high ticket sales explained

Summary

This video script offers an insightful guide to high-ticket sales, a lucrative online industry focusing on selling expensive services and products, typically over $1,000. The speaker shares their journey from a shy individual to a successful salesperson, emphasizing the importance of mindset, sales skills, and leveraging established businesses. They discuss various sales roles, including appointment setters and closers, and provide actionable advice on how to start a career in this field, including reading influential books, following sales experts on YouTube, and actively applying for positions on platforms like LinkedIn and Upwork. The script concludes with an offer of a free training for those interested in learning more about high-ticket sales.

Takeaways

• 😀 High ticket sales involve selling products or services that are typically over $1,000 in price.
• 💼 The industry often deals with services priced at $5,000, $10,000, or even up to $20,000.
• 🚀 High ticket sales can be a lucrative online space, allowing for significant income generation.
• 🌐 Remote high ticket sales have become possible due to the rise of online businesses and tools like Zoom.
• 📚 You can sell info products, which are informational products often created by influencers and coaches.
• 🏋️‍♂️ Coaches and consultants sell services in the business-to-customer and business-to-business sectors, respectively.
• 🔑 Agencies, like marketing agencies, offer services to various niches and require salespeople to sell their high ticket services.
• 🔑 Setters and closers are two roles in the industry; setters book meetings while closers convert those meetings into sales.
• 💰 Compensation for setters is usually tied to successful sales, whereas closers have more control over their earnings based on their sales performance.
• 📈 The potential to earn a high income exists, with the speaker mentioning a personal best month of earning $30,000.
• 📚 Recommended books for mindset and sales skills include 'Think and Grow Rich' and 'How to Win Friends and Influence People'.
• 🔧 To start in high ticket sales, one can apply to work with businesses via platforms like Instagram, Facebook, LinkedIn, and Upwork.

Q & A

What is the main purpose of the video?

The main purpose of the video is to clarify the concept of high ticket sales, explain how to get started in the industry, and provide actionable steps for viewers to take towards starting a career in high ticket sales.

What does 'high ticket sales' refer to in the context of the video?

In the context of the video, 'high ticket sales' refers to the sale of expensive products or services, typically over $1,000, such as services that cost $5,000, $10,000, or even $20,000.

What is the speaker's background in the high ticket sales industry?

The speaker started with dropshipping but transitioned to high ticket sales, where they found success and significantly advanced their income. They also mention having sold services for as high as $20,000.

What are some examples of high ticket items or services that can be sold?

Examples of high ticket items or services include info products, coaching services, consulting services, and offerings from agencies such as marketing agencies or financial marketing agencies.

What is the difference between a coach and a consultant in the context of high ticket sales?

A coach typically works with individuals and focuses on personal or professional development, while a consultant works with businesses to improve various aspects of the business operations, such as lead generation, sales, marketing, or HR.

What are the two main positions in the high ticket sales industry mentioned in the video?

The two main positions mentioned are 'setters' and 'closers'. Setters are responsible for booking meetings, while closers are responsible for converting those meetings into sales.

How does the earning potential for a closer in high ticket sales work?

A closer's earning potential is based on the number of deals they close. The better they are at sales, the more deals they close, and thus the more they earn. The speaker mentions a personal best month earning of $30k.

What is the average closing rate mentioned in the video for high ticket sales?

The average closing rate mentioned in the video is 20%, meaning that out of five calls a day, a closer can expect to close one deal.

What are some recommended resources for learning about sales and mindset?

The video recommends books like 'Think and Grow Rich' for mindset and 'How to Win Friends and Influence People' for sales and persuasion. Additionally, YouTube channels of sales experts like Alex Hoisi, Grant Cardone, Jeremy Miner, and Bill Walsh are suggested.

How can someone start a career in high ticket sales according to the video?

To start a career in high ticket sales, one should read relevant books, watch educational content on YouTube, and apply for jobs as a high ticket closer or setter on platforms like Instagram, Facebook, LinkedIn, and Upwork.

What is the speaker's advice on how to approach the job application process in high ticket sales?

The speaker advises not to expect a job offer from a single application. Instead, they suggest applying to multiple businesses, being prepared for multiple interviews, and understanding that persistence is key to securing a position.

Outlines

00:00

📈 Introduction to High Ticket Sales

The speaker introduces the concept of high ticket sales, explaining it as the sale of expensive products or services, typically over $1,000. They share their personal journey from drop shipping to high ticket sales, emphasizing the industry's potential for significant earnings. The video aims to provide clarity and actionable advice for those interested in starting a career in high ticket sales, highlighting the importance of understanding the industry and the opportunities it presents.

05:00

🚀 Opportunities in Remote High Ticket Sales

This paragraph delves into the evolution of high ticket sales in the context of remote work, facilitated by technological advancements like Zoom. The speaker outlines various types of products and services that can be sold in this space, including info products, coaching, consulting, and agency services. They also discuss the roles of appointment setters and closers, explaining their responsibilities and the potential for high earnings, especially for closers who are directly responsible for converting meetings into sales.

10:01

💼 The Dynamics of High Earning Potential in Sales

The speaker shares personal experiences, including a best month where they made $30k, to illustrate the high earning potential of high ticket sales. They discuss the flexibility in the number of calls one can take per day and how this directly impacts earnings. The paragraph emphasizes the importance of hard work and continuous learning in sales, debunking the myth of easy money and encouraging viewers to prepare and commit to the sales profession.

15:04

📚 Resources for Becoming a Successful Salesperson

The final paragraph provides actionable steps for viewers to start their journey in high ticket sales. The speaker recommends books for mindset development and sales skills, such as 'Think and Grow Rich' and 'How to Win Friends and Influence People'. They also suggest following sales experts on YouTube and applying to work with businesses through various platforms. The speaker offers a free training for those interested and encourages viewers to take action towards a career in high ticket sales.

Keywords

💡High Ticket Sales

High Ticket Sales refers to the sale of expensive products or services, typically over $1,000. In the video's context, it is the core theme as the speaker discusses how to get started in this industry, which often involves selling services for amounts like $5,000, $10,000, or even $20,000. The video aims to demystify the process and provide actionable insights for viewers interested in this lucrative field.

💡Remote Sales

Remote Sales is a concept that has emerged as businesses have realized the feasibility of operating without a physical office. The speaker mentions that this shift has led to the growth of remote high ticket sales positions, where salespeople can work from anywhere, leveraging tools like Zoom to conduct meetings and sales pitches, which is a significant aspect of the industry discussed in the video.

💡Info Products

Info Products, or informational products, are educational or informative materials sold by individuals or companies. In the script, the speaker uses examples of influencers like Iman Gaji, Jordan Belfort, and Andrew Tate, who sell information products. These products are a type of service that can be sold in the high ticket sales industry, emphasizing the diversity of what can be considered a high-value offering.

💡Coaching

Coaching, as mentioned in the video, is a service where professionals provide guidance and support in various fields, such as business, fitness, or life coaching. The speaker highlights coaching as a booming industry within high ticket sales, where coaches can earn substantial incomes by selling their expertise and services to clients.

💡Consulting

Consulting involves providing professional advice to businesses or individuals. The video script distinguishes consulting from coaching by noting that consultants typically work with businesses, offering strategic guidance in areas like lead generation, sales, marketing, or HR. This service is another example of a high ticket offering within the sales industry.

💡Agencies

Agencies, particularly in the context of the video, are organizations that offer specialized services such as marketing or financial services to other businesses. The speaker mentions SMMA (Social Media Marketing Agencies) as an example, emphasizing that these agencies often require high ticket salespeople to sell their services, which can include helping businesses raise capital or increase their customer base.

💡Appointment Setters and Closers

Appointment Setters and Closers are roles within the high ticket sales industry. Appointment Setters are responsible for booking meetings with potential clients, while Closers convert those meetings into sales. The video explains that these roles are crucial for businesses running advertising campaigns to generate leads, and the effectiveness of these roles directly impacts the sales outcomes.

💡Earning Potential

Earning Potential in the video refers to the financial rewards that can be achieved in high ticket sales. The speaker shares personal experiences, mentioning a best month where they made $30k, to illustrate the high income potential for those who excel in sales. This concept is central to the video's message, as it motivates viewers to consider a career in high ticket sales.

💡Sales Psychology

Sales Psychology is the understanding of human behavior and thought processes as they relate to selling. The video script suggests that sales are deeply rooted in human psychology, and the speaker recommends books by Robert Cialini, an expert in this field, to help viewers grasp the principles of persuasion and influence, which are essential for success in high ticket sales.

💡Action Steps

Action Steps are the practical measures one can take to achieve a goal. In the video, the speaker outlines steps for viewers to start a career in high ticket sales, such as reading specific books for mindset development, learning from YouTube sources, and applying for jobs on various platforms. These steps are presented as a roadmap for viewers to follow in pursuit of their high ticket sales aspirations.

💡Free Training

Free Training, as offered by the speaker in the video, is an educational resource provided at no cost to help viewers learn more about high ticket sales. The speaker invites viewers to DM them on Instagram for access to this training, positioning it as a valuable tool for those interested in starting a career in the field, and emphasizing the speaker's commitment to providing value.

Highlights

The video aims to clarify the concept of high ticket sales amidst a sea of confusing information.

High ticket sales involve the exchange of expensive products and services for money, typically over $1,000.

The industry commonly sells services ranging from $5,000 to $115,000, and even higher.

The presenter's personal journey from drop shipping to high ticket sales and personal growth.

The rise of remote high ticket sales due to the realization that businesses don't need physical offices.

Online businesses and agencies are booming, creating a demand for high ticket salespeople.

High ticket sales can include selling info products, coaching, consulting, and agency services.

Info products are informational products sold by influencers like Iman Gaji, Jordan Belfort, and Andrew Tate.

Coaching and consulting services are booming, with professionals making 50 to 100K per month.

Agencies provide marketing services across various niches, including helping businesses raise capital.

Roles in the industry include appointment setters and closers, with distinct responsibilities.

Appointment setters book meetings, while closers convert those meetings into sales.

Compensation for appointment setters is usually tied to closed deals, unlike closers who have more control over their earnings.

The presenter's best month earning was $30k, demonstrating the earning potential in high ticket sales.

The presenter emphasizes the importance of hard work and continuous learning in achieving success.

Learning from successful businesses is more beneficial than starting one's own company.

Books recommended for mindset and sales skills include 'Think and Grow Rich' and 'How to Win Friends and Influence People'.

YouTube channels and social media platforms are suggested for further learning and applying to work with businesses.

A free training is offered by the presenter for those interested in starting a career in high ticket sales.

Transcripts

right so I'm making this video simply

because there's so much information out

there and it's a bit all wishy-washy and

I kind of just want to make one video so

you guys can understand what is high

ticket sales how do you get started and

pretty much we'll go from there right so

make sure you watch throughout the

entire video so you actually understand

the industry right I know you might have

a short attention span Tik Tok and

Instagram reals has ruined that for this

generation but stay here because trust

me I'm going to give you some tangible

things that are going to allow you to

finish this video and actually start

taking action towards this which is the

most important thing

right so high ticket sales what is it so

let's just quickly go over sales has

been around forever it's the exchange of

products um and services in exchange for

like money or something else right and

so it has always been around and it

always will be around now High ticket

sales

this is something that is expensive

right High ticket basically means

anything over

$1,000 um the industry is usually

selling services for $5,000 $10,000

$115,000 I've sold things that have been

$20,000 right but they high ticket right

that is high ticket something that is

expensive and this is how I've made a

lot of my money in this online space

right this is how I started my kind of

big money money making journey I guess

uh I started with Drop Shipping but

didn't really enjoy it so I basically

got started with this instead of an smma

and it's been great and I want to kind

of

share more about this industry because

it's amazing right it's allowed me to

really become the person I am today I

used to be this shy little kid and now

I'm a big grownup whatever that is able

to handle himself well and I feel in my

opinion at least uh come across

professionally and he knows what he's

doing right I have a Clear Vision I know

what I want and that's what it's allowed

me to do so I want to provide value for

you guys and impact for you guys um so

that maybe it can do something similar

for yourselves okay so that's what it is

right High ticket sales you're selling

expensive services or products right and

remote High ticket sales has basically

come along because businesses have

realized we don't need an office right

um online businesses as well have been

booming right if you're watching this

I'm sure you know what an smma is Right

agencies have been booming and they need

salespeople because they sell High

ticket services and a lot of them don't

really know how to sell so that has kind

of started this whole remote High ticket

sales uh space it it's because

businesses have realized that they can

hire

salespeople uh who can work remotely

right because of things like zoom and

different systems and softwares that

have come about it means everyone can

work from the comfort of their own

laptops right so it's a great

opportunity if you're looking to make

money online um now a big question I

always get is what can you sell so you

can sell info products right you can

sell for coaches and you can sell for

agencies and Consultants right info

products what do I mean by that these

are usually uh informational products

right things that

you'll have people like Iman gaji Jordan

platen um people who are basically

selling information right uh even Andrew

Tay right the real world I know that's a

bit of a bad buzzword these days but he

that is what he sells right it it's not

high ticket but he sells it um so that's

the kind of stuff you can sell in that

sense hope that makes sense right

influencers people who are selling

information then you have coaches

coaches are basically selling most of

the time to people right coaches and

Consultants is very

similar coaches work in the business to

customer industry right so coaching is a

business and they sell to customers

Consulting are business their businesses

as well but they sell to businesses

right they consult businesses so that's

the only difference but well and truly

it's very similar coaching can be

anything

right I know people who are tennis

coaches Fitness coaches music coaches

who are making 50 to 100K every single

month right mindset coaches um life

coaches there coaching is a massive

massive industry and it is booming more

than ever Consultants they do obviously

something similar uh obviously not

relationship but for example something a

business will need help with so maybe

lead generation or sales or marketing

um maybe even HR right things that help

a business um basically be more

productive and end up making more money

um is what they focus on and then we

have

agencies like I touched on smas earlier

agencies will provide for example

marketing uh across multiple multiple

different niches right marketing to

solar companies helping solar companies

get out there more and get more leads so

they can do more installations um

they'll help for example coaches right

there are many agencies now that help

coaches get more leads get more

appointments get more

sales um agencies as well marketing

agencies right uh one of the biggest

offers I ever worked on was uh a

financial marketing agency right it was

a marketing agency that helped companies

who were looking to raise Capital

basically get more eyballs on them more

investors eyballs on them so that they

could basically produce and make uh more

capital and raise more capital for their

funding round right that might sound a

little bit complicated um I thought it

was really complicated at first I

learned quickly though and pretty much

you have like for example let me think

Shark Tank Dragon's Den these kind of

shows where people come up and ask for

investment right it's kind of a similar

thing but rather than going up to for

example High net worth IND individuals

uh they're going to for example private

Equity companies and Venture Capital

companies and these are companies that

basically make money uh by investing

into companies and seeing them grow and

then exiting and making more money right

so yeah bit of a finance lesson there

but that kind of covers who you can work

for and what you can sell um now what

positions are there in the industry well

simply you have setters and closers

right there's no need to complicate it

it's just an appointment setter and a

closer an appointment Setter's

responsibility is to book meetings right

and a closer's responsibility is to turn

those meetings into customers so the

whole kind of process and the way these

businesses operate most of the time is

they will be running advertising on

Facebook on Instagram on YouTube

wherever right they are basically

spending money to get leads in the door

right then once those leads are in the

door it's an appointment Setter's

responsibility to book those leads into

a

meeting closer's job is to then take

that meeting and turn them into a

customer for the

company that's it those are the only

responsibilities you have as a

salesperson to these companies you don't

have to uh manage team members unless

you want to and you can get paid more

today do that you don't have to do

marketing You Don't Have To Source your

own leads everything comes to you and

then what you have to do is either book

the meeting or close the meeting it's

that simple and the way you get paid is

on closed meetings so an appointment

setter which is the caveat to

appointment setting it's very simple to

do and it's a loow hanging fruit in

terms of the industry because it's quite

simple to get into but appointment

setting they only usually get paid um

when the deal is closed right so as an

appointment setter you are only going to

make money if the closer is doing a good

job right there is some cases where

businesses offer base pay that does

happen um but it isn't a regular

occurrence and I wouldn't expect that

but it can happen um en closers well the

beauty of it is you are in control of

what you make you are in full control

the better you are at sales the more

likely you are to close those deals and

if you're selling you know things that

this is one thing I want to touch on

like the earning potential right my best

month I made 30k in one month right and

I'm not saying that to brag but it is

incredibly simple and the beauty of this

is if you're selling a service let's say

that's 5K 10K or even 15K a month and

you're a closer right what you can do is

the company is going to basically flood

your calendar right with 5 to eight

calls a day on average but it it's up to

you right if you want to take four calls

a day you can take four calls a day if

you want to take 10 calls a day you can

take 10 calls a day it varies and it can

vary because the way it works is

businesses spend money on marketing

right and how they get their leads so

they spend more money they get more

leads so that's kind of how it works

right and if you're working for a

business that is flexible which is most

of them these days then you have the

ability to to do that so we can

literally break it down if you are

selling something for 10K which I was

doing regularly I was taking 5 to eight

calls a

day for me to make 30k a month I only

need to close 30 deals a month which is

one a day give or take right and it's

very easy and simple to do that because

the industry standard closing rate is

20% if you're on five calls a day 20% of

that is one so you're very it's not easy

I don't want to say it's easy and these

numbers may sound great and all but the

truth is it it takes a lot of hard work

to get to that point um it took me a

while a very long time months to get to

that point but I put in the work every

single day and I'm making this video to

show you that it is possible and you can

do it but I'm not going to sit here and

say you can do it super easy join my

course and make a million gazillion

bucks tomorrow right I that's not what

I'm trying to do here

I'm trying to provide you with

information and value so that you are

prepared for it because that's the most

important thing being prepared to

achieve this right it's very achievable

you can do it but it's not going to be

easy it's simple though you learn sales

very well and you work with businesses

that are making the money already and

have set up the businesses already so

you don't have to do it yourself you're

just plugging yourself into a business

and leveraging a successful business

that is it because a lot of humans these

days have a big ego and they want to

start their own company and I I was the

exact same but the truth is you can

learn a lot more by working with

successful businesses and yeah there is

nothing better than learning from people

who are ahead of you in the game that's

what I'd recommend so how do you start

becoming a closer and a Setter because

you know I've said these big numbers and

I'm sure you're like okay I want to

start doing this well okay cool let's

talk some books right for your mindset

because it is such an important thing

Think and Grow Rich that is a great

place to

start it's not about how you get rich it

is just how to get an abundance mindset

which is just believing in yourself and

knowing that things can come abundantly

to you rather than having a bunch of

limiting beliefs

if you don't really know what I'm

talking about when I say that feel free

to look it

up another great book for sales is How

to Win Friends and Influence People

great book

persuasion influence both of those are

by Robert

calini who is like Professor or a doctor

I don't know but he's a very smart guy

and he knows a lot about human

psychology and

sales is a lot about human psychology so

that is a great place to start reading

those books now if you want to intake

your information on YouTube you can

there are great sources on YouTube this

channel I would like to say um we'll be

rolling out some good sales content uh

Alex hosi has absolutely brilliant

content on

YouTube Grant Cardone is another one

Jeremy Miner is another one Bill Walsh

is another one right these are people

who know what they're talking about and

they make a lot of content on a regular

basis regarding sales so there is a lot

of stuff to watch right now in terms of

learning that skill that's great but you

can also obviously need to apply to work

with people right so you can do that on

Instagram Facebook LinkedIn upwork

search High ticket closer High ticket

Setter and you can then start applying

to work with businesses right it is that

simple it is that simple

but again you are not going to send one

message to one business and get a job

that's not how it works but you could

send a message to 100 businesses you

could get five interviews and you could

fail every single one right but the

truth is it is extremely simple you just

have to learn sales and work for

business and those are the action steps

to do that so if you want to do it go

for it now if isn't enough for you and

you want to you know like I said work

from someone who is where you want to be

and who is ahead of you um I've created

a free training right regarding how to

do all of this uh and if you want that

just DM me on Instagram it will be in

the description or somewhere just I'm

sure you guys are resourceful um you can

find my Instagram DM me and I will

happily send that over to you right so I

hope you guys enjoyed this video

covering the industry

and also how you can kind of start as

well because that's the most important

thing so yeah guys like I said hope you

enjoy this video I'd love for you guys

to put in the comments some of your key

takeaways from this video and yeah I'll

see you guys in the next one