The 15 Laws of the Top 0.001%

Summary

The video script outlines 15 fundamental laws for achieving success, shared by a self-made millionaire. It emphasizes the importance of having a clear aim, believing in one's abilities, maintaining a positive attitude, and being persistent. It also touches on the significance of self-discipline, learning from failures, and taking accountability for one's actions. The speaker encourages viewers to be authentic, upgrade their relationships, play to win, and invest wisely. Moreover, the script advises on the power of expressing preferences, being 'incompetent' to empower others, and protecting one's reputation as keys to attracting success.

Takeaways

• 🎯 **Have a Clear Aim**: Success begins with a defined goal or aim, as emphasized by Napoleon Hill in 'Think and Grow Rich'.
• 🌟 **Believe in Your Ability**: Reading biographies of successful people reveals a common trait: the ability to hold a vision until it becomes reality.
• 🔮 **Visualize Success**: Visualization is key to achieving success; it requires seeing yourself in the future you desire.
• 🌞 **Maintain a Positive Attitude**: Your mindset and the way you perceive the world can either open doors to opportunities or reinforce negative beliefs.
• 🤯 **Embrace Being 'Weird'**: Success often requires stepping outside the norm and embracing uniqueness.
• 🏋️‍♂️ **Develop Self-Discipline**: Consistency and commitment to oneself are crucial for building self-confidence and achieving success.
• 🏆 **Learn from Failure**: Adopting a mindset of 'either you win or you learn' helps in gaining valuable insights from setbacks.
• 🔒 **Show Relentless Tenacity**: Persistence and resilience are vital; focus on the course until success is achieved.
• 🤔 **Take Extreme Accountability**: Owning your actions and responses to situations is a powerful way to take control of your life.
• 🗣️ **Be Impeccable with Your Word**: Keeping commitments and being reliable builds trust and integrity, both with others and oneself.
• 💡 **Upgrade Relationships**: Surrounding yourself with supportive and positive influences is crucial for personal growth and success.
• 🚀 **Play to Win**: Successful people are in 'wealth creation mode', always seeking new opportunities rather than just preserving what they have.
• 📣 **Express Your Preferences**: Don't be afraid to ask for what you want; success often comes to those who voice their desires and needs.
• 💰 **Prioritize Investments**: Wealthy people invest in assets that generate income, focusing on long-term gains rather than immediate consumption.
• 🛑 **Be Incompetent (Selective Delegation)**: Delegate tasks effectively to empower others and avoid becoming a bottleneck in your own success.
• 🛡️ **Protect Your Reputation**: Your reputation is a cornerstone of success; it's built on consistent delivery, integrity, and trustworthiness.

Q & A

What is the first law of success mentioned in the script?

The first law of success is to have an aim. It emphasizes the importance of having a clear goal or destination in life to attract success.

Can you explain the concept of 'speed to attract' as described in the script?

The 'speed to attract' is a framework that involves having 100% clarity about what you want to create, 100% belief in achieving that outcome, and maintaining that belief consistently. These three factors determine how quickly you can attract your desired future into your current reality.

Why is it important to visualize and believe in your ability to achieve success?

Visualizing and believing in your ability to achieve success is crucial because it allows you to hold a vision until it becomes true. It helps you to see yourself in the state of achievement and to act as if it's already true, which is a powerful tool for creating belief and attracting success.

What does the script suggest about the relationship between visualization and achieving a future outcome?

The script suggests that you can never achieve a future that you can't first see in your mind. Visualization is a key component in creating a belief in the possibility of achieving a desired outcome.

How does the script define a 'positive mental attitude' and why is it important for success?

A 'positive mental attitude' is defined as the ability to frequently see opportunities, abundance, grace, and kindness in life. It is important for success because it shapes your perception of the world and influences the opportunities you attract.

What is the significance of being 'weird' in the context of success as per the script?

Being 'weird' or abnormal is significant for success because it means stepping outside of the norm and not conforming to what is considered 'normal'. It is about being unique and taking a different path, which can lead to extraordinary achievements.

How does self-discipline play a role in achieving success according to the script?

Self-discipline is essential for success as it involves being consistent, keeping commitments to oneself, and building self-confidence. It is the strongest form of self-love and is necessary for maintaining momentum and avoiding self-implosion as one's success grows.

What is the meaning of 'either you win or you learn' as a law of success?

'Either you win or you learn' means that regardless of the outcome, there is always something to gain from the experience. Setbacks are valuable learning experiences, and it is important to learn from mistakes to avoid repeating them.

Why is relentless tenacity important for success?

Relentless tenacity is important for success because it involves continuous forward movement, resilience, and the ability to focus on a single course until successful. It helps in overcoming challenges and not giving up when faced with difficulties.

What does the script suggest about the role of accountability in achieving success?

The script suggests that taking extreme accountability is crucial for success. It involves focusing on controllable factors and responding effectively to situations. Accountability gives you agency and power over your circumstances.

Why is it important to be impeccable with your word according to the script?

Being impeccable with your word is important because it builds trust and integrity with others. It means keeping commitments and being reliable, which in turn attracts similar qualities in others and contributes to success.

How does upgrading relationships contribute to success as per the script?

Upgrading relationships contributes to success by ensuring that you surround yourself with positive influences who support your dreams and aspirations. Cutting out toxic relationships allows for the space to invite people who add value to your life.

What is the difference between 'playing to win' and 'playing not to lose' in the context of success?

'Playing to win' is about seeking opportunities for growth and creation, whereas 'playing not to lose' is about preserving what one already has and avoiding mistakes. Successful people are in wealth creation mode, always looking for the next opportunity.

Why is it important for successful people to express their preferences?

Expressing preferences is important because successful people ask for what they want. Most people struggle to get what they want because they never ask for it. Even small things can compound, and asking for what you want is a key step in achieving it.

How does prioritizing investments differ between broke, middle class, and wealthy people according to the script?

Broke people use money to buy things, middle class people use money to improve their credit score to buy nicer things, while wealthy people invest in income-generating assets. Wealthy people have longer time horizons and invest with the future in mind.

What does the script mean by being 'incompetent' in the path to wealth?

Being 'incompetent' in this context means transitioning from an operator to an owner mindset. It's about working through people and not always having the answers, which empowers others to step up and take ownership of projects, leading to freedom and wealth.

Why is protecting your reputation important for success?

Protecting your reputation is important because success is about reach and reputation. Being known well and having a reputation for delivering on promises and commitments attracts more opportunities and people who want to do business with you.

Outlines

00:00

🎯 The Importance of Having a Clear Aim

The speaker introduces the concept of the 15 Laws of Success, emphasizing the first law: having a clear aim. Success is not about creating it but attracting it, and to do so, one must have a clear vision of what they want to achieve. Napoleon Hill's advice from 'Think and Grow Rich' is cited, advocating for a primary aim. The speaker shares a personal framework called 'speed to attract,' which involves clarity, belief, and consistent focus on the desired outcome. The importance of publicly stating one's goals to avoid indecision and zigzagging through life is highlighted, as well as the detrimental effects of not having a clear destination.

05:02

🚀 Believing in Your Ability to Succeed

The second law is about believing in one's ability to achieve success. The speaker draws on biographies of successful individuals like Bezos, Kobe Bryant, and Elon Musk, who held onto their visions until they became reality. Visualization is presented as a tool for achieving success, with the speaker sharing personal techniques for visualizing financial success and the emotions associated with it. The power of believing in a future achievement and the necessity of visualization in achieving goals, such as learning to skateboard, are discussed, emphasizing the mind's role in creating a successful future.

10:02

🌞 Cultivating a Positive Mental Attitude

The third law focuses on maintaining a positive mental attitude. The speaker discusses the tendency of people to visualize negative outcomes and suggests flipping these negative visions to positive ones. The concept of frequency is introduced, suggesting that what one frequently sees or visualizes becomes their reality. The importance of assuming positive intent in others' actions is highlighted, as it leads to a happier and more focused mindset. The speaker encourages viewers to see opportunities, abundance, and kindness in the world, as these are reflections of one's own mindset.

15:03

🤯 Embracing Your Uniqueness and 'Weirdness'

The fourth law encourages being 'weird' or unconventional to achieve success. The speaker argues that normalcy equates to average results, and extraordinary success requires being extraordinary. Personal anecdotes and examples of successful individuals who have unique habits or behaviors are shared to illustrate the point. The importance of authenticity and giving oneself permission to be different is emphasized, as well as the idea that success often lies in doing what others are not willing to do.

20:04

🏋️‍♂️ Developing Self-Discipline for Success

The fifth law is about self-discipline, which the speaker describes as the key to consistency and building self-confidence. Personal transformation stories, from unhealthy habits to disciplined routines, are shared to demonstrate the power of self-discipline. The speaker explains that discipline is the strongest form of self-love and that it is essential for maintaining momentum and avoiding self-implosion. The importance of impulse control and keeping commitments to oneself is discussed, as well as the idea that discipline must match one's level of success.

🏆 Adopting a Win-or-Learn Mindset

The sixth law emphasizes the importance of viewing every situation as an opportunity to either win or learn. The speaker cites Nelson Mandela's perspective on his time in prison as an example of this mindset. The value of learning from setbacks and mistakes is discussed, with the caution that failing to learn from these experiences can lead to repeated failures. The speaker encourages viewers to see challenges as valuable learning opportunities and to ensure that they learn from each experience to avoid repeating the same mistakes.

🔨 Demonstrating Relentless Tenacity

The seventh law is about relentless tenacity, with the speaker sharing personal experiences of overcoming failures and maintaining forward momentum. The concept of focusing on the next small goal, such as reaching the next telephone pole during a grueling Iron Man race, is used to illustrate the power of tenacity. The importance of resilience and not stopping when faced with difficulty is emphasized, as well as the idea that success requires persistence and the ability to keep going even when the going gets tough.

🤝 Taking Extreme Accountability

The eighth law discusses the importance of taking extreme accountability for one's life and actions. The speaker shares how learning to focus on controllable factors led to success and provides an example of organizing their own Iron Man race during a pandemic. The concept of owning one's responses to situations, rather than external factors, is highlighted as a way to gain power and agency. The speaker encourages viewers to take responsibility for their reactions to events, even if they cannot control the events themselves.

🗣️ Being Impeccable with Your Word

The ninth law stresses the importance of being impeccable with one's word, both in commitments to others and in self-talk. The speaker shares their personal commitment to honoring promises and the impact it has on building trust and confidence. The idea of living as if every action and word is recorded and could be made public is introduced, emphasizing the importance of integrity in both public and private speech. The speaker encourages viewers to choose empowering language and to avoid negative self-talk, highlighting the link between the words we use and the reality we create.

💔 Upgrading Relationships for Success

The tenth law involves upgrading one's relationships by cutting out toxic individuals who do not support one's journey. The speaker discusses the difficult but necessary process of letting go of people whose paths no longer align with one's own. The importance of surrounding oneself with positive influences and people who expect and support a higher life is emphasized. The concept of a 'friend ventory,' or evaluating the impact of friends on one's life, is introduced as a tool for maintaining a supportive social circle.

🏅 Playing to Win, Not Just to Avoid Losing

The eleventh law encourages playing to win rather than playing not to lose. The speaker contrasts the mindset of wealth creation with wealth preservation, using an anecdote about attending an event with wealthy and influential individuals. The importance of focusing on opportunities for growth and expansion, rather than solely on avoiding mistakes, is discussed. The speaker encourages viewers to adopt an offensive mindset, always seeking new opportunities and not fearing failure.

📣 Expressing Your Preferences Clearly

The twelfth law is about the importance of expressing one's preferences and asking for what one wants. The speaker argues that most people fail to get what they want because they never ask for it. The idea that success requires the courage to make requests, both big and small, is emphasized. The speaker encourages viewers to overcome the fear of asking and to recognize that not asking can lead to internal unhappiness and missed opportunities.

💰 Prioritizing Investments Over Consumption

The thirteenth law focuses on prioritizing investments over consumption. The speaker discusses the different financial behaviors of broke, middle-class, and wealthy people, highlighting the importance of investing in income-generating assets. The idea of delaying gratification and having a long-term perspective on finances is emphasized. The speaker encourages viewers to think about how they can invest in their future, rather than spending on immediate wants.

🛠️ Being 'Incompetent' to Empower Others

The fourteenth law paradoxically suggests being 'incompetent' as a way to empower others and achieve freedom. The speaker discusses the importance of transitioning from an operator to an owner mindset, where one does not try to solve every problem but instead empowers others to do so. The idea of selectively choosing not to have all the answers, in order to allow others to step up and take ownership, is highlighted. The speaker encourages viewers to focus on helping others get rich and to invest in their growth and development.

🛡️ Protecting Your Reputation for Long-Term Success

The final law emphasizes the importance of protecting one's reputation for long-term success. The speaker discusses how a good reputation can attract opportunities and trust from others. The importance of being known for delivering on promises and commitments is highlighted. The speaker encourages viewers to consider their values and integrity, especially in challenging situations, and to be someone who shines their light and is known for their reliability and trustworthiness.

Keywords

💡Success

Success in the video is defined as achieving one's goals and aspirations, often associated with wealth and personal fulfillment. It is the overarching theme of the video, with the 15 laws presented as a guide to achieving this success. The script mentions various successful individuals, such as Bezos and Elon, to illustrate the heights of success that can be reached.

💡Aim

An 'aim' refers to a primary goal or objective one sets for themselves. In the context of the video, having a clear aim is the first law of success because it provides direction and purpose. Napoleon Hill's concept from 'Think and Grow Rich' is cited, emphasizing that without a clear aim, one cannot attract success.

💡Belief

Belief is the confidence and conviction in one's ability to achieve their goals. The video stresses the importance of not only having a vision but also the belief that it can be realized. It is used to illustrate the power of visualization and the necessity of holding a 'crazy vision' until it becomes true.

💡Visualization

Visualization is the act of creating a mental image of a desired outcome or future event. The script uses the example of imagining having $20 million in one's bank account to demonstrate how detailed visualization can foster belief and motivate action towards achieving that goal.

💡Mental Attitude

A positive mental attitude is described as a mindset that focuses on the optimistic aspects of life. The video suggests that one's mental attitude can influence their reality, with a positive outlook attracting opportunities and abundance, while a negative one may lead to noticing what's wrong in the world.

💡Weird

In the video, 'weird' is used to describe behaviors or habits that deviate from the norm, which the speaker suggests can be a path to success. It implies that being different or unconventional can set one apart and contribute to achieving extraordinary success.

💡Self-Discipline

Self-discipline is portrayed as the ability to control one's impulses and consistently follow through on commitments. The video emphasizes its importance in building self-confidence and achieving success, with the speaker sharing personal anecdotes about overcoming lack of discipline to attain success.

💡Accountability

Accountability refers to taking responsibility for one's actions and their consequences. The script explains that extreme accountability is key to success, as it allows individuals to control their responses to situations and maintain power over their lives.

💡Integrity

Integrity in the video is defined by being true to oneself and others, honoring commitments, and using empowering language. It is linked to building trust and confidence, both in oneself and from others, and is considered a cornerstone of personal and professional relationships.

💡Relationships

The video discusses the importance of upgrading or curating one's relationships to surround oneself with positive influences. It suggests that the people one allows to influence them greatly affect their success and well-being, advocating for the removal of toxic relationships to make room for supportive ones.

💡Investment

Investment, in the context of the video, refers to the strategic allocation of resources, such as money or time, to generate future收益. The script contrasts the spending habits of broke and middle-class individuals with the investment mindset of the wealthy, who focus on income-generating assets to build long-term wealth.

💡Reputation

Reputation is presented as a critical component of success, reflecting how one is known and perceived by others. The video emphasizes the importance of maintaining a positive and trustworthy image, as it can attract opportunities and collaborations, citing Warren Buffett as an example of someone with a stellar reputation in his field.

Highlights

The first law of success is to have an aim. Without a clear destination, you can wander aimlessly and take much longer to reach your goals.

Believe in your ability by visualizing your success. Close your eyes and imagine achieving your goals, creating a strong mental image to boost your belief.

Maintain a positive mental attitude. Your perspective on life influences your experiences and outcomes, so focus on seeing opportunities and positivity.

Embrace your uniqueness. Being 'weird' or different sets you apart and can be a key factor in achieving extraordinary success.

Practice self-discipline. Consistency and impulse control are crucial for maintaining progress and achieving long-term goals.

Learn from setbacks. Adopting the mindset that you either win or learn helps you grow from every experience, even failures.

Have relentless tenacity. Keep moving forward, even when facing challenges, and focus on incremental progress to achieve your goals.

Take extreme accountability. Focus on what you can control and take responsibility for your actions and responses to situations.

Be impeccable with your word. Honoring your commitments builds trust and confidence, both in yourself and with others.

Upgrade your relationships. Surround yourself with positive, supportive people who inspire you to achieve your goals.

Play to win. Focus on creating wealth and opportunities rather than just preserving what you have.

Express your preferences. Don't be afraid to ask for what you want, whether in small daily matters or big life goals.

Prioritize investments. Invest in income-generating assets and think long-term rather than seeking immediate gratification.

Embrace selective incompetence. Delegate tasks to empower others and avoid becoming a bottleneck in your processes.

Protect your reputation. Building a reputation of integrity and reliability attracts opportunities and success.

Transcripts

I'm going to share with you the 15 Laws

of Success these laws are what make the

top

0.001% of people successful some of

these laws are what I use to make my

first million dollars at 27 years old

and others are from what I observe

rubbing shoulders with some of the

richest men in history so without

further explaining it these are the 15

Laws of Success the first law of success

is to have an aim Napoleon Hill talks

about this and thinking Grow Rich he

says have a primary aim if you don't

know where you're going then any road

will get you there you don't create

success we attract success so we have to

become an attractive character which

requires us to believe in creating this

future to have an aim of what we want to

accomplish so I have this simple

framework that I call the speed to

attract essentially there's three parts

if you have 100% Clarity for what you

want to create the aim and then you have

100% belief in achieving that outcome

and you believe that 100% of the time

time then those three things will

dictate how fast you can attract that

future into your current reality most

people don't want to call their shot

because if they say out loud or to

themselves something they want to

achieve and then they don't achieve it

then they're going to feel bad about it

so it's better to not even say anything

and I hope that someday somehow this

works out and then if it happens great

if it doesn't then they don't feel bad

problem with that is not believing not

focusing not having a destination means

that you can go all over the place

zigzag to to the left to the right and

all the way back to eventually

potentially get there it just will take

you 25 years instead of 3 to 5 that's

how important having a primary aim is

which brings us to the second law which

is to believe in your ability see I've

read over 100 plus biographies of some

of the wealthiest most successful people

from across history from the Bezos to

the Kobe Bryants to the Brady to the

Elon and all of them have this ability

to hold a crazy Vision until it becomes

true see the way to do it is you have to

know where you want to go and believe it

by going into that place and being in

that energy like a character in a movie

if you have a hard time going and

visualizing it just pretend like you're

making up this future in your mind and

go into that place of achievement after

you've gotten there and act as if it's

true truly close your

eyes see it imagine you've already

achieved it how does that feel if all of

a sudden you woke up and you looked at

your bank account there's $20 million in

there taxes already paid and you don't

owe it back to anybody how would you

feel think about it look at yourself in

that situation looking at your phone $20

million in your bank account look at it

from different angles see sometimes it's

not just about you and the first person

go and imagine there's a camera in the

room watching you imagine that somebody

changed the angles all of a sudden now

you're going to pull out your phone fast

you're going to pull it out slow I

really want you to be in that space play

some music in the background what music

will be playing when you're checking

your bank account what would the level

of detail look like can you tell me what

phone you're looking at your bank

account through it's that level of

specificity of reality that you need to

be able to visualize to get into the

energetic space for you to actually

create that belief of it happening see

you'll never achieve a future that you

can't first see in the mind when I

learned a skateboard I saw the kickflip

10,000 times before I ever landed the

kickflip I thought about it in class I

thought about it after school I thought

about it on weekends thought about it

every time I went to attempt it and it

took a really long time to go from

trying to click my board on the ground

to eventually an Olie to eventually a

kickflip and then eventually Landing it

it took a lot of visualization a lot of

belief but it required me to actually

close my eyes and see myself doing it

and this is how we create and be

successful in life which brings us to

the third law which is to have a

positive mental attitude see most of us

are really good at visualizing the

negative if you ask somebody what they

want out of life and they're like I

can't really tell you what I want and I

say well tell tell me what you don't

want and they're like oh well I don't

want to be poor and I don't want to be

fat and I don't want to be lonely and I

don't want to be unhappy it's like cool

you actually can tell me what you want

if you just take the stuff that you

don't want and flip it so here's my

belief I believe that your frequency is

what you frequently see that's why when

we look through your lens of Life do you

see opportunities do you see abundance

do you see grace do you see goodness

kindness what do you see when you go out

through your day or do you see evidence

of where everything's wrong because the

truth is is the world world is a

reflection of who you are not how the

world is your frequency is how you will

frequently see the rest of the world for

example I have this philosophy of API

assume positive intent somebody cuts me

off in traffic I assume they're in a

rush because somebody in their car is

having a medical emergency the reality

is that belief is as true as the other

belief of somebody saying oh they cut me

off because they're dingdong both of

them are equally plausible one keeps me

happy and focused on the day the other

one could put me into a tail spin of

negative emotions that then pours over

into my work and interacting with my

team which brings us to number four

which is to be weird now I know you're

like what how does weird help me be

successful here's the deal Rich equals

weird weird people are not normal people

cuz if they were normal people they'd be

like everybody else but if you want to

be successful then you have to be

abnormal think about this one of my

buddies Alex he always wears sandals

Steph Curry shoots 200 shots before he

even plays a game my other buddy Jason

doesn't sleep it's kind of weird I like

to wear slippers like literally look I

wear slippers every day every day I wear

slippers just makes my feet happy my

buddy Mark refuses to invest in the

stock market instead he buys cars people

think he's weird I refuse to do anything

that anybody else can do for me if you

want to live an extraordinary life it's

going to require you to be extra if you

do what everybody else will do you'll

always have what everybody else has and

if you want to live a life that's above

what other people are having cuz you

think that you have a vision that's

bigger than awesome some of you guys are

scared about being too much here's the

deal if I'm too much then go find less I

really think the most powerful thing you

could do is to do you to be the most

authentic version of you it's what you

love about all the top celebrities they

are 100% expressions of who they are so

give yourself permission to be yourself

and allow others to be different which

brings us to number five which is to

have self-discipline see I used to be

the person that drank all the time I

used to weigh 200 165 lbs I used to

sleep in and hit the snooze button I

used to cancel meetings on people last

minute I used to bige eat all the time

to deal with my emotions I went through

all of these challenges so I could

eventually become the person who had

success and the way I did that is to

have self-discipline to be consistent to

keep the commitments I made to myself to

build my self-confidence see first off

it doesn't matter if you do something

consistently for 5 days if you then go

off the rails for 3 days you won't make

any forward Movement we need to have

impulse control we need to be able to

say no even if nobody else is watching

see your discipline has to match your

success as you rise CU if you don't

you'll self- implode that's why you see

a lot of people get really wealthy and

then lose it all is because their

discipline their consistency didn't

match the level of wealth and then it

imploded on themselves because here's

what I believe discipline is the

strongest form of self-love you can have

and your anxiety and depression could

all be resolved by owning the first two

hours of your day by having discipline

about how you show up how you focus how

you take care of the big rocks starting

off your day build that win build that

success build that momentum it will

change your life which brings us to

number six which is either you win or

you learn Nelson Mandela spent 20 years

in prison and when he came out he

famously said that he never loses he

either wins or he learns see regardless

of the outcome there's always something

to gain from The Experience setbacks are

valuable learning experiences but you

have to make sure that you learn from

those mistakes cuz if you don't then

you'll keep being presented things

opportunities people that will show you

where you were not free because you

didn't learn the first time you

experienced that setback or that pain

and the world will keep giving you those

same people the same circumstances maybe

you've seen people that have

relationship problems and they went from

somebody that was a brunette and now

they're a blonde and they're like oh

this person's completely different and

then they experience the exact same

thing it's cuz they didn't learn from

the first experience and they brought

that same process for picking and

finding and being in a relationship to

the new person and those same challenges

occur see either you win or you learn

but if you fail and you don't learn

you'll keep repeating the same mistakes

which brings us to number seven which is

to have Relentless tenacity after I got

out of rehab and I got out of all the

trouble with the law and all those

things from 17 to 24 I failed I tried in

business I wanted to be successful I

surrounded myself with people I tried I

I did everything I thought I could do

but I kept failing in but what I didn't

do is I didn't stop moving forward even

in my full distance Iron Man when I was

in the heat of it the pain cave when I

was suffering when I couldn't even bear

anymore all I would repeat to myself is

the next telephone pole I'm only going

to go from this spot to the next

telepone pole and in that moment I'm

going to reconsider if I keep moving

forward and that got me through a full

distance Iron Man after almost 10 and

some mile bike ride and a 3 m swim it's

crazy but here's what I've learned to be

relentless it requires focus and focus

stands for follow one course until

successful execute learn be resilient

most people are too transi most people

will just keep swapping from thing to

thing thinking the next thing is the

thing that's going to work and they

don't realize the reason this thing

didn't work is cuz they stopped and then

they go start something new then they

hit that part where it gets hard and

then they stop and they go start a new

and they just keep going I have a friend

that's been doing this for 27 years 27

years of his life and he doesn't see it

that when it gets hard he decides to

stop you have to have resilience you

have to be tenacious don't worry about

making the right decision just worry

about making a decision on that course

and then making that decision right

which brings us to number eight which is

to have extreme accountability what I'm

about to share with you for some of you

it may be a little difficult to hear but

it's only when I took accountability

that I started seeing success around the

ages of 23 24 I just learned at that age

that I have to focus on the

controllables what are the things that

are within my control there's a bunch of

other stuff I won't be able to control

but what are the things that I can

decide I can decide how I respond to

what's happening around me I mean during

we were training for Iron Man and all

the races got canceled and in that

moment I could have just accepted like

most of the racers that I'm not racing

this year in the two years of training

will get pushed back to another year

potentially in the future but then I

said you know what I can't control the

government I can't control what the

world and the population or my community

wants to do but I can control how I

respond and I decided I want to race how

do we make this happen and me and my

buddies coordinated with the chip

company in a different location and

there was about four of us and we were

all compliant but we ended up running

our own full distance arm man during Co

one of the few covid races ever happened

now I know some of you guys are like

that's crazy and I know 100%

accountability will sound absurd some

people are like okay so you're telling

me everything that happens to me I'm

responsible for I'm saying just own it

if you get hit by a car own the fact

that you were walking on the sidewalk

when you got hit by the car someone rits

you off just own the fact that you

decided to be in Commerce with that

person if you get your heartbroken just

own the fact that you decided to be in a

relationship with that person you don't

control those people but if you can be

accountable to how you respond to the

situation then that at least gives you

agency it gives you power it doesn't

lose the opportunity for you to take

control of that situation which brings

us to number nine which is be impeccable

with your word one of the things that I

pride myself on is that if I make a

commitment to you you can 100% %

guarantee it take it to the bank if I

say I'm going to speak at your event or

I'm going to show up and do your podcast

or I'm going to meet with you for coffee

I will show up if it's in the calendar I

do it but it wasn't always that way

there was a point where I didn't think

it was that important to always honor

what I say and what I've learned over

the years is that how you are is who you

attract so if you're flaky you're going

to attract other flaky people so if you

can't do it then say it's a no don't say

maybe just say I can't say I'm heads

down say I'd love to but I won't be able

to do that be with Integrity with others

My Philosophy is I want to live as if

everything I say or do is recorded cuz

it kind of is and that it could be

publish on the homepage of a newspaper

or on the homepage of a website or

publish on the homepage of YouTube this

is who I am this is what I say and I got

to stand by that when you're somebody

that shows up and does what they say

they're going to do then you start to

build confidence in others you build

confidence in yourself and people start

to trust you when you're somebody that

really honors the language the words you

use cuz it's not only what you say to

other people it's what you say to

yourself be impeccable with choosing

language and words to describe your

story your situation that empowers you

not that pulls you down I used to do

this all the time where I would talk

down to myself I would beat myself up

some of you if you actually heard

somebody speaking to your friend the way

you speak to yourself you would punch

that person in the face yet you allow

yourself to have these negative

conversations the impeccable with the

word is not only public but it's

internal that's how we build Integrity

with ourselves this brings us to number

10 which is to upgrade our relationships

when I started to see success around the

age of 25 I had to look around some of

the people in my life at that point and

cut a lot of toxic people from my life

These are people that I appreciated and

adored and I loved up until that point

but then I realized that their journey

and mine were completely different and

we started drifing ways and that was

tough but the truth is I think one of

the biggest flexes you could have is a

life well- liveed think about this if

you show up in life and you're positive

and you're surrounding yourself with

other people to support your dreams then

you get to live a life well Lov and

great people will want to spend time

with you Jay-Z isn't Jay-Z without his

producer Guru because Jay-Z is a

positive person that really curates his

conversations and the people he allows

in his Entourage then he has a positive

life and he will attract other

incredible Talent you're not the average

of The Five People You spend time with

but you're the average of The Five

People You allow to influence you think

about that it's who you allow to

influence you that's why social media is

such a great tool is you can choose the

people that you allow to influence you

cutting people out of your life that are

toxic I call this doing a friend ventory

you just going to ask yourself one

question when I share good news with

that person are they happy for me or do

they try to knock me down are these

people that are pushing me to live a

higher life are they expecting more from

me from a place of concern and they see

my greatness or these people that are

always complaining about other folks or

worrying about everything I'm doing

that's making me second guess my

decisions or are these people adding

value to your life you don't need to

make it a big thing just disengage don't

respond to their text as quick don't say

yes to the weekend invites and create

some space for you to invite other

people into your life which brings us to

number 11 which is play to win when I

got successful I remember I got invited

to this crazy event it was held by one

of the most notable politicians in our

state and I went to this place where

like 25 private jets landed there was

about 200 people it was incredibly

curated Bill Clinton spoke there Colin

Powell some of the most elite people

ever and I'm in my 20s sitting around

these rooms of people that are much much

older than me double triple my age and

the conversations were fascinating to me

because what I noticed was most of the

people in that room were in a different

head space a different energy space

around success and eventually one of my

mentors explained it to me this way cuz

I asked him I said I didn't really like

that and he said oh that's because those

people are in wealth preservation mode

and you're still in wealth creation mode

and I realize that that is the

difference between playing not to lose

versus playing to win I would encourage

you the top people the most successful

people the ones that you read about in

the magazines that inspire you these are

people that are in wealth creation mode

they're showing up to play to win

they're trying to figure out where is

the next opportunity not how do I

protect the empire built so far people

playing not to lose are often more

focused on avoiding making mistakes than

making plays expansion and creation and

to be a great player you can't fear

failure always be on the offense not the

defense or over time you'll get frail

this brings us to number 12 which is to

express your preferences see successful

people do this very simple thing they

ask for what they want the reason most

people are struggling to get what they

want is because they've never asked for

them whether big or small see you never

get a dollar more than you think you

deserve if you want a raise you got to

ask for it if you want money from

investors you got to ask for it if you

want your steak me Med rare and it comes

out rare ask for another one because

even the little things compound most

people are scared because they don't

want to upset somebody they don't want

to inconvenience somebody else they

don't want to put somebody out they

don't want to get anybody to create

conflict like they're so scared of

disrupting their world or other people

are being bothersome that they just

decide to not ask for what they want and

some people will live in internal

unhappiness when they could have just

asked which brings us to number 13 which

is to prioritize Investments see broke

people make money to buy things if I

gave them an extra $2,000 they would be

like woo what can I buy one my 2,000

bucks where middle class people make

money so that they can improve their

credit score so they can get loans to

buy nicer things and kind of keep up

with the Joneses but wealthy people

invest in income generating assets if I

gave them an extra $2,000 they're like

whoa okay where can I invest this to

turn this into more money into the

future see 78% of Americans live

paycheck to paycheck which is a scary

statistic they don't invest in the

future they don't delay gratification

they want everything now they feel

entitled I should have this why do other

people have nice things and I don't see

instead of buying a brand new car ask

yourself what assets could I invest in

that could create enough cash flow to

buy that car that's what successful

people do wealthy people invest in

things because they have longer time

Horizons see they look at in decades not

in days they're thinking about okay if I

invest this now in 10 years I could live

a completely different quality of life

whereas most people they haven't set a

big Vision a primary aim for what they

want to create in the future so they're

just happy with a little bit more today

so they defer the big opportunity for

the future for the guaranteed little

thing today which brings us to number 14

which is to be incompetent yep you heard

me right I had a short go viral where I

said if you want to be rich be lazy and

if you want to be wealthy be incompetent

here's why you have to consider yourself

going from operator to owner in life you

know if I had a restaurant and the chef

quit I'm not going to jump in the

kitchen and start cooking food I would

go find another Chef this means work

through people be selective where you

get yourself involved see if you're too

smart if you know too many things then

you'll always be the person that gives

people the answers to the test which

means that anytime they run into issues

they're always going to come to you for

the answers which creates the bottleneck

and the bottleneck is called that

because it comes from the top see some

of the smartest people in the world

aren't Rich think about like the PHD

doctorate professor at the university

the reason why is because they don't

understand that by being incompetent

selectively choosing to not always have

the answers actually empowers the people

around them to step up and own the

projects see I would encourage you to

consider Focus instead on helping other

people get rich and invest in them train

them teach them and that's actually how

you get Freedom which brings us to

number 15 which is protect your

reputation at the end of the day success

is all about reach and reputation are

you known well or well known are you

somebody that can deliver on your

promises on your commments or are you

somebody that always flakes are you

somebody that's world class like Buffett

and because he's one of the best

investors in the world he has that

reputation he gets other people's luck

brought to him are you somebody that has

values that you can communicate and you

share with other people and you stand by

them and when they're tested you're

consistent and people see that do you

have integrity when things go bad and

it's your fault do you step up to try to

make it right are you somebody that

shines your light at the end of the day

people want to do business with folks

they know like and trust and the more

more people know who you are and like

and trust you the more success you will

attract into your life those are the 15

Laws of Success but if you want to learn

how I brainwash myself to success click

the link and I'll see on the other side