HOW TO GET MORE SH*T DONE (DO THIS NOW)

Summary

The video script emphasizes the importance of structure and prioritization for boosting business productivity in 2024. It suggests starting the day with the most critical tasks and using a diary or calendar to stay disciplined and accountable. The speaker advises against multitasking and highlights the value of delegation, especially for senior personnel, to free up time for more valuable activities and to grow the business effectively.

Takeaways

• 📅 Prioritize Structure: Establish a structured daily routine to avoid filling your day with unproductive tasks.
• 🔨 Tackle Hard Tasks First: Start the day by focusing on the most difficult and important tasks to ensure they get done.
• 🚫 Avoid Multitasking: Complete one task before moving on to the next to avoid unfinished work and maintain focus.
• 📝 Use a Diary for Accountability: Keep a diary or use a digital calendar to track daily tasks and hold yourself accountable.
• ⏱ Be Realistic with Time: Break down tasks into manageable parts and allocate realistic time frames for each.
• 🔑 Prioritize Tasks: Fill your diary with tasks based on their importance and urgency, not randomly.
• 🛑 Eliminate Distractions: Stay focused on the task at hand by minimizing interruptions and multitasking.
• 👥 Delegate When Possible: Senior personnel should delegate tasks to others to free up time for more critical responsibilities.
• 💼 Hire Support Staff: Employing a personal assistant can alleviate administrative burdens and allow for better focus on business growth.
• 🔄 Maintain Continuous Productivity: Keep the diary clear at the end of each day to ensure a productive and stress-free routine.
• 📝 Choose Your Tool: Use whatever diary or calendar system you prefer, the key is to consistently log and review your tasks.

Q & A

What is the main theme of the video script?

The main theme of the video script is about improving productivity in business by structuring the day, prioritizing tasks, and delegating effectively.

What does the speaker suggest as the first step to improve productivity?

The first step suggested by the speaker is to have a structured day, which includes having a clear plan for the day and avoiding toxic productivity by not filling the day with unimportant tasks.

What is the term 'toxic productivity' referring to in the script?

Toxic productivity refers to the practice of spending the first few hours of the day on less important tasks, which leads to procrastination and difficulty in completing more critical tasks.

Why does the speaker emphasize the importance of attacking the most difficult tasks first?

The speaker emphasizes attacking the most difficult tasks first because it ensures that the most important and critical parts of the day are completed, leading to increased overall productivity.

What tool does the speaker recommend for maintaining a structured day?

The speaker recommends using a diary or a digital calendar like Google Calendar to maintain a structured day and keep track of tasks and appointments.

What does the speaker mean by 'living through a diary'?

Living through a diary means being disciplined and accountable to the daily plan outlined in the diary, using it as a guide to manage time and tasks effectively.

What is the second step to improving productivity mentioned in the script?

The second step is prioritizing tasks, which involves filling the diary with tasks that are important and urgent, and avoiding multitasking to ensure tasks are completed fully.

Why should multitasking be avoided according to the script?

Multitasking should be avoided because it often leads to incomplete tasks and reduces focus, which in turn decreases productivity and the quality of work.

What is the third step for improving productivity discussed in the script?

The third step is delegating tasks, especially for senior personnel or business owners, to free up time for more important activities and to grow the business.

Who is the target audience for the delegation advice given in the script?

The target audience for the delegation advice is senior personnel within a business, such as CEOs, directors, or business owners with a few staff members.

What benefits does the speaker highlight from delegating tasks?

The benefits of delegating tasks include relieving pressure, focusing on what one is good at, eliminating distractions, and allowing for continuous focus and productivity without the need to constantly re-enter the work zone.

What is the final recommendation the speaker gives for starting to improve productivity?

The final recommendation is to get a diary or a preferred tool for logging tasks and start using it to track what is done daily, ensuring to go to bed with a clear record of completed tasks.

Outlines

00:00

🗓️ Boosting Productivity with Structured Time Management

The speaker emphasizes the importance of time management and prioritization in achieving success in business. They suggest that many people struggle with productivity due to a lack of structure and the tendency to postpone difficult tasks. The key to overcoming this is to start the day by tackling the most critical tasks first. The speaker recommends using a diary or a digital calendar to plan and track daily activities, ensuring accountability. They also stress the importance of being realistic about the time required for each task and avoiding multitasking, which can lead to incomplete work and reduced productivity.

05:01

📋 The Power of Delegation for Business Growth

In the second paragraph, the focus shifts to the concept of delegation as a strategy for business growth, particularly for senior personnel or business owners. The speaker argues that one cannot grow a business single-handedly and must delegate tasks to others to expand capabilities. They highlight the benefits of hiring a personal assistant (PA) to handle time-consuming tasks that do not add value to one's professional development. By delegating, business leaders can free up their time to focus on their strengths, thus increasing productivity and eliminating distractions. The speaker also touches on the importance of maintaining focus and avoiding the common trap of multitasking, which can disrupt the workflow and make it difficult to re-enter a productive state.

Keywords

💡Productivity

Productivity refers to the efficiency of an individual or system in converting inputs into outputs. In the video's context, it is about getting more work done effectively. The speaker emphasizes the importance of structure and prioritization to enhance productivity, citing the example of not filling the day with 'toxic productivity' and instead focusing on the most critical tasks first.

💡Structure

Structure in this video script means organizing one's day and tasks in a systematic way. It is a key concept for improving productivity, as the speaker suggests having a structured approach to the day and breaking down larger tasks into smaller, manageable ones, as illustrated by the advice to 'fill out your day with... little task little task big task, little task go home.'

💡Toxic Productivity

Toxic productivity is a term used to describe unproductive busyness that does not contribute to meaningful outcomes. The speaker warns against spending the first part of the day on trivial tasks that delay tackling more difficult ones, which is a form of toxic productivity.

💡Prioritization

Prioritization is the act of arranging tasks in order of importance. The video emphasizes the need to identify and focus on the most important tasks first, as indicated by phrases like 'this is what I've got to do first' and 'there needs to be a priority.'

💡Diary

In the script, a diary is used as a metaphor for a planner or calendar, which is essential for organizing and keeping track of tasks and time. The speaker suggests living by the diary, ensuring it is clear at the end of each day, and using it to hold oneself accountable, as in 'I literally live through my diary.'

💡Accountability

Accountability in this context means being responsible for one's actions and ensuring tasks are completed as planned. The speaker talks about the importance of being disciplined and accountable to the diary, ensuring that tasks are not postponed, as shown by 'I'm accountable to it so if at the end of the day I want to... the diary is clear.'

💡Multitasking

Multitasking is the act of attempting to perform multiple tasks simultaneously. The video advises against multitasking, stating that it leads to incomplete tasks and reduced productivity. The speaker suggests focusing on one task at a time, as in 'stop multitasking and eliminate all distractions.'

💡Delegation

Delegation is the process of assigning tasks to others. The speaker highlights the importance of delegation, especially for senior personnel, to relieve stress and focus on core competencies, using the phrase 'if you've got any sort of opportunity to delegate you really should.'

💡Personal Assistant (PA)

A personal assistant (PA) is an individual who provides administrative or personal support to others. The video mentions hiring a PA as a way to delegate tasks that are time-consuming but do not add value to one's professional development, such as handling calls and insurance matters, as the speaker says, 'get her on the phone... have them just relieve pressure from your life.'

💡Eliminate Distractions

Eliminating distractions means removing anything that could take one's focus away from the task at hand. The speaker advises staying focused by delegating tasks and not allowing interruptions, which is crucial for maintaining productivity, as indicated by 'it allows you to stay focused if you have... a PA available and you're halfway through doing something.'

💡Value

Value in this context refers to the worth or usefulness of an activity or task in contributing to one's goals or development. The speaker argues against spending time on tasks that do not offer value, such as sitting on the phone for hours on trivial matters, instead of focusing on high-value activities, as shown by 'doing stuff that ultimately offers no value to your development as an individual.'

Highlights

The key to business success in 2024 is to complete more tasks efficiently.

The speaker is tired of hearing excuses about not having enough time to grow a business.

The importance of having a structured day and avoiding 'toxic productivity'.

Attacking the most critical tasks first in the day will lead to increased productivity.

Discipline is essential for using a diary to stay accountable every day.

Using a diary to manage personal and business commitments effectively.

The necessity of having an empty diary before leaving the office each day.

Breaking down tasks into manageable parts and being realistic about the time they take.

The importance of prioritizing tasks and focusing on the most important ones first.

The speaker advises against multitasking and emphasizes completing tasks fully.

Delegation is crucial for senior personnel to grow their business.

The benefits of delegating include relieving stress and focusing on core strengths.

Hiring a personal assistant can alleviate time-consuming tasks and increase focus.

Delegation helps in maintaining focus and reducing the difficulty of re-entering a work state.

The speaker guarantees that the three points discussed will improve productivity.

The choice of diary or task management tool does not matter as long as it is used consistently.

Encouragement to start with any tool, even a simple piece of paper, to track tasks and improve productivity.

Transcripts

the key to getting ahead in business in

2024 is to Simply get more [ __ ] done I

am sick of listening to everybody say

that there aren't enough hours in the

day or they don't have the time to do

the necessary to get paid and grow their

business some of us do some of us figure

out how and I'm going to tell you how

step one is to have structure not just

within your task but within the day as a

whole and what you can't do is fill out

your day with toxic productivity this is

the biggest bane of productivity for

everybody out there that doesn't have

enough time it's likely because you're

spending the first 3 or 4 hours of your

day doing [ __ ] tasks to actually

just postpone getting the difficult

tasks done if you wake up every day and

you attack the hardest most important

most critical parts of the day first I

guarantee that you will get more done if

you block out the first few hours of

your day going through mental

masturbation trying to make yourself

feel good or feel better about doing

essentially nothing then you're

ultimately going to always be facing a

battle of trying to be more productive I

can't help you you just have to stop

wake up and crack them with the

difficult tasks easiest way to do this

is a diary now buying a diary is easy

it's not hard to buy a diary put it on

your desk purchase Google Calendar if

you even have to purchase it I don't

even know it that's not the difficult

bit the difficult bit is actually being

disciplined enough within yourself to be

accountable every single day to this

diary I literally live through my diary

if someone wants time with me okay when

have I got time if I want to go out on a

date if I want to meet family whatever

it might be whether it be personal or

business if there's something that I

want to do in my life when does it fit

into the diary I live by it but equally

because I live by it I'm accountable to

it so if at the end of the day I want to

go well tough [ __ ] I can't go until the

diary is clear if something's in there

it's getting done unless there is a

non-negotiable something that you

absolutely just cannot do then that

diary needs to be empty before you leave

the office every single day now within

this diary if the diary stretches like

this we need to fill out this entire

block if this is the end of the day now

this is actually where it gets very very

very important to be realistic about how

long tasks take because you should be

able to split the diary up into little

tasks this might be a bigger task then

you might break off for an hour for

lunch or whatever you need to do little

task little task little task big task

little task go home only when you then

have completed this are you able to

actually go home we need to be able to

understand and be realistic how long

each task takes which one is the most

important and that brings us on to the

next Point step two is to

prioritize there is no point in filling

your diary with tasks that you just

randomly start doing there needs to be a

priority this is what I've got to do

first this is not important I can do

that at the end of the day when I'm more

tired right now I'm locked in I've drank

a monster I've had a coffee whatever it

is I'm going to attack this tax because

it's the most important I tip here stop

multitasking there are way too many

people that start something and don't

finish it you don't get paid for half

jobs you have to complete the task so if

you just start this answer the phone go

there get excited then call that person

go back someone interrupts you then you

decide okay I'm going to chill see

something on social media spontaneously

do that no stop use your diary if you

see something that you want to do boom

in the diary it might be that you've got

time later it might be that something

can't isn't possible today it replaces

it it might be that it goes on to the

next day and you think oh well you know

I'm busy here but actually you know what

I've got a bit of time there so I want

to do this cool I'm going to do it here

everything is about prioritizing what am

I doing right now stick to what you're

doing stop multitasking and eliminate

all distractions when you are locked in

and working number three is to delegate

now this is targeted at more senior

Personnel within a business whether you

are a CEO whether you are some sort of

director whether you've just got your

own business and a few staff work for

you whatever the environment is if

you've got any sort of opportunity to

delegate you really should because you

can't grow a business as a Rambo they

can only go so far by yourself and

sometimes I understand I sympathize it's

hard to let go of things especially when

ultimately we all know if you want

something doing just do it yourself it's

hard to then delegate but frankly you

have to you can only do so much you only

have one diary unfortunately and when

that diary is full well that's it it's

curtains for the day there isn't any

other opportunity you could squeeze it

as tight as you want but frankly it's

going to have a ceiling and when you

reach that ceiling well what happens if

if I sold you oh well actually you get a

whole other diary and that's for your

personal assistant and then you've got a

whole other diary and that's for your

chief of branding and then you've got a

whole other diary and that's for your

chief of marketing or whatever it might

be right all of these additional people

have their own Diaries and you have the

ability as the leader to lean on their

diary a little bit and say hey can you

just do this for me hey can you just do

this for me actually do you know what PA

I've got some personal stuff I really

just don't have the time for it can you

manage that one of the best things I

ever did was hire a PA because it meant

that all of the stuff like Ms and

insurance and all these stuff where you

got sit on the phone for hours and just

waste time doing stuff that ultimately

offers no value to your development as

an individual that's the PA's job get

her on the phone get him on the phone

whoever it is whatever it is and have

them just relieve pressure from your

life because that time if you're in a

position where you have the ability to

delegate you're likely quite good at

what you do which means that your time

is valuable so leaning on other people

to relieve your stress to focus on what

you're good at is a really really really

important part of growing your business

what else that it can do is allow you to

eliminate your distractions which is a

big part of being productive because it

allows you to stay focused if you have

the likes of a PA available and you're

halfway through doing something and you

think God I just need to get that

laminated or what I could do with

printing that off or I need to go and do

that or I could do with having a meal

right now I need to eat or you know I've

got to sort this or that or the other or

it's Mother's Day tomorrow I need to

sort something it doesn't then mean that

you have to get up and run to the shop

and go from and get your Mother's Day

present or you've got to suddenly go off

to the kitchen and cook cook food

because they are there to support you

you have that support structure it

allows you to say can you just sort this

for me boom back you know you don't even

have to talk to them message call

whatever you're back in the zone and

you're locked in anybody who gets locked

into any sort of serious work bout knows

for a fine fact that when you break out

coming back in is really really really

hard versus getting into it initially so

why not set an environment up where you

don't have to get distracted in the

first place I guarantee you that these

three points will improve your

productivity the most important and if

you take one thing from this video get

yourself a diary and start logging what

you do you might be asking well what

should I use should I use aana should I

use notion Trello Google Calendar

monday.com piece of paper diary it

honestly it does not matter what you use

whatever you prefer for the longest time

I was a physical piece of paper guy

nowadays I prefer the Google Calendar

but I still like to reference paper

every now and then for short Snappy

tasks whatever you prefer you'll develop

your own habits over time for now just

make a start with something even if it

is just a piece of paper scribble some

things down cross them off one by one

and go to bed with an empty sheet of

stuff that's all been done and I

guarantee you that you will be more

productive