BSNL Witnesses Massive Surge in New Customers after Reliance JIO & Airtel Price Hike | UPSC

StudyIQ IAS
20 Jul 202411:46

Summary

TLDRThe video discusses the recent surge in BSNL's subscriber base due to the shift from private telecom companies like Jio, Vodafone Idea, and Airtel following a price hike. It also highlights the challenges BSNL faces in retaining new customers and the importance of network quality and service. Additionally, it mentions a new batch for UPSC preparation with a discount offer and a refund policy.

Takeaways

  • 📈 The script discusses a significant surge in the subscriber base of BSNL (Bharat Sanchar Nigam Limited) following a price hike by the company.
  • 📱 It mentions a massive shift of approximately 20-30 million customers due to mobile number portability, with many moving to BSNL.
  • 💡 The video suggests that the increase in BSNL's subscribers might be due to dissatisfaction with the service quality and pricing of private telecom companies after the price hike.
  • 🔄 The script talks about the challenges BSNL faces in retaining new customers, especially if they do not meet the expectations set by private telecom companies.
  • 📉 The script highlights a decrease in BSNL's market share from 9.3% to 7.95% and a drop in its total subscriber base from 94 million to around 90 million.
  • 🚀 The video outlines a plan for BSNL to increase its 4G customer base to 100 million within 12 to 24 months, with an aim to set up 1 lakh towers across the country.
  • 🤝 BSNL has a deal with TCSL for the provision of localized equipment to improve the 4G network solution, which could benefit BSNL if successfully implemented.
  • 📚 The script also mentions a batch of UPSC preparation named 'Promise Batch' with benefits like a discount and a refund policy if the prelims for 2025 are cracked.
  • 💰 The 'Promise Batch' offers an extra discount until 22nd of July, allowing enrollment for just 27,000, with a refund policy linked to performance in the 2025 prelims.
  • 📝 It provides a method for users to join the 'Promise Batch' through a website or a link in the comment section, using a specific code for maximum discount.
  • 📈 The script implies that the success of BSNL's strategy to retain customers will ultimately depend on the quality of its network and services.

Q & A

  • What is the recent turmoil in the telecom sector attributed to?

    -The recent turmoil in the telecom sector is attributed to the massive jump in the subscriber base of BSNL, following the price hike by private telecom companies like Jio, Vodafone Idea, and Airtel.

  • What is the current situation regarding BSNL's subscriber base?

    -BSNL has seen a significant increase in its subscriber base, with nearly 2 million customers shifting to BSNL through mobile number portability, following the price hike by private telecom companies.

  • What is the impact of the price hike on BSNL's market share?

    -The price hike has led to a decrease in BSNL's market share from 9.3% last year to around 7.95% currently, but it has managed to retain its subscriber base close to 90 million.

  • What is the current plan for BSNL's 4G network rollout?

    -BSNL plans to roll out its 4G network across the country, with the most probable timeline being August or the first week of September. The aim is to increase the number of 4G customers to 100 million within 12 to 24 months.

  • What is the role of TCIL in BSNL's 4G network rollout?

    -TCIL (Telecommunications Consultants India Limited) has a deal with BSNL to provide localized equipment for the 4G network solution, which will be beneficial for BSNL if implemented effectively.

  • How can new customers join the new batch of UPSC preparation by the speaker?

    -New customers can join the new batch of UPSC preparation by enrolling on the speaker's website or using the provided link in the comment section, using the code 'Ankit Live' to get maximum discount.

  • What are the benefits of joining the new UPSC preparation batch?

    -The benefits include an extra discount if enrolled by July 22nd, with the batch available for just 27,000, and a refund of the full fee if the customer cracks the 2025 prelims.

  • What is the speaker's advice for middle-class families considering BSNL?

    -The speaker suggests that if BSNL can provide good network quality and service, middle-class families might shift towards BSNL, despite the common mindset that government companies do not provide good service.

  • What is the speaker's view on the future of BSNL's subscriber base?

    -The speaker believes that BSNL has a chance to retain new customers if it can provide quality service and network, but if facilities are not provided, customers might shift back to private telecom companies.

  • What is the speaker's opinion on the impact of the price hike on private telecom companies?

    -The speaker suggests that the price hike might not have a significant impact on the finances of private telecom companies, as those who are shifting to BSNL are likely to opt for lower plans.

  • What is the speaker's view on BSNL's role as a price regulator in the past?

    -The speaker mentions that BSNL used to have significant power in the past, acting somewhat like a price regulator, with other companies following BSNL's lead in price adjustments.

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相关标签
Telecom IndustryPrice HikeCustomer RetentionBSNLReliance JioMobile PortabilityNetwork QualitySubscriber ShiftTelecom TariffsIndustry Analysis
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