ICP.Talks: Dmail Network | Ep. 10
Summary
TLDRDmail Networks' Dan discusses the growth of dmail, a web3 communication protocol that bridges web2 and web3, allowing messaging directly to wallets and DS. Since its start on ICP in mid-2021, dmail has expanded to support 20 blockchains, amassing over 1.5 million monthly active users, 8 million registered users, and 5.5 million unique wallet addresses. The platform's innovative 'Mail to Earn' model offers tokenized rewards for user activity, emphasizing data sovereignty and privacy. Dmail's strategic partnerships and integrations across different chains have been pivotal in its rapid user base expansion, positioning it as a top project in SocialFi and a prime example of ICP's multichain vision.
Takeaways
- 🌐 dmail is a web3 communication protocol enabling seamless messaging between web2 and web3 platforms, including direct messaging to wallets and DS.
- 🚀 The platform has experienced significant growth, boasting 1.5 million monthly active users, 8 million registered users, and over 2.5 million daily active users.
- 🔗 dmail initially launched on the Internet Computer Protocol (ICP) in mid-2021 and has since expanded to support 20 different blockchains.
- 🏆 The platform ranks highly in the SocialFi space, consistently placing within the top 10 projects across all chains according to DAP radar.
- 💬 dmail has processed over 140 million message transactions, highlighting its utility and active user engagement.
- 🤝 With over 300 partners across 20 different chains, dmail has established strong relationships, emphasizing tangible collaboration and integration.
- 🔄 The Subscription Hub feature allows internet computers to directly reach users, enabling newsletters, short-form content, and automated messaging.
- 💰 dmail's 'Mail to Earn' model incentivizes user engagement by offering tokenized rewards for activities on the platform.
- 🛡️ The platform prioritizes user data sovereignty, privacy, and security, distinguishing itself from traditional web2 email services.
- 🔄 Transitioning from ICP to a multi-chain model was facilitated by the reverse gas model and the benefits of the ICP protocol, making the process relatively seamless.
- 📈 dmail's vision aligns with the World Computer's mission, aiming to expand its user base significantly by offering a decentralized, privacy-focused alternative to traditional email services.
Q & A
What is dmail and how does it relate to the ICP protocol?
-dmail is a web three communication protocol that enables seamless messaging between web 2 and web 3 platforms. It was initially built on the ICP (Internet Computer Protocol) and utilizes the reverse gas model, which has significantly contributed to its success. dmail allows messages to be sent directly to wallets and DS (Decentralized Systems), and it has since expanded to support multiple chains.
How has dmail evolved since its inception in mid-2021?
-Since its inception, dmail has transitioned from being built solely on ICP to a multi-chain platform, supporting 20 different chains. This evolution has led to remarkable growth, with over 1.5 million monthly active users, 8 million registered users, and more than 250,000 daily active users.
What are some key metrics that showcase dmail's success?
-dmail has impressive metrics, including 140 million message transactions and a consistent ranking within the top 10 of all apps across all chains on DAP radar's social fire section. These figures indicate its strong position in the SocialFi space.
How does dmail differentiate itself from traditional web 2 email services like Gmail?
-dmail differentiates itself by offering full data autonomy, privacy, and security. Unlike traditional web 2 platforms where user data is often farmed for targeted advertising, dmail operates on a distributed economy model, allowing users to have full control over their data and potentially earn tokenized rewards for their activity on the platform.
What is the significance of dmail's partnership with Worldcoin and the World ID?
-The partnership with Worldcoin and the integration of World ID is significant as it adds a gateway to the dmail network, enabling a large user base to access the platform. Worldcoin already has millions of users, and this integration helps to further expand dmail's reach and user community.
How does dmail plan to attract non-crypto natives to its platform?
-dmail plans to simplify the onboarding process and clearly communicate its value proposition to attract non-crypto natives. The introduction of 'mail to earn' is expected to be particularly appealing, as it offers tokenized rewards for user activity, providing an incentive to join and engage with the platform.
What is the role of the subscription hub in dmail's ecosystem?
-The subscription hub is a feature that allows projects to directly reach out to users via their wallets or DIDs (Decentralized Identifiers). It enables users to subscribe to newsletters, short form content, and even automate tweets or RSS feeds, making communication and engagement more streamlined and accessible.
How does dmail address scalability concerns with its growing user base?
-dmail has been designed to support millions of users and has not experienced any difficulties in scaling so far. Being built on the ICP platform, which is known for its scalability, is a key factor in dmail's ability to handle a large user base.
What is the significance of account abstraction for dmail?
-Account abstraction is significant for dmail as it simplifies the user experience, making the platform accessible to a broader audience, including those not familiar with web 3 technologies. It allows users to log in via web 2 methods, which has been a key strategy for expanding dmail's user community beyond just crypto natives.
How does dmail's growth strategy align with the vision of the Internet Computer?
-dmail's growth strategy aligns with the Internet Computer's vision by leveraging the optionality provided by the platform to build a multi-chain project. This approach allows dmail to tap into various user communities and expand its addressable market, exemplifying the world computer's vision of building on a platform that offers the benefits of optionality and scalability.
What are the next steps for dmail in terms of product development and market expansion?
-dmail plans to introduce 'mail to earn' in the coming quarters, which will likely drive further user growth. They also aim to continue working closely with ICP and other chains that provide grant and marketing support, focusing on partnerships that offer tangible benefits and integrations.
Outlines
🚀 Introduction to dmail and its Growth
Dmail is a web three communication protocol that enables seamless messaging between web 2 and web 3 platforms, including direct messaging to wallets and DS. It originated on the ICP blockchain, utilizing the reverse gas model, and has since expanded to support 20 different chains. The platform has seen significant growth, boasting 1.5 million monthly active users, 8 million registered users, and over 5.5 million unique wallet addresses. Dmail's success is highlighted by its ranking within the top 10 social finance apps across all chains on DAP radar.
🌐 Expansion and Partnerships
Dmail's expansion from its initial launch on ICP to a multi-chain platform has been seamless, thanks to the support and integration of various blockchains. The platform has over 300 partners across 20 chains, emphasizing the importance of tangible partnerships that offer integrations and utilization of products and services. Dmail's subscription hub, launched on October 25th, has already onboarded more than 250 projects, allowing internet computers to directly reach users through their wallets or DIDs.
💌 The Future of dmail and its User Base
Dmail's user base is diverse, ranging from crypto natives to enterprises. The platform is set to introduce an Enterprise mailbox in Q3 and aims to simplify the onboarding process for non-crypto natives. The introduction of 'Mail to Earn' is expected to attract more users by offering tokenized rewards for platform activity. Dmail's vision is to transition from a user-as-product model to one where users are incentivized, with the potential to reach 30 million accounts within an 18-month timeline.
🔄 Transition from ICP to Multi-Chain and Scalability
Dmail's transition from being built solely on ICP to a multi-chain platform was not technically challenging, thanks to the integration of EVMs and the support from the PSAL Network for account abstraction. The platform's scalability is not a concern, as it has been designed to support millions of users. Dmail's growth strategy includes working closely with ICP and other chains that offer grant and marketing support, positioning it to continue expanding its user base and reach.
Mindmap
Keywords
💡Dmail
💡ICP
💡Multi-chain
💡Web 3
💡Monthly Active Users (MAUs)
💡Registered Users
💡Unique Wallet Addresses
💡SocialFi
💡Partnerships
💡Account Abstraction
💡Mail to Earn
Highlights
Dmail is a web three communication protocol that enables seamless messaging between web 2 and web 3.
Dmail was initially built on the Internet Computer Protocol (ICP) and has since expanded to a multi-chain platform supporting 20 different chains.
The innovative reverse gas model utilized by Dmail has been instrumental to its success.
Dmail has over 1.5 million monthly active users, 8 million registered users, and more than 2.5 million daily active users.
The platform has facilitated over 140 million message transactions.
Dmail is one of the top projects in SocialFi according to DAP radar rankings.
The actual transaction volume of Dmail is higher than what is reflected on DAP radar due to some contracts not being integrated.
Dmail's growth has been phenomenal, making it an excellent showcase product for ICP and the vision of going multichain.
Dmail offers a subscription hub that allows projects to directly reach out to users via their wallets or DIDs.
Users can subscribe to internet computer and receive newsletters, short form content, and future automated tweets through the subscription hub.
Dmail has over 300 partners across 20 different chains, demonstrating the effectiveness of their business development team.
The platform's value proposition lies in full data autonomy, privacy, security, and the upcoming 'Mail to Earn' model.
Dmail's 'Mail to Earn' model will allow users to receive tokenized rewards for time spent on the platform and carrying out different actions.
Dmail is not directly competing with Gmail but aims to provide a web3 alternative with a focus on data ownership and user incentives.
The platform is designed to be intuitive and user-friendly, aligning with the push for account abstraction and simplification of web3 products.
Dmail's future vision includes a shift from the traditional web2 model where user data is farmed to a decentralized model where users are rewarded for their engagement.
Dmail's Enterprise mailbox is set to launch in Q3, expanding its user base beyond individual users to include businesses and enterprises.
The platform's scalability is not a concern, with Dmail built on ICP to support millions of users.
Dmail was one of the first web three protocols to work with Worldcoin, enabling World ID and further expanding its user base.
Dmail's growth strategy includes working closely with ICP and other chains that provide grant support and marketing support.
Dmail serves as a successful example of a project built on ICP, showcasing the benefits of a multi-chain approach and the potential of the world computer vision.
Transcripts
all right we're here at e Denver we're
talking with Dan from dmail networks uh
Dan why don't you give us some
background on dmail and and the product
you guys have built yeah thanks for
having me here uh here today um we go
back a long way with ICP we started
building on ICP before we went
multichain um so just after Genesis
really uh mid 2021 dmail was was a a
project that was already building on ICP
obviously the utilization of the reverse
gas model has been pertile to Our
Success um nobody's really going to want
to spend money to to send an email right
so um The Innovation and and the
expertise of the ICP um protocol has
been fantastic um so dmail is
essentially a web three communications
protocol um we allowed the seamless uh
messaging between both web 2 and web 3
um so for web 3 entally that means
sending messages directly to wallets and
DS uh although we obviously started out
on the on ICP in uh 2021 we've now gone
multi-chain we now support 20 different
chains wow um our growth has been
absolutely phenomenal as a result we
have uh more than 1.5 million monthly
active users 8 million uh registered
users um with over I think five and a
half million unique wallet
addresses um and more than 250,000 daily
active users so uh you know I think
we're we we're actually an excellent
showcase product for ICP and for the
vision of going multichain from
originally building uh on ICP itself
that's awesome I got to imagine those
metrics have to be some of the top
metrics for any app in in web 3 right
definitely Kyle if if you go to DAP
radar and you look at the social fire
section you can see that we are indeed
one of the top projects in Social fi um
we have been consistently within maybe
the top 10 of all apps across all chains
okay uh so yeah we we do have that
phenomenal um user base and it's not
only about the user base it's whether or
not those users are active right and we
have uh I think it's upwards of 140
million uh message transactions at this
stage so wow um you know it's been
utilized as well that's the thing yeah
yeah um well I assume you're competing
against in terms of the D radar rankings
you're probably competing against apps
that launched even before 2021 right so
you haven't even had the amount of time
as some of these other apps definitely
and and and I think what's really
interesting about about the DAP radar
statistics is um several of our
contracts are actually not um have not
actually been integrated into the daar
platform so our actual transaction
volume in UAW is are much higher wow um
we we yeah so we're working on that with
daa um and and actually definity I don't
think is represented and most huge uh
part of our transaction volume is
obviously on ICP so okay uh we're
working to get that sorted and I think
once you see that it will be boosted
much higher so uh yeah that's a common
um uh problem I've heard from
applications because ICP is a privacy by
default chain sometimes it makes a
little harder to get uh metrics out also
non evm so yeah be more more difficult
yeah in terms of um so dmail obviously
decentralized mail I assume is the the
name where yeah that's right well I like
to think of was Daniel mail but Dan no
it's decentralized mail right yeah did
like um uh what was it uh frster not
frster was it uh what was the one that
came between frenster and Facebook um
sorry could the social media network uh
that there was Tom was the CEO and
everyone was a friend of Tom is dmail
the same everyone's instantly Dan in
their uh um uh we have a lot of friends
across you know because we're on 20 20
chains now we have a lot of friends
across music chains we have more than
300 Partners okay and I think what's
really important about Partnerships is
and I've learned in this industry a lot
of people will reach out and say um you
know let's let's announce the
partnership and based on what right yeah
um so I think there has to be tangibles
and and you know I'm the see at Dil I
make sure that any Partnerships that we
have are rooted in in some fundamentals
in something tangible uh that could be
Integrations it could be utilization of
products and services um but there has
to be something that we can actually
announce I I think it's it's very
important so you know when you think on
that basis that we have more than 300
Partners across 20 different chains uh I
think it shows that we we our BD team
has has done a phenomenal job we have
something called the subscription Hub
and since October 25th when the
subscription have launched uh we have
more than 250 projects on on board it
already Okay um so what the subscription
Hub does is it allows the the DAP or the
L1 internet computer is actually on our
subscription Hub and uh what internet
computer can do is not only is is ICP in
our subscription Hub in our subscription
Center and so the 8 million registered
users can access Internet computer and
can subscribe uh you you already have
more than far more than 100,000 users uh
subscribers last time I saw okay I think
it might be more than closer to 200,000
but I haven't checked for a while okay
um and and what that does is it allows
internet computer to directly reach out
uh to to to the person themselves
directly via their wallet or their did
and you can send your newsletters you
can send your um you know you can send
short form content like uh tweets there
in the future there'll be our RSS feeds
so you'll be able to automate those
tweets going out if you want to so yeah
um and also users can receive their um
messages via telegram so there's an
autof forward feature which makes it all
the much all the more easier we have
almost like that Web Two web 3 EXA going
backy yeah absolutely uh and that's
exactly what we we've wanted to do um we
we realize you know with the push for
account abstraction and the focus on the
simplification of uh you know web3
products to perhaps more closely align
with the web 2 UI right because there's
nothing wrong with that they've had over
a generation to to to uh to make that as
as perfect as possible and I think
deil's done a great job of that we we
have uh a very intuitive uh interface um
and you know if it's not broken don't
fix it right so where our value
proposition lies is that you have full
data autonomy um and we'll have
something called mail to earn and mail
to earn is where you can get tokenized
rewards for your uh for the time spent
on the platform uh carrying out
different actions and so that that to me
is a phenomenal value proposition not
only do you have full data sovereignty
uh you have like uh privacy and and
security okay but you know if we're at 8
million users now and this value
proposition I think the mes wi will will
come in at Q4 of this year maybe q1 next
year at the latest and what you going to
see then is the value proposition will
be that instead of your data being
farmed you know on on a traditional web
to platform against you and be you know
as a result receiving unsolicited
adverts and so on so you you won't get
any of that your your your your um your
data will be fully decentralized um so
so I think you know you're going to see
that 8 million user base grow out a
massive amount because who wouldn't want
to get paid to be informed and connected
right you know is that so going back to
um you're painting a beautiful picture
of the future than um going back in
terms of the the value proposition of
dmail compared to maybe a um like a a
web to equipment of like Gmail or
something like that you you mentioned a
couple things privacy security um data
um ownership data you know being able to
manage are those the the the value
propositions when you guys compete
against a big Tech or or something yeah
definitely um you know so I think up
until now so first first and foremost
we're not really competing with Gmail
we're a web free product and actually we
have uh we have web to login we realize
that the vast influx of users will come
from web to okay yeah um and so you know
we don't really see ourselves as
competitors to to Gmail and and we also
think that you know um I I also use
Gmail now you know uh until at least
we've built out the full web to products
sweet you know the calendar the
decentralized drive and so on so forth
it makes sense for me to continue using
both okay y but I think once we have the
the full functionality of the web two
product s uh you know the the
centralized Drive the the and everything
else that you would have with your
general Gmail services for example um
yeah the the value proposition of course
is that your data is not being farmed
okay uh it's it's not in a centralized
server so you know there's you know
there there's huge advantages to that
and also you know like I say with with
with Gmail you are the product right
with but with dmail is a dist
distributed economy that only web free
can provide through organization okay
and so you know
in the future you'll be able to
subscribe on a marketing Hub to a
project like like uh ICP and if ICP
wants to then they can distribute token
rewards for maybe clicks very lower low
maybe a very lower reward for clicks um
but it could be that within the the
message there could be a uh uh a kind of
quest embedded and then maybe the
rewards could be higher but this is down
to the project and what they want want
to uh achieve okay um but I think that
um that's that's the beauty of it
there's so many possibilities with with
a tokenized economy and so um right I'm
look I'm very much looking forward to it
in terms of um like the users of dmail
are these typically like web 3dg are
they technologists is it companies and
and Enterprises like what is the the
breakdown of the well we will have an
Enterprise mailbox that's coming out in
Q3 but okay um I think what we're seeing
is uh just just honestly a little bit of
everyone I I think obviously the the the
crypto natives are are the first first
first to the party I suppose but um but
we we're we're we're going to
increasingly see people and there's
going to be a drive from us to to uh
simplify the whole process uh and and
and really like outline our value
proposition so that you know your non-
Crypton natives are going to be
interested in what we're doing and I
think that we're building towards that
with the ma to earn okay because you
know like I say if you can if you can
get on the platform and you can earn
tokenized rewards for your activity
right that's going to attract a lot of
people right so you know for something
as simple as email as well you know
right well I mean you go from in the
webtube context where the user is the
product to something where the user is
actually um incen yeah incentives to use
the product um and then maybe there's
other ways that like a marketer maybe
has new ways to Market and like you said
with quests and like that yeah
definitely um and I I think you know I
think that's what it's all about it's um
I I I was I was looking at the other day
and I thought you
know uh Gmail has more than three
billion users right that many yeah so
wow I'm terrible at math but I I I think
that if we got 1% on the market it would
be 30 million okay y right so checks out
I think that you know we we can do that
without without any problem we already
uh million yeah 8 million so you're uh
let's say 25% of the way there so yeah
right and I think think that um and when
I say we can do that I'm thinking on an
18mth timeline okay okay because this
isn't even longterm Vision this is like
hey 18 months is so so I think within a
year we'll have the mail to earn give it
another six months for that to grow out
and for us to Market that and yeah I
think I think we'll be we'll get there
30 million accounts yeah so let's come
back in in a year time and see where see
where we're at what is there any concern
from the developer team in terms of
scalability like will you will you guys
be able to scale to 30 million no I
don't think there is uh we all of our
thing we showed so far that we can
support you know millions of users um I
think OB obviously being built on ICP
helps with that helps scale yeah yeah um
so no no issues at all uh we haven't we
haven't experienced any difficulties
then that's amazing I love um you
mentioned about how in 2021 basically
you launched uh with with almost account
abstraction in mind already right so
because you walk around this place and
that's the buzzword is account abstract
and you see all these projects that are
saying hey in a year from we're going to
have a account exraction or six months
from now and you guys are basically like
yeah we did that we did that already um
yeah yeah there's a knowledge that you
know um if you're going most of the
growth is going to come from web too
right and if you're going to have a
burgeoning uh web free email
protocol you know email is for everyone
uh and it should be a very simplified
Pro uh simplified projects um easy to
use and uh account obstruction is
obviously something that that helps with
that so um yeah we work with PSAL
Network for that they uh they they they
enabled login um functionality through
through web too um and yeah I think it's
really boosted our numbers aome and yeah
it's it's it's a great thing to do so it
really so account abstraction allows you
guys or at least allowed over the last
two years to
expand like from ICP into additional
user communities yeah it hasn't been two
years I think I think we we enabled the
account abstraction um about 6 months oh
okay okay okay but um but we you were
right when you said we always had it in
mind for sure right right and also we
were we were one of the very first uh
web three protocols to to work with
worldcoin and we've enabled World ID and
that's significant because they they
they're you know they have a massive
uptick in users now I think like three
four million users already so oh wow
it's just adding the these gateways into
into dmail Network and and onboarding
the users and uh that's really where we
found our expansion in in users and I
think it's a really good as I say um
sort of um example case for for projects
that want to start out building and
utilizing the Fantastic architecture of
ICP and the benefits that IC bring um to
going then multi-chain right and and
getting the benefits of being a
multi-chain project as well yeah I think
we've always kind of I mean that's
always been the vision of the world
computer is you know you could build on
a platform that gives you optionality
maybe maybe you want to go towards a
specific chain or as most uh
entrepreneurs or most project teams will
want yeah they'll want as men as as big
of an addressable market right so you
want to tap in users in this community
and that community and you guys are
doing it the exact right way right is
like that's your growth your growth
strategy yeah so I I think we we we can
you know we are a very successful
project that's built on ICP and I think
that we can serve as a uh as as a
showcase example and you know I'm
looking forward to uh you know ICP is is
uh we go back a long way where where
we're great friends with ICP and um you
know I think that uh moving into 2024
we're going to be working even closer uh
with h with ICP and uh you know I I'll
always be ready to do marketing events
with with ICP and and um yeah go nothing
but good things to say about the team
and everybody what what was um I don't
know if like the tech team kind of
walked through about like what was it
like going from being ICP to being like
multi-chain was that like a tough
technical challenge or was it pretty
seamless or integration of uh of of EVMS
is uh evm chains is is um not as
challenging as non EVMS we when we
integrate with other chains we have a
lot of chains that are approaching us
you know on a daily basis l1's l2s right
um because they know the transaction
volume that we'll bring yeah and and and
um so what we're what what we I suppose
we have the luxury of of being able to
kind of pick and choose at this at this
stage um and we're prior position to be
yeah and we're prior prioritized uh
projects that give support Grant support
marketing support and so we've
identified several several chains um
that that have done that in VES for us
different uh internet computer is one of
those uh for sure yeah uh probably the
foremost chain that has done done uh an
enormous amount for us and then we're
very gratified for that um but um but
yeah I think um it it it is nice to be
position and U you know we we'll
continue with that model um I think for
us the we we have a lot of Runway um but
um but I think the the the the the grant
support um is not only a financial uh
motivat but it's it's an endorsement and
that's important yeah yeah well you guys
are living out the exact vision of the
world computer where where can people go
to find more information about dmail
dmail doai is uh is your gateway into
dmail um and if you're a developer or a
project uh you can join our subscription
Hub um and uh you can find out a lot of
information about us at blog. dmail doai
okay blog. dmail yeah yeah Dan thank you
so much for your time in Kyle thanks
thank you yeah
thanks
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