Jack Ma, Founder of Alibaba | The Brave Ones

The Brave Ones
14 Oct 201725:45

Summary

TLDRThe transcript captures the journey of Jack Ma, the founder of Alibaba, from his humble beginnings to becoming a global business icon. It highlights his relentless spirit, innovative vision, and the challenges he faced in transforming China's e-commerce landscape. The narrative underscores his belief in the power of the internet, his commitment to small businesses, and the strategic decisions that propelled Alibaba to success, including the creation of Alipay and the company's IPO. Ma's story is one of ambition, resilience, and the transformative impact of technology on society and economy.

Takeaways

  • 🌏 Embrace Globalization: The script emphasizes the inevitability of globalization and the importance of improving rather than resisting it.
  • 🏁 Long-Term Vision: It's likened to a 10,000-meter race where early competitors may not be the ultimate ones, suggesting a focus on long-term goals over immediate competition.
  • πŸ”— Internet as Opportunity: The internet is presented as a significant opportunity, especially for small businesses, to expand their reach and market.
  • πŸ’ͺ Persistence and Relentlessness: A key trait of successful individuals is their relentless drive, as exemplified by the story of Jack Ma's journey.
  • πŸ“ˆ Starting from Humble Beginnings: Jack Ma's story is highlighted as an example of starting from modest means and achieving significant success through determination and vision.
  • 🀝 The Power of Networking: Ma's early efforts in learning English by befriending foreign visitors and understanding different cultures underscore the value of networking.
  • πŸš€ Pioneering Spirit: The narrative showcases the importance of having a pioneering spirit and being willing to take risks to achieve breakthroughs.
  • πŸ›  Building Infrastructure: The script highlights the challenges and efforts in building the necessary infrastructure for internet businesses in China.
  • πŸ’Ό Adaptability in Leadership: Jack Ma's transition from an English teacher to a CEO demonstrates the need for adaptability and learning in leadership roles.
  • 🀝 Collaboration for Growth: The partnership with Yahoo is highlighted as a strategic move to combine forces and create a more comprehensive business ecosystem.
  • πŸ›‘ Resilience in the Face of Adversity: The script details the resilience required to navigate through business challenges, including economic downturns and competition.
  • πŸ’‘ Innovation and Creativity: The development of Alipay is an example of innovative thinking to solve real-world problems and create new business models.
  • 🌟 Inspiring Leadership: Jack Ma's story is portrayed as one of inspiration, showing the power of dreams and the ability to motivate others to achieve great things.
  • πŸ† Measuring Success Beyond Wealth: The script suggests that true success is measured by the impact one has on society and the world, not just personal wealth or business success.

Q & A

  • What is the primary message about competition in the business world according to the transcript?

    -The primary message is that competition is inevitable in business, and instead of worrying about it, one should focus on improving and adapting to the globalized market.

  • How does the transcript describe Jack Ma's approach to dealing with competition?

    -Jack Ma is described as relentless, focusing on long-term goals rather than immediate competition, similar to the mindset needed in a 10,000-meter race.

  • What role did the internet play in the early days of Jack Ma's business?

    -The internet was seen as an opportunity for small businesses, and Jack Ma leveraged it to attract employees and businesses to build their platforms, eventually expanding to 40 countries.

  • How did Jack Ma's background influence his business philosophy?

    -Coming from a poor family and having experienced rejection in various jobs, Jack Ma developed a resilience and a belief in the importance of serving customers and creating something that would change China.

  • What was the significance of the year 1995 for Jack Ma?

    -1995 was significant because it was the year Jack Ma visited the United States for the first time, touched computers, and started searching things on the Internet, which led to the idea of putting Chinese companies online.

  • How did Jack Ma's initial lack of technical knowledge impact his business venture?

    -Despite not knowing much about technology, Jack Ma's vision and determination led him to start his first company, China pages, and go against conventional wisdom in the tech industry.

  • What was the turning point for Alibaba's growth?

    -The turning point was when Masayoshi Son of Softbank invested in Alibaba after being impressed by Jack Ma's vision, providing the capital needed for the company to grow.

  • How did Jack Ma's strategy differ from typical business approaches?

    -Jack Ma focused on educating small businesses about the Internet and creating a mass movement, rather than following traditional business strategies.

  • What was the impact of the Taobao marketplace on Alibaba's success?

    -Taobao, which allowed people in China to sell things to each other, became a significant part of Alibaba's ecosystem, attracting a large user base and eventually leading to a partnership with Yahoo.

  • How did Alibaba's approach to serving small businesses and consumers contribute to its success?

    -By focusing on serving small businesses and consumers well, Alibaba attracted big companies and created a robust ecosystem that supported a vast number of businesses that would not have existed without it.

  • What role does Jack Ma see for technology in the future of Alibaba and society?

    -Jack Ma envisions technology challenging traditional business models and transforming the world, including retailers, manufacturers, and financial sectors, while also focusing on social responsibility and the bigger picture of history.

Outlines

00:00

🌏 Embracing Globalization and Competition

The first paragraph introduces the theme of globalization and the inevitability of competition in business. It emphasizes the importance of adapting to the global market and using it as an opportunity for growth rather than a threat. The speaker, presumably Jack Ma, shares his relentless spirit and the early days of leveraging the internet for small businesses in China. He recounts his humble beginnings, learning English by interacting with American tourists, and the profound impact of China's opening up to the West. The narrative also touches on his ambition to change China and the initial struggles he faced in his entrepreneurial journey.

05:01

πŸš€ The Rise of Alibaba and Overcoming Challenges

This paragraph details the growth of Alibaba amidst skepticism and the Asian economic crisis. It highlights Jack Ma's ability to inspire and lead a team of ordinary people to achieve extraordinary feats. The story of Alibaba's early days, including the lack of infrastructure and the challenge of selling the concept of the internet to businesses, is recounted. The paragraph also discusses the critical turning point when Softbank's Masayoshi Son invested in Alibaba, and Jack's strategic decision to only accept $20 million of the offered $40 million. The narrative underscores the importance of perseverance, belief in the internet's potential, and the transformative impact of Alibaba on China's economy and e-commerce landscape.

10:01

πŸ›‘ Alibaba's Pivot and Strategic Decisions

The third paragraph narrates Alibaba's strategic shift from an optimistic expansion phase to a period of retrenchment during the internet bubble burst. It describes the challenges of managing a dispersed team and the tough decision to close the San Francisco office. The narrative captures the moment of self-doubt Jack Ma experienced during layoffs and his realization of the responsibilities of being a CEO. The paragraph also draws a parallel between Jack's business philosophy and the story of Forrest Gump, emphasizing the importance of simplicity, service, and authenticity in leadership.

15:02

🀝 Strategic Partnerships and Innovations at Alibaba

This paragraph discusses Alibaba's strategic partnership with Yahoo, which marked a significant milestone in the company's growth and brand expansion in China. It outlines Jack Ma's vision of integrating diverse business models to create a unique ecosystem. The narrative also covers the challenges faced by multinational companies in China and Alibaba's innovative approach to compete with eBay, ultimately leading to eBay's exit from the Chinese market. The paragraph highlights the creation of Alipay, a revolutionary payment system that addressed the lack of online payment options and contributed to Alibaba's success.

20:04

🌟 Alibaba's Impact and Jack Ma's Visionary Leadership

The final paragraph reflects on Alibaba's IPO, its immediate impact, and Jack Ma's rise as China's richest man. It emphasizes the importance of trust and the company's youthful workforce, reflecting the internet generation's potential to shape the future. The narrative explores Alibaba's focus on data and technology as key drivers of human life and the company's role in enabling traditional business innovation. The paragraph also touches on the pressures of operating within China's political system and Jack Ma's commitment to social responsibility, women empowerment, and his broader vision for the company's contribution to society and history.

Mindmap

Keywords

πŸ’‘Competition

Competition refers to the contest of opposing forces or individuals striving for the same objective. In the context of the video, it is mentioned that competition is an inevitable part of business, and instead of worrying about it, one should focus on improving the situation. The script emphasizes that in the globalized world, competition is everywhere, and the key is to adapt and excel, as illustrated by the 10,000 meters running analogy.

πŸ’‘Globalization

Globalization is the process of increased interconnectedness and interdependence of countries, which has shrunk the world into a global village. The video discusses the inevitability of globalization and the importance of embracing it rather than resisting it. It is highlighted as a driving force that business leaders must adapt to, as exemplified by the speaker's perspective on improving rather than stopping globalization.

πŸ’‘Relentless

Relentless describes a quality of being unyielding and persistent, never giving up or slackening. The video script uses this term to describe the character of successful individuals, suggesting that a relentless drive is a key to achieving success in business, as Jack Ma is portrayed to possess this quality.

πŸ’‘Internet Opportunity

Internet Opportunity refers to the various possibilities and prospects that the internet provides for growth and advancement, particularly for small businesses. The script discusses how the internet has been a great equalizer, allowing small businesses to compete on a global scale and leverage online platforms to build their customer base, as evidenced by the story of Jack Ma attracting businesses to his platform.

πŸ’‘Humble

Humble, in this context, means having or showing a modest or low estimate of one's own importance. The video emphasizes the importance of humility in business, especially when serving customers. It is highlighted as a core value that has contributed to the success of the business discussed, where the company's focus on serving customers with humility has been a key to its growth.

πŸ’‘Retailer

A retailer is a person or business that sells goods or services to consumers for personal use. The script mentions Jack Ma as the largest retailer in the world, which underscores his business's scale and impact. It reflects his company's position in the market and its role in shaping consumer behavior and the retail industry.

πŸ’‘Craziness or Madness

Craziness or madness, in a business context, can refer to the willingness to take risks and think unconventionally to achieve extraordinary results. The video script suggests that a bit of 'craziness' might be necessary to accomplish great things, as exemplified by the speaker's reference to Jack Ma's nickname 'Crazy Jack Ma' and the idea that it takes a certain level of unconventional thinking to succeed.

πŸ’‘Ambition

Ambition is a strong desire to achieve something, typically requiring determination and hard work. The script discusses how personal ambition was once suppressed in China but later encouraged, leading to individuals like Jack Ma aspiring to create significant changes. It is portrayed as a driving force behind the entrepreneurial spirit and the desire to build something impactful.

πŸ’‘Rejection

Rejection refers to the act of dismissing or refusing to accept something or someone. The video script mentions Jack Ma's experiences with rejection in various early career attempts, which he overcame to become successful. It illustrates the resilience and persistence needed to navigate the challenges of entrepreneurship.

πŸ’‘Innovation

Innovation is the process of introducing new ideas, methods, or products. The script discusses Jack Ma's innovative approach to business, such as creating Alibaba and Alipay, which revolutionized e-commerce and online payments in China. It highlights the importance of innovation in driving business success and societal advancement.

πŸ’‘Ecosystem

An ecosystem in business refers to the interconnected network of organizations and resources that interact to create a stable and productive environment. The video script uses the metaphor of an ecosystem to describe the complex and dynamic environment that Alibaba has created, emphasizing the importance of small businesses and consumers in this system, and how it has contributed to the company's growth and success.

Highlights

Emphasizing the inevitability of competition in business and the importance of adapting to it rather than trying to avoid it.

The idea that globalization cannot be stopped and the necessity to improve it rather than resist it.

Drawing an analogy between business competition and a 10,000-meter race, suggesting that initial competitors may not be the ultimate ones.

Highlighting Jack Ma's relentless nature as a key quality for success.

The potential of the internet as an opportunity for small businesses, as exemplified by Jack Ma's influence in China.

The importance of humility and serving customers as core values for business success, as demonstrated by Jack Ma.

Jack Ma's achievement in creating a business that is unparalleled globally as the largest retailer.

The belief that customer satisfaction is more important than investor approval for a company's future success.

Jack Ma's background of being born into a poor family and the hardships he faced growing up.

The impact of the China-US agreement in 1972 on opening up China and Jack Ma's hometown, Hangzhou.

Jack Ma's unique way of learning English by befriending foreign tourists and serving as a free tour guide.

The cultural and knowledge differences Jack Ma discovered between what he learned from Chinese books and American visitors.

Jack Ma's ambition to create something that would change China, despite facing rejections in various career attempts.

The story of Jack Ma's first encounter with the internet during his trip to the United States in 1995 and the vision that emerged from it.

The challenges faced by Jack Ma in starting his first company without any knowledge of technology.

The significant investment from Masayoshi Son of Softbank that played a crucial role in Alibaba's growth.

Jack Ma's role in developing the internet in China, focusing on e-commerce as a vector for growth.

The importance of serving consumers and small businesses well, which in turn attracts larger companies.

The strategic mistake of opening a large Alibaba office in San Francisco and the subsequent need to shut it down.

Jack Ma's philosophy of not touching power, money, or glory, and instead using them to support and empower others.

The record-breaking Alibaba IPO and its impact on Jack Ma's personal wealth and Alibaba's market value.

The focus on hiring young, optimistic, and team-oriented individuals at Alibaba, reflecting the internet generation.

Jack Ma's vision for the next 10-30 years, aiming to enable innovation in traditional businesses and transform the world.

The establishment of Alibaba as a financial services company, providing support to small businesses and young people.

The challenges of being a large company like Alibaba within the context of the Chinese Communist Party.

The importance of mobile phones in driving Alibaba's growth and enabling millions of small businesses.

The significant role of women in Alibaba, making up more than 48% of the company's workforce.

Jack Ma's commitment to social responsibility and his desire to do good in business and the world.

Jack Ma's perspective on measuring success by the impact created on China rather than personal wealth or company valuation.

The encouragement to face challenges head-on, learn by doing, and not be afraid to jump into new experiences.

Transcripts

play00:11

When you do business,

play00:12

don't worry about competition.

play00:13

There's nowhere in this

play00:15

world where there's no competition.

play00:17

You have to get used to it.

play00:20

You cannot

play00:22

stop globalization.

play00:23

The world is getting so small.

play00:25

If you cannot stop it,

play00:26

improve it.

play00:29

Forget about the

play00:32

competition today.

play00:33

It's like a 10,000

play00:35

meters running.

play00:37

For the first 200 meters,

play00:39

don't think that guy is the competitor;

play00:40

keep on running.

play00:42

3000 meters later,

play00:43

you will know is a competitor.

play00:49

He's

play00:55

got that quality that I think unites

play00:57

so many people who are ultimately successful.

play00:58

He is relentless.

play01:07

The internet is opportunity for small business.

play01:09

He's sort of like the

play01:10

pied piper of the Internet in China.

play01:12

Don't miss this chance.

play01:14

First he attracted employees.

play01:16

How are you doing?

play01:17

How are you?

play01:18

And then he attracted millions of businesses

play01:20

to build their business on the platforms.

play01:23

40 countries this year.

play01:24

A hundred and seventy hours.

play01:25

Forty... like forty

play01:28

six.

play01:29

We know that we have to be

play01:32

humble, we have to serve our customers.

play01:34

Jack Ma has done a phenomenal job

play01:36

to create a business that is

play01:38

second to none in the world.

play01:40

He is the largest retailer.

play01:42

Investors may not like us;

play01:44

if customers like

play01:45

us, we have the future.

play01:48

I heard they call him crazy Jack Ma.

play01:50

I think it takes a little bit of

play01:52

craziness or madness

play01:55

to achieve anything.

play01:58

I was born in a very normal

play02:00

family and poor family.

play02:02

Six people share $7

play02:04

a month.

play02:05

We can only eat to one chicken a year.

play02:08

Was terrible.

play02:10

Nixon visited my city.

play02:11

1972,

play02:13

China USA sign the- Mao

play02:15

Zedong and Nixon signed the agreement.

play02:17

So China become open door.

play02:19

My city Hangzhou was one of the

play02:21

first cities that opened

play02:23

to the west.

play02:24

We got a lot of American tourists to visit

play02:26

my city.

play02:27

What he would do is he would befriend

play02:29

foreign visitors who came to Hangzhou

play02:31

to walk around the West Lake there.

play02:34

And I learned English

play02:36

by being a free guide for

play02:38

tour guide.

play02:39

No more than the language,

play02:40

Jack was learning about the

play02:42

culture.

play02:43

The things I learned from books from China

play02:45

are so different from the things I learn from the

play02:47

American visitors.

play02:48

So I started to think differently.

play02:50

You know in China, for so many decades,

play02:52

the kind of personal ambition

play02:54

that he exemplifies was suppressed.

play02:57

When Deng Xiaping came along

play02:59

and sort of took the top off of things

play03:02

and said, "It's OK to have your

play03:04

private ambition to make something

play03:06

of yourself, it won't get you in political

play03:08

trouble," this was a kind of an invitation

play03:10

from people like Jack Ma.

play03:12

His goal was always

play03:14

to create something

play03:16

that would change China.

play03:21

When I tried to be a Policeman - reject.

play03:23

When I tried to be a KFC

play03:25

person - reject.

play03:26

I want to be a hotel waiter - rejected.

play03:28

So I get used to it.

play03:30

As entrepreneur,

play03:32

one of the qualities I have is that

play03:34

when I'm rejected by people,

play03:35

I get used to that.

play03:36

The road to wherever we all

play03:38

end up is not always

play03:40

perfect.

play03:41

It's paved with lots of difficulty

play03:43

and challenge

play03:44

and failure and

play03:46

you have to summon up some sort of strength

play03:49

within you to believe in yourself.

play03:51

Jack Ma grew up in relatively modest means

play03:54

and then he became a teacher.

play03:57

And by all accounts that's

play03:58

sort of where he expected to be for quite

play04:00

some time.

play04:01

Then I came to America in 1995.

play04:03

First a trip to the States.

play04:06

And first time in my

play04:08

life I touched to keep all the computers.

play04:10

And he started searching things on

play04:12

the Internet. When he searched China,

play04:15

nothing came up in the search results.

play04:17

So he said to himself,

play04:18

"If I can

play04:20

put Chinese companies on the Internet

play04:23

and allow them to connect

play04:24

with business people in the U.S.

play04:26

and other countries,

play04:27

I could create possibly a really powerful

play04:29

business."

play04:30

I called myself at that time like

play04:32

a blind man riding on

play04:34

the back of blind tigers.

play04:37

Without knowing anything about technology

play04:38

or computers, we started our the first

play04:40

company.

play04:41

He's gone against all convention.

play04:43

He says that

play04:45

he doesn't know anything about technology.

play04:48

It's hard to believe.

play04:49

When he started his first company,

play04:51

called China pages,

play04:53

he would go knocking on the doors

play04:55

of government officials.

play04:56

They would really just turn him away saying

play04:58

that what he was doing

play05:00

wasn't appropriate.

play05:01

He should just go back to

play05:03

maybe teaching English.

play05:06

This was opening day for something called

play05:08

Windows 95 that has something

play05:10

to do with computers.

play05:11

With Deng now gone,

play05:13

China's future will be shaped by a

play05:15

great power struggle.

play05:16

Well, 1997 proved to be a watershed

play05:19

year for Asia, the year when the Asian

play05:21

economic miracle became a

play05:22

thing of the past.

play05:23

There seems to be no stopping the speeding

play05:25

tech train; technology stocks keep climbing

play05:28

into record territory.

play05:29

2000 and when the internet

play05:31

was starting to boom in China,

play05:33

a friend told me that there was

play05:35

a company trying to go global from

play05:37

an apartment in Hangzhou.

play05:38

Eighteen years ago,

play05:40

in my apartment,

play05:41

I told the 18 founders

play05:43

that one day

play05:45

we would build up a site.

play05:48

This site would be the top 10 sites

play05:50

of the world.

play05:52

Very few people believed

play05:54

that we would make it happen.

play05:56

Jack's greatest strength is bringing together

play05:58

ordinary people to do

play06:00

these incredible things that they never

play06:02

thought was possible.

play06:03

Most of my colleagues

play06:05

and 18 founders they were my students,

play06:07

my friends.

play06:08

None of them were very successful.

play06:10

Among the 18 people,

play06:11

there were only three people who

play06:14

know something about computers.

play06:16

Being first in China

play06:18

was a key. You've got to remember there was not

play06:20

great infrastructure for

play06:22

even the telephone.

play06:23

When Alibhai we got started

play06:24

and when I joined the company,

play06:26

trying to sell businesses in China

play06:28

the Internet was like trying to sell

play06:30

magic beans to someone.

play06:32

I mean they couldn't see it,

play06:33

they couldn't touch it,

play06:35

and here was this guy - this kind

play06:37

of interesting looking English teacher -

play06:39

coming door to door to try

play06:40

and tell people they should spend

play06:42

their money,

play06:43

several thousands of dollars,

play06:45

to put their company on this thing called

play06:47

the Internet.

play06:47

What it really was was a

play06:50

opportunity for

play06:52

corporations really

play06:54

in other parts of the world to try

play06:56

to source manufacturing

play06:58

in China via the

play07:00

web.

play07:01

In the past eighteen years when

play07:03

I do Internet in China,

play07:04

we got a criticism every day.

play07:06

You know something where you believe it,

play07:07

a lot of people criticize it.

play07:09

But if you really believe,

play07:11

continue to do it.

play07:12

Improve it.

play07:13

We were rejected by more than 30

play07:15

venture capitalists

play07:16

but we are very optimistic.

play07:18

We believe in the future.

play07:20

We believe in Internet.

play07:22

And we believe that if

play07:24

we do not succeed,

play07:26

somebody will.

play07:27

The big investment came when Masayoshi

play07:29

Son of Softbank met

play07:31

with Jack.

play07:33

And the story is that Masayoshi

play07:35

Son was in Beijing meeting

play07:37

with a number of

play07:39

Internet entrepreneurs who presented very

play07:41

detailed business plans,

play07:43

but Jack got Jack Ma got up

play07:45

with no presentation

play07:46

and just a story - a vision of

play07:48

what he wanted to do,

play07:49

what he wanted to Alibaba to become -

play07:51

and the Masayoshi Son got so

play07:53

excited about it that he

play07:55

pledged to invest as much as

play07:57

40 million dollars in the company.

play08:00

And Jack turned it down

play08:01

and said you know what,

play08:03

we only need 20 million at this time.

play08:08

Masa obviously gave capital to Jack

play08:10

Ma that he desperately needed.

play08:12

And also

play08:14

made the single greatest investment one can

play08:16

argue, ever.

play08:17

Period.

play08:18

Jack Ma's played a very

play08:21

key role in sort of the development

play08:23

of the Internet in China

play08:24

but not as we originally imagined

play08:26

the Internet would develop.

play08:27

He has used it as a vector

play08:29

for commerce.

play08:30

So it started with some roadshows

play08:32

with just maybe 100 people,

play08:35

then 200,

play08:36

then thousands

play08:37

and more - thousands more -

play08:39

where finally Jack turned this into

play08:41

a mass movement across

play08:43

China where he educated small

play08:45

businesses about why they

play08:47

needed to use the Internet.

play08:48

And he really created a revolution by

play08:50

educating his customers one person

play08:52

at a time.

play08:53

This is such a big monster.

play08:56

It is something that never happened in the

play08:58

history before.

play08:59

So we think we are

play09:01

changing China.

play09:03

We're helping China to the second

play09:05

level.

play09:05

He understood what technology

play09:08

could do for the Chinese people

play09:10

in terms of affording them access

play09:12

to the worlds of

play09:14

product.

play09:16

And he's done it.

play09:17

Alibaba went from this sort

play09:19

of optimistic expansion

play09:21

phase to to this somewhat depressing

play09:23

phase of cutting back

play09:24

and I think for just a moment in

play09:26

time he even wondered if the company

play09:28

would survive.

play09:44

The ecosystem of Africa,

play09:46

the lives is not designed by

play09:48

lion,

play09:49

tiger

play09:50

and elephants.

play09:51

Life is designed by the minor

play09:53

insects.

play09:54

For us,

play09:56

consumers,

play09:57

small business are the key.

play09:58

If we can serve these consumers

play10:01

and small businesses well,

play10:03

big companies will get involved.

play10:04

They will start to see it coming.

play10:06

So if you keep good sides

play10:08

of shrimps,

play10:09

all the sharks will come.

play10:11

Big fish will come.

play10:14

When we

play10:15

started Alibaba B2B, we are helping small

play10:18

business selling things

play10:20

across the board.

play10:21

So we think: "Which

play10:24

country has the best technologies

play10:26

on the Internet?" We say USA.

play10:28

So we decided to

play10:30

build up a huge office

play10:32

in San Francisco.

play10:34

But what happened was it

play10:36

created a disaster inside the company.

play10:39

We had a division where half the team

play10:40

was in the US, half the team was in China

play10:42

and there was a lot of friction between the management.

play10:45

So we did know something wrong we say

play10:47

we have to shut down the office.

play10:49

And it was at a time in 2000

play10:51

when the Internet bust had hit

play10:53

us really hard

play10:54

and we were laying off staff around the

play10:56

world.

play10:56

A lot of analysts think the Internet bubble

play10:58

is ready to burst

play10:59

and by this time next year

play11:01

a huge number of those dot coms

play11:03

might be dot gone.

play11:05

And Alibaba went from this sort of

play11:07

optimistic expansion phase

play11:09

to this somewhat depressing phase

play11:11

of cutting back.

play11:12

That was the only time I ever saw him doubt

play11:14

himself is when he was laying off

play11:16

people and I think for just a moment in time

play11:18

he even wondered if the company would survive.

play11:21

And from that moment on he realized

play11:23

that being a CEO is different

play11:25

from being an English teacher.

play11:27

Being a CEO means making the tough

play11:29

decisions

play11:30

and sometimes cutting back in

play11:32

order to allow the company to survive.

play11:34

So from that moment on,

play11:36

I never saw Jack doubt himself

play11:37

again.

play11:38

I watched a wonderful movie

play11:41

called Forrest Gump.

play11:44

I was touched. He said: "Life's

play11:46

like a box of chocolates,

play11:47

you know what you get.

play11:49

He really does love Forrest Gump.

play11:50

But if you keep on getting,

play11:52

you will get a good chocolate.

play11:53

He just sees it,

play11:55

in some way,

play11:56

as a corollary for

play11:58

the American dream

play11:59

and all the things

play12:01

you can potentially do in life.

play12:04

And I find that Forrest Gump made a fortune

play12:06

by catch shrimps not

play12:08

catch whales.

play12:09

So helping small business

play12:11

will make me like a Forrest Gump.

play12:14

Forrest Gump just to keep on running.

play12:16

Be simple,

play12:17

serve the people.

play12:18

He can try to compare himself to Forrest

play12:20

Gump, he can't ever be Forrest Gump;

play12:22

he is right out there,

play12:24

right in front,

play12:25

doing everything that

play12:27

he thinks will be

play12:30

in a pioneering spirit.

play12:31

He is a pioneer much more than

play12:33

Forrest Gump was.

play12:35

He has always had the courage to live

play12:37

with his decisions

play12:38

and to move on

play12:41

and to reinvent

play12:42

and I think that

play12:44

is the very definition

play12:47

today of bravery.

play12:48

In the early days,

play12:49

a lot of people were trying to tell him to

play12:51

change the way he talked,

play12:53

to change the way he acted - it wasn't

play12:55

CEO-like enough.

play12:57

We should not,

play12:58

you know, throw out the baby because

play13:00

the baby is crying too much.

play13:02

And I watched him that just

play13:03

by being himself

play13:04

and being authentic

play13:06

and speaking with his own voice

play13:08

was something that people found refreshing

play13:10

and it was something that was easy for us

play13:12

to get behind.

play13:15

President Bush is continuing his Asian

play13:17

tour.

play13:18

The death toll has risen

play13:19

and the mystery pneumonia like illness

play13:21

gripping much of Asia.

play13:22

China made history this morning,

play13:25

launching its first astronaut into

play13:26

orbit.

play13:30

I first learned about Taobao

play13:32

when it was still just a secret

play13:35

project.

play13:35

The ALibaba that we all know today

play13:38

began as

play13:40

Taobao which is the marketplace

play13:42

by which people in China

play13:44

could sell things to other people.

play13:46

Jack Ma,

play13:47

he pulled some of the key employees from

play13:49

all Alibaba into his office

play13:51

and he said: "Listen,

play13:53

you're going to have to go back to the original

play13:55

Alibaba apartment.

play13:57

You're going to have to work in seclusion.

play13:59

You can't tell your friends,

play14:00

you can't tell your family.

play14:02

You can't even tell the other Alibaba

play14:04

employees about this."

play14:05

So when we see something is

play14:07

coming, you have to prepare now.

play14:09

He realized that eBay,

play14:10

sooner or later as it grew

play14:12

in China,

play14:13

would start coming after Alibaba's

play14:15

customers.

play14:16

Very interested in China right now,

play14:18

it could be one of our biggest markets.

play14:19

My belief is you have to repair

play14:21

the roof while it is still sunshine.

play14:25

Above started free

play14:27

and I think by announcing we're going to be

play14:28

free for three years put a lot of pressure

play14:31

on eBay.

play14:32

Point blank he said,

play14:34

they're not going to succeed;

play14:35

I'm going to get them.

play14:37

And eBay's reaction put out a

play14:39

press release saying 'free

play14:40

is not a business model'

play14:42

but in fact

play14:44

we knew that because

play14:46

we were getting so many people on

play14:48

tp Taobao because we were free

play14:49

in the early days,

play14:51

ultimately we could make money.

play14:53

I always believe one thing.

play14:55

You lose only

play14:57

when you give up.

play14:58

And in the end,

play14:59

as a surprise to

play15:01

eBay,

play15:02

Jack decided to do a deal

play15:03

with Yahoo.

play15:04

Yahoo agreed to purchase Alibaba's shares

play15:07

for $1 billion in cash

play15:09

which not only makes Yahoo the largest strategic

play15:11

investor in Alibaba

play15:12

but also helps it grow its

play15:14

brand in China.

play15:15

Jack's motivation for partnering

play15:17

with Yahoo was really,

play15:20

we can add that to the rest of

play15:21

our businesses and become a sort of an

play15:23

eBay plus a

play15:25

Google plus Yahoo all

play15:27

combined together.

play15:28

One of the reasons many many multinational

play15:31

companies that go to China.

play15:33

They want to compete with local companies

play15:35

instead of making customerse happy.

play15:38

Jack Ma did a sort of a

play15:40

minor miracle in beating eBay.

play15:43

Another story out on eBay today

play15:45

it's down 0.2 percent,

play15:47

eBay talking about cutting off,

play15:49

at some point in time in the future,

play15:51

it's Chinese it's Chinese website.

play15:54

eBay couldn't win there.

play15:55

They just don't know what the hell they were doing.

play15:57

When I'm going to succeed at something,

play15:59

I feel excited;

play16:00

I feel honored. Wow,

play16:01

why I have the chance.

play16:02

We saw that there is a huge opportunity

play16:04

in China because in China the banking

play16:06

is so inefficient we realized

play16:08

if we could create a payment system,

play16:10

it could grow to much more than a payment

play16:13

system - it could become a financial institution.

play16:15

And this opened of course a huge

play16:17

door because it enabled

play16:19

him to- there was no way to pay

play16:21

for things online.

play16:22

People didn't yet have credit cards so

play16:24

with AliPay you added a

play16:26

very important room on his house.

play16:29

And that was the room of how do we

play16:30

get payments made.

play16:32

Being creative in business is a

play16:34

whole other kind of creativity

play16:36

but creativity nonetheless.

play16:39

To be able envision different business

play16:41

models, to be able to envision

play16:43

how life can change.

play16:44

This was a true revolution in China

play16:47

both in consumerism

play16:49

and in the Chinese economy.

play16:51

This is huge.

play16:52

The number of products on fun

play16:55

Alibaba is

play16:57

gigantic. I don't know the number

play16:58

but it's phenomenal.

play17:01

I don't think I could ever appreciate

play17:03

the pressures that Jack Ma is under

play17:05

to be a hard-charging

play17:07

entrepreneur at the same time

play17:09

as he's a part of a

play17:11

communist system in some

play17:13

way.

play17:14

That takes people away.

play17:17

Leaders of businesses can disappear.

play17:32

I believe the three things

play17:34

should not touch.

play17:36

Power,

play17:37

money,

play17:39

the glory.

play17:40

If you keep the power

play17:43

in your office,

play17:44

you're in trouble.

play17:46

If you keep the money in

play17:48

your own pocket you will be trouble.

play17:50

If you put the glory on your head,

play17:52

you'll be in trouble.

play17:54

So when you have the money,

play17:55

spend the money supporting more people.

play17:57

When you have power, empower in

play17:59

the others.

play17:59

With the glory,

play18:00

let the others have that hat.

play18:05

Joe it's quite a mob here.

play18:06

There are more than 130 press organizations

play18:09

waiting here to see Jack Ma.

play18:11

You felt like it was

play18:13

The Oscars.

play18:13

I was oohing

play18:15

and ahing because you have to admire that kind of thing.

play18:17

The IPO of Alibaba was the single largest

play18:20

and biggest day

play18:22

that I can remember.

play18:29

It didn't disappoint.

play18:30

It went up enormously at the time.

play18:32

This is the beginning of

play18:34

Alibaba.

play18:34

It gave it a market value larger than that of

play18:36

Wal-Mart on day one.

play18:37

Ma himself has become China's richest man

play18:40

just by the founding of Alibaba.

play18:42

Today he is expected to be worth north

play18:43

of twenty two billion dollars.

play18:45

This was a very big deal for China

play18:48

not just for Alibaba.

play18:49

Today what we've got is not the money.

play18:52

What we've got is the trust

play18:54

from the people.

play18:58

You go to the headquarters,

play18:58

it's very interesting.

play19:00

It's all young people.

play19:01

I didn't see- I don't think I saw anybody in the

play19:03

headquarters over 30.

play19:04

When we hire a lot of people,

play19:06

I never see their diploma,

play19:07

I just see whether they are optimistic,

play19:09

whether they want to learn new things,

play19:10

if they want to change things,

play19:11

if they want to work in teamwork.

play19:13

Those people were below 30-years-old.

play19:17

They are the internet generation.

play19:19

They are the generation going to change

play19:21

the future.

play19:22

We think data is

play19:24

going to be so important

play19:26

to human life in the future.

play19:28

So now we just that we are

play19:30

the first to runner.

play19:31

Compared to tomorrow,

play19:33

our data is nothing.

play19:34

Jack Ma day-to-day is not running Alibaba.

play19:37

He is the visionary,

play19:38

he is the strategic

play19:40

thinker about the big picture.

play19:43

Next 30 years,

play19:45

the technology is going to challenge

play19:46

a lot of job opportunities.

play19:49

People are already unhappy because a lot of machine

play19:51

learning, artificial intelligence,

play19:53

is killing a lot of the job.

play19:54

People start to worry.

play19:56

So I think the good thing is that

play19:57

technology is improving

play19:59

people's lives.

play20:00

Jack Ma is someone who always dreams

play20:03

big. I mean really big.

play20:06

A lot of us have dreams

play20:07

but Jack's dreams almost seem

play20:09

unrealistic, they're so big.

play20:11

Machine is good knowledge

play20:12

but human beings are good at wisdom.

play20:15

You have to stay relevant

play20:17

but at the same time

play20:19

you also have to be a risk taker

play20:21

and have to shake things

play20:23

up a little bit.

play20:24

Well Alibaba what to do next 10-30

play20:26

years is to enable

play20:28

the innovation of traditional business,

play20:31

transform the world,

play20:33

transform all the traditional

play20:35

retailer,

play20:36

manufacturer,

play20:37

financial sectors.

play20:38

He's created one of the largest financial services

play20:40

companies in the country on the back of,

play20:43

in a sense, Alibaba.

play20:45

We are enabling small

play20:47

businesses and young people to

play20:48

be able to reach financial

play20:50

support.

play20:51

They're the first private company

play20:53

to become bank-approved

play20:57

by the Chinese government.

play20:58

I think it's monstrous.

play20:59

I think it's very important

play21:01

but I would think that it's also

play21:03

probably nerve wracking.

play21:08

It's great to be Goliath

play21:10

if you're in a open society

play21:12

and a free economy.

play21:15

It can be very problematic to be a Goliath

play21:17

when the other Goliath

play21:19

is the Chinese Communist Party.

play21:21

I don't think I could ever appreciate

play21:23

the pressures that Jack was under

play21:25

to be a hard-charging

play21:27

entrepreneur at the same time

play21:29

as he's part of

play21:31

a communist system,

play21:33

in some way,

play21:34

that takes people away,

play21:36

leaders of businesses,

play21:38

and disappears them.

play21:39

It takes a lot of- a

play21:41

lot of fancy footwork to keep

play21:43

on the right side of that.

play21:45

So sometimes when I look at these

play21:48

business people doing things,

play21:51

I say: "Wow.

play21:52

I'm not I don't do things like that."

play21:53

He realized that although

play21:55

the Chinese government didn't like

play21:58

the Internet for political content

play22:00

or for the ability for people to criticize

play22:02

the government, what they did

play22:04

like about the Internet was that

play22:06

it could help create jobs

play22:08

and help grow the economy.

play22:09

Every day more than 200

play22:11

million people are shopping

play22:14

through a mobile phone on

play22:15

our site.

play22:16

You're seeing people in the middle of China

play22:18

with their smartphone pressed a few buttons

play22:20

and they can buy lobster from Maine

play22:22

or cherries from Washington.

play22:25

I would argue the growth of the mobile phone

play22:28

was probably the single most important thing

play22:30

that has helped Alibaba

play22:32

become a giant it is.

play22:33

We have more than 10-20

play22:36

million small businesses using

play22:38

our platform

play22:39

and 60 percent of them,

play22:40

this business never exist

play22:42

before Alibaba.

play22:45

And

play22:47

he is so enthusiastic about what he's

play22:49

doing and what he's doing is pretty

play22:51

simple.

play22:52

It takes a genius to think of the simple.

play22:55

One of the secret sauce for Alibaba

play22:58

is that we have more than 48

play23:00

per cent of

play23:02

the people in the company -

play23:04

they are women.

play23:06

He's supporting women in an era

play23:08

where,

play23:09

you know there's still residue

play23:11

of disrespect for women.

play23:13

And I think for him to be able to bring that

play23:15

to China is extraordinary.

play23:17

I do everything to make sure

play23:19

that I'm- my customer

play23:21

happy, employee happy,

play23:22

the society is good.

play23:23

It's healthy.

play23:25

Social responsibility is the

play23:27

key.

play23:29

For somebody who is sort of

play23:32

preposterously unlikely to

play23:34

have become what he's become,

play23:36

he's more

play23:37

or less stayed who is.

play23:39

He is someone who

play23:41

wants to do good not only

play23:43

in business but in the world.

play23:45

He has the power to inspire other people.

play23:48

He has the ability to understand what he

play23:50

doesn't understand,

play23:51

but knows that he can find

play23:53

people who can and will for

play23:55

him.

play23:55

I think he saw

play23:58

the possibilities

play24:00

of a new way of not

play24:02

only doing business,

play24:04

but of life.

play24:06

He's focused on these bigger issues

play24:08

and where are the company's going in

play24:10

the broad sort of arc

play24:12

of history.

play24:13

If you were to ask Jack Ma what's his greatest accomplishment,

play24:16

it would not be,

play24:17

you know, becoming the richest man in China

play24:20

or building a company worth

play24:22

hundreds of billions of dollars.

play24:23

I think he might measure his own

play24:25

success by the impact

play24:27

that he's created on China

play24:29

rather than impact

play24:31

he's created on just himself

play24:33

and his own team.

play24:34

It's always

play24:36

scary looking far away.

play24:38

Oh my God, that's a difficult place.

play24:41

Go there.

play24:42

Test.

play24:43

Jump into it.

play24:45

You never learn to swim until you're in

play24:47

the water.

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Related Tags
Jack MaAlibabaE-commerceEntrepreneurshipGlobalizationInnovationChinaSuccess StoryTechnology ImpactBusiness Revolution