bye Boop

Rate This

5.0 / 5 (0 votes)

相关标签
Ebook CreationPassive IncomeMarketing TipsContent StrategyOnline SellingDigital ProductsSocial Media MarketingAudience BuildingEbook MarketingCreator Tools
您是否需要英文摘要?