Best Email Marketing Platform (Compared ALL 10 Tools)

Summary

在这段视频脚本中，Robbin 从 creatoregg.com 为我们带来了十款不同的电子邮件营销软件工具的测评。他不仅比较了它们的价格和功能，还基于不同使用场景推荐了最佳选择。特别指出了 Mailchimp、Constant Contact 和 AWeber 等工具的不足之处，同时推荐了 MailerLite、Sendinblue 和 Klaviyo 等作为优秀的替代品。视频还提供了一个快速问答，帮助观众根据自己的需求选择最合适的电子邮件营销工具。

Takeaways

• 🔍 视频中对十种不同的电子邮件营销工具进行了测试和比较，并提供了综合的评测。
• 📈 比较了这些工具的免费计划、通讯功能、电子邮件自动化、注册表单和落地页特性、定价、CRM功能和客户支持。
• 💰 MailerLite 是最便宜的电子邮件营销工具，提供了性价比高的功能，如自动化、无限发送邮件等。
• 🚫 特别指出应避免使用 Mailchimp Essentials、Constant Contact Core、AWeber Lite 等入门套餐，因为它们要么缺乏关键功能，要么价格过高。
• 🛍️ Klaviyo 是针对电商的最佳推荐，提供了更多用户友好的电商功能和自动化工作流程模板。
• 🔗 ActiveCampaign 提供了强大的电子邮件工具，具有最好的新闻通讯功能和营销自动化功能，包括短信和CRM功能。
• 👌 ConvertKit 是一个简单直观的电子邮件营销工具，特别适合初学者使用，虽然价格稍高，但提供了用户友好的界面和设置。
• 💡 GetResponse 提供了丰富的功能，如无限邮件发送、高级自动化构建器、最佳注册表单功能和唯一的网络研讨会功能。
• 🔒 HubSpot 适合需要向上级或客户报告工作成果的大型团队使用，提供了包括电子邮件营销在内的多种套餐，价格比 Salesforce 更便宜。
• 📊 视频提供了一个快速的8个问题的问卷，帮助观众根据自己的情况找到最佳的电子邮件营销工具。
• 👍 如果观众对视频内容感兴趣，可以通过点赞、评论或使用创作者提供的合作伙伴链接注册这些工具来支持频道。

Q & A

什么是最佳的电子邮件营销软件？

最佳电子邮件营销软件取决于您的具体需求。视频脚本中对十种不同的电子邮件营销工具进行了测试和比较，包括ActiveCampaign、ConvertKit、Mailchimp等，并提供了推荐。

Robbin是谁，他在哪个网站上帮助人们？

Robbin是creatoregg.com网站的一名专家，他在这个网站上帮助人们找到并使用最佳的营销工具。

为什么Robbin要进行电子邮件营销工具的比较？

Robbin进行比较是为了帮助人们根据自己的需求选择最合适的电子邮件营销工具，包括价格、功能、适用场景等多个方面。

为什么有些电子邮件营销工具的第一层级不推荐使用？

有些工具的第一层级可能缺乏必要的功能或者价格过高，例如Constant Contact Core、ActiveCampaign Lite等，这些层级通常不值得投入时间和金钱。

为什么说MailerLite是预算友好的选择？

MailerLite被认为是预算友好的选择，因为它提供了相对便宜的计划，同时包括自动化、无限电子邮件、无限注册表单、落地页等功能。

Sendinblue的价格结构有什么特别之处？

Sendinblue的价格结构基于您每月发送的电子邮件数量，而不是基于您的订阅者数量，这使得它成为不频繁发送电子邮件的用户的经济选择。

为什么Robbin不推荐使用Mailchimp？

Robbin不推荐使用Mailchimp，因为它相对昂贵且没有提供最佳的产品特性，例如它不支持多个注册表单，限制了营销自动化等功能。

ActiveCampaign和ConvertKit在电子邮件营销方面有哪些优势？

ActiveCampaign提供了强大的电子邮件工具，具有最佳的新闻稿功能和营销自动化特性。ConvertKit则以其简单直观的界面和易于设置的注册表单和落地页而受到推荐。

Klaviyo为什么是电子商务公司的首选？

Klaviyo为电子商务公司提供了更多用户友好和高级的电子商务功能，例如动态产品推送和自动化工作流程模板，特别是对于使用Shopify平台的用户。

GetResponse的哪些特性使其在电子邮件营销工具中脱颖而出？

GetResponse以其功能丰富的电子商务营销层级而脱颖而出，提供了无限电子邮件发送、高级自动化构建器、最佳的注册表单功能、网络研讨会功能以及24/7聊天支持。

HubSpot适合什么样的用户？

HubSpot适合需要向团队或客户报告工作成果的大型团队或组织使用，它提供了包括电子邮件营销在内的多种营销工具包。

Robbin提供的电子邮件营销工具选择测试的目的是什么？

这个测试的目的是帮助用户根据自己的具体情况和需求，快速找到最适合自己业务的电子邮件营销工具。

Robbin是否因为某些工具提供更高的佣金而推荐它们？

Robbin明确表示，他的推荐不受任何佣金影响，他只推荐他自己也会使用的工具。

Outlines

00:00

🔍 邮件营销软件综合评测

本段介绍了寻找最佳邮件营销软件的过程，作者Robbin测试了十种不同的工具，并在视频中进行了比较。提及了价格比较的复杂性，因为不同平台提供的功能和套餐层次各异。强调了评测的公正性，没有受到任何赞助商的影响。视频内容将包括价格比较、淘汰不推荐的工具、不同场景下推荐的工具等。

05:04

💰 邮件营销工具的价格比较与推荐

详细讨论了邮件营销工具的价格结构，指出了某些工具的首层套餐缺乏必要功能或价格过高的问题。特别提到了Sendinblue独特的基于发送邮件数量的定价方式。强调了Mailchimp、Constant Contact和AWeber不推荐使用，并解释了原因。同时，指出了MailerLite和Sendinblue作为成本效益较高的工具，并讨论了GetResponse在特定折扣期间的优惠。

10:09

🛠️ 邮件营销工具的精选推荐

在排除了一些不推荐的选项后，对剩余的七个邮件营销工具进行了推荐。特别推荐了MailerLite作为预算友好的选择，Sendinblue适合不频繁发送邮件的用户，ActiveCampaign适合需要高级功能的团队使用。ConvertKit因其用户友好性而受到推荐，尽管价格稍高。Klaviyo被推荐为最适合电子商务的邮件工具，而GetResponse则因其丰富的功能和网络研讨会功能而受到青睐。最后，HubSpot被推荐给需要全面营销解决方案的大型团队或组织。

15:11

🏆 邮件营销工具的最终推荐

总结了视频内容，给出了三个顶级推荐：MailerLite适合预算有限的用户，ActiveCampaign适合希望从高级功能开始的用户，而Klaviyo则适合电子商务领域的用户。鼓励观众通过作者的链接注册这些工具，以支持频道，同时强调这些推荐是出于工具本身的质量，而不是因为任何潜在的佣金。

20:15

❓ 邮件营销工具选择快速问答

通过一系列问题，帮助观众根据自己的特定需求快速找到合适的邮件营销工具。问题涉及预算、邮件发送频率、对电子商务功能的需求、自动化工作流程的复杂性、CRM功能、用户友好性、网络研讨会功能以及是否需要为整个组织选择工具。每个问题都提供了相应的推荐，以帮助用户做出决策。

Keywords

💡电子邮件营销软件

电子邮件营销软件是用于创建、发送和跟踪电子邮件营销活动的工具。在视频中，这是主题的核心，因为视频作者测试了十种不同的电子邮件营销软件工具，并对它们进行了比较和评估。例如，视频提到了ActiveCampaign、ConvertKit和Mailchimp等工具，讨论了它们的特点和适用情况。

💡价格比较

价格比较是视频中讨论的一个重要方面，作者比较了不同电子邮件营销软件的成本效益。例如，提到了Sendinblue根据发送的电子邮件数量收费，而其他工具如MailerLite则提供了相对便宜的计划，包括自动化和无限电子邮件发送等特性。

💡营销自动化

营销自动化是指使用软件自动执行重复性的营销任务。视频中提到，一些电子邮件营销工具提供了基础的自动化功能，如欢迎新订阅者的邮件序列，而其他工具如ActiveCampaign提供了更高级的自动化技术。

💡订阅者

订阅者是指选择接收电子邮件通讯或营销信息的用户。视频中讨论了不同工具对订阅者数量的限制，以及它们如何影响价格和功能，如Mailchimp Essentials计划限制了订阅者数量和功能。

💡着陆页

着陆页是用于吸引访问者并鼓励他们采取特定行动（如注册或购买）的网页。视频作者深入探讨了不同工具提供的着陆页功能，强调了自定义设计和品牌一致性的重要性。

💡弹出表单

弹出表单是一种网页元素，用于捕获访问者的联系信息。视频中提到，理想情况下，弹出表单功能应允许创建无限数量的注册表单、欢迎和退出弹出窗口，并提供设计模板等。

💡客户关系管理（CRM）

CRM系统用于管理公司与现有客户和潜在客户之间的互动。视频中提到，一些电子邮件营销工具如ActiveCampaign和HubSpot提供了CRM功能，这对于需要跟踪销售线索和客户互动的用户来说非常有用。

💡支持

支持指的是软件提供的帮助和客户服务。视频作者提到，他更喜欢提供24/7聊天支持的工具，因为这可以快速解决问题，避免等待。

💡电子商务

电子商务指的是通过互联网进行的商业交易。视频中特别提到了Klaviyo作为最适合电子商务的电子邮件营销工具，因为它提供了与Shopify等电子商务平台集成的高级功能。

💡用户友好

用户友好性指的是软件的易用性和直观性。视频作者推荐ConvertKit作为最简单、最直观的电子邮件营销工具，这对于初学者或那些寻求易于设置和管理工具的用户来说是一个重要的考虑因素。

💡网络研讨会

网络研讨会是一种在线教育或演示形式，通常用于营销和培训。视频中提到GetResponse是唯一提供网络研讨会功能的电子邮件营销工具，这对于希望在营销策略中包含网络研讨会的用户来说是一个独特的卖点。

Highlights

测试了十种不同的电子邮件营销软件工具，并提供了综合评测。

比较了ActiveCampaign, ConvertKit, Mailchimp等十种电子邮件工具。

强调评测未受任何工具的赞助，保证了评测的客观性。

对免费计划、通讯功能、电子邮件自动化等关键特性进行了深入分析。

对不同电子邮件营销工具的价格进行了比较，并指出了价格陷阱。

推荐了基于订阅者数量和发送频率的电子邮件工具选择。

特别指出了一些看似便宜但功能不足的电子邮件营销工具层级。

MailerLite因其性价比高和全面的免费计划而被评为最佳预算选择。

Sendinblue以其基于发送邮件数量的定价模式成为另一预算友好的选择。

ActiveCampaign因其强大的电子邮件和营销自动化功能而受到推荐。

ConvertKit以其用户友好性和简洁性被推荐给寻求简单解决方案的用户。

Klaviyo被推荐为电子商务企业的最佳电子邮件工具，尤其是Shopify用户。

GetResponse因其丰富的功能和网络研讨会功能而受到推荐。

HubSpot被推荐给需要全面营销工具的大型团队或组织。

提供了一个快速的8个问题的问卷，帮助用户找到适合自己情况的最佳电子邮件营销工具。

强调了评测的独立性，即使某些工具提供高额的推荐奖励，也不影响评测结果。

总结了三个顶级推荐：MailerLite, ActiveCampaign和Klaviyo，并解释了推荐理由。

Transcripts

What is the best email marketing software?  That is what I've been trying to find out,  

and to do so, I tested ten different  email marketing software tools,  

and this is my roundup review. In this video,  I'll compare all of them, and I'll tell you  

which ones are the best for which purpose,  which ones you have to avoid, and why we'll  

make an actual price comparison between these  platforms, which can be pretty tricky because  

of all the different features and tiers. I'll  also show you my top overall recommendations.

Hi, my name is Robbin from creatoregg.com, where  we help you find and use the best marketing tools.

In this video, we're comparing the following  email tools: ActiveCampaign, ConvertKit,  

Mailchimp, Klaviyo, MailerLite, GetResponse,  Sendinblue, HubSpot, Constant Contact, and AWeber.

You can use the timestamps to navigate  to the relevant part for your situation.

I want to mention that none of these email  marketing tools paid me for reviewing their tool,  

i.e., I'm not motivated to say only good  things about some email tools because they  

sponsored this video. I can say whatever I  want, and as you'll see later in this video,  

I make some bold recommendations of the email  tools I don't recommend you should use. Why  

bold? Because the websites that rank high  in Google when searching for the best email  

marketing software advise you to use some of the  tools I suggest you avoid. More on that later.

Going through all the pros and cons,  looking at all the different features,  

and comparing everything for all the ten  various email marketing tools would take  

hours. And despite this not being a 10-min  video, it isn't endless hours either. 

So, instead of exhaustively going through  everything, I want to compress everything down to  

what's most beneficial for you. So, first, we'll  make a price comparison of these email tools.

Then we'll do an elimination round where I  discuss the ones you shouldn't be using and why.

Next, I'll explain different scenarios as to  why I feel email tool X best suits scenario Y,  

etcetera. Because as you'll know,  every tool has its pros and cons,  

i.e., not every tool is the  best for all situations.

If you want more details, I have different  videos on each of these email marketing  

tools. I also have separate written reviews  on all of them, and I'll add a link to those  

in the description below. Keep in mind  that because I'll move relatively fast  

through the content of this video, it  doesn't mean that I didn't do my due  

diligence of insanely testing every feature  of these tools. As previously mentioned, I  

don't want this video to be infinitely long, so I  only talk about the things I feel are essential.

So, are you ready? Let's dive in.

what makes a good email marketing tool? When finding the best email marketing  

tool for your situation, we'll have  to compare the following features:

#1 Best free plan Although not everyone is looking  

for a free email marketing solution, many people  still prefer to start a newsletter on a low budget  

or even without spending any money. However,  when looking for the best free plan, we have  

to consider the limitations these tools add to  their free plans, e.g., the number of subscribers,  

how long you can use the free plan, if there's  marketing automation possible, etcetera.

#2 Newsletter features Secondly, the newsletter features,  

e.g., are there limits to how many contacts  I can have, how many emails I can send,  

the newsletter builder, scheduling options (e.g.,  

is it possible to send an email at 9 am  with a worldwide audience?), etcetera.

#3 Email Automation Features Third, we have email automation  

features. While some only offer you to  automatically send new subscribers a  

series of welcome emails, others allow  you to use more advanced techniques like  

notifying one of your sales reps when a  new lead opts in for one of your forms.

#4 Opt-in form and landing page features Next, I also took in deep dive into their  

opt-in form and landing page features since  you'll be using them to gain new subscribers  

or leads for your business. Ideally, I want  opt-in form features that allow me to create  

unlimited sign-up forms, welcome and exit  popups, add timers, cool designer templates,  

and so on. It's a bummer when I can  only create one sign-up form, one popup,  

or when the design options are minimal. In terms of landing pages, I want to be  

able to change the design of the landing page to  ensure it has the same look and feel as my brand.

#5 Pricing Then there's  

pricing. I obviously want to  receive value for my money.

#6 CRM features 

I took into account that some of you want to  use CRM features, so we'll also cover that.

#7 Support Lastly, support. I prefer 24/7  

chat support because it's annoying to wait  a couple of days to receive an answer,  

especially if that question  keeps you from moving forward.

These tools don't make it easy to compare  their prices because every plan offers  

different features. Some plans provide  email automation, while others do not. Some  

offer unlimited opt-in forms, while others  limit you to a maximum of one opt-in form. 

The pricing table you see here includes all the  different tiers of all the ten different email  

marketing companies I tested. Keep in mind that  these prices are annual prices and not monthly  

prices. Every tool also offers monthly plans, but  since most email tools offer annual discounts and  

email marketing is a long-term game, I decided  to include discounts for purchasing annually. 

So, the top horizontal bar represents the  number of subscribers. Most email marketing  

companies charge you more money if you have  more subscribers. The only email marketing tool  

that charges you differently is Sendinblue. They  charge you based on the number of emails you send  

monthly, making it one of the cheapest email  tools if you aren't a frequent email sender.

Warning: don't let some email tools' first  tiers fool you into thinking that those are  

inexpensive, i.e., worthwhile your time  and money. I advise avoiding these tiers:  

Constant Contact Core, ActiveCampaign  Lite, AWeber Lite, Mailchimp Essentials,  

and GetResponse Email Marketing. This is  mainly because these tiers either lack  

essential features or are overpriced.  Most often, it's a combination of both,  

lacking critical features and more expensive  than other tools that offer more features.

So, looking at these prices. The cheapest email  marketing tool is MailerLite. Keep in mind that  

cheap doesn't mean bad, as you'll find out  later in this roundup video. I've been a  

MailerLite user for one of my businesses for  quite some time now, and I've no complaints.  

MailerLite's growing business plan and the  advanced tier are priced relatively cheap  

compared to its competitors. Despite the lower  prices, MailerLite is still a great tool because  

they provide features like automation, unlimited  emails, unlimited sign-up forms, landing pages,  

no branding on your newsletters, custom  domains for your landing pages, etcetera. 

That's why I gave you that warning  earlier. Some tiers might seem cheaper,  

but they are missing essential features. To name one example, see Mailchimp's Essentials  

tier. It's often a few hundred dollars more  expensive than MailerLite's growing business plan  

and, in some cases, even more than $1,000 more  expensive annually. Despite this higher price,  

it doesn't has an unlimited email sending option  like MailerLite, it doesn't offer unlimited email  

automation, like MailerLite, you can't use if/else  actions in your automation, it doesn't have  

unlimited sign-up forms, like MailerLite. I think  you'll get the point, or do I have to keep going?

I should also mention that aside from MailerLite,  Sendinblue is one of the cheapest email tools,  

but as mentioned previously, they charge you  based on the number of emails you send. If you  

send a few emails monthly, Sendinblue is probably  cheaper than MailerLite. If you have to send more  

frequently, MailerLite is perhaps less expensive.  But do note, MailerLite offers unlimited monthly  

emails to up to 50,000 contacts. After that,  there's a cap of 12X your contact count. If  

you send daily emails and have more than 50,000  subs, you might want to check out GetResponse or  

ConvertKit. They both offer unlimited email  sending, no matter your subscriber number.

Then there are discounts. And I'm not talking  about the annual discounts most email tools  

offer. There are also special occasion discounts,  e.g., Black Friday, Cyber Monday, Valentine's day,  

etcetera. The tool that always has excellent  deals is GetResponse. The great thing is that  

they offer lifetime discounts, which often  is 40% during these special occasions.

So, there are three email marketing  tools I don't recommend using at all.

Firstly, we have Mailchimp. Mailchimp is  relatively expensive while not offering the  

best product features, i.e., I don't recommend  it because I feel there are better alternatives  

available, which might be weird to you since  they are highly recommended on some of the top  

pages of Google when searching for the best email  tool. It does make me wonder how much time and  

effort those websites put into their reviews. I mentioned that I recommend avoiding its  

first paid plan, Essentials, but its  most popular plan, the Standard plan,  

doesn't justify its higher price either.  For example, the biggest failure is that  

it doesn't support multiple opt-in forms, i.e., I  can only create up to 1 opt-form, which is weird,  

in my opinion. I usually have numerous opt-in  forms across my web pages and not only one.

Secondly, there's Constant Contact. Constant  Contact was a popular email tool back in the day,  

but no longer. It doesn't offer the best  marketing features, and it also doesn't  

provide the best price. In other words, what's  the ideal Constant Contact customer? I don't know.  

That I'm not recommending Constant Contact might  surprise you since many websites recommend them.  

One thing I especially don't like about Constant  Contact is that I cannot connect a custom domain  

to a landing page I create, i.e., you have to  use their default URLs for your landing pages,  

which isn't the best when optimizing for  conversions. And one other thing, similar  

to Mailchimp, Constant Contact also limits us to  one popup and one inline form, which is weird.

Third, AWeber. Do I recommend using AWeber for  your email marketing? The short and generalized  

answer is no. AWeber has many great features,  so I'm not saying it's a bad product or that  

my opinion cannot change when it adds/improves  on its product. In my view, looking at all its  

features, AWeber doesn't stand out. It isn't the  cheapest, It doesn't offer the best free plan,  

It isn't the most user-friendly, It doesn't  provide the best user-interface design,  

It isn't the best for complete beginners, It  doesn't offer the best ecommerce functionalities,  

and It doesn't provide the best/extensive  email automation functionalities. 

My recommendations After these eliminations,  

it leaves us with seven email marketing tools  to choose from. And although it might seem  

impossible to narrow it down to 1 email tool you  should go with, I'll do my best to help you share  

my thoughts on each of these. Recommendation 1: MailerLite 

Let’s start with MailerLite. I can 100% recommend  MailerLite for your business since I've been using  

it for one of my businesses, too, since November  2021. MailerLite is one of the best budget email  

marketing solutions. If you haven't watched  the part of the video where I compare all the  

prices of these tools, make sure you skip back. You can see on MailerLite's growing business plan  

that it allows you to create unlimited landing  pages, including custom domains, unlimited forms,  

unlimited popups, unlimited email sending for  up to 50,000 subscribers, and, most importantly,  

unlimited email marketing automation. Also, they  have cool scheduling features like Delivery by  

timezone, and email split testing tools, ecommerce  tools, etcetera. You have to pay a lot more  

money for many of these tools and features when  accessing them with its competitors. So the bottom  

line, it's the best bang for your buck. Recommendation 2: Sendinblue 

Sendinblue is my top budget recommendation, too,  if you don't send that many newsletters. They  

charge you based on the number of emails you send  monthly instead of your subscriber number. So,  

if you have 100,000 subscribers and send one  newsletter monthly, Sendinblue will be cheaper  

than MailerLite. Another thing is that Sendinblue  offers CRM features, which come in handy if you're  

a real estate agent or in another industry that  requires 1-on-1 sales. There are only two others  

that offer CRM features, which are ActiveCampaign  and HubSpot, but they are way more expensive. 

Recommendation 3: ActiveCampaign ActiveCampaign is a more robust email tool  

that offers one of the best newsletter features  and marketing automation features, including SMS  

and CRM features. If you're planning on using your  email tool with multiple people like sales reps,  

etcetera, ActiveCampaign will not let you down. Recommendation 4: ConvertKit 

If you're looking for a simple, straightforward  email marketing tool, ConvertKit is the one for  

you. I've used ConvertKit for multiple years, and  it served my business perfectly. Its newsletters,  

sign-up forms, and landing pages are easy  to use and set up. It's one of the most  

user-friendly email tools I've used. Do keep in  mind that ConvertKit offers similar features to,  

for example, MailerLite and Sendinblue, but it  is more expensive. If you don't mind paying a  

little extra for user-friendliness,  then ConvertKit is the way for you. 

Another thing that might concern only a fraction  of the people watching this video; ConvertKit,  

offers you to use the template language  liquid inside its emails. Keep in mind  

that using liquid is far from beginner-friendly  or simple or straightforward, but it does allow  

you to create dynamic emails. In a nutshell,  it is more similar to coding your newsletter  

instead of just writing it. MailerLite, for  example, doesn't offer liquid templating. 

Recommendation 5: Klaviyo The short answer is that Klaviyo is  

the best for ecommerce. Yes, all the email tools  in this roundup offer ecommerce integrations,  

including the most inexpensive email  tool MailerLite. BUT Klaviyo is just more  

user-friendly and offers way more ecommerce  features than these other email tools. 

Two examples; when comparing the product block  you can add to your newsletter, there's a whole  

world of difference. You can add dynamic product  feeds that you can import from your Shopify store,  

which you cannot do with other email tools.  Another thing is all the different automation  

workflow templates Klaviyo offers. MailerLite,  for example, only offers three templates. When  

comparing Klaviyo with more robust email tools  like ActiveCampaign or GetResponse, you'll see the  

difference isn't as big as when comparing it with  MailerLite. However, there are still differences  

since Klaviyo is just built for ecommerce  websites, especially if you're running your store  

on Shopify. So again, I'm not saying you have to  use Klaviyo, but it does offer way more options  

for optimizing your marketing campaigns. Recommendation 6: GetResponse 

When considering GetResponse, I would go for its  most feature-rich option, the Ecommerce Marketing  

tier. I'm not a big fan of the other tiers  because of the limitations. The thing is, it  

does charge more money compared to MailerLite, or  ConvertKit. Compared to ActiveCampaign or HubSpot,  

GetResponse is a cheaper option but keep in  mind that GetResponse doesn't have CRM features. 

What I like about GetResponse is that  it offers unlimited email sending,  

an advanced automation builder, the best opt-in  form functionalities, webinar features that no  

other email marketing tool has, and 24/7 chat  support that not that many email tools offer.  

With the ecommece marketing tier you can get  up to 300 people in your webinars, and it also  

offers on-demand webinars. Webinar software can  quickly become pricy, i.e., using GetResponse  

as your email tool while at the same time having  a webinar solution can be a great cost-efficient  

solution for doing your marketing. Keep in mind  that GetResponse has multiple times per year  

great offers for up to 40% lifetime discount.  For example, if you have 10,000 contacts,  

you'll pay $1433 for getresponse's ecommerce  marketing tier. If you have 5,000 contacts,  

you pay $1217 for the ecommerce marketing tier,  and with 2,500 contacts, it will be $1,001. 

Recommendation 7: HubSpot Lastly, there's HubSpot.  

If you are a 1-army business, I don't feel  you're the right fit for HubSpot. Instead,  

you can find a more affordable tool that can do  a better job at email marketing than HubSpot can.  

But suppose you are working in a bigger team  or need to report the results of your work to  

your superior or your customers, HubSpot is an  excellent choice. Aside from email marketing,  

it offers many different packages. For example,  HubSpot is comparable to Salesforce, a great CRM  

marketing tool that includes email marketing. The  thing is, in terms of pricing, Salesforce is way  

more expensive than HubSpot. 1-minute summary 

So, what's the bottom line of all of  this? What are my top 3 recommendations?

Well, if you're just looking for a  decent email marketing tool to get  

your newsletter game up and running, I would  recommend MailerLite. It's budget-friendly,  

and it's the best bang for your buck. Secondly, if you want to take your email marketing  

game to the next level or immediately want to  start at the more advanced level, I suggest  

ActiveCampaign. You can't go wrong with them. Lastly, if you're into ecommerce and don't want  

to take the beginner's approach with a tool like  MailerLite, I suggest you immediately start with  

Klaviyo. Similar to ActiveCampaign,  you can't go wrong with them either.

If you're still unsure and watch this video on  YouTube, check out my full written review on my  

website. It covers everything we've just discussed  and more. There's a link in the description,  

including links to all individual reviews.  Remember that I also created tutorials for  

all these tools, and I'll also link  to those in the description below. 

If you enjoyed this review, please click the  thumbs-up button and comment below because it  

will help more people find it. Another thing, if  you want to support my channel, you could help me  

by using my partner link if you decide to sign up  for any of these tools, whether that's a free or  

paid plan. Some of these tools have an affiliate  plan where I receive a commission if you decide to  

become a paying customer at no extra cost to you.  Keep in mind that this didn't affect my review  

process. For example, AWeber and Constant Contact  are email marketing tools that pay the most money  

if you refer customers to them. Still, I decided  to eliminate those two in the elimination round,  

and I don't recommend using them. I only  recommend tools I would use myself and not  

because of any money I would receive from them. If you have any questions or suggestions for other  

tools I should add to my future reviews,  please let me know in the comments below.

Email Marketing Quiz Before we split ways,  

let's do a quick 8-question quiz together to find  the best email marketing tool for your situation.

Question 1: can you afford a paid plan? 

A: Yes B: No, I'm looking for a free email tool

I'll give you 2 seconds to  decide, and then I'll explain.

If you chose B, I suggest you go with MailerLite  since they offer the best free plan. For example,  

you can send 12,000 emails monthly (which  is more than most other email tools),  

you can have up to 1,000 subscribers  (more than most of its competitors),  

and it offers full marketing automation  (most competitors do not offer automation).

Question 2: What's your email sending frequency? 

Daily newsletter Weekly newsletter 

Monthly newsletter Don't know

If you chose C, I suggest you take a look at  Sendinblue. Their pricing structure makes it  

more affordable if you don't send that many  newsletters. If you chose A, you're probably  

best off choosing one of the email tools that  offer unlimited email sending. The table you  

see here shows what email tool and what tier  offers unlimited email sending and who doesn't.  

For example, MailerLite's growing business  plan offers unlimited email sending to up to  

50,000 subscribers. After that, the growing  business tier isn't available, meaning you have to  

upgrade to the advanced tier, but that one doesn't  offer unlimited email sending. It only provides  

12X your contact number, which is probably not  enough if you send daily emails. The ones that  

offer unlimited email sending are convertkit,  GetResponse, AWeber, and ActiveCampaign.

Question 3: Are you willing to pay  (more) for the best ecommerce features? 

Yes, I need the BEST ecommerce features No, I don't want to pay more for better features

If you chose A, take a look at Klaviyo. It's  my top recommendation for ecommerce companies,  

especially if you're using Shopify for  your ecommerce platform. Remember that  

all email tools offer ecommerce features,  but Klaviyo is just at another level.

Question 4: Are you going to build  complex email automation workflows? 

Probably not Yes, I need sophisticated features

If you chose B, I suggest  looking at ActiveCampaign,  

which has the best marketing automation features.

Question 5: Are you looking for an email tool  that offers CRM features (pipeline, deals, tasks,  

etcetera)? Yes, I need CRM  

features No

If you chose A, look at either Sendinblue,  

ActiveCampaign, or Hubspot. Sendinblue  is way cheaper, but those others are more  

robust marketing tools. Especially HubSpot  offers way more than only email marketing.

Question 6: Are you looking for a  beginner-friendly and simplistic email tool? 

Yes No, not necessarily

If you chose A, I'd suggest taking  a look at ConvertKit. It's one of  

the most simplistic and beginner-friendly tools.

Question 7: Do you need an email  tool offering webinar features?

Yes, I need webinar features 

No, I don't need an email tool  that offers webinar features

If you chose A, then take a look at GetResponse.  They are the only email marketing tool allowing  

you to do webinars. Purchasing a separate webinar  tool is, in most cases, more expensive when  

purchased separately. If you aren't planning on  using webinars GetResponse might be a bit pricy.

Question 8: Are you looking for a marketing tool  for your entire organization? In other words,  

marketing team, sales team,  customer support team, etcetera. 

No, it will be me and maybe a few freelancers I need a marketing tool for  

my marketing and sales team Yes, I need a tool for my entire organization

Of course, there are always exceptions,  but if you chose A, then ActiveCampaign  

and HubSpot are probably a bit of an overkill  for you, and there are cheaper alternatives.

If you went for B, I feel  ActiveCampaign is better than HubSpot.

If you chose C, then check out HubSpot.

Thank you for watching, and to  support the channel, please use  

my referral link if you decide to  sign up for any of these tools.