Landing Pages कैसे Create करें - Question & Answer Series By Sandeep Bhansali

Summary

This video script provides practical insights into creating effective landing pages in WordPress, utilizing Elementor for design. It emphasizes the importance of clear calls to action (CTA) to gather leads. The script also guides viewers in content creation for niches like fashion design, suggesting keyword research tools like 'Answer the Public' to find relevant topics. Additionally, it addresses troubleshooting Facebook ad issues for NGOs, especially around payment settings, and provides tips for running successful social campaigns. Overall, it offers valuable advice for digital marketing, content creation, and technical troubleshooting.

Takeaways

• 😀 Use WordPress and Elementor to create landing pages that function as lead collection tools, focusing on a strong Call to Action (CTA).
• 😀 Landing pages can be designed similarly to home or product pages but should have the main goal of converting visitors into leads.
• 😀 Mastering Elementor for landing page design can become a money-making opportunity as it is a skill in high demand.
• 😀 To create effective landing pages, always ensure the presence of a clear CTA, like signing up for webinars or filling out forms.
• 😀 Content creation in niches like fashion design should start by researching popular keywords and topics, using tools like Google search or Answer the Public.
• 😀 Utilize keyword research to generate multiple content ideas, such as 'fashion design sketches' or 'how to draw for fashion design.'
• 😀 Answer the Public can be a great tool for finding common questions in your niche, which can serve as content ideas or blog topics.
• 😀 Social media content for niches like fashion design can be based on search trends, including variations like 'fashion design sketches for beginners' or 'fashion design courses.'
• 😀 Facebook ads for NGOs or social issues require following special guidelines related to political and social campaigns, so make sure to study Facebook's ad policies.
• 😀 If facing issues with UPI payments on Facebook ads, reach out to Facebook support through the Help & Support section to resolve payment issues.
• 😀 Facebook’s support system can be complex, but contacting them directly through the support chat is the best way to resolve specific payment issues.

Q & A

What is the main function of a landing page?

The main function of a landing page is to capture leads by encouraging visitors to take a specific action, such as registering for a webinar, signing up for a newsletter, or making a purchase. A clear call-to-action (CTA) is essential for conversion.

How can I create a landing page on WordPress?

To create a landing page on WordPress, you can use tools like Elementor. Simply create a new page and design it as you would for a regular home or product page. Give it a name like 'Landing' and ensure it includes a strong call-to-action (CTA) to engage visitors.

What is the best way to collect leads through a landing page?

You can collect leads through a landing page by embedding a form directly on the page or using a pop-up that asks for visitor information. This allows you to gather contact details and follow up with potential customers.

Should I use one website for multiple niches or create separate websites for each niche?

It's better to create separate websites for each niche. This helps maintain clarity, better SEO optimization, and a focused user experience for each audience.

How can I generate content ideas for a fashion design niche on social media?

To generate content ideas for a fashion design niche, use tools like Google search suggestions or Answer the Public to identify popular keywords. For example, keywords like 'fashion designing sketches' or 'fashion design courses' can inspire blog posts, videos, or social media content.

What should I focus on when creating content for a niche like fashion design?

When creating content for fashion design, focus on educational and engaging content. Examples include tutorials (e.g., 'how to draw fashion sketches'), product recommendations, industry news, and career advice for aspiring fashion designers.

What is the importance of keyword research in content creation?

Keyword research is crucial for content creation because it helps you identify what topics people are searching for. By incorporating these keywords into your content, you can increase visibility and attract a larger audience.

How can I use Facebook ads for NGO campaigns?

For NGO campaigns, especially those related to social causes, you must comply with Facebook's specific ad categories. Facebook has special guidelines for running political or social work-related ads, so it’s important to study these before creating campaigns.

What should I do if my Facebook ad payments are only accepting credit cards and not UPI?

If Facebook ads are only accepting credit card payments, contact Facebook support. Through their help section, request to enable UPI as a payment option. This may take a couple of weeks to process, and there is no guarantee it will be approved immediately.

Can I start earning money by creating digital content after learning digital marketing?

Yes, once you learn digital marketing, you can start offering services like content creation, social media management, or SEO optimization to clients. This can be a way to monetize your skills and start earning money online.