Keith Rabois | Venture Capitalist and Co-Founder of Opendoor and OpenStore

The Founder Hour
11 Jun 202458:24

Summary

TLDRDieses Podcast-Transkript bietet einen Einblick in das Leben und die Karriere von Keith Rabois, einem erfolgreichen Unternehmer und Investor. Von seinem frühen Interesse an Sport und politischen Biografien bis hin zu seiner Karriere in der High-Tech-Industrie, einschließlich seiner Zeit bei PayPal und LinkedIn, teilt Rabois Einblicke in sein Denken und seine Visionen. Er diskutiert auch seine Rolle als Investor, seine Haltung gegenüber Umrisse und sein aktuelles Unternehmen, Open Store, das digitale Brands verbindet und unterstützt.

Takeaways

  • 🛋️ 'Outer' ist Markenname für hochwertige Outdoor-Möbel, die für den Einsatz im Freien konzipiert sind und trotz Witterungsextremen wie Regen oder Sonne aussehen wie neu.
  • 🎉 Der Podcast-Gast, Keith Rabois, ist ein leidenschaftlicher Leser und hat von jungen Jahren an enzyklopädische Wissen gesammelt, was sein Denken und Handeln prägt.
  • 🏋️‍♂️ Keith legt großen Wert auf Fitness und organisiert seinen Tag um Schlaf und sportliche Aktivitäten, um den Tag erfolgreich zu beginnen.
  • 👨‍💼 Keiths Karriere begann mit einem harvardischen Juraabschluss, einer Clerkship und einer Anwaltslaufbahn in einer renommierten Kanzlei.
  • 💡 Seine Karriere wechselte Richtung, als er in die Tech-Branche wechselte, nachdem er von der Wall-Street-Firma in eine Tech-Startup-Umgebung überging.
  • 🤝 Keith traf Peter Thiel an seiner ersten Tag an der Stanford University, was zu einer langjährigen Freundschaft und später zu beruflicher Zusammenarbeit führte.
  • 🌐 Während der Tech-Bust 2000 wurde Keith in PayPal rekrutiert, was zu einem Wendepunkt in seiner Karriere und zu einem wichtigen Teil der sogenannten 'PayPal Mafia' wurde.
  • 🏢 Keith war Teil von Unternehmen wie LinkedIn und Square, bevor er Open Door gründete, ein Unternehmen, das Liquidität für Immobilienbesitzer bietet.
  • 🛍️ Open Store, Keiths neuestes Unterfangen, zielt darauf ab, Shopify-Marken zu kaufen und durch Synergien und Skaleneffekte zu einem Online-Department-Store zu verwandeln.
  • 💡 Als Investor sucht Keith nach Gründern, die eine nicht-null-Chance haben, die Welt oder eine Industrie zu verändern oder umzuformen.
  • 🚀 Keith betont die Wichtigkeit, kontinuierlich herausfordernde Projekte zu suchen, um persönliches Wachstum und Entwicklung zu fördern.

Q & A

  • Welche Marke von Outdoor-Möbeln wird in dem Podcast erwähnt?

    -Outer wird als Marke für Outdoor-Möbel wie Sofas und Esstische erwähnt, die für die Außennutzung konzipiert sind.

  • Was ist der Name des Podcast-Gastes, der in diesem Skript interviewt wird?

    -Der Name des Gastes ist Keith Rabois.

  • Wie oft pro Woche nimmt Keith Rabois an Berry-Klassen teil?

    -Keith Rabois nimmt durchschnittlich an 12 Berry-Klassen pro Woche teil.

  • Wie sieht Keith Rabois' tägliche Routine aus, um Erfolg im Leben zu haben?

    -Keith organisiert seinen Tag hauptsächlich um Schlaf aus, er möchte so nahe wie möglich 8 Stunden Schlaf haben. Er geht früh ins Bett und wacht früh auf, dann geht er sofort zu seiner ersten Workout-Session des Tages.

  • Welche Sportarten waren in Keith Rabois' Kindheit von Bedeutung?

    -In Keith Rabois' Kindheit spielten Fussball, Basketball, Baseball, Football und Tennis eine wichtige Rolle.

  • Was war das Lieblingshobby von Keith Rabois in seiner Jugend?

    -Keith Rabois war ein sehr gelehrter und gieriger Leser. Er las durch Zyklen der Enzyklopädie von Anfang bis Ende, als er jung war.

  • Welche berufliche Laufbahn plante Keith Rabois sich vor dem College?

    -Von der sechsten Klasse an wollte Keith Rabois Lawyer werden. Er konzentrierte sich darauf und optimierte seine extracurrikulären Aktivitäten, um in eine beeindruckende Law School aufzunehmen.

  • Wie lernte Keith Rabois Peter Thiel kennen und welche Rolle spielte dieser in seinem Leben?

    -Keith lernte Peter Thiel an seinem ersten Tag im Freshman Jahr an der Stanford University kennen. Später wurde Peter Thiel eine zentrale Figur in Keiths Karriere, als er ihm half, bei PayPal zu arbeiten.

  • Was war das Hauptproblem für Open Door, das Keith Rabois ins Leben rief?

    -Open Door hatte Schwierigkeiten, als die Zinssätze in einem kurzen Zeitraum erheblich stiegen. Dies beeinträchtigte die Kaufkraft von Häusern für neue Käufer und führte zu weniger Transaktionen.

  • Was ist das Geschäftsmodell von Open Store, das Keith Rabois gegründet hat?

    -Open Store ist ein Unternehmen, das Shopify-Marken kauft und verbindet, um Synergien und wirtschaftliche Skaleneffekte zu nutzen. Sie konzentriert sich auf die Verbesserung von Kosteneffizienz und den Erwerb neuer Kunden durch den Einsatz mehrereer Marketingkanäle.

  • Was ist Keith Rabois' Ansicht über den Wettbewerb in der Geschäftswelt?

    -Keith Rabois glaubt, dass erfolgreiche Unternehmen oder Gründer hauptsächlich durch die Qualität ihrer eigenen Ideen, das Denken und die schnelle Ausführung Erfolg haben oder scheitern, anstatt durch den Wettbewerb.

Outlines

00:00

🛋️ Willkommen beim Founder Hour Podcast

Die Einführung in die Episode des Founder Hour Podcasts, präsentiert von einem Sponsor, der Outdoor-Möbel von Outer lobt. Der Sprecher hat diese Möbel über ein Jahr lang getestet und sie sind trotz Witterungsextremen wie Regen und Sonne wie neu. Die Outdoor-Möbel von Outer sind für den Einsatz im Freien konzipiert, was durch ihre langlebige und nachhaltige Materialien und innovativen Lösungen, wie dem Outer Shell Cover, untermauert wird. Zudem wird ein exklusiver 10%iger Rabatt für die Zuhörer angekündigt, der für eine begrenzte Zeit verfügbar ist.

05:01

🌞 Leben in Miami und Fitness-Routinen

Der Sprecher diskutiert sein Leben in Miami, das er als Paradies beschreibt, und seine tägliche Routine, die um ausreichend Schlaf organisiert ist. Er betont die Wichtigkeit von einem erfolgreichen Tag zu beginnen, indem er früh aufsteht und an einem Berries-Klasse in Miami teilnimmt. Er teilt auch, dass er versucht, durchschnittlich 12 Berries-Kurse pro Woche zu absolvieren und kürzlich einen 4200er-Kurs abgeschlossen hat. Zudem wird diskutiert, wie er Zeit für zwei tägliche Workouts findet und wie er mit unerwarteten Herausforderungen umgeht, die im Laufe eines Start-up-Geschäfts auftreten können.

10:02

🏃‍♂️ Ein Leben langes Engagement für Fitness und Sport

Der Sprecher erinnert sich an seine frühe Leidenschaft für Fußball, Basketball und andere Sportarten. Er hatte auch eine große Leidenschaft für das Lesen und durchforschte Enzyklopädien. Seine Eltern unterstützten sein Verlangen nach Wissen, indem sie ihm erlaubten, so viele Bücher zu kaufen, wie er wollte. Diese Leidenschaft für Bücher hat sich in die Erstellung einer Bibliothek in Miami übertragen, die er als einzigartig beschreibt.

15:03

📚 Einflüsse der Familie und frühe Leidenschaften

Der Sprecher reflektiert über die Auswirkungen seiner Familie auf seine Leidenschaft für das Lesen und wie sie ihm erlaubten, unbegrenzt Bücher zu kaufen. Er erinnert sich an seine frühen Interessen, darunter die Liebe zu Sport, insbesondere Baseball, und seine Hingabe an das Lesen, was er von der fünften Klasse an als unersättlich beschreibt. Außerdem teilt er, dass eines seiner Kinder für sein Lesen in der Schule ausgezeichnet wurde, was ihn sehr stolz macht.

20:04

🤔 Überlegungen zum Studium und zukünftigen Beruf

Der Sprecher erzählt, dass er seit der sechsten Klasse darauf hindachte, Anwalt zu werden, und sich auf ein Studium der Rechtswissenschaften vorbereitete. Er war auch an Politik interessiert und beobachtete, wie Anwälte in die Politik einbezogen wurden. Er hatte die Ambition, eine Karriere in der Politik zu beginnen, entweder als Wahlkampfmanager oder als weißer Hauschef des Stabs, anstatt direkt für ein Amt zu kandidieren.

25:05

🤝 Die erste Begegnung mit Peter Thiel an der Stanford University

Der Sprecher erzählt die Geschichte seiner ersten Begegnung mit Peter Thiel an der Stanford University. Er traf Peter, als dieser die zweite Ausgabe der Stanford Review verteilte. Sie lernten sich kennen, als der Sprecher an einer Organisationstreffen der Stanford Review teilnahm, für die er schrieb. Später arbeiteten sie beide in derselben Anwaltskanzlei, und obwohl Peter die Kanzlei nach fünf Monaten verließ, blieb der Sprecher länger dort, was er als seine größte Charakterschwäche ansieht.

30:07

🏢 Erfahrungen als Anwalt und Wechsel in die Tech-Branche

Der Sprecher teilt seine Erfahrungen als Anwalt in einer renommierten Wall-Street-Anwaltskanzlei, wo er sich sowohl von den Aspekten der Arbeit als auch von der fehlenden Spezialisierung frustrierte. Er beschreibt, wie er und andere Anwälte, die in die Tech-Branche wechselten, mit der Pleite der Tech-Börse konfrontiert waren, als die Börsenkurse einbrachen. Er entschied sich jedoch, nicht zurück in die Anwaltschaft zu gehen, sondern in die Tech-Branche einzutauchen.

35:08

💡 Die Idee hinter Open Door und ihre Herausforderungen

Der Sprecher gründet Open Door, ein Unternehmen, das auf die Liquidität von Immobilien zutrifft. Er beschreibt die Idee dahinter, die er seit 2003 hat, und wie die Erfahrung, sein Zuhause innerhalb von 24 Stunden zu verkaufen, ihn inspirierte. Open Door bietet Bargeldangebote für Häuser an und hat in 50 bis 60 Märkten eine Marktpräsenz. Die Herausforderungen durch die COVID-19-Pandemie und die steigenden Zinssätze haben jedoch das Unternehmen getroffen, da die Transaktionen zurückgingen.

40:10

🛍️ Die Vision hinter Open Store und die Rolle von Shopify

Der Sprecher erklärt die Vision hinter Open Store, einem Unternehmen, das Shopify-Marken kauft und zusammenführt, um Synergien und Kosteneinsparungen zu erzielen. Er betont die Bedeutung der Einkaufserlebnisse und wie Open Store auf den Erfolg von Shopify aufbaut, indem es den Marken eine größere Reichweite und Effizienz gibt. Open Store zielt darauf ab, Liquidität für die Marken zu bieten und sie effizienter zu gestalten, was sowohl für die Verbraucher als auch für das Unternehmen von Vorteil ist.

45:11

🎧 Persönliches Engagement und Zukunftspläne

Der Sprecher teilt, dass er als leidenschaftlicher Leser immer nach neuen Herausforderungen sucht, um zu wachsen. Er reflektiert über seine früheren Karrierewechsel und wie er ständig neue Fähigkeiten erlernt, um sich weiterzuentwickeln. Er betont die Wichtigkeit, sich ständig zu verbessern und nicht in der Komfortzone zu verharren, um sowohl beruflich als auch persönlich erfolgreich zu sein.

50:14

🎶 Musik und die Zukunft von Open Store

Der Sprecher bekennt sich zu seiner Leidenschaft für die Musik und teilt, dass er einmal einen erfolgreichen DJ-Auftritt hatte. Er diskutiert auch die Zukunft von Open Store und wie es möglicherweise in den Retail-Bereich expandieren könnte. Er betont die Bedeutung, Talente zu entdecken und zu fördern, und wie er es sich zur Aufgabe macht, Menschen dabei zu helfen, ihre Ziele zu erreichen.

Mindmap

Keywords

💡Contrarianism

Contrarianism ist die Haltung, sich gegen den allgemeinen Konsens oder gegen die主流Meinung zu positionieren. Im Video wird dies als eine der zentralen Prinzipien des Gesprächspartners dargestellt, der sagt, dass er aufgrund der Ablehnung der modernen Welt in einigen Aspekten zu einer contrarianen Persönlichkeit geworden ist. Dies zeigt sich darin, wie er seine Prinzipien bewahrt, auch wenn sie in Zeiten des Umbruchs nicht mehr à la Mode sind.

💡First Mover Advantage

Der Begriff First Mover Advantage bezieht sich auf den Vorteil, den ein Unternehmen oder eine Person hat, wenn es als Erstes ein neues Produkt, eine neue Technologie oder einen neuen Marktsegment erschließt. Im Kontext des Videos wird dies als eine der Strategien diskutiert, die Unternehmerinnen und Unternehmer verfolgen können, um erfolgreich zu sein, und es wird betont, dass dies nur ein Teil des Prozesses ist, um ein Unternehmen erfolgreich zu führen.

💡E-Commerce

E-Commerce bezeichnet den Handel über das Internet, einschließlich des Verkaufs von Waren und Dienstleistungen online. Das Video thematisiert die Rolle von Shopify als Treiber des Wachstums im direkten Verbraucher-E-Commerce und wie das Unternehmen Open Store aufbauend auf dieser Plattform einen Online-Department Store schaffen möchte.

💡Venture Capital

Venture Capital bezieht sich auf das Kapital, das in jungen, wachstumsstarken Unternehmen investiert wird, die potenziellen hohen Gewinnen folgen, aber auch mit einem hohen Risiko verbunden sind. Im Video spricht der Gesprächsteilnehmer über seine Erfahrungen als Venture-Capital-Investor und wie er potenzielle Investitionen beurteilt.

💡Founder-Driven

Founder-Driven beschreibt eine Unternehmensphilosophie, bei der der oder die Gründer*in eine zentrale Rolle bei der Führung und der Entwicklung des Unternehmens spielt. Im Video betont der Gesprächsteilnehmer die Wichtigkeit, dass Gründer*innen, mit denen er zusammenarbeitet, einen signifikanten Einfluss auf die Richtung und die Strategie ihres Unternehmens haben.

💡Innovation

Innovation meint den Prozess der Schaffung neuer Ideen, Technologien oder Verfahren, die es ermöglichen, Probleme zu lösen oder Dienstleistungen oder Produkte zu verbessern. Das Video diskutiert die Rolle von Innovation in der Gründung und im Wachstum von Unternehmen und wie kontroverse Ansichten zu Innovationen, wie z.B. die des Gesprächspartners, die Diskussion anregen können.

💡Sleep

Im Video wird die Bedeutung des Schlafes für die Gesundheit, das Wohlbefinden und die Produktivität betont. Der Gesprächsteilnehmer vertritt die Ansicht, dass ausreichender Schlaf für eine bessere Lebensqualität wichtig ist, was er durch das Beispiel des Buches 'Why We Sleep' von Matthew Walker untermauert.

💡Fitness

Fitness bezieht sich auf die körperliche Verfassung und die allgemeine körperliche Fitness einer Person. Im Video wird die Rolle von Fitness im Leben des Gesprächspartners hervorgehoben, von seiner Kindheit über seine Zeit als Berufssportler bis hin zu seiner heutigen Beteiligung an Fitness-Klassen und dem Einfluss auf sein tägliches Leben.

💡Durability

Durability ist die Eigenschaft eines Produkts, langlebig und widerstandsfähig zu sein. Im Kontext des Videos wird dies in Bezug auf die von Outer hergestellte Outdoor-Möbel erwähnt, die trotz extremer Bedingungen wie Regen oder Sonne immer wie neu aussehen.

💡Sustainability

Nachhaltigkeit bezieht sich auf die Fähigkeit, Ressourcen verantwortungsvoll zu nutzen und ein Gleichgewicht zwischen ökologischen, ökonomischen und sozialen Belangen zu wahren. Im Video erwähnt der Gesprächsteilnehmer die nachhaltbaren Materialien, die von Outer für ihre outdoor Möbel verwendet werden, um die Langlebigkeit und Umweltverträglichkeit zu gewährleisten.

💡Entrepreneurship

Unternehmertum beschreibt das Aufstellen und Führen eines Unternehmens sowie das Einbringen von Innovationen in die Wirtschaft. Das Video spiegelt das Unternehmertum des Gesprächspartners wider, der seine Erfahrungen als Mitbegründer von Open Door und Open Store teilt und darüber wie er auf die Herausforderungen und Chancen des Marktes reagiert.

Highlights

Sponsor Outer's durable and sustainable outdoor furniture withstands weather conditions and maintains a new look.

Exclusive 10% discount for Founder Hour listeners on Outer's outdoor furniture range.

Guest Keith Boyer's daily routine revolves around sleep, work, and two-a-day Berry workouts.

Boyer's childhood passion for sports and voracious reading habit influenced his personal growth.

Boyer's parents encouraged his reading by providing an unlimited budget for books.

Boyer's admiration for Margaret Thatcher and her influence on his political and career aspirations.

Boyer's transition from prestigious law to the tech startup world during the dot-com boom and crash.

Meeting Peter Thiel at Stanford and the unexpected journey into business and politics.

Boyer's experience at PayPal during its financial crisis and turnaround.

Meritocratic culture and high-density talent at PayPal fostering innovation and success.

Boyer's contrarian views on various topics, including his belief in the importance of sleep.

Contrarianism as a result of the world diverging from Boyer's foundational principles.

Boyer's investment philosophy focusing on early-stage, bold, and impactful startups.

The concept of every great startup starting as a 'cult' with a unique view of the world.

Boyer's return to Khosla Ventures and the reasons behind his decision.

Attributes Boyer looks for in founders, emphasizing the need for a non-zero chance of transforming an industry.

The importance of challenging oneself and the concept of growth through facing difficulties.

Transcripts

play00:00

welcome to the founder Hour podcast

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before we get into the episode just a

play00:03

quick word about our sponsor outer you

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know I've raved about outer before and I

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love my outer sofa outdoor dining table

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and chairs I've had them for over a year

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and let me tell you they've been through

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everything from rainstorms to scorching

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sun and still look brand new that's

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because outer makes outdoor furniture

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that's actually designed for the

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outdoors from using incredibly durable

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and sustainable materials to developing

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innovative solutions like the outer

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shell cover which protects my sofa and

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dining table against d dust debris and

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dirt no more soggy cushions or Dusty

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tabletops my outer setup is always clean

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dry and ready to be enjoyed anytime I

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want head to live out.com thee founder

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hour to see outer range of outdoor

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furniture fire pits and accessories the

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founder hour listeners get an exclusive

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10% off for a limited time terms and

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conditions apply so elevate your outdoor

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space with outer that's live

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out.com thee founder hour here we go

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Keith boy welcome pleasure to be with

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you likewise great to great to meet you

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uh thanks for coming on the show how's

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how's Miami life uh love Miami I feel

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like I live in Paradise every day and I

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go to work get my work done come back

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back in Paradise wake up in the morning

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rinse and repeat you you forgot to

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mention berries you're wearing a berry

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shirt and uh I I heard you're doing

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almost two a days these days so how's

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that going yeah I try to average 12

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berries a week uh so pretty good I just

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finished uh last week my 4200 class so

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trying to get to 5,000 as soon as I can

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that's incredible how do you find time

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how do you what's your day look like

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right now well I organize my day

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primarily around sleep so I want as

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close to 8 hour sleep as possible so I

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typically go to bed fairly early wake up

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um partie that and then as soon as I get

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out of bed I do my first workout of the

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day so usually I'm taking like a 710

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a.m. berries class in Miami and um that

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way I'm set for Success the second

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workout it's more optional depends how

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the day is going how many things I'm

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juggling there's always unexpected uh

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you know turmoil um startup roller

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coaster ride uh so every day is a roller

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coaster that's why I like to start with

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a workout make sure that the fundamental

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you know premise is set everything's

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ready to go and then if it turns out

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there's more time usually I'll weave one

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in in the evening have you always been

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into fitness or is this something that

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came more so later in life different

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kinds of Fitness so I played uh a lot of

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soccer uh in some a fair amount of

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basketball um and we use that as like

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training for that as opposed to just

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like aics or life extension you know

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sort of different goals uh but I no

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longer play very much soccer or

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basketball so now it's mostly for either

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health or

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Aesthetics love it um you grew up uh in

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Edison New Jersey I want to kind of take

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it back uh a little bit and talk about

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young Keith and what he was like you

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mentioned being into soccer and

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basketball um outside of that what did

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you enjoy doing what was like your you

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know passion I guess oh I Lov like

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baseball and sports both playing foot

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baseball football uh tennis it played

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almost all sports American Sports and

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then um with watch like I listen to like

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140 Yankee games a year um was pretty

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addicted to the Rangers Nicks um and

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reading um so the other thing I was

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addicted to is reading I read like in

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cycle of the encyclopedia from cover to

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cover when I was pretty young um I was

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just happy to learn this morning I've uh

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two kids one won an award at two years

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old in his school for being The Bookworm

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of the class and I was extremely proud

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extremely excited uh because that's what

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I basically did is read read read as was

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an extremely voracious reader um maybe

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as ear as I can remember but certainly

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from fifth grade on yeah what did what

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would what did your parents do like what

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what kind of influence did they maybe

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have on you at a young age well one of

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the ways they actually impacted my

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reading was you know we were kind of

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typical middle class household and we

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didn't have a lot of disposable income

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and you had to be judicious about what

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we invested and spent money on but they

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gave me an unlimited budget for books so

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as long as I read the books I could buy

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as many as I wanted so what did I do I

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substituted my shopping into books um

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and read them and enjoyed them and you

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know that compounds uh so I have a

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library I I built when I moved to Miami

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I built a custom Library which is

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possibly the only authentic library in

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Miami so you know I've kind of always

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been addicted to reading and love to

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read and you know try to inculcate the

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habits and friends family everywhere I

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can yeah do you remember some of your

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other favorite books or topics at that

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age well yeah so the first type of uh

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genre that got me addicted was actually

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what used to be called spy fiction so it

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be about like cold war spies you know in

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Berlin you know um a lot of uh sort of

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Robert uh John

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Laren Ken fallen and Robert llam and

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people like that and and Tom Clancy a

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little bit later just viciously read

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their entire repertoire uh so that was

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the first kind of genre that I was

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passionate about um but I developed you

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know reading skills uh through through

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the exercise of reading their fiction um

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I read non-fiction mostly biographies

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and autobiographies uh was kind of my

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go-to so I really enjoyed uh that and

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was also very intrigued by history and

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politics so those are the three areas it

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was either an

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autobiography politics SL history kind

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of a fine line there and um and spy

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fiction if you didn't live uh in this

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era what other era would you want have

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you know want to have lived in and who's

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someone in throughout history that you

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admire that you would have loved to meet

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that you didn't get a chance to meet

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well I briefly met her um not

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unfortunately a one-1 situation but my

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hero growing up was always Margaret

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Thatcher and I did have the opportunity

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once uh to see her speak um in an

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auditorium of about 100 200 people uh

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but uh I read consumed everything about

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her her biography her

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autobiographies three volumes as well as

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many other biographies about her so she

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was who have always wanted to emulate

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and

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obviously was too young realistically as

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I was growing up to really spend any

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quality time with her but you know I

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wish I I wish I was maybe a decade older

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and had opportunity yeah that's great um

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so I presumably you were a good student

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you ended up going to Stanford uh

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studying polyi what did what did you

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kind of want to be before you even got

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to college at at a young age because I

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know you eventually went um to law

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school um and got your law degree but

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like did you want to be something else

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and then eventually switch paths to law

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once you decided maybe this is a

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lucrative career or was that something

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that was always kind of in the cards for

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you that you know I want to grow up be a

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lawyer and do this

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from the time I was in sixth grade on I

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wanted to be a lawyer I I was focused

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from then on and how do I be a lawyer

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you know like political science classic

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pre law sort of curriculum um I

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optimized you know s of my

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extracurricular activities around you

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know getting into an impressive law

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school but I I knew I was attracted to

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law which also had a blend into politics

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So Pro my reading habits you know I've

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been intrigued by Pol I was interested

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in politics at least since I was in

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sixth grade as well and so paid

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attention to politics readit viciously

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about politics and obviously there's a

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long history of American lawyers going

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in and out of politics and being

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effective and appointed to interesting

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jobs roles so I thought that was the

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trajectory I was aiming for for you know

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pretty much up to the age of 30 wow so

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you you thought you might eventually

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become like a congressman or or Senator

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or run for president not necessarily

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directly run for office my goal was you

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either be a campaign manager along the

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lines of like Jim Baker

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um who's a lawyer and then moved into

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politics successfully or you know

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eventually be like a white house chief

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of staff or somebody like that those

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there kind of the trajectory I don't

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think I ever really envisioned running

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directly uh for office but I I

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definitely wanted to use kind of play

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the Washington lawyer role which there's

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a long probably Century long history of

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lawyers and DC going in and out of

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government and interesting roles yeah so

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when you're at Stanford uh you end up

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meeting this gentleman named Peter teal

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which I know eventually would come into

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play in your career and and just life uh

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what was that what was that kind of

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encounter like you know initially and

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and how did you kind of guys become

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friends and and sort of

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Click yeah so it's it's one of these

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like stories that's even more amazing

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Than Fiction um literally I met Peter on

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the first day of my freshman year

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Stanford and the way I met him was I was

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sitting in my freshman dorm room and Lin

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for this you know Stanford and my door

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was open and Peter was running around

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the halls delivering the second issue of

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the Stanford review by hand and he

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happened to throw this under our door

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and I picked it up and I was a

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conservative already self-identified and

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there's this alternative conservative

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publication so I happen say oh that's

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cool that's interesting chatting with

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him he invited me to some meeting you

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know some organizational meeting and I

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showed up and started writing for the

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review and 30 years later I was still

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stuck

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theer did you feel like at the time that

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he was going to be someone that would be

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a lifelong friend and and someone that

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you would work with eventually like did

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you see that sort of spark in him I did

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and I thought more in terms of Law and

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politics never never never in any sense

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I think about business for either myself

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or for him but um I did think he would

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you know do interesting things in law

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politics he wanted to go to law school

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Etc um but um he he mised ited one of my

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pieces so I got very furious with him uh

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so other than that little Saga um yes I

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I I envisioned like we wound up going

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down the same path he's a little older a

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couple years older but he W up uh

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clerking as did I and then he W up

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working actually at the same Law Firm

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the same quintessential Wall Street Law

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Firm that I did although you know he was

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preent enough to quit after five months

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and four days and it took me three and a

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half years to figure it out um but way

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too long yeah still introduces that as

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my biggest character flaw it took that

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long to figure out the obvious yeah what

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was what was that experience like for

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you you know being a lawyer I can

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imagine you probably enjoyed some parts

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but maybe not others but like you know

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what was that like and how were there

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any skills that I guess you took away

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from those few years that helped you be

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a better uh executive entrepreneur

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investor yep absolutely so um I actually

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did enjoy practicing law or I wouldn't

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have lasted you know three and a half

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years years after clicking so four and a

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half years as a lawyer obviously suggest

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I had some energy and excitement around

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it it was back in then and certainly my

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firm was it was required there were two

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flaws or things that were frustrating

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one was you had to be a complete

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generalist so we didn't allow

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specialization so there were parts of

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practicing law that I really enjoyed and

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parts I really didn't want to do and we

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fused them together and didn't allow

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them to be disambiguated so I I think

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that uh was draining and then

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secondarily we weren't we were very

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meritocratic but you moved within lock

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step per year so you were second year

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associate your whole identity was around

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your second year associate then you were

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a third year associate then a fourth

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year associate a fifth year associate

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and that was the only way you could

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progress within the firm was by annual

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by cohorts and so you wanted to be the

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best within the cohort but it's still

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take seven or eight years to sort of

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become a partner uh regardless you know

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pretty much independent of your ability

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and so that wasn't that exciting to me

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my corporate I was a litigator says on

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the litigation side but my transactional

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colleagues um who became frustrated that

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tended to move into investment banking

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so they started Sol cwell like I did but

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they had more options and they felt that

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the banking system like say Goldman

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Sachs or something like that entity like

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that was more Progressive in terms of

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Merit and that there' be more um

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separation in terms of career trajectory

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and compensation so the V corporate

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Associates would typically migrate into

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Investment Banking as a litigator I

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didn't have any of those options so if I

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sort of forg my own path yeah and so you

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ended up working in Tech startups right

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around the do boom from what I

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understand exactly yeah um unfor

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unfortunately the boom crashed and

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burned six weeks or so after I joined

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the tech world uh so maybe I'm a bad

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signal a couple different ways one is

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the fact that tech companies were hiring

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people like me who had no business

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skills whatsoever I never built an Excel

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spreadsheet in my life uh but the

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companies there's so much money in being

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invested in technology companies there's

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so many startups uh all around like

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Silicon Valley Boston New York Etc that

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there was a fat basically a famine of

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talented people so these new startups

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were desperate for talented people so

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they'd be willing to williz take a

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chance on someone like me so I got

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recruited into this startup by a friend

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of a friend maybe a friend from Stanford

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who had had really had a pretty good run

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in the first generation internet bubble

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was doing a second company and recruited

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me um and I said yes and then six weeks

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later the world blew up the world of

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technology blew up we were literally in

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a you know sort of famine um so I didn't

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really know what I was getting myself

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into um I don't think anybody did

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actually but in March March 28th or so

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2000 the market collapsed the Asda

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collapse particularly and then six about

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two months later in June like right

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around June 16th or so 2000 the NASDAQ

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collapsed again and then everybody

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realized oh wow this is real the world's

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this is a completely new world order so

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anything you assumed about the future of

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the internet is up for grabs again and

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it took three to five years to kind of

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wash through that um a kind of a talking

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point I'll borrow from Peter teal is

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actually if you looked at the height of

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the NASDAQ just before the market

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collapsed it at was around 5,000 or so

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as an index and it took uh almost 15

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years to you get back to that height so

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this is this was like dropping a like

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truly dropping like a nuclear bomb on

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the technology sector right and I was

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like six weeks in and not really didn't

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really know how to do anything did you

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think I'm gonna go back to law I'm done

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with this no no I don't really think

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that way and um I was like I first of

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all if we in kind of a traditional uh

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hierarchical kind of quintessential Wall

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Street Law Firm you can't really just

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jump in and out so easily um I don't

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think my friends or family really

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appreciated how much the risk I was

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taking because they didn't really

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understand it they're like oh you're

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Harvard educated lawyer clicked on the

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fifth circuit someone's going to want to

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hire you but it doesn't quite work that

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way at the highend of law firm and the

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prestigious law firms so it wasn't so

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easy but yes some people did U there

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were a few other lawyers who migrated

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from prestigious law firms into Tech and

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some actually did rebound back and some

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quite successfully but I I just decided

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I wanted to double down actually the

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advice I got that I would enjoy uh this

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technology stuff in quotes uh was good

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advice I was excited I was invigorated

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so I just basically looked to the and

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said okay we're gonna have to figure

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this out somehow yeah so you eventually

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ended up working at PayPal famously

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which you know the famous PayPal Mafia

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and all that uh had you kept uh in touch

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with Peter throughout that time and and

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how did you sort of end up there yeah so

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it's actually an interesting story about

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how I went up with PayPal and uh through

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so as my first startup was getting

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itself in trouble as the internet you

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know Revolution was ending and we had to

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evolve very rapidly and our 19-year-old

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CEO not being decisive enough to S of

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save the company I called up Peter and

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basically was just asking for advice

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because I knew he'd founded Paypal I

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knew he' started to get like some

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traction you know Etc from afar I was

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like 3,000 miles away on the East Coast

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but would read about PayPal hear about

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PayPal occasionally bump into him or

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David Sachs or you know people like that

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that I do from college so I called the

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Peter asking for advice like hey this

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startup I don't think's going to make it

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here's why blah blah blah what do you

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think I should do and somewhat

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unexpectedly said hey I this is

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literally a Verbatim quote like 20x

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years ago he said hey I could introduce

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you to a lot of people Sil Valley but

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you should just come work for us and

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this is totally not expected I said well

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what would you want me to do and so we

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want having a conversation about what he

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was unhappy with he about six weeks

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earlier had been reading the reinstated

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as interim interim CEO of PayPal so

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after Elon had been deposed um the board

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wasn't confident enough in Peter to give

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him the real Co title to give inter Co

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title anyway six weeks later this is

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September 25th uh 2000 six weeks later I

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had this conversation with him and he's

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like you should just come work for us

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here's the role here's what here's what

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I want you to do I thought it was

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actually pretty interesting I thought

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the company was a mess and it was was

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burning like when each took over is

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burning like $10 million a month which

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back then in 2000 is a lot of money and

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the company Dire Straits but he turned

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around the company really fast with the

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help of people like David Sachs and Max

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Leon and rolla um the company did really

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um save itself uh very quickly but

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anyway I didn't know that I just thought

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there'd be like interesting smart people

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there and at least the brand people

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people heard of theand had heard of the

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brand even though we were bleeding money

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so I said yes um and moved pretty much

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overnight from Washington DC to palala

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slept on my friend who's a gsb's sofa

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because I didn't have time to find a

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place to live and the re reason I had to

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do this so fast was Peter was like hey

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here's the offer here's the terms here's

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the

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title and I was like great I'd like to

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start in like you know two plus weeks

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and he's like nope you got to start

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Monday or deal's off I'm like oh wow so

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I moved AC cross country I owned a home

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had to sell it I'm out I out of

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negotiating with Peter which turned into

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okay I didn't start Monday I started

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Tuesday morning at 10: a.m. in said of

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Monday but that's why I was crossing

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putting those uh lawyer negotiating uh

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skills at work yeah my friend Eric saved

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my career by giving me a

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sofa you know I'm curious what it was

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like being in the room with all these

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guys you know clearly you mention

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working around talented people some of

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the most talented people probably ever

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um you know have gone on to start you

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know so many successful companies

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whether it's Reed Hoffman stoppelman

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Sachs like all those guys you know have

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you like what was the environment like

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being around and and have you seen that

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again like any anywhere else so yeah

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it's was very meritocratic it was the

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density of talent was very Stark I mean

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in that this is not just a Ben of

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hindsight it was pretty Stark at the

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time that wow these people are made

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really smart and like a lot of really

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smart talented people so the density of

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talent I remember rolloff saying

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something to me in January of

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2001 he he said the average person here

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is smarter than the average at either

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Goldman or McKenzie places he had worked

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um and I actually at first when we said

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it I I was in disbelief honestly like

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I'd only been there like two months so

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but proved to be quite pressant and was

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actually by far better than the average

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person at Goldman or McKenzie but I

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found that shocking at the moment um

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what was he basing that off of Just well

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he well no he' actually worked at those

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places and he's like the median person

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here just much better they're smarter

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faster um so he was valid comparison and

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but I didn't I had it worked to those

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places and was just joining pball but

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turned out he got that exactly right um

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by probably an order magnitude um but in

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any event um the the company moved fast

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people worked really hard uh were very

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passionate about succeeding um very

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debate driven culture people who were

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very smart put them in all pacher dish

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um have very different IDE is under

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pressure uh so you had to stand for

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yourself you had to debate very

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vigorously um and constantly uh for

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priorization for tradeoffs um so it's

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very very very vigorous debate by email

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in person

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constantly yeah so you also moved on and

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and eventually worked at some other

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successful companies like LinkedIn and

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square uh how did you go about just

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deciding where you worked what you

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decided to spend your time doing who you

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worked with like what was your sort of

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measure you know honestly it wasn't so

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intentional um LinkedIn kind of happened

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because Reed was starting this cool idea

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um there was a professional Network back

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before people thought in these terms and

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since I had actually probably the most

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traditional sort of background of

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anybody who worked at PayPal like

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actually went to law school and had a

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clerkship and worked at a prestigious

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firm everybody else's PayPal was

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basically a misfit and had have did not

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have a traditional resume so LinkedIn

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made so much more sense to me than

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anybody else he was talking to because

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everybody else he was talking to was

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like a look Valley entrepreneur type um

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so it just intuitive that this should

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really be valuable and should really

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work so I both Angel invested in when he

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was starting the company but was looking

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for role there wasn't really a business

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role which is my real skill set back

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then was like a business person um the

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there wasn't really a business need

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until he could get the network working

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which is a product driven strategy to

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create a viral product so there wasn't

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really a role until he proved that he

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can create a CO a growth coefficient

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above one and he could get to some scale

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so I wind up jumping in once that

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happened but I was intrigued from day

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one which why I invested I literally

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looked at every single LinkedIn profile

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every single day for like a year to see

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the quality people the caliber of people

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that were joining the network because

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there was some concern about would we

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have out of our selection Etc uh you

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know like recently I was interviewing

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Max lein on stage and Max had a quip but

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it'll explain the LinkedIn experience

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Max said uh you were the the most normal

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person at PayPal which both says a lot

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about me and PayPal but that's wiely

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resonated with me is it's a product for

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normal people right right so I want to

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talk about contrarianism for a second

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because I think it's a it's a really

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interesting topic and something that

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you've talked about a lot and I know

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it's in your Twitter bio or xbio now um

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it's in my it's in my X bio although I

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should point out that I put it there in

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2009 it's not been edited so yeah so

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some people are like oh that's so Bland

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or whatever BL you know it's so B all

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and I was like no I did it before it's

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cool yeah no I've been following you on

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Twitter or X for a while and I remember

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it being there for a long time and um so

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I could vouch for that um how do you

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view contrarianism and so like in terms

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of is it a deliberate effort is it like

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a framework is it a set of

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principles what is it it's a great

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question actually I think that what it

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really is is that you have a set of

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principles and as the world becomes

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tumultuous or goes crazy your principles

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are no longer in Vogue so it's not it's

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not like a reaction to saying I have to

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be different it's a the world over the

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last X years has decayed in my view in

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many many ways and so since I believe in

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first principles and a certain set of

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principles that's why I'm a conservative

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that's why Margaret thater was my hero I

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became a contra because the world

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stopped believing in Merit the world

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stopped believing in a bunch of like

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things that I found fundamental to the

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history of human race and so that led to

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be a contrary now as it became a VC

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which is a lot later I didn't become a

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professional investor until 2013 so

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significantly after I sort of created

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that bio to be a successful early stage

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investor you do have to be partially

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contrary you have to seek a spark in

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people or ideas before other people do

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otherwise there's no Alpha so now it's a

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little bit more professional but when I

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first drafted that profile it was just I

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just reject the modern world in some

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ways I don't think we're making progress

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on some dimensions and so that led me to

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feel isolated and hence a

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contrarian is it an ongoing process for

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you because I can imagine you know when

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you know you're contrarian about a

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certain thing and then eventually you

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end up being right right and other

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people realize you're right then it

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becomes conventional wisdom right then

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now it's like that's the norm now now

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now it's like you have to sort of

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constantly I guess maybe re-evaluate

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your beliefs and and see am I thinking

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about this you know how am I thinking

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about these things and so how is there a

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process for that for you well it's kind

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of amusing because what happens is if

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you're right eventually the world

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catches on like the his the history of

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our you know the hardore history does

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Bend towards accuracy uh so for example

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let's let's talk about one that's very

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live um just the last week um I had this

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belief from day one that Co clearly

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escaped from a lab in China and as a

play25:24

matter of fact it was so controversial

play25:26

that people like attacked me constantly

play25:28

on Twitter like call like nonstop but

play25:31

Bloomberg which is allegedly a media

play25:33

Outlet wrote a profile of me in May of

play25:36

2000 that without citation without

play25:39

quotation dismisses my quote Fringe

play25:42

theory that Co emerged from a lap so

play25:46

that's how radical this was at the time

play25:49

now I don't there's almost nobody with a

play25:51

brain that doesn't believe that Co one

play25:52

way or the other emerged from a laot it

play25:54

was like so obviously true but you hope

play25:57

that these things move into the stream

play25:58

or so for example I'll give you a kind

play26:00

of more aming one um I've always

play26:03

believed uh that Apple Maps is a much

play26:05

better product than Google Maps I agree

play26:08

wholeheartedly used to drive all my

play26:10

friends crazy like completely nonstop

play26:12

they all thought I was like losing my

play26:14

san yeah then um then I'd run these kind

play26:17

of funny experiments with them like um I

play26:20

actually got married at a location that

play26:22

if you tried to find it on Google Maps

play26:24

you'd get lost and but on Apple Maps it

play26:26

worked perfectly

play26:29

I was like I I actually used that in my

play26:31

like actual wedding I'm like you all got

play26:34

here if you tried Google you would never

play26:35

be at the ceremony right now that's

play26:37

hilarious but but anyway recently though

play26:39

um Flo on Twitter um uh shared some

play26:43

evidence they had in Twitter I mean

play26:44

start at Uber where they had you know

play26:46

the best data set ever about directions

play26:48

between ways Google Maps apple and he

play26:51

actually you know published this that in

play26:53

fact Apple Mouse is much Superior so I

play26:56

send it around to like all my friends um

play26:59

so I've been on this Crusade for a long

play27:01

time so like I try to have these

play27:03

original ideas and then you know prostie

play27:06

and then hopefully convince people you I

play27:08

have another actually when I started

play27:10

this stuff even some of my dedication to

play27:12

sleep was pretty uh

play27:14

controversial uh and you know OB after

play27:17

Matthew Walker wrote this book why we

play27:18

sleep I could give people copies and he

play27:21

sort of prized very successfully so very

play27:24

few people will now debate the

play27:27

importance of sleep you want to be half

play27:29

happier healthier wealthier you should

play27:30

sleep more like that's no longer super

play27:33

controversial at all but I still have a

play27:35

few um like I happen to believe that the

play27:37

more stress you have in your life the

play27:39

better you're going to be happier

play27:40

healthier wealthier that's still

play27:42

moderately controversial um hopefully

play27:45

people will eventually realize the you

play27:47

know Brilliance behind that theory um I

play27:50

have this one about Athletics about why

play27:52

you shouldn't be stretching that one

play27:53

drives my friends in crazy about as

play27:55

crazy as the Apple Maps one um so you

play27:59

know like I try to find new ones but the

play28:01

goal is to eventually convince people

play28:04

that you know My Views are better that's

play28:07

the whole point and that's why I

play28:09

postize um and then eventually just get

play28:11

adopted into mainstream society and you

play28:13

have to go back to the drawing board

play28:14

interesting question is how do you go

play28:15

back to the drawing board and I was

play28:17

asked this question by one of my

play28:18

colleagues at open store at a lunch um

play28:21

about a year maybe two years ago and I

play28:24

actually thought about it and I realized

play28:25

that it comes back to my history Legacy

play28:27

of being a a voracious reader if you

play28:30

read books and content that other people

play28:33

don't read you're going to be exposed to

play28:35

different ideas in different data points

play28:37

and different anecdotes and that's the

play28:39

raw material that your brain processes

play28:42

and trains on that allows you to derive

play28:45

independently views and then once you

play28:48

shape them based upon the evidence that

play28:50

you've marshaled from your reading then

play28:52

you have a perspective and then you

play28:53

start sharing the perspective so the

play28:55

more I read probably the better I do at

play28:57

develop and devising new

play28:59

ideas yeah I'm curious what your

play29:02

thoughts on in in business and

play29:05

investing first mover versus second

play29:07

mover advantage or future movers right

play29:09

because contrarianism I guess could

play29:11

apply to both because you know the first

play29:12

mover is like maybe a contrarian take

play29:15

you know it's like so I'm just curious

play29:17

like if what you've seen in your career

play29:19

and how you think about both of those I

play29:22

don't think there's any uh like

play29:24

religious rule about giving first or

play29:26

second what I would say in the business

play29:28

context particularly around being a

play29:30

contrarian is every great startup should

play29:32

start as a cult in a cult by definition

play29:35

is a secret about the world a view about

play29:37

the world the rest of the world does not

play29:38

share so it's very

play29:40

unique then at some point either with

play29:44

evidence or otherwise you want to move

play29:46

into the mainstream because you cannot

play29:48

become a massive company you cannot

play29:49

become an iconic hundred billion dollar

play29:52

company unless you're a very mainstream

play29:54

idea a mainstream concept so the goal is

play29:56

to be early and right as bold

play30:01

early as bold and early as you can as an

play30:04

investor founder and then transition the

play30:07

world with you to the barass the idea so

play30:10

Airbnb people laughed at Airbnb that's

play30:13

good but eventually to be the pseudo you

play30:17

know close to hundred billion doll

play30:18

company that Airbnb is today you need to

play30:20

move Airbnb into the mainstream so that

play30:22

normal people wake up and say hey we

play30:24

should consider staying at an Airbnb or

play30:26

maybe we should make some more money and

play30:27

rent our place onbb when we're not home

play30:29

all of these things you have to

play30:30

transition so what you really want to do

play30:32

as a Founder is start with a secret

play30:36

build the CT and then transition into

play30:38

the mainstream which is where you're

play30:39

going to capture the

play30:42

value customers are rushing to your

play30:45

store do you have a point of sales

play30:46

system you can trust or is it a real POS

play30:50

you need Shopify for retail Shopify POS

play30:52

is your command center for your retail

play30:54

store from accepting payments to

play30:55

managing inventory Shopify has

play30:57

everything you need to sell in person

play30:59

get Hardware that fits your business

play31:01

take payments by smartphone transform

play31:03

your tablet into a point of sale system

play31:05

or use shopify's poso mobile device for

play31:07

a battle tested solution plus shopify's

play31:10

award-winning help is there to support

play31:11

your success every step of the way do

play31:14

retail right with Shopify sign up for a

play31:15

$1 per month trial period at shopify.com

play31:18

founder hour once again go to

play31:20

shopify.com founder hour to take your

play31:23

retail business to the next level today

play31:28

so I want to talk about um open store

play31:32

and what you're working on now um but

play31:33

sort of the not predecessor but like in

play31:36

in the name of it is sort of the

play31:37

predecessors was open door which you

play31:39

started in you know 2014 which sounds

play31:41

like it was a similar sort of concept

play31:43

not obviously you know one is real

play31:45

estate the other is Shopify Brands but

play31:48

you so open door you were buying and

play31:51

selling residential real estate um

play31:53

making cash offers on homes essentially

play31:55

flipping them um I buy right which is

play31:58

like the the word uh what happened there

play32:01

I know Co probably had a big impact um

play32:04

on that space But what ultimately was

play32:06

the um story for with you and Open Door

play32:10

yeah Open Door is company I founded in

play32:13

2014 recruited uh three three

play32:15

co-founders uh who I knew from different

play32:18

parts of my life and history put them

play32:19

all together and said we're going to do

play32:21

this finally i' been working on this

play32:23

idea since 2003 um and interestingly

play32:26

enough it might have been sparked at

play32:28

least subconsciously from this

play32:30

ridiculous exercise in moving across

play32:32

country to go work for PayPal in 24

play32:34

hours so as I mentioned I own a condo in

play32:36

DC I had to sell it in 24 hours to move

play32:39

to the Bay Area which I somehow managed

play32:41

to do so it's not accidental that whole

play32:44

experience probably has something to do

play32:46

with my insight that selling a home is

play32:48

both expensive uncertain and very time

play32:51

consuming So 20% of homes that list 20%

play32:54

of homes that go into contract don't

play32:56

close it takes you 80 to 100 days on

play32:58

Market depends on the market it's now

play33:00

moved down blah blah blah but but anyway

play33:03

um very difficult to get liquidity uh

play33:04

for your primary asset most people's

play33:06

major asset in life is their home that

play33:08

cre their home so I liveed through this

play33:11

myself we're we're going to do this for

play33:13

everybody every asset in the world needs

play33:15

liquidity and there's a premium for

play33:17

liquidity period so it was like okay now

play33:20

can we do this can we value the H that

play33:21

seen blah blah blah everything took

play33:23

dialed in pretty quickly worked pretty

play33:25

well it's now in 50 60 markets United

play33:28

States some markets 5 10 a few markets

play33:31

even above 10% market share so all home

play33:33

sold so it's it's been doing great Co

play33:36

actually helped because it helped

play33:37

clarify like why you'd actually want to

play33:39

sell or buy a home um without an agent

play33:42

which actually is pretty important to

play33:44

the company but putting aside Co for a

play33:46

second as everybody knows interest rates

play33:48

went up in a kind of an unprecedented

play33:50

way unprecedented in terms of the rate

play33:52

the sequential rate hikes um going from

play33:55

a very low R rate environment almost

play33:57

negligible rate straight by to a very

play33:59

high one um pretty

play34:01

quickly the problem with that for Open

play34:03

Door

play34:04

specifically is that when interest rates

play34:07

go up the affordability of a home in the

play34:09

short term to a new buyer is very low uh

play34:12

so your monthly payment on a mortgage is

play34:14

a function of your interest rate it's

play34:15

like the size of the mortgage times the

play34:19

monthly payment which is calculated by

play34:20

the interest rate when the interest

play34:21

rates are one or 2% feels very

play34:23

affordable because 7% That's not such a

play34:25

great check to be writing about most L

play34:27

people can't afford it so people can't

play34:29

transact they can't move and so open

play34:32

door makes money every time someone

play34:33

moves every time someone tell sell a

play34:35

house so we went from

play34:37

5 uh 6 S8 million home Styles a year to

play34:41

4.1 or two million so like it's pretty

play34:44

significant drop and so open door is

play34:48

kind of caught in that World um so you

play34:51

can almost it's actually funny the stock

play34:54

price is almost like a tracking exercise

play34:56

in what people believe about the future

play34:58

of interest rates so when the Federal

play34:59

Reserve says something positive about we

play35:01

might cut interest rates Open Door stock

play35:03

goes up a few percentage points actually

play35:05

and when people see inflation which

play35:07

typically means signs of inflation

play35:09

typically means interest rates are not

play35:10

going down anytime in the foreseeable

play35:12

future Open Door stock you know goes

play35:14

down I think there's some misleading

play35:16

elements I don't think the market as a

play35:17

whole has really understood open door

play35:19

but I understand why it's so sensitive

play35:22

to interest rates so when interest rates

play35:24

normalize I.E when inflation is no

play35:27

longer top concern of Americans um Open

play35:30

Door will do really well now the company

play35:32

hasn't innovated that much in the last

play35:34

two years I think this was very

play35:36

tumultuous like as you might imagine

play35:38

like suddenly your Market sort of

play35:40

disappears it becomes very difficult all

play35:42

of a sudden that is very difficult for a

play35:44

company to cap uh to cope with and I

play35:47

think the company has got distracted

play35:48

with a lot of challenges related to that

play35:51

but fundamentally the company's in good

play35:52

shape if you look at actually the

play35:54

cohorts of the profitability per home in

play35:57

almost all markets profitability of the

play36:00

home is quite strong right now but

play36:02

overall the company needs a lot more

play36:04

transactions it's easier to grow in a

play36:05

market that's growing than e e grow than

play36:07

the market that's temporarily

play36:10

Contracting so let's talk about open

play36:12

store which is your current business uh

play36:14

what is the Grand Vision with that so

play36:16

basically what we realized Shopify was

play36:18

massive success that almost nobody was

play36:20

paying attention to like shopi literally

play36:23

you know went from like zero to $160

play36:26

billion do market cap in a few years and

play36:30

by powering e-com director consumer

play36:33

e-commerce and too many people were were

play36:35

focused on Amazon where Shopify was

play36:38

really the growth engine of DDC Commerce

play36:40

and so what in studying Shopify is this

play36:43

great economic engine what we realized

play36:46

is that not everybody who builds a

play36:48

Shopify brand wants to run that brand

play36:50

forever they're caught up in capital

play36:52

constraints it's not like appropriate

play36:54

for Venture Capital except in very very

play36:55

rare cases

play36:57

there's a lot of effort that goes into

play36:59

running a Shopify Brad because they

play37:01

don't do many things like customer

play37:03

acquisition retention marketing

play37:05

fulfillment for most brands there's a

play37:07

lot of work for the founder of those

play37:08

Brands to do so what we decided to do is

play37:10

say hey there's 2.x million of these

play37:13

Brands when those businesses want to

play37:15

sell we're going to give them liquidity

play37:18

like a little bit like the Open Door

play37:19

story now the difference is we don't

play37:20

plan to take the brand take liquidity uh

play37:23

provide liquidity and then resell it we

play37:25

want to stitch those Brands together

play37:27

take advantage of things like Accu uh

play37:29

accumulating advantages like economies

play37:31

of scale so for example our cost per

play37:35

package is quite low in shipping and

play37:37

fulfilling versus these very longtail

play37:40

Brands like typically we work with

play37:41

Brands selling between let's say 400k to

play37:44

like $5 million worth of sales their

play37:46

cost of shipping sitting package through

play37:49

Vex is like rock rate so obviously we

play37:51

send lot packages so we get discounts so

play37:54

and just for clarification yeah just for

play37:56

clarification you mentioned economies

play37:57

scale so does that mean that you are

play37:59

essentially wholly owning and operating

play38:02

these brands or are they continuing to

play38:03

operate no no no no we buy them

play38:06

completely so we stitch them together

play38:08

which creates economies and scale

play38:09

there's some other advantages too like

play38:11

we can invest in technology so for

play38:13

example um we use customer support

play38:16

classic thing like in e-commerce you

play38:18

know I order a size medium Berry shirt

play38:20

doesn't quite fit you know blah blah say

play38:22

I want to talk to somebody so most these

play38:24

brands have to invest in Customer

play38:26

Support Instagram d M Etc we invested uh

play38:30

probably starting about two years ago in

play38:33

AI driven customer support so we were

play38:35

able to take our support cost per order

play38:38

from like something like eight or $9 to

play38:41

sub a dollar so most brands are not

play38:44

going to invest in AI technology period

play38:46

right not not possible so we can provide

play38:50

therefore significant cost savings with

play38:52

faster more immediate and probably more

play38:55

accurate responses and support so we

play38:57

keep looking for opportunities to double

play39:00

and triple down another example when we

play39:02

buy a brand almost all the ads that

play39:04

they're using running to generate new

play39:07

customers is basically Instagram meta

play39:09

Instagram uh and very rarely are have

play39:13

that has that brand owner invested in

play39:14

multiple channels we will then add that

play39:18

channel add to the channel mix uh Google

play39:21

which some do do but not not most We'll

play39:24

add like Snap and and Tik Tok for the

play39:27

great Brands we're going to add other

play39:29

things like SEO Etc so we get add to the

play39:32

CH we invest in more channels which

play39:34

allow us to acquire customers at a

play39:35

better Blend or at more scale better

play39:38

blend at C or more scale and then also

play39:40

do you also do the Fulfillment as well

play39:42

for all these Brands we do we do we do

play39:44

yeah um so it's really important um for

play39:47

us to do the Fulfillment um we basically

play39:50

that drives down the marginal cost which

play39:52

is good for the consumer it's good for

play39:54

us it's good for everybody yeah so like

play39:56

I could buy like a from this brand and

play39:58

then shoes from this other brand and I

play40:00

could have them both shipped together

play40:01

same package same box same box yep which

play40:04

saves a lot saves a lot of money to you

play40:06

or or and us

play40:09

actually uh what is your investment sort

play40:13

of philosophy in terms of the brands

play40:15

that you are you know looking to acquire

play40:18

or actually do

play40:19

acquire we've been horizontal hor we

play40:22

wanted to match the horizontal breath of

play40:24

shopie so Shopify is roughly 40% appar

play40:28

we're roughly 43% apparel Shopify has

play40:31

you know whole a home section has like

play40:34

Health and Beauty we want to mirror that

play40:36

as accurately as we can what are some

play40:39

trends that you're seeing now you talk

play40:41

about Shopify being 40% apparel but

play40:44

moving forward do you see other trends

play40:45

that are sort of maybe going to overtake

play40:48

that eventually or what are what are

play40:49

like the big trends right now in

play40:50

e-commerce well um one Trend that's

play40:53

pretty Stark is the CPM on that has been

play40:58

extremely high in the last two months um

play41:00

you see this on Twitter and people in

play41:03

direct consumer Commerce and other

play41:04

places I don't know the exact driver but

play41:06

it's it's pretty conspicuous um so

play41:09

obviously that's going to put strain on

play41:11

the business models of many people both

play41:13

on Shopify and elsewhere second uh

play41:16

because they may not be able to invest

play41:18

prly in all these other channels you

play41:19

require expertise you know Etc um

play41:23

second we don't try to guess like let's

play41:26

say big macrow waves in Commerce at open

play41:30

store we do notice certain products at

play41:33

the very grandular level certain

play41:35

products you know blow up so like for

play41:37

example if you if you used Instagram

play41:40

over the last three years you absolutely

play41:42

will have noticed that cold plunges for

play41:44

your home cold plunge pools have

play41:46

exploded like literally exploded call it

play41:49

like low single digit millions in sales

play41:52

to just south of 100 million sales for

play41:56

like leading companies just two years so

play41:59

things like that happen wow uh in terms

play42:03

of the long-term Vision do you ever see

play42:05

retail being a part of it actually yes

play42:09

I'm not sure exactly how to sequence

play42:11

that went but as I've spoken to people

play42:13

who've built independent businesses Bona

play42:17

bonus uh Albert uh Warby Parker a lot of

play42:21

them recommend uh retail and there's

play42:24

pros and cons to this but I could see

play42:27

either open store qua open store or some

play42:30

of our signature Brands uh being in

play42:33

retail yeah and so do you so you sort of

play42:36

Envision at least for the shorter term

play42:38

just building like this online

play42:40

department store of sorts where people

play42:42

can just go yeah in the short term in

play42:45

the short term we'll stitch them

play42:46

together but I could see a retail

play42:48

environment probably not showing not in

play42:51

2024 maybe

play42:54

2025 uh almost surely by 2026

play42:57

some

play42:58

version yeah moving on to another part

play43:01

of your career which is investing and

play43:02

and Venture Capital you you you're one

play43:04

of the most successful VCS probably of

play43:06

all time you know looking at your

play43:08

Investments which is very impressive to

play43:09

see uh you were at Coastal Ventures went

play43:13

to founder fund and then Founders fund

play43:15

and then eventually back to Coastal

play43:16

Ventures why did you why did you go back

play43:18

what was like the the thing about KV

play43:20

that you kind of wanted to be part of

play43:22

again well I think the thesis of KV

play43:25

resonates a little bit more when me

play43:27

which is bold early impactful that's our

play43:29

brand bold early impactful and the

play43:32

impactful part is critical which is we

play43:35

really believe that our responsibility

play43:38

as an investor is to increase the

play43:40

probabilities of success for the founder

play43:43

and what that entails can vary by

play43:45

company by founder by partner but that's

play43:47

our goal and it's our mission so the

play43:50

capital is least important than the

play43:52

Venture part um at Founders fund which

play43:54

has been very successful more of the

play43:57

role is to find the most interesting

play44:00

Founders on the planet and provide them

play44:03

capital and advice if they ask for and

play44:06

it's worked extremely well as well um

play44:08

Founders fund if you just look at the

play44:10

allocation of dollars is currently about

play44:12

a $900 billion centure fund and a $3.2

play44:16

billion uh growth fund KB were the

play44:19

opposite size so were approximately two

play44:22

billion between our seed and Venture

play44:24

fund and only $900 million in our opport

play44:27

gen fund so we're much more skewed

play44:30

investing dollars as early as possible

play44:33

we also love deep technology

play44:35

breakthrough technology um we have like

play44:37

something like 10 to 15 phds on our

play44:41

investment team uh so you take it very

play44:43

seriously some of the Technologies are

play44:45

difficult to evaluate without some depth

play44:48

uh so deep bold early and I also we work

play44:52

a little bit more um we're a bit more

play44:58

like a baseball team and less segmented

play45:02

and less disperate like we debate very

play45:04

vigorously uh so I learned a lot my

play45:06

first time actually my first you know

play45:08

couple years at KB there's very vigorous

play45:11

debates among the MDS which is our term

play45:13

for GPS uh

play45:16

we those dialogues helped shape my

play45:18

thinking and probably made me almost

play45:20

sure maybe a better investor and so and

play45:24

FF I had to make more of my own

play45:26

decisions for better for worse

play45:29

um I actually enjoy having people around

play45:33

critiquing uh My Views they definitely

play45:35

make me sharper so I used to try to keep

play45:38

uh my former partners at KB's bra uh

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voices in the back of my head and I be

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like David will say this Spen would

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think that and said this Samir won't

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like this but like that asres at some

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point so I was like well great we'll go

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back um we'll get the voices back in

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high fidelity and shocking me VOD still

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tells the same stories SM still got the

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same jokes uh and so I guess it's a good

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thing right yeah it has been it's been

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very effective it works better for me I

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think it makes me sharper uh and happy

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which is important but everybody should

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find you know the environment where they

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can Thrive the best people different

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people can thrive in different

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environments uh this really works

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extremely well for me I also felt like I

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could learn more um so I learned I'm

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learning already just five or so months

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in I've learned a lot about AI um a lot

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like it's getting to some depth uh based

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upon the fact that I have somewhere

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between three and four colleagues who

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really understand Ai and so just

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listening to their debates what do they

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appreciate about different companies why

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do we pull the trigger we probably have

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the the broadest definitely have the

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best portfolio in AI why do they decide

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to invest in certain companies not

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others and that is kind of training my

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brain uh so don't have to absor I can

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absorb and learn through osmosis I don't

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have to try to master AI from scratch

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which would be a fo's errand so I'm

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taking advantage of that um so you know

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like there's a lot of learning that I

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can deploy plus even when we invest in

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deep Technologies just as a curious

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person I feel like I'm reading the World

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Book Encyclopedia sometimes we'll talk

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about Innovation and batteries which I'm

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not going to lead an investment almost

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surely an Innovative battery company

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that's cutting that's pushing the

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envelope on Wasa phys and chemistry at

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the same time that'd be like a Fool's

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eron generally speaking for me but I get

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to learn about why are why is battery

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difficult and why are we at the you know

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precipice of laws of physics in

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chemistry you know at the same time like

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that's actually kind of cool and

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interesting so it it's it's just a

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byproduct of watching what we do yeah

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you've talked about being a Founder

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driven investor uh in terms of you know

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Founders that you invest in what what

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sort of attributes are you looking for

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and what makes for a good investment

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well it's very simple um it really can

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be still incredibly simply I want

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someone who has a non-zero chance of

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changing the world or Reinventing an

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industry if you like most people I say

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most I mean 99 pointx per of the

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population have zero chance of

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transforming the world or an industry I

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just need to find the few people that

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have some

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chance what is that based on is it just

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Instinct like you're in the room with

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them you feel like like you know they're

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passionate about the topic they know

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enough about it sometimes you know

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sometimes knowledge about a certain

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topic I guess when you look back in

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history I mean you can you you can shine

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more light on this than me but when you

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look at examples like Steve Jobs and

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Bill Gates you know obviously anomalies

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right like their young kids have never

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really worked much anywhere they they

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know a little bit about stuff but they

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they just had something in them that

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they went on and changed the world right

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how what is your sort of is it a gut

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feeling that when you're in the room

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with them for you no I I to be clear

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generally at KB and me specifically

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don't really like expertise um V note

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has a py expression of experts are

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generally experts in the prior model

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which is not what we're trying to do

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build new better security models over

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the next 10 20 years uh so generally not

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a fan what what I'm looking for is what

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I've noticed across the board is people

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who transform an industrial

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War have a trait that is

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extraordinary and that they're in the

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top call it 10 basis points in the world

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at that trait and so all I'm looking for

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and the trait can vary like dramatically

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vary actually like sometimes they could

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be like the smartest person ever they

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could be the most tenacious person ever

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they could be the best sales person ever

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they could be the best X ever but my ear

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just perks and it's like oh my God I

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have never seen this before that's

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usually a good reason to B le as a seed

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round obviously if you look we are

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multi-stage VC using kind of the term of

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art I don't know if you really like the

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term but like fundamentally it's how

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most people describe us so we do see

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Lead Series a series B's and

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occasionally other rounds we want to be

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as early as possible when you're talking

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about C and series a it's mostly does

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this founder have one of those traits

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for me like is there something

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special and that leads to a nonzero

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chance like and I've noticed you know as

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I've had the luxury uh meeting people in

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other fields have been successful in

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athletics politics law Sports uh

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music it's kind of similar that the

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people who really reinvent those fields

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typically have a trait that's pretty

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special too um so it's basically that's

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what I'm looking for is why does this

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person have some chance of succeeding

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it's irrational if you think about it

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like the proverbial Steve Jobs so like

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let's go with your example the Steve

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Jobs and Steve wack in a garage in you

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know routin or or somewhere around there

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um we're going to like create a a

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personal computer that nobody else

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really understands what a personal

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computer is and why you need one that's

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kind of irrational and like so the

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founders who wake up and say I going to

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reinvent Financial Services with my

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college roommate or my brother um you

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start with a pretty interational premise

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and so the chance of succeeding requires

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something special is there something

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special here and if not I probably am

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just going to not invest uh what is a

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common mistake you see entrepreneurs

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make uh and how how can they avoid it if

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at all I mean obviously there's so many

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ways to fail you know start very

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difficult exercise incredibly

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challenging but for among the set of

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Founders who are really talented and

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quite robust the single biggest mistake

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is they worry way too much about

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competition I think most companies are

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are either going to succeed or fail

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based upon the quality of your own ideas

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quality of your thinking the refinement

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of the thinking the back speed execution

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and density of talent you have in your

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building and so I mostly obsess on that

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and not worry too much about

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competition yeah uh I'm not a big fan of

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the concept of impostor syndrome but I'm

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just curious you've talked about having

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to constantly reinvent yourself right

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from being a lawyer to an executive in

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Tech to an entrepreneur to an investor

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like you're constantly having to sort of

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be a phoenix right and just like Rise

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From the Ashes as something new do you

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ever deal with just mentally like the

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concept of impostor syndrome or is that

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something that you feel like you know

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what um no one knows what they're doing

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and and I'm just neither neither no no

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no I actually believe that you have to

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challenge yourself to grow that if

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you're not growing you're retarding like

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you're literally decaying like you're

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either in motion progressing or you're

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retarding and so I think the only way to

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know of you're challenging yourself is

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you're biting off something more

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difficult more complicated more comp

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more complex you've ever done before and

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the way you know is your body actually

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can feel it emotionally so I put my

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point about sports used to read you know

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L about successful athletes turns out

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like a lot of athletes who are very very

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talented thinking of like Will

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Chamberlain Michael Jordan and

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basketball would get extremely nervous

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and sick and throw up before or Bill

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Russell before games because they knew

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they were challenging themselves their

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body knows that they're challenging

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themselves so to me that's the signal

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you have to put yourself in place where

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you're growing muscles and just like

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building muscles too like what do you do

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when you lift weights you're actually

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breaking down that muscle you're like

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putting a lot of stress on breaking it

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out and then it'll build back bigger you

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know bigger better faster whatever um

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and that's what you're trying to do so

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I'm always looking for kind of cool new

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challenges otherwise I feel like I'm

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going to Decay and Decay means mentally

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Decay professionally Decay actually I

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think healthwise Decay one of the ways

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to stay young vibrant sharp is actually

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constantly challenging yourself uh so

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I'm always looking for new challenges

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and hence some of you know the different

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things I've done in my life but even

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even sometimes I'll push myself in

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nonprofessional ways so you may know I

play54:08

occasionally teach a Barry's class not

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in my natural DNA is being you a fitness

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influencer um on stage say your next

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business should be called open poor

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because of all the all the sweat you're

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around that doesn't sound that I like

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The Branding there um I know I know

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you're also into EDM music I think right

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yeah um if you had to reinvent yourself

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would you ever reinvent yourself as like

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a

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DJ yes yeah I keep getting threatened

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with uh people wanting me to do that um

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I Davon sty h no um I I occasionally get

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requests um you develop I think that

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like what I thing I've learned in is

play54:53

true when I teach berries is I would

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only do it if I was taking it bar very

play54:56

seriously so when I teach a var's class

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I put an incredible lot of effort into

play55:01

it like more than would be prudent to be

play55:03

fair um and especially when I was

play55:06

learning to do it from scratch I like

play55:08

over studied and overtraining by a

play55:10

significant margin because I wanted to

play55:12

be at least as good as the average

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barers instructor actually I'm probably

play55:16

better than the average but but I didn't

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know that in the beginning so it was a

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real Challenge and took like a month to

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prepare for a class where a normal

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instructor can prepare for a class and

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somewhere between 30 30 minutes maybe 50

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minutes max I literally put a month into

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my first class um and so if I ever did

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do something in music it would require

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that level of commitment at time and I

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don't I don't currently Envision having

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that level of time commitment I do I

play55:44

have developed some music taste which is

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a foundation um like you understanding

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which songs are likely to work somewhat

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why why some songs don't work um you

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know they that that is that is

play55:57

helpful

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and I would need years you know of work

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to be happy with my performance and I

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don't have years to invest but I I

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occasionally um im a treat yeah you

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never know DJ R boy it sounds has a good

play56:19

ring to it I did I've played around a

play56:22

little bit I did get one drop right

play56:25

once it's like amateur golfer you hit

play56:27

like one swing perfectly and you're like

play56:29

oh my God I'm like quitting like I got

play56:32

like one swing the ball was perfect

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every like okay cool I did one great

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amazing drop once and I was like I'm

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done that's it hang in my head that's

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that's awesome uh in terms of you know

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what what does I guess what has always

play56:44

driven you what ultimately drives you

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now and what is perhaps the Legacy you

play56:49

hope to leave behind when you you know

play56:50

you look back and say I I'm so happy

play56:53

that I accomplished

play56:54

this yeah I mean I think there's two

play56:57

kind of ways to think about this I

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triangulate from impact on people um you

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know Bri talked about but finding like

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up andc coming talent undercovered

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talent and you know partnering with them

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to help build something U whether I

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partnered with them as an employee

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sometimes worked with them as an

play57:11

investor board member Etc um that's the

play57:15

most invigorating thing is giving people

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some increase in their probabilities of

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succeeding with their ambition towards

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their ambition and so every time I can

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find a new PE a new person

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that's you know early in their

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trajectory with high potential sometimes

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potential that other people will miss um

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and help them uh that's incredibly

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psychologically rewarding the output

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though is I definitely want to be

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involved in helping create more iconic

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technology companies than anybody else

play57:46

that's like the the scoreboard version

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of the goal I love it well Keith this

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has been such a pleasure uh and a

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wonderful conversation thanks for thanks

play57:54

for joining thanks send you some sound

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uh music for the background yeah I would

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love it I would love it thank you sir

play58:01

appreciate it okay cool pleasure

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[Music]

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Keith RaboisKarriereTechnologieUnterhaltungInnovationInvestitionContrarianismGründungWertschöpfungE-Commerce
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