Biggest reason why 99.3% creators fail on YouTube

Tech Trench
23 Jun 202308:30

Summary

TLDRThe video script discusses common misconceptions and challenges faced by new YouTubers. It emphasizes that success on YouTube isn't as easy as many believe, highlighting unrealistic expectations of instant virality and monetization. The speaker advises not to give up when things don't go as planned and to focus on avoiding common mistakes. They stress the importance of not trying to be perfect in every aspect initially, as skills like editing and scripting improve over time. The script also touches on the importance of audience engagement, the significance of the first 30 seconds of a video, and the need to prioritize audio quality. It advises against desperation tactics like clickbait and encourages creators to make content that resonates with their audience rather than trying to replicate what others are doing. The speaker concludes by reminding viewers to stay consistent, avoid comparing themselves to others, and to keep improving their content.

Takeaways

  • 😀 Unrealistic Expectations: Many people start YouTube channels with the misconception that success comes easily, expecting immediate viral videos and monetization.
  • 🎥 Perfection Paralysis: A common issue is the desire for perfection in every aspect, from channel name to video scripting and editing, which can prevent videos from going viral despite hard work.
  • 📉 Not Instant Success: Success on YouTube doesn't happen overnight; it requires patience and gradual improvement of skills such as editing, scripting, and research.
  • 💰 Monetization Misconceptions: Monetizing a YouTube channel doesn't guarantee high earnings and depends on the niche, viewer engagement, and the quality of content.
  • 🆚 Avoid Comparison: Comparing oneself to others can be demotivating; everyone has different resources, mindsets, visions, and experiences, leading to varied outcomes.
  • 📈 Make the First 30 Seconds Count: The initial 30 seconds of a video are crucial for engaging the audience and ensuring they continue watching.
  • 🔊 Focus on Audio Quality: High-quality audio is essential for video success, even more so than video editing or background music.
  • 🚫 Don't Be Desperate: Desperate measures like clickbait or copying trending topics can harm a channel's reputation and viewer trust.
  • 👤 Create Content for the Audience: Make videos that the audience wants to watch, not just what the creator likes, and analyze successful YouTubers' channels for insights.
  • 🧩 Experiment with Content: Regularly experiment with different types of content to keep the channel fresh and learn what resonates most with the audience.

Q & A

  • What is the biggest reason for the failure of a YouTube channel according to the script?

    -The biggest reason for the failure of a YouTube channel is unrealistic expectations. Many people think that YouTube is easy and that their channel will become monetized and successful with just a few viral videos, which is not the case.

  • What is the common issue that most people face when starting a YouTube channel?

    -A common issue is the desire for perfection in every aspect, from the channel name to the banner, scripting, editing, thumbnails, audio, title, and description, which can lead to frustration when the first video doesn't go viral.

  • Why do people often give up on YouTube when their expectations are not met?

    -People give up because they have unrealistic expectations without understanding the effort required to succeed on YouTube. When their videos don't get the views they expected, they become demotivated.

  • What is the advice given for not trying to make everything perfect when starting on YouTube?

    -The advice is to avoid trying to make everything perfect from the start. Instead, gradually improve your skills such as editing, scripting, and research, which will naturally get better with practice.

  • Why is focusing on getting views not the only factor for monetization on YouTube?

    -Monetization on YouTube depends on the niche you are in and the number of views you get. Even if you monetize your channel, you still need views to earn money, and the earnings per view can be very low.

  • What is the truth about YouTube monetization that the script reveals?

    -The script reveals that even with a good number of views, the earnings can be very low. For example, the speaker mentions earning $1 for 4,000 to 5,000 views on their channel.

  • Why should one not focus too much on comparing themselves with others on YouTube?

    -Comparing oneself with others is not beneficial because everyone has different resources, mindsets, visions, experiences, and abilities, which lead to different outcomes. Comparison can downgrade one's own achievements.

  • What is the importance of the first 30 seconds of a YouTube video according to the script?

    -The first 30 seconds are crucial because they need to engage the audience and make them want to watch the rest of the video. The first 10 seconds should deliver what the audience expected from clicking on the video.

  • Why is audio quality considered the most important aspect of video production on YouTube?

    -Audio quality is the most important because even if the video editing is basic and the script lacks impact, a video can still succeed if the audio quality is good. Poor audio quality can make a video fail.

  • What is the advice given regarding investment in improving the quality of YouTube videos?

    -The advice is to invest in improving audio quality first, such as getting a good microphone or audio software, as it significantly impacts the viewer's experience and the success of the video.

  • What should be avoided when creating YouTube content to prevent demotivation and channel failure?

    -One should avoid desperation, such as making videos in trending topics that are not related to their channel's niche, copying other people's videos, and using extreme clickbait, as these actions can harm the channel's overall impression and lead to failure.

  • Why should content creators not make videos based solely on their own preferences?

    -Creators should not make videos only based on their preferences because there can be a significant difference between what they like and what the audience wants to see. It's important to analyze what type of content the audience is interested in and create videos accordingly.

  • What is the suggestion for maintaining a consistent upload schedule and how does it benefit the channel?

    -The suggestion is to maintain a consistent upload schedule, like daily or weekly, and to create a routine around it. This helps the audience connect more with the creator, which is beneficial for any influencer or content creator.

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YouTube GrowthChannel StrategyContent CreationMonetization TipsExpectation ManagementSuccess TipsAvoid FailureVideo MarketingOnline PresenceCreator Insights
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