Video Essay for Masters' Union PGP-TMB (Vaishnavi Mokashi)

Summary

Vaishnavi Mukashi shares her excitement for applying to the Masters Union School of Business, discussing how the program will help her achieve her career goals. With a background in theater, dance, and corporate work, she aims to establish herself as a marketing and branding manager in the creative industry. She looks forward to experiential learning opportunities, particularly the Local Consulting Challenge, and intends to open her own marketing and VR agency. Vaishnavi plans to use the diverse opportunities at Masters Union to broaden her knowledge and create a strong foundation for her future career.

Takeaways

• 😀 Vaishnavi Mukashi is passionate about theater and dance, with a background in acting workshops and bharatnatyam.
• 😀 She has a strong interest in creative industries, particularly marketing and branding, and aims to work in this field.
• 😀 Vaishnavi has volunteered to teach English to underprivileged children, highlighting her commitment to giving back to society.
• 😀 She aims to combine creativity with technology and management in her career, inspired by an interview between Pratham Mittal and Karan Johar.
• 😀 Vaishnavi seeks to become a marketing and branding manager, with aspirations to gain experience in the creative industry.
• 😀 Her long-term goal is to establish her own marketing and VR agency, requiring strong networks and management skills.
• 😀 She is excited about the experiential learning opportunities offered by Masters Union, particularly the curriculum and local consulting challenge.
• 😀 The local consulting challenge at Masters Union will allow her to work with local vendors to improve business strategies.
• 😀 Vaishnavi is keen to learn from a wide range of industry-oriented modules offered at Masters Union to broaden her knowledge.
• 😀 She hopes to establish a prominent position in the industry by working on brand formation, creating campaigns, and analyzing data.

Q & A

What inspired you to pursue a career in marketing and branding?

My background in theater, dance, and volunteering has fostered creativity, and I realized that combining these with business management would allow me to make a significant impact in the creative industries. Watching an interview with Mr. Pratham Mittal and Mr. Karan Johar also highlighted the need for talented techno-managerial executives in the entertainment industry, which motivated me further.

What is your long-term career goal?

My ultimate goal is to open my own marketing and VR agency. To achieve this, I plan to gain experience as a marketing and branding manager, build a solid network, and develop strong management skills, particularly in creative industries.

How have your past experiences shaped your career aspirations?

My experiences in theater, dance, and volunteering have taught me to think creatively and outside the box. These experiences, combined with my corporate career, have helped me develop a unique skill set that I can apply to various industries, especially in marketing and branding.

Why is the Masters Union experience important to your career goals?

The Masters Union experience offers me access to a rigorous curriculum and experiential learning opportunities, which will allow me to develop the skills necessary to succeed in marketing and branding. Additionally, the strong network and focus on creative industries are essential for my future aspirations.

What aspect of the Masters Union curriculum excites you the most?

The Local Consulting Challenge excites me the most. It offers the opportunity to work with local vendors and help them redesign their business strategies to optimize their profit shares. This hands-on experience aligns with my goal to understand real-world business challenges.

How do you plan to make the most of the experiential learning programs at Masters Union?

I plan to actively engage in projects involving brand formation, marketing campaigns, research, and analyzing data. By taking on these challenges, I aim to build a comprehensive understanding of the industry and improve my strategic planning skills.

What specific industries are you interested in working in during your career?

I am particularly interested in the creative and entertainment industries, including marketing, branding, and virtual reality. I aspire to work in these fields by using my background in creativity alongside my business management skills.

How has your involvement in dance and theater contributed to your career ambitions?

Dance and theater have shaped my creativity, allowing me to think innovatively and develop a unique perspective. These experiences have taught me how to combine artistic expression with professional discipline, which is key to my marketing and branding career.

Why did you choose to volunteer and teach English to underprivileged children?

Volunteering has been a fulfilling way to give back to the community while honing my leadership and communication skills. It also taught me how to think creatively when addressing challenges, which is valuable in both the creative and business worlds.

How do you see technology playing a role in your future career?

Technology will play a pivotal role, especially with my focus on VR in marketing. As the industry continues to evolve, incorporating new technologies into branding strategies will be essential for staying ahead of trends and creating innovative campaigns.