Pelayanan Prima (Excellent Service) dan Contohnya - (Sahabat Pelajar)
Summary
TLDRIn this educational video, teacher Amelia Dina discusses the concept of 'pelayanan prima' (excellent service) in customer service. She explains the importance of fulfilling customer needs through efficient and quality service, leading to customer satisfaction and company profitability. The video highlights the benefits of excellent service, such as enhancing service quality and setting service standards. Key factors in achieving excellent service include attitude, ability, attention, action, accountability, and appearance. The video also touches on how excellent service helps build customer trust and loyalty, ensuring a company’s long-term success.
Takeaways
- 😀 Service is the process of fulfilling needs through the activities of others, directly impacting customers.
- 😀 Excellent service, or 'pelayanan prima,' involves providing the best possible service to customers, ensuring their satisfaction.
- 😀 The goal of excellent service is to meet customer needs and provide satisfaction, which in turn helps companies achieve maximum profit.
- 😀 One of the benefits of excellent service is improving the quality of service offered by both companies and government to customers and society.
- 😀 Service standards serve as a benchmark for evaluating the quality of services provided, ensuring that they meet customer expectations.
- 😀 Service is considered 'prima' or excellent when customers feel satisfied and that their expectations are met.
- 😀 Key components of excellent service include quality service delivery, helping customers make informed decisions, and fostering customer trust.
- 😀 The function of excellent service includes friendly, timely service, creating a sense of importance for customers, and generating a loyal customer base.
- 😀 Excellent service aims to build customer trust and satisfaction, encouraging continued use of a company’s products or services.
- 😀 The basic principles of excellent service include attitude, ability, attention, action, accountability, and appearance.
- 😀 The video concludes with a reminder to engage with the content, including liking, commenting, sharing, and subscribing to the channel.
Q & A
What is the main concept of 'pelayanan prima' (excellent service) as explained in the script?
-Pelayanan prima (excellent service) refers to providing the best possible service to customers so that they feel satisfied, leading to their loyalty and positive experiences.
What are the general goals of pelayanan prima?
-The goal of pelayanan prima is to deliver service that meets or exceeds customer expectations, ultimately satisfying them and benefiting the company by ensuring customer retention and maximizing profits.
How can pelayanan prima help a company?
-Pelayanan prima helps a company by enhancing customer satisfaction, improving service quality, building trust with customers, and helping the company gain competitive advantages.
What are the benefits of pelayanan prima mentioned in the script?
-The benefits include improving the quality of service, serving as a standard for future service development, and enhancing the company's reputation by consistently meeting customer expectations.
What is the role of service standards in pelayanan prima?
-Service standards act as benchmarks for the level of service provided. They are used to evaluate and measure service quality, ensuring that customers' needs are met and that the service is consistent.
What are the key characteristics of pelayanan prima?
-The key characteristics include providing quality service, helping customers make informed purchasing decisions, fostering customer trust, and ensuring customer satisfaction.
What are the functions of pelayanan prima as mentioned in the script?
-The functions of pelayanan prima include serving customers politely, ensuring fast and accurate service, creating a better market share, and keeping customers satisfied so they continue using the company's products or services.
What are the basic elements of pelayanan prima according to the script?
-The basic elements include: 1) Attitude, 2) Ability, 3) Attention, 4) Action, 5) Accountability, and 6) Appearance.
Why is it important to create a market share with pelayanan prima?
-Creating a larger market share is important because it ensures that the company can attract more customers, leading to higher sales, profitability, and brand loyalty, which is all made possible by excellent service.
What is the significance of the video example shown in the script?
-The video example demonstrates how excellent service is delivered in real-life scenarios, showcasing polite interaction and effective service delivery, which aligns with the key principles of pelayanan prima.
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