How We Book 5-8 Meetings Per Day Through AI & Setters (SMMA)

Greg Philippe
11 Aug 202306:37

Summary

TLDRDiscover the ultimate strategy for booking 5-8 calls daily by leveraging AI and conversion growth experts. The script outlines effective LinkedIn automation, targeted email marketing, reactivation of LinkedIn connections, proactive pipeline management, leveraging Facebook groups, and emphasizing the importance of an appealing offer. It also highlights the necessity of skilled conversationalists to qualify leads and book calls, suggesting a free course for further insights into crafting messages and identifying prospects' needs.

Takeaways

  • πŸ” Utilize LinkedIn as a primary platform to find and connect with business owners for booking calls.
  • πŸ€– Employ automation tools to streamline the process of reaching out to potential clients without manual work.
  • 🎯 Target specific audiences such as those who commented on a post or attended events to personalize outreach and increase response rates.
  • πŸ’‘ Ask probing questions to uncover prospects' inefficiencies and offer solutions, moving away from generic pitching.
  • πŸ“š Offer a free course for learning how to book calls effectively, craft messages, and ask the right questions.
  • πŸ“§ Use email marketing to reactivate LinkedIn connections and send targeted campaigns with clear calls to action.
  • πŸ“ž Engage with leads in your pipeline proactively, using phone calls to convert interest into scheduled calls.
  • πŸ“ˆ Leverage a tool like Go High Level to manage and automate outreach to leads who have shown interest in booking calls.
  • πŸ‘₯ Create and manage your own Facebook groups to attract and engage with prospects who are interested in solving similar problems.
  • 🌟 Ensure your offer is appealing and meets the wants of your prospects, as this is crucial for successful call booking and conversions.
  • πŸ’Ό Emphasize the importance of having skilled conversion growth experts to handle conversations, qualify leads, and book calls effectively.

Q & A

  • What is the main goal of the strategy discussed in the script?

    -The main goal is to book five to eight calls every single day by leveraging AI and conversion growth experts.

  • Why is LinkedIn highlighted as the first step in the strategy?

    -LinkedIn is highlighted as the first step because it is an effective platform to find business owners and leverage automation tools for outreach.

  • What automation tool is mentioned for reaching out to leads on LinkedIn?

    -The automation tool mentioned is 'We Connect', which helps in automating the outreach process to LinkedIn leads.

  • How can one use LinkedIn to find prospects who attended specific events?

    -One can target people who attended events by joining relevant groups or campaigns and reaching out to them with personalized messages about the event.

  • What is the significance of asking good questions in the call booking process?

    -Asking good questions helps uncover the inefficiencies that the prospect is experiencing, which can then be addressed during the offer work session.

  • What is the course mentioned in the script, and what does it offer?

    -The course is a free resource that teaches how to book calls effectively, craft messages, and ask questions to find inefficiencies in a prospect's business.

  • How does email marketing play a role in the strategy?

    -Email marketing is used to reactivate LinkedIn connections and send them campaigns with a clear call to action, typically to book a call or receive more information.

  • What is the third method mentioned for booking calls, and why is it effective?

    -The third method involves reaching out to leads in your pipeline who have expressed interest but have not yet booked a call. It is effective because it focuses on converting warm leads.

  • What tool is suggested for reaching out to leads who have shown interest in the past?

    -The tool suggested is 'Go High Level', which helps in automating messages to leads who have previously shown interest or connected.

  • Why is creating your own Facebook groups considered an effective method?

    -Creating your own Facebook groups is effective because it allows you to curate a community interested in solving the same problems, making it easier to engage and book calls.

  • What is the most effective way to book calls according to the script?

    -The most effective way to book calls is to have an appealing offer that people want and are looking for, which naturally attracts them to book calls.

  • Why is having a good conversion growth expert crucial for the strategy?

    -A good conversion growth expert is crucial for having meaningful conversations with prospects, asking the right questions, and effectively booking calls.

  • How can one get in touch with a pre-vetted conversion growth expert?

    -One can book a call with the speaker's team to see if they qualify for a pre-vetted conversion growth expert.

Outlines

00:00

πŸ€– Leveraging AI and LinkedIn for Call Bookings

This paragraph introduces a strategy for booking calls using AI and the power of LinkedIn. The speaker outlines a method to find business owners through LinkedIn and suggests using automation tools to streamline the process. They recommend targeting people who have commented on specific posts or attended events, using personalized messages to increase the chances of getting a response. The paragraph also emphasizes the importance of asking the right questions to uncover prospects' needs and suggests a free course for further guidance on crafting messages and identifying inefficiencies.

05:02

πŸ“§ Email Marketing and Pipeline Management for Call Bookings

The second paragraph discusses the use of email marketing to reactivate LinkedIn connections and send targeted campaigns with clear call-to-actions. It also highlights the importance of reaching out to leads in the pipeline who have shown interest but haven't booked calls yet. The speaker mentions the use of a tool called Go High Level to automate messages and the strategy of having conversion growth experts pick up the phone to book calls directly. Additionally, the paragraph touches on the underrated method of creating and leveraging Facebook groups to attract prospects and the necessity of having an appealing offer to successfully book calls.

Mindmap

Keywords

πŸ’‘Strategy

A strategy in this context refers to a carefully planned approach or method used to achieve a specific goal. The video's theme revolves around discovering the optimal strategy for booking calls, which is likened to seeking the elusive 'one piece' that everyone desires. The script discusses various tactics such as leveraging AI and utilizing LinkedIn to build a successful strategy for booking calls.

πŸ’‘LinkedIn

LinkedIn is a professional networking platform that is highlighted in the script as a key tool for finding business owners and potential clients. It is part of the strategy to automate outreach and build relationships with prospects, using features like LinkedIn automation tools to streamline the process of connecting and engaging with potential leads.

πŸ’‘Automation Tools

Automation tools are software applications that perform repetitive tasks without direct human intervention. In the script, these tools are mentioned as a means to automate the process of reaching out to potential clients on LinkedIn, making the strategy for booking calls more efficient and less time-consuming.

πŸ’‘Leads

Leads are potential customers or clients who have shown interest in a product or service. The script emphasizes the importance of identifying and engaging with leads, such as those who have commented on a specific post or attended an event, as part of the strategy to book calls and convert them into clients.

πŸ’‘Personalized Message

A personalized message is a communication tailored to an individual's interests or needs. The video script suggests that sending personalized messages to leads, such as referencing a recent event they attended, can increase the likelihood of a response and help in booking calls.

πŸ’‘Email Marketing

Email marketing is a method of promoting products or services through email. The script mentions it as a strategy to reactivate LinkedIn connections and send them targeted email campaigns with a clear call to action, such as booking a call or receiving more information.

πŸ’‘Pipeline

A pipeline in sales refers to the sequence of stages a customer goes through in their journey from prospect to closed sale. The script discusses the importance of managing the pipeline effectively, by reaching out to prospects who have shown interest but have not yet booked a call.

πŸ’‘Conversion Growth Experts

Conversion growth experts are professionals who specialize in increasing the conversion rate of potential customers into actual customers. The script positions them as key players in the strategy for booking calls, as they are responsible for having in-depth conversations with prospects to uncover inefficiencies and offer solutions.

πŸ’‘Appointment Setter

An appointment setter is someone who arranges appointments or meetings, often as part of a sales process. The video script describes the role of an appointment setter in identifying qualified leads and booking calls with them, which is crucial for moving prospects through the sales pipeline.

πŸ’‘Facebook Groups

Facebook Groups are communities on the Facebook platform centered around a common interest or purpose. The script suggests creating and leveraging Facebook Groups related to the problems prospects want to solve as a strategy for attracting and engaging potential clients, which can lead to booking calls.

πŸ’‘Offer

An offer in a sales context is a proposal of a product or service at a specific price or under certain conditions. The script emphasizes the importance of having an appealing offer that prospects want, as it is crucial for successfully booking calls and converting leads into customers.

Highlights

The speaker introduces a strategy for booking calls by leveraging AI and conversion growth experts.

LinkedIn is identified as the primary platform for finding business owners and automating outreach.

Automation tools like 'WeConnect' are recommended for direct outreach to leads.

Targeting people who commented on specific posts or attended events for personalized outreach.

The importance of asking good questions to uncover prospects' inefficiencies is emphasized.

A free course is offered to learn how to ask effective questions and book calls.

Email marketing is highlighted as an effective method for re-engaging LinkedIn connections.

The strategy involves sending personalized email campaigns with clear call-to-actions.

A method of reactivating leads in the pipeline through phone outreach is presented.

The use of 'Go High Level' tool for automating messages to leads is mentioned.

Creating and leveraging Facebook groups to attract and qualify prospects organically.

The strategy of inviting prospects to join a Facebook group for targeted messaging.

The necessity of having an appealing offer to attract prospects is discussed.

The speaker emphasizes that people buy what they want, not necessarily what they need.

A diagnosis of the service is suggested to ensure it is something people desire.

The importance of having a good conversion growth expert for effective appointment setting.

An offer to book a call with the speaker's team for pre-vetted candidates is presented.

The transcript concludes with an invitation to a free course on crafting messages and booking calls.

Transcripts

play00:00

looking for the perfect strategy in

play00:01

order to book calls is just like looking

play00:03

for the one piece everybody wants it but

play00:05

nobody knows where it is but ladies and

play00:08

gentlemen I'm about to actually spill

play00:09

the sauce and actually show you what's

play00:11

the best strategy in order to build

play00:12

cousin how we're booking five to eight

play00:14

calls every single day by leveraging Ai

play00:16

and conversion growth experts first

play00:18

thing we do is we go on LinkedIn

play00:19

LinkedIn is the easiest way to actually

play00:21

find business owners to basically

play00:23

leverage LinkedIn first that helps us to

play00:25

actually feed you the entire strategies

play00:26

now the first thing you do is that you

play00:28

go into now you don't want to do all

play00:29

that manual work you're actually

play00:30

reaching out to people you know it's not

play00:32

effective trying to build relationship

play00:34

and really just trying to get them on a

play00:36

on a call you know in this case you

play00:38

basically leverage LinkedIn you leverage

play00:40

automation tools like we connect you

play00:42

know and then from there you put the

play00:44

leads into we connect and you're going

play00:46

to be able to actually reach out to them

play00:47

directly through an automation tool you

play00:49

know now you can do two things you can

play00:51

Target people that actually commented on

play00:53

a specific post you can literally steal

play00:55

your prospects competitors and actually

play00:57

reach out to them and presenting you

play00:59

your solution you can also Target people

play01:01

that attended events so I can literally

play01:03

go to an event you know for people that

play01:05

are like I don't know SAS Founders and

play01:08

then from there I basically had them

play01:09

into a campaign and I can reach out

play01:11

saying hey I see that you joined X

play01:13

invents what did you think of the event

play01:15

you know and it becomes a lot easier to

play01:17

get a response because there is a point

play01:18

of contact and I'm reaching out with a

play01:20

personalized message you know most

play01:22

people are not doing this most water

play01:24

don't it's just send them a message and

play01:26

then from just pitching you know the

play01:28

prospect it doesn't work used to work in

play01:30

2018 but the key to booking them on a

play01:32

call is actually asking really good

play01:34

questions you know that will lead them

play01:36

to actually tell you and inefficiency

play01:38

that they're experiencing oh it has two

play01:39

or three questions to try and uncover

play01:41

that actually offer work for session

play01:43

where you can actually provide more help

play01:44

now if you want to know how to basically

play01:46

do this and you don't necessarily show

play01:47

how to what questions you ask or how to

play01:50

ask questions I basically have a course

play01:51

down below completely free go ahead and

play01:53

check that out once you're done with the

play01:54

video don't go right now because never

play01:56

number six is going to blow your mind

play01:57

because most people are not doing that

play01:59

up you know so stick around to the head

play02:01

I'm going to show you what it is Method

play02:03

number two leveraging email marketing

play02:05

email marketing is the easiest way to

play02:07

because when you basically have the

play02:08

right prospects and the right message

play02:10

now what we do is that instead of

play02:12

actually going to Apollo you know decent

play02:14

lead finder scraping leads adding them

play02:16

to into the tool we basically just

play02:18

reactivate our LinkedIn connections and

play02:21

send them you know email marketing

play02:23

campaigns so we can basically be like

play02:25

hey so we connected on LinkedIn you know

play02:27

Adam represent them with our offer and

play02:29

there's a clear call to action which is

play02:31

typically to book a call or us sending

play02:33

more info on what is it that we do you

play02:35

know now method number three is the

play02:36

easiest way to actually because it most

play02:38

people don't do it now you probably have

play02:40

leads in your pipeline right now that

play02:41

are interested you know people that said

play02:43

yes that did not book yet you know and

play02:45

they're sitting in your pipeline and

play02:47

nobody's actually reaching out to them

play02:48

so what we do is that we basically have

play02:50

our conversion you know growth experts

play02:52

that's going out they're going to do our

play02:54

Pipeline and reaching out to prospects

play02:56

in order to book them on a call you know

play02:59

so we literally taking in the phone in

play03:01

order to reach out to people and getting

play03:02

them on the call this is the easiest way

play03:04

you know to actually because the purpose

play03:06

of performance setting is not to have a

play03:09

conversation with them over DMS the

play03:10

purpose is actually to get them on the

play03:13

phone once we switch you know your

play03:14

perspective you're going to be able to

play03:15

book more calls because you go from okay

play03:17

I need to have a lot of conversations do

play03:20

I need to get on as many phone calls as

play03:22

possible basically leverage a tool

play03:24

called go high level we put you know the

play03:25

leads into go high level you know and

play03:27

then from there we basically reach out

play03:29

to people that leave a book to call with

play03:30

us in the past or people that basically

play03:33

that we connected with from there we

play03:35

send them an automated message you know

play03:37

something really simple we send them a

play03:38

message they respond and from there is

play03:41

typically our offer and we either get

play03:43

them on the car or try to book them

play03:44

directly in the inbox but most of the

play03:46

time our conversion growth expert just

play03:48

picks up the phone and reach out to

play03:50

everybody that's responding to the first

play03:51

initial message you know and again most

play03:54

people are not doing that because

play03:55

they're focusing on having conversations

play03:56

but if you're focusing on actually just

play03:58

calling your prospects you're going to

play03:59

to book more calls through text

play04:01

messaging method number five and this

play04:04

one is underrated it is basically

play04:05

leveling your Facebook groups because

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most people what they tell you is AKA go

play04:09

into other people's favorite groups post

play04:11

content I've tried it it takes time you

play04:14

know you need to have a lot of traction

play04:16

what I like to do instead is basically

play04:18

creating you know my own Facebook groups

play04:20

related to the problems that my

play04:22

prospects you know want to solve and

play04:24

then from there come organically into

play04:26

the group and you can also have you know

play04:28

your your conversion growth experts so

play04:29

an appointment setter that's able to

play04:31

qualify people you can have them

play04:33

actually send messages to people or

play04:35

maybe your VA even in order to invite

play04:36

people to join the group you can easily

play04:38

get a hundred people into your group

play04:40

within just two weeks now method number

play04:42

six which is the most effective way you

play04:45

know to actually build goals it is

play04:47

simply to have something that people

play04:49

want and are looking for if you have an

play04:52

offer that's not appealing to your

play04:54

prospects it's going to be tough for you

play04:55

to book out people are not going to

play04:57

magically want to know newspaper ads you

play04:59

know if I reach out to an income brand

play05:01

that's not what they want maybe in the

play05:03

1950s but nowadays you know people don't

play05:06

want that except for like the really big

play05:08

businesses so in this case if you don't

play05:10

have something that people want they're

play05:12

so process and this all of these methods

play05:14

you know that I just shared with you

play05:15

it's gonna be tough for you to make it

play05:16

work so I'd recommend like doing a

play05:18

diagnosis of your service and figure out

play05:20

if it is something that people want

play05:21

remember people buy what they want not

play05:24

necessarily what they need so you need

play05:26

to put in front of them something that

play05:27

they actually want it's going to be a

play05:29

lot easier and by doing something like

play05:31

this we're getting multiple people on

play05:33

our website that are finding us

play05:34

organically and just booking calls

play05:36

because they're looking for conversion

play05:38

growth experts in order to grow their

play05:40

business now this entire process within

play05:41

Nursery possible without having a good

play05:44

conversion group experts so someone

play05:45

who's able to actually have conversation

play05:48

with prospects ask questions in order to

play05:50

find inefficiencies and then add the

play05:52

handbooking people on a call this is the

play05:55

easiest way you know to actually get

play05:56

appointments basically having someone

play05:58

that's doing it for you you know but in

play06:01

order to get that person to do it for

play06:02

you you need to have a strategy that

play06:04

works in the first place so if you're

play06:05

looking for an appointment setter a

play06:07

coverage and growth expert that's going

play06:08

to have conversations qualified leads as

play06:11

well going on phone calls with them can

play06:12

basically book a call with my team and

play06:14

we're going to be able to see if you

play06:15

have what it takes in order to get one

play06:16

of our pre-veted candidates you know but

play06:19

if you're not at a point where you're

play06:20

booking calls yet you know you can

play06:22

basically go into the course you know

play06:24

down below in order for you to learn how

play06:26

to book calls how to craft your message

play06:28

and how to ask questions in order to

play06:29

find inefficiencies and it's going to

play06:31

help you a lot it's free go ahead and

play06:33

check that out and yeah watch it bye

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