I studied 100+ of digital products, these 7 will make you rich

Summary

This video offers seven digital product ideas that can generate significant revenue, even with low competition. It covers ideas like SVG files for earrings, planning templates, printable wall art, video templates, and interior design templates. The video emphasizes the importance of product research, using Etsy for validation, and eventually transitioning to your own website for full control and scalability. Additionally, it highlights the use of strategies like reference value, bundling, and adding service packs to maximize profits, providing practical tips for starting and growing an online business.

Takeaways

• 💡 Selling digital products can be highly profitable, with low overhead and potential for high margins.
• 📈 The first digital product idea is SVG files for earrings, which can be sold as digital downloads and have significant profit potential.
• 💼 Bundling digital products, such as selling multiple designs together, creates a perception of value and can significantly increase sales.
• 📊 Product research on platforms like Etsy is crucial for validating ideas and understanding market trends and competition.
• 💻 The second digital product idea is planning templates, which can be created using software like Google Sheets, Excel, or Notion.
• 🎨 Printable wall art is another profitable digital product, especially when offering customizations or using print-on-demand services.
• 🚀 Adding a service pack, like website setup for digital products, can create additional revenue streams and customer loyalty.
• 🎥 Pre-made video templates for content creators can address specific pain points and save time, making them attractive digital products.
• 🏠 Interior design templates targeting specific service businesses can save customers time and provide valuable resources for starting or running a business.
• 🔗 Selling on your own website, using platforms like Shopify, offers greater control and long-term business sustainability compared to relying solely on marketplaces like Etsy.

Q & A

What is the first digital product idea mentioned in the script?

The first digital product idea is selling SVG files for earrings. These are scalable vector graphics that can be used for printing or laser cutting.

Why are digital products considered profitable according to the script?

Digital products are considered highly profitable because once the initial cost of creating the product is incurred, there is almost zero marginal cost to produce or deliver additional units, allowing sellers to make a large profit margin.

What strategy is used by the store selling SVG files to maximize sales?

The store uses a strategy called reference value, where they offer bundle listings of designs at a reduced price per design compared to individual listings. This gives the customer the perception of getting a better deal.

How does the script suggest using Etsy for product research?

The script suggests using Etsy for product research because it provides real data on sales figures, profit margins, and other metrics that can help validate product ideas before launching them.

What is the second digital product idea mentioned?

The second digital product idea is creating planning templates, such as templates for budgeting, meal planning, wedding planning, and other types of planning or tracking.

Why does the script recommend having your own website in addition to selling on Etsy?

The script recommends having your own website because it gives you total control over your business, allowing you to build a brand, drive your own traffic, and potentially sell the business one day, which is not possible with just an Etsy store.

What is the advantage of offering pre-made video templates as a digital product?

Pre-made video templates are advantageous because they solve a real pain point for content creators by saving them time in creating engaging short-form content. This makes them a popular and profitable digital product.

What does the script suggest about offering personalized products, and how can it be managed efficiently?

The script suggests that offering personalized products can be profitable, but managing them can be time-consuming. To manage this efficiently, you can delegate the design work to freelancers once you have a consistent stream of orders.

What are some of the service businesses that could benefit from digital templates, according to the script?

Service businesses like real estate agents, travel agents, contractors, graphic designers, video editors, and social media agencies could benefit from digital templates that help with client management, proposals, and other business operations.

What additional service does the script suggest offering when selling website templates?

The script suggests offering a full setup service as an add-on to website templates. This service helps customers install, customize, and set up their website, and can be further monetized by offering ongoing services or a monthly subscription for website-related tasks.

Outlines

00:00

😀 Digital Product Ideas and Profitability

The video script introduces seven digital product ideas that can be sold on platforms like Etsy or Shopify, emphasizing their potential for high profitability due to low competition and the nature of digital products. The speaker uses Etsy for product research due to its large marketplace presence and data availability. The first product idea discussed is SVG files for earrings, which are scalable vector graphics used for printing or laser cutting. The example store selling these files makes about $7,000 a month, with the speaker highlighting the use of a 'reference value' strategy to upsell customers on bundle deals. The script also mentions the use of tools like 'everb' for detailed product research and suggests that digital products can be sold with high margins due to minimal production costs.

05:01

📊 Planning Templates and E-commerce Strategies

The second paragraph delves into planning templates as a digital product idea, which can include budgeting, meal planning, wedding planning, and more. The speaker uses 'plantey official' as an example, showing how their ultimate budget template generates $7,600 a month. The importance of having an online presence beyond Etsy is stressed, with the recommendation to build a brand with a website that can be controlled and eventually sold for profit. Shopify is highlighted as an ideal platform for e-commerce, with its user-friendly setup and features like 'link pop' for direct sales from social media. The paragraph also discusses the benefits of using a '.dot store' domain for an online store, including increased visibility and sales, and mentions a special offer for viewers to get a domain at a discounted rate.

10:01

🎨 Personalized and Pre-made Wall Art Digital Products

This section discusses the market for printable wall art, both personalized and pre-made designs. The speaker provides examples of successful listings and stores, such as 'Oliver code templates' and 'Harmony pixels,' which make significant monthly revenue. The strategy of offering both digital files and printed versions through print-on-demand services is suggested to increase customer satisfaction and profit margins. The paragraph also contrasts the pros and cons of selling personalized designs versus pre-made ones, noting that while personalized products may have lower competition, pre-made designs can attract more volume despite higher competition.

15:03

📹 Video Templates and Service Packs for Digital Products

The fourth paragraph introduces video templates for content creators as a digital product idea, with 'Hercules well' as an example of a store making substantial revenue in a short period. The script then transitions to discussing service packs as an additional offering to complement digital products, such as website templates. The concept of upsell is explored, where customers who purchase a basic product can be offered additional services, leading to a potential subscription-based model for ongoing website-related tasks. The potential to scale this service to a substantial monthly revenue is highlighted, with examples of other businesses successfully implementing similar strategies.

Keywords

💡Digital Products

Digital products refer to items that are intangible and delivered electronically, such as software, e-books, or digital art. In the video's context, the theme revolves around the idea of selling these types of products online, highlighting their profitability due to the absence of physical production and shipping costs. Examples include SVG files for earrings and planning templates, which are mentioned as potential digital products to sell.

💡Etsy

Etsy is an online marketplace focused on handmade or vintage items and craft supplies. The script discusses using Etsy for selling digital products and for product research, emphasizing its large user base and the data it provides for validating business ideas, such as sales figures and profit margins.

💡Scalable Vector Graphics (SVG)

SVG is a vector image format for two-dimensional graphics that maintains quality at any size. The video script mentions SVG files for earrings as a digital product idea, noting their flexibility and suitability for printing or laser cutting, which is a key aspect of the product's appeal and utility.

💡Profit Margins

Profit margins indicate how much profit a company makes for every dollar of sales, and they are a critical measure of a business's financial health. The script emphasizes the high profit margins associated with digital products, stating that 90% of earnings from a digital product like the one mentioned can be pure profit.

💡Reference Value

Reference value is a pricing strategy where a higher-priced item is presented alongside a lower-priced one to make the latter seem like a better deal. The video describes how this strategy is used in digital product sales, such as offering a bundle of designs for less per item than selling them individually, influencing customers' perception of value.

💡Planning Templates

Planning templates are pre-designed layouts that help individuals organize and plan various aspects of their lives or businesses. The script suggests these as a digital product idea, citing an example of a budget template that generates significant monthly revenue, illustrating the demand for such organizational tools.

💡Printable Wall Art

Printable wall art refers to digital designs that customers can purchase and print to decorate their living or work spaces. The video mentions a store selling custom matchbook artwork as an example of a successful digital product, highlighting the personalization aspect and the high revenue it generates.

💡Personalization

Personalization in the context of digital products means customizing the product to meet individual customer preferences or needs. The script discusses personalized digital products like customizable wall art, noting that while they may involve more work, they can also command higher prices and have lower competition.

💡Print on Demand

Print on demand is a service where products are only printed after a customer's order is received, eliminating the need for inventory. The video suggests integrating print on demand with digital art sales, allowing sellers to offer both digital files and printed versions of their art, thus expanding their product offerings and revenue streams.

💡Interior Design Templates

Interior design templates are pre-made design and planning documents that interior designers can use to streamline their work processes. The script presents these as a digital product idea, emphasizing their utility in saving time and effort for those starting or running an interior design business.

💡Service Pack

A service pack refers to additional services offered alongside a product, often for an extra fee. The video discusses a store that offers a 'Full setup service' for website templates, which not only solves the customer's need for a website design but also provides further customization and setup assistance, illustrating a way to increase the value and price point of a digital product.

Highlights

Selling digital products on platforms like Etsy and Shopify can generate substantial income, with some stores making five figures every month.

SVG files for earrings are a popular and profitable digital product, with one store making $7,000 a month, mainly as pure profit.

The 'reference value' strategy, such as offering bundles at a perceived discount, significantly increases sales and customer perception of value.

Planning templates for budgeting, meal planning, or wedding planning are another lucrative digital product idea, with one store making $28,000 a month from only 12 listings.

Using newer, trending software like Notion or Remarkable can give an edge in creating digital products, particularly in underserved markets.

Printable wall art, especially personalized designs, is another profitable digital product, with one store making $111,000 a month.

Delegating customizations to freelancers on platforms like Fiverr can help manage workload and maintain profitability when selling personalized digital products.

Offering pre-made designs in bundles, a strategy used by many successful stores, can drive significant sales volumes, even with higher competition.

Video templates, particularly for short-form content, are in demand and can generate significant revenue, as seen with one store making $112,000 a month.

Creating starter packs of templates for service businesses, like interior design, can be a niche but highly profitable digital product.

Adding a service pack to digital products, such as offering full setup services for website templates, can lead to higher customer satisfaction and increased revenue opportunities.

Subscription-based services for ongoing tasks, inspired by models like DesignJoy, can turn a one-time digital product sale into a recurring revenue stream.

Leveraging tools like Shopify's Linkpop can streamline the purchase process directly from social media, enhancing the shopping experience for customers.

Using Etsy for product research provides valuable insights into sales figures, profit margins, and trending products, making it a useful tool for validating digital product ideas.

Creating a brand and owning your website is crucial for long-term sustainability, allowing full control over your business and the potential for future sales or expansion.

Transcripts

so you want to sell digital products but

you have no idea where to start or it

seems like everything is so competitive

well today I've got seven digital

product ideas to help you get started

and some of these don't even have that

much competition but they're able to

make five figures every month just like

this one store here selling this digital

product that makes $111,000 a month and

as you know with digital products 90% of

that is pure profit now before I start

with the first one I just want to say

that all of these products can be sold

either on Etsy or your own Shopify store

but I always use Etsy when I'm doing

product research cuz I can see real data

to validate my ideas I can see the sales

figures the profit margins and a lot of

useful data I can't see with I plus Etsy

is probably one of the biggest

marketplaces for deal products with 400

million visits every month so it's a

pretty good representation of the entire

market so let's dive into the first idea

number one is SVG files for earrings so

if you guys wondering what SVG is it

stands for scalable vector graphics so

it's basically a flexible format that

keeps your graphics sharp no matter how

much it's and it's the go-to format for

selling Graphics that are to be printed

or laser cut like these ones here now

you can create SVG files for just about

anything but this listing here is

selling SVG files for earrings and it's

making about $7,000 a month which is

incredible and this listing is just

under Oney old now remember that this is

a digital product they're not selling

the actual physical laser cut earrings

but it's just a digital download and

because it's a digital product most of

that $7,000 is pure profit now that's

not even the craziest part cuz if I go

back to the store level here and analyze

all the listings in the store and we're

going to sort everything by Revenue you

can see that they've got many other

products and they're also selling pretty

well and if I just export all this data

here and do a total of the revenue

column you'll see that this store is

making $118,000 in Revenue which is

massive considering most of that is

profit now if you guys want to do the

product research yourself I use this

still call everb to see the revenue of

any SC store and not just the sales

numbers but you can also see how many

products are being sold how long the

Shop's been around for and even the

exact listing tags that you're using

it's basically a Chrome extension that

you can easily install and it allows you

to have this button here that you click

and then you can see all the data you

can try it for free I'm going to include

the link down below and if you decide to

get the premium version they actually

have a buy one get one free deal at the

moment so I'm going to leave that link

in the description below if you guys

need it but now the big question is how

are they able to make this much money

with this simple products well they're

using a strategy called reference value

so if you look at the store Page here

right on top you're going to see this

listing which is a bundle of 1,700

designs and also the another one with

500 designs now if you buy this designs

individually they're going to cost you

about $5 here so with the bundle listing

this is setting a so-called reference

value so when you the customer sees the

bundle listing you'll subconsciously

compare it to the individual ones and it

gives the customer the perception that

the bundle listing is a better deal

because each design now becomes 9 cents

instead of 5.69 and to convince the

customer even further if you buy this

bundle you get lifetime access full

commercial use and all future designs

included that's such a good value and

how can you walk away from that right

now this is a strategy that a lot of

sellers use especially when selling

digital products so just like this

seller here selling mockups and they can

do this because these are digital

products once the initial cost of

creating the product is incurred there's

basically zero marginal cost to produce

or deliver an additional unit so in

other words with digital products you

only need to produce it once and and you

can sell it anlimited number of times

now the second digital product idea is

what I call planning templates so this

could be templates for budgeting meal

planning wedding planning or just

anything that you would usually track or

plan so let's take a look at this store

cop plantey official they're selling

this ultimate budget template and let's

see how much they're making here $7,600

a month according to R now if you go

back to the store you can analyze the

entire store here let's export the data

you can see that the store is making

$28,000 in Revenue but let's be

conservative here cuz you see that many

the products here are 50% off so that's

actually $144,000 in Revenue but again

that's still massive considering that

they only have 12 listings in the store

now I know you're thinking it looks like

these are not easy products to create

yes obviously it's going to be harder

than making SVG files but the good thing

is that you don't need to create 500

listings which by the way also takes a

lot of time and as you can see this

store only has 12 listings so it just

depends on what you choose to spend your

time on now if I were to sell something

like this my first step is probably to

pick the software that I want to build

the template on so it could be Google

Sheets Excel notion good notes or

remarkable for example and ideally you

want to find a software that is

relatively new in the market but

trending like remarkable or notion here

and then you want to create each

individual templates like budgeting

tracker paycheck tracker meal planner

travel planner reading planner habit

tracker and so on and then once you

completed those individual templates you

can use the reference value strategy and

create an ultimate bundle of all the

planners into one and you can sell it at

a higher price and because you've done

the work to create all the individual

planners all you need to do now is

basically combine everything into one

bundle now I've seen many stores do well

with this strategy especially selling

notion templates and in fact the

ultimate bundle usually becomes the best

seller in the store because of the

perceived value it brings now I get a

lot of questions from people saying that

se is too saturated or competitive and

many stores are getting suspended yes

all of those things are true that's why

I always recommend to have your own

website and use content marketing to

drive your own traffic cuz at the end of

the day you don't want to just be

selling products but you want to create

a brand that allows you to generate an

income that's sustainable and from a

source that you fully control now for me

before I jump into selling any product I

like to use atsc as a validation point

because we can use it to research

products see what people are buying

today what's trending right what are

people saying about these products

everything is backed by real data now

don't get me wrong I'm not against

setting up an Etsy store I think it's a

great and quick way to validate your

idea but don't let Etsy be your end goal

your end goal should be having your own

website cuz that's where you have total

control of your business and you can

even sell it one day for a big pay day

and you can't do that with just an Etsy

store now if I can just give you guys

one tip on this one of the best

platforms to use when you're selling

products is Shopify because the platform

is built for e-commerce and I think it's

pretty easy to set up they have this

basic plan for $29 which has been around

forever but recently they made it even

simpler now with the startup plan which

is only five bucks a month and what I

like about this is that when you're on

this plan and you Market your products

using social media you can use this tool

link pop as kind of like the link and

bio tool that we always see where

customers can just make a purchase right

on the tool without ever leaving the

page so I think that's pretty cool and

plus you can even sell in your DMs if

you want to they make it super easy so

you can focus on marketing your products

now if you guys want to check this out I

have a link where you can get this for

just a dollar for your first month so

now that you have a website you have two

options one is that you can use

shopify's branded domain two if you have

an extra dollar you can use your own

domain and this flows nicely to today's

sponsor. store domains so when you're

starting your online store there's one

super important thing you need a special

web address called a domain name you

want to think of it as your store's very

own ID on internet Rihanna has ran.

store Shopify is doing its thing it's

shopify.com behance behance.net so the

ending of those names is the domain name

so if you're running an online store why

not go for a do store domain because

we've got celebrities like Mr Beast

Cristiano Ronaldo Michelle Obama Maroon

5 they're all using it in fact Mr

the usual. for a DOT store because it

just fits better so if you're building

an online store having a DOT store

domain not only makes sense but also add

the extra flare to your brand a website

that ends in dust store tells your

customers right away that it is an

online store selling products so it's

different and stands out from those long

and confusing website names now here's

the cool part in a big study that lasted

a whole year they found that using a

Dore domain helps you sell more websites

that end in a dust store domain get a

whooping 87% more visits twice the

visibility on Google and also get 12%

lesser cost per conversion when running

ads now let's talk about savings you

don't want to spend too much when you're

just starting your business so I managed

to get one heck of a deal for you guys

you can grab your dot store domain for

just 9 cents for the first year simply

head to the link down below and use the

code Json store to get this offer and on

top of this the team at do store started

a program called Elevate do store to

help all online sellers with amazing

deals and discounts there's something

for everybody but when you purchase a

DOT store domain you're unlocking access

to exclusive discounts up to $2,500 on

essential e-commerce tools like Wix stri

station Vista Print MailChimp and many

more so thanks doin for sponsoring this

video now the third product here is

printable wall art now check out this

listing from Oliver code templates this

is basically a custom matchbook artwork

it's a printable art that you can hang

on your wall I think it looks really

nice I personally would buy this myself

but if you look closely they actually

allow to customize each design here

including the text but let's check out

how much money they're making here so

$4,200 a month with this product amazing

now if you see all their listings here

are quite similar to each other just

slightly tweaked with different colors

and designs but it's basically just one

product right now if you go back to the

store level and you export all the

Revenue data from everb you can see that

they're making about $111,000 a month

which I think is incredible now you

probably notice that this is a

personalized product which means that

you know they have to manually fulfill

every order now I thought about this

myself and I think this is solvable now

you can always start this yourself but

once you have a consistent stream of

orders you can definitely delegate the

design work to Freelancers so there are

plenty of Freelancers on Fiverr who can

do this for pretty cheap and I'm sure

you still have plenty of margins

especially if you're selling one for $60

now if I were to set up a similar shop

there's probably two things that I would

do number one I would offer different

Graphics maybe like stamps or envelopes

but you want to keep the same style cuz

I think the audience is loving this

vintage and retro style and it's been

working for them so definitely keep keep

the style but offer different items and

number two if you notice here that they

only sell digital files but think about

it most people who order these things

would probably want it printed and

framed right so I would create a

separate listing where you provide the

option for people to buy the printed

version now you can connect your Etsy

store to a print demand provider like

gelato so they've got tons of all art

options with different quality paper and

in various sizes and when you use a

print on demand provider like this it

means that you don't have to stock or

print this yourself but when a custom

customer orders a product it

automatically gets sent to gelato and

they take care of the printing and the

shipping now if you have this setup

you'll make the customer happy because

they get a complete product without

having to physically go out to print it

themselves and at the same time you also

make additional profit so it's a win-win

for both now if you love wall art but

you don't want to offer customizations

because maybe it's too much work for you

you want to check out this next store

here Harmony pixels so they have all

kinds of wall art designs most of these

are grouped in bundles so if you run the

everyb tool here you can see that the

bestselling product is the whole shop

bundle here this one's making $114,000

every month which is massive and if you

look down here most of the sales come

from these massive bundles now you

probably realized that this is the

strategy that a lot of shops are using

because you can see the majority of the

revenue comes from selling these bundles

now if you think that $144,000 is a lot

wait till you see how much the entire

store is making so if I export the data

again you can see that the entire store

is making $30,000 a month and that's

just insane because we know that they

make 90% plus margins with this digital

products so you see that there are pros

and cons to selling personalized designs

like this versus these ones cuz with

personalized designs you don't have to

create that many listings you can

probably charge more per product and

there's relatively lower competition

because most people don't want to deal

with customizations right but with

pre-made designs like these you have to

create hundreds of listings and you

probably get more volume but with that

competition is tougher cuz anyone can

just make these right and because

there's more competition sometimes you

have to keep lowering your price and you

have have to keep cranking out new

listings to compensate for Less margins

so it really depends on the type person

you are these are the pros and cons I

think you can decide for yourself now

the fifth store that I want to show you

is called Hercules well so these are

pre-made video templates that creators

can use to create engaging shortform

content and they usually include

placeholders for video text or other

elements that you can easily edit on

canva now according to every be the

store is making $112,000 a month and

most of their products are 50% off so

that's around 6 ,000 a month which is

pretty decent and what's more impressive

is the fact that this store has only

been around for 5 months now you can see

another store selling a similar products

and their products are also selling

pretty well now when you're selling any

product you want to make sure that

you're solving a actual pain for your

Target customer so You' probably seen

videos like these on Instagram talking

about digital marketing or just

motivational videos just text on top of

a video so a lot of content creators

they want to push a lot of content but

they just don't have time to shoot every

video so this is a solution for them

you're solving a real pain for creators

you're saving time for them so if you

can show that in your product that

you're solving that big pain you can

have a successful product like this now

the next product that I want to show you

is interior design templates so this is

basically targeted for those people who

want to start or already own an interior

design business so this particular

product comes with 12 different

templates they got Google sheet

templates canva templates and all the

design templates that you need for

sending proposal to clients onboarding

you know creating your pricing guide and

they've got another Google sheet

template to manage your clients and more

and this listing alone is bringing in

$3,200 every month and listing is just6

months old so you can see that people

are finding value in this as well that's

why this templates sell very well it

helps people that want to start a

business save so much time by not

creating everything from scratch now if

you want to capitalize on this idea you

can actually apply this to other service

businesses you can create a full starter

pack like this for real estate agents

travel agents contractors graphic

designers the video editor

social media agencies right think of

service businesses that deal with

clients oneon-one they're probably going

to need this now this next idea is a

little bit different because it's not

actually a digital product but it's a

service pack that you can add on to your

digital product so if you're selling a

digital product you can learn a thing or

two so you probably seen people selling

website templates whether it's for

Shopify framer Wix but this store has

added a service pack to it and it's

called Full setup service now let's

think about this for a second the main

reason why someone wants to buy a

website template is probably because

they don't want to spend the time

designing the website from scratch right

now a website template solved that

problem but the customer would still

need to know how to install it customize

the look and feel of the website you got

to set up the individual Pages the

navigation bars Etc and it's not

straightforward for some people so this

store is offering a full setup Service

Plus you get a free theme now this is

just the tip of the iceberg cuz what if

I told you that you can potentially

scale this service to $100,000 a month

business let me explain this full

service pack that you see here is kind

of the entry point to your ecosystem so

if a customer loves your template loves

your setup service maybe your turnaround

time everything is excellent you can

then potentially sell them again for

continued service so when people set up

a website it's not a onetime thing

versus if you sell a printable W art

it's a onetime purchase a one-off

transaction but when somebody wants to

build a website it's very likely that

they're going to add more things to it

so maybe they want to add a testimonial

section maybe add a pricing page or you

want to integrate a third party Plugin

or offer other Design Services so that's

a lot of potential services that you can

monetize from Just One customer and you

can even get creative for this instead

of charging a fixed fee for every task

you can actually offer a monthly

subscription for all website related

tasks just like what design Joy is doing

here they offer a subscription based

design service and they're making about

$100,000 a month or $1.2 million a year

with this service and you know how much

I love subscription businesses so you

see with this idea you don't stop at

just $55 that is just the starting point

to bigger opportunities now if you guys

want to see another really good example

this guy Oli has a similar concept where

he offers a simple 15-minute service

then upsell his customers to his other

services and is making $20,000 a month

doing this so if you want to see a video

breakdown of that entire story you want

to click on this video here and I'll see

you there