5 Ways to Grow on Instagram THIS WEEK | Instagram Growth Strategies

Summary

This video offers five strategies to grow your Instagram audience and convert them effectively. It highlights leveraging the 'Add Yours' sticker in stories for increased views, using ManyChat for automation and engagement, offering freebies to build a sales funnel and email list, running Instagram profile visits ads for targeted reach, and encouraging more comments for higher algorithmic visibility. The video also emphasizes the importance of real connections over mere numbers and provides a free resource for a professional Instagram profile setup.

Takeaways

• 📈 Leverage the 'Add Yours' sticker in Instagram stories to boost views and engagement, as it is currently being heavily promoted by Instagram.
• 📸 Use popular prompts like 'Post the last photo in your camera roll' or 'Post a roundup from the month you're in' with the 'Add Yours' sticker to engage a wider audience.
• 🔄 The 'Add Yours' sticker helps re-engage current followers whose algorithm you may have fallen out of, leading to more feed post interactions.
• 💬 Replace the 'Link in bio' with ManyChat to reduce friction and drive traffic through automated workflows triggered by specific keywords in comments.
• 📩 Use ManyChat to send automated direct messages with links to resources, increasing engagement and fostering conversations with followers.
• 🎁 Offer freebies or lead magnets, such as eBooks or PDFs, to attract new followers and build your email list, leveraging content that aligns with your expertise.
• 📣 Run Instagram profile visits ads to drive targeted traffic to your profile, ensuring it is fully optimized with professional details before investing in ads.
• 💬 Focus on increasing comments by using automation tools like ManyChat to create engaging conversations, which signal to Instagram that your content is worth promoting.
• 🗣️ Encourage direct interactions with your audience through comments or DMs, asking questions in captions and engaging with their content to build a genuine community.
• 🤝 Remember that the goal is to build real connections and a community, not just to increase numbers; focus on the people behind the numbers.

Q & A

What is the main focus of the video script?

The main focus of the video script is to provide quick tips and tactics for growing an audience on Instagram and converting them into followers or customers.

What is the 'Add Yours' sticker feature on Instagram Stories?

The 'Add Yours' sticker is an Instagram Stories feature that allows users to create a template with a prompt on a specific topic to encourage others to participate, thereby increasing engagement and visibility.

How can using the 'Add Yours' sticker help in growing an Instagram audience?

Using the 'Add Yours' sticker can help in growing an Instagram audience by increasing story views, opening up to a new audience through the sticker's popularity, and bringing the account back into the algorithm of current followers.

What is the conversion bonus suggested when using the 'Add Yours' sticker?

The conversion bonus suggested is to include a product or service in the series of stories with the 'Add Yours' sticker, showcasing behind-the-scenes content or content that represents what followers can expect, to entice them to follow or interact more.

What is ManyChat and how does it help with Instagram growth?

ManyChat is an automation tool approved by Instagram that allows users to create workflows to drive actions on Instagram, such as increasing engagement and sales, and replacing the link in bio feature with more engaging automation.

How can ManyChat replace the link in bio feature on Instagram?

ManyChat can replace the link in bio feature by setting up workflows that trigger automated responses and direct messages when users comment with specific keywords, making it easier to drive traffic and engage with followers.

What are freebies or lead magnets in the context of Instagram growth?

Freebies or lead magnets are valuable resources like ebooks or PDFs that are given away for free to provide value to the audience, with the aim of building a sales funnel, growing the email list, and attracting new followers.

Why are freebies effective in Instagram growth and conversion?

Freebies are effective because they deliver value to the audience, keep current followers engaged, and attract new followers by showcasing the expertise of the account owner, which can lead to more email list sign-ups and conversions.

What is the importance of running Instagram profile visits ads?

Running Instagram profile visits ads is important as it is a guaranteed way to reach a target audience, driving more views to the profile, and potentially increasing conversions, provided the profile is set up professionally and is ready to engage with new visitors.

How can getting more comments on Instagram posts help with growth?

Getting more comments on Instagram posts helps with growth because Instagram uses engagement signals to decide who to share content with and how many people to show it to, so increased comments can lead to more visibility and suggestions of the content to a wider audience.

What is the role of building a real community on Instagram according to the script?

Building a real community on Instagram is crucial as it helps in creating real connections and relationships with followers, which is more important than just focusing on the numbers. It contributes to a more engaged and loyal audience.