How to ACTUALLY Create 7 Streams of Income with Digital Products

AstenCeo
11 Apr 202415:27

Summary

TLDRThe speaker emphasizes the importance of focus over diversification in achieving financial success. Sharing his journey of making over 900k from a single digital product, he advises against spreading oneself too thin across multiple ventures. He illustrates a strategy for generating multiple income streams from a single skill, using the example of a barber who can expand his business by selling related products and services. The key takeaway is to leverage one's existing skills to create digital products, allowing for scalable income without being limited by time.

Takeaways

  • πŸ’° The average millionaire has multiple streams of income, but focusing on too many can lead to a lack of focus and hinder success.
  • πŸš€ Success in generating income often comes from focusing on a single, strong digital product rather than trying to juggle multiple ventures.
  • πŸ’‡β€β™‚οΈ The example of a barber shows how one can expand their income by offering related products and services, such as hair care products and facial treatments.
  • 🌊 The concept of 'streams of income' should be thought of as multiple revenue sources stemming from a single, strong base, similar to how a river branches into streams.
  • πŸ’‘ The speaker emphasizes the importance of focusing energy and efforts on one main venture to achieve success, rather than spreading oneself too thin across many projects.
  • πŸ’Ό Entrepreneurs should consider how they can increase their average order value (AOV) or average cart value (ACV) by offering additional products and services related to their core business.
  • πŸ“ˆ Scaling income is more achievable when time is not directly tied to earning potential, which can be achieved by creating digital products that can be sold repeatedly without further effort.
  • 🌐 The internet provides an infinite pool of potential customers for digital products, making it a powerful platform for generating income.
  • πŸ“š Packaging knowledge and skills into digital products, such as eBooks or courses, can lead to passive income and allow for the creation of additional revenue streams through upsells and memberships.
  • πŸ” The speaker suggests that everyone has a unique skill or knowledge set that can be turned into a digital product, emphasizing the importance of identifying and leveraging one's own strengths.

Q & A

  • What is the main point of the speaker's discussion about generating multiple streams of income?

    -The speaker emphasizes the importance of focusing on one's core skills and expertise to generate multiple income streams rather than spreading oneself too thin across various unrelated ventures.

  • How much income did the speaker make from their online business with a single digital product?

    -The speaker made over 900k (presumably dollars) from their online business with just one digital product.

  • What is the speaker's view on the common approach of trying to do seven different things to achieve financial success?

    -The speaker argues that trying to do seven different things without focus can lead to failure, as it's more effective to leverage one's existing skills and knowledge to create income streams.

  • What example does the speaker use to illustrate the concept of generating income streams from one's core skill?

    -The speaker uses the example of a barber who can sell hair care products, beard care products, and offer premium services like facial treatments to his customers, creating multiple income streams from his core skill of barbering.

  • What is the term used to describe the average value of a customer's order in the digital world?

    -The term used in the digital world to describe the average value of a customer's order is 'Average Cart Value' or ACV.

  • Why does the speaker suggest packaging one's skills into a digital product as a way to generate income?

    -The speaker suggests this because digital products allow for the monetization of one's knowledge and skills without the limitation of time, enabling passive income generation.

  • What is the speaker's advice on how to increase the average order value or ACV for a business?

    -The speaker advises to increase the average order value by offering ancillary products and services related to the core business, thus maximizing the revenue from each customer interaction.

  • What is the acronym the speaker uses to explain the purpose of a system in business?

    -The speaker uses the acronym SYSTM, which stands for Saving Yourself Time, Energy, and Money, to explain the purpose of a system in business.

  • What is the speaker's view on the importance of focus in achieving financial success?

    -The speaker believes that focus is crucial for financial success, as spreading oneself too thin across multiple ventures without focus can lead to a lack of progress and failure to achieve one's financial goals.

  • What does the speaker suggest as the best engine for building an online business today?

    -The speaker suggests that a digital product is the best engine for building an online business today, as it allows for the productization of one's knowledge and skills.

  • How does the speaker define the concept of 'dip on your chip' in the context of entrepreneurship?

    -In the context of entrepreneurship, the speaker uses the term 'dip on your chip' to describe the situation where an individual is juggling too many ventures or projects, which can lead to a breakdown or failure to succeed in any of them.

  • What is the speaker's perspective on the idea of diversification in business?

    -The speaker's perspective on diversification is that it should come after mastering one main venture to a certain level, rather than spreading oneself too thin from the start.

  • Why does the speaker emphasize the finite nature of time in relation to making money?

    -The speaker emphasizes the finite nature of time to stress the importance of creating scalable income sources, like digital products, that do not rely on the limited resource of time.

  • What is the speaker's strategy for generating multiple income streams from one's existing skills?

    -The speaker's strategy involves identifying ancillary products or services related to one's core skill, offering premium services, and eventually packaging the skill set into a digital product to teach others.

Outlines

00:00

πŸ’° Focusing on One Income Stream to Achieve Wealth

The speaker emphasizes the importance of focusing on a single, strong income stream rather than trying to juggle multiple ventures. They share their personal experience of generating significant income from a single digital product, highlighting the pitfalls of spreading oneself too thin. The story of a barber who tried to diversify his income with various side hustles is used to illustrate the point. The speaker suggests that entrepreneurs should concentrate their efforts on one main source of income, leveraging their existing skills and knowledge to create additional revenue streams.

05:00

πŸ’Ό Building Multiple Revenue Streams from a Single Skill

The speaker continues the discussion on income streams by using the barber's story to demonstrate how to expand from a primary skill. They suggest that the barber can sell ancillary products related to his service, such as hair care products and beard oils, to increase his average order value. The speaker also proposes offering premium services like facial treatments to further monetize the barber's expertise. The concept of creating digital products to teach others in the barbering industry is introduced as a way to generate passive income, emphasizing the scalability of digital products over traditional services.

10:01

🌐 The Power of Digital Products in Scaling Income

The speaker discusses the advantages of digital products in scaling income, contrasting the finite nature of time with the infinite potential of money. They argue that by creating digital products, individuals can earn money without being directly involved in the process, freeing up their time and energy. The speaker uses the example of a barber who could create an eBook, course, membership program, or mentorship based on his skills, demonstrating how a single skill can be leveraged to create multiple income streams. The emphasis is on the importance of focusing energy on one main endeavor and the potential of digital products to generate significant revenue.

15:03

πŸ‘¨β€πŸ« Learning from the Success of Millionaires and Billionaires

The speaker concludes by advising viewers to learn from the success of millionaires and billionaires who typically focus on one main venture before diversifying. They stress the importance of not getting distracted by multiple side hustles or the latest trends, but rather concentrating on one's core skills and knowledge. The speaker encourages viewers to create digital products based on their expertise, as this is seen as the most effective way to monetize their skills in the digital age. They invite viewers to join a community for further coaching and support in building their online businesses.

Mindmap

Keywords

πŸ’‘Millionaire

A millionaire is an individual whose net worth or wealth is at least one million units of currency. In the context of the video, the term is used to illustrate the financial success that can be achieved by focusing on a single, scalable income stream, rather than diversifying into multiple, less focused ventures. The video script mentions that the average millionaire has seven streams of income, but the speaker argues that focusing on one profitable activity and scaling it is a more effective strategy.

πŸ’‘Digital Product

A digital product refers to any product that is distributed and consumed in a digital format, such as an eBook, online course, or software. The video emphasizes the importance of creating digital products as a means to generate income without the need for constant personal involvement. The speaker shares their personal experience of making over seven figures from a single digital product, highlighting the scalability and potential of digital products in building wealth.

πŸ’‘Income Streams

Income streams are the various ways an individual or business generates revenue. The video script discusses the common belief that having multiple income streams is key to becoming a millionaire. However, the speaker challenges this notion by suggesting that mastering one income stream and expanding it through ancillary products and services can be more effective.

πŸ’‘Focus

Focus refers to the act of concentrating one's attention on a particular object or activity. The video's theme centers around the idea that focusing on a single, profitable activity is more beneficial than spreading one's energy across multiple projects. The speaker uses the example of a barber who is involved in various side hustles but is advised to focus on his primary skill to generate multiple income streams.

πŸ’‘Average Order Value (AOV)

Average Order Value (AOV) is the total net sales revenue divided by the number of orders received over a certain period. In the video, the speaker explains how increasing AOV can lead to higher revenues by selling ancillary products and services related to the primary service offered, such as a barber selling hair care products to his customers.

πŸ’‘Ancillary Product

An ancillary product is a secondary item or service that complements the primary product or service. The video script uses the barber example to illustrate how selling ancillary products, such as hair care and grooming products, can create additional income streams from a single service.

πŸ’‘Scalability

Scalability refers to the ability of a system, process, or business to handle a growing amount of work, or its potential to be enlarged, if demand grows. The video emphasizes the scalability of digital products, which can be sold to an unlimited number of customers without the creator having to put in more work after the initial creation.

πŸ’‘Productization

Productization is the process of turning a service or expertise into a packaged product that can be sold repeatedly. In the video, the speaker talks about productizing one's knowledge and skills, such as the barber creating a digital product to teach other barbers, as a way to generate passive income.

πŸ’‘Side Hustles

Side hustles are additional sources of income outside of one's primary job or business. The video script mentions side hustles as activities that people often engage in to diversify their income streams. However, the speaker argues that focusing on too many side hustles can lead to a lack of focus and hinder success.

πŸ’‘System

A system is a set of interconnected elements or components that work together to achieve a common goal. In the context of the video, the speaker discusses the importance of creating systems that save time, energy, and money, allowing for passive income generation and freeing up personal time.

πŸ’‘Online Business

An online business is a commercial enterprise conducted over the internet. The video script positions online businesses, particularly those selling digital products, as an effective way to generate income without being limited by time or physical location. The speaker encourages viewers to leverage the internet to reach a wider audience and monetize their skills and knowledge.

Highlights

The average millionaire has seven streams of income, but the key is not necessarily doing seven different things.

The speaker made over seven figures online with just one digital product, emphasizing the importance of focus.

A common mistake is spreading energy too thin across multiple ventures instead of focusing on one.

An example of generating multiple income streams from a single profession, such as a barber offering related products and services.

The concept of increasing the average order value (AOV) or average cart value (ACV) per customer.

Packaging one's skills into a digital product to teach others and scale income without time constraints.

The importance of not tying finite time to the infinite resource of money for scalability.

Creating digital products as a means to work once and get paid repeatedly.

The idea of a 'system' that works for you, saving time, energy, and money, and operating 24/7.

The necessity of focusing energy on one thing to avoid getting distracted or sidetracked.

The strategy of going all in on one thing before diversifying, as opposed to spreading oneself too thin from the start.

The comparison of an online business to a river with multiple streams, emphasizing the importance of a solid foundation.

The practical application of the speaker's own violin skills as an example of每δΈͺδΊΊιƒ½ζœ‰something valuable to offer.

The message that digital products are the main way to make money online, and the call to action to join a community for coaching.

A step-by-step breakdown of how the speaker made over $200,000 in a single month, offered as additional learning material.

The final emphasis on not losing focus and the value of creating digital products from one's existing skills and knowledge.

Transcripts

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the average millionaire has seven

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streams of income you've probably heard

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that before right and most people that

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hear that they try to go do seven things

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but that is not what gets people to the

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million this

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is now I've made over seven figures

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online in my business with just one

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digital product doing a little over 900k

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and it's only gonna take me about five

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minutes to break down this simple

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concept so if you don't have five

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minutes to spare then by all means go

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watch a video about did he and did he do

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it or did he not do it but that's part

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of the problem on why you're probably

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never get to the million because you

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can't focus so quick story that leads

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into how you can actually generate seven

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streams of income for yourself I was

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walking to the grocery store to get some

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fruit and this guy he recognized me

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walking on the sidewalk and he pulled

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over he's like hey bro you know I follow

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you I love your stuff and as we were in

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conversation he told me that he was a

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barber but then he started to tell me

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all these other things that he was

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working on so he was like yeah man I'm a

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barber but you know I'm doing this

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crypto stuff on the side and you know

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and I'm trading some stocks and I'm

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working on Drop Shipping and I got this

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clothing brand that I'm working on and

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me and my boy we were talking about

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starting a junk removal company you know

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I'm working on those seven streams of

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income and I had to slow them down I was

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like whoa buddy you got a lot going on

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you got a lot of dip on your chip now

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and here's the thing most entrepreneurs

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and aspiring entrepreneurs they hear

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that seven streams of income and they're

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all over the place with their energy and

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they can't ever get one thing to work

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because they're not focused right and

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when you got too much dip on your chip

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the chip going to break so I stopped and

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I spoke with them for about 5 minutes

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and I broke down this strategy for and

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this framework and it will work for you

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as well and this is how you actually

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generate seven streams of revenue from

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stuff that you already know right so

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thank about it this guy he introduced

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himself to

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me he said that he's a barber once I

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slowed him down he was like he is a

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barber that is his trade that is his

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primary income source and that is what

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he does right I was like okay you're

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thinking of everything outside of

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yourself to generate these seven streams

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of rence

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so I asked him first of

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all he makes his money by cutting hair

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right and I told him I said okay when

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somebody sits down in your chair and you

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cut their hair they just give you money

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pay for the haircut and they leave right

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he said yeah I said but that customer as

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soon as they get up from your chair they

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have to go to other businesses and other

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people and spend their money to get

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everything that they need to maintain

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that haircut until they come back and

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send in your chair then the gears in his

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brain started started to move and I was

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like think about that if a gentleman

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sits down to get their haircut in your

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chair as soon as they leave they have to

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go get uh

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brushes right they have to go get uh if

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they got the curly top they got to go

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get the

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sponge right Combs all that type of

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stuff I was like okay you can sell that

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as an ancillary product to that person

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then they have to go get the shampoos

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hair care products everything like that

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right so then he could sell the

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products then I was like okay and then

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say a gentleman like myself I have to go

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to Target and get my beard oil and stuff

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why don't you have the why don't you

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have the beard products right there have

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some beard oil some beard bomb some

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beard shampoo some beard brushes some

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beard Combs then he can pick up some

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type of skill to whereas he can do

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facial treatments he can have a luxury

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premium service where they're doing

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facial treatments because guys take care

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of your skin right women they love a guy

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that has some nice chy

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smooth

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Brown just great skin like your boy

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right but then he could have the skin

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care products

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right that's one 2 3 4 5 then he could

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have something for uh people that you

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know those guys that got the Nestle

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Crunch bar on the back of their neck

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right they got the Rice Krispies Treats

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back here right I don't know what that

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bump stuff is but he could have the bump

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stuff now already that's 1 2 3 4 five

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six different streams of income that he

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has coming in just from this simple

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haircut that he does but now he has

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become this Ultimate Barber right now he

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knows how to increase

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his what is called average order value

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or in the digital world what we call

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average carton value ACV he knows how to

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increase his average order value or his

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average cart value per customer he knows

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how to increase his Revenue by a certain

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percentage of every single person that

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sits down in his chair so now that he

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has picked up these other skills

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off of just his skill of barbering

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then the seven stream of income which

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can be a monster is that you package

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that up and you turn it into a digital

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product then he can teach other Barbers

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hey are you overworked and

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underpaid because think money is a

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infinite resource our time is a finite

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resource right so we have to learn how

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we can generate money money without

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having our time attached to it I was

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telling him as a

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barber he can only make so much income

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because there is only so many heads that

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he can cut per month and that's the same

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thing with the loudo side hustles that

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he was telling me as well that's why

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most people can't make the amount of

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money that they want to make because

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they have their finite resource of their

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time tied to a infinite resource with it

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which is money you can't scale that up

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time should have nothing to do with how

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much money that you make that's why we

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need to get in the online space and

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productize our knowledge and our skill

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sets because there is a infinite amount

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of potential customers out here on the

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internet that will purchase our products

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from us now I know there's always going

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to be that one person no there's not an

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infinite amount of people there's only

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this many billion people on planet you

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know what I mean and shut up right so

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think about this he can take all these

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skill sets

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now has packaged it up and put that in a

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digital product and this is where the

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monster can happen because from this

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digital product alone then this could be

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a

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eBook right and then from that ebook he

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could have a upsell of that which could

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be a

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course then he could have a continuity

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program a membership of some sort right

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where people purchase something one time

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where they have to pay him over and over

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and over and over again for it then he

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could have a higher level something that

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is a

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mentorship then from that

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mentorship he could have a higher level

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Mastermind all

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teaching from this one skip that he

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already

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does and that he's already good at we

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got to stop looking outside of ourselves

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and start wasting our time on all of

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these

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different things to do when we already

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do

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something and how can we generate

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streams of revenue from that and think

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of what a actual stream is it's not

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thing if this

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if this is a

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river right this is a

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river a

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stream is something that that breaks

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off from the one flow of the river so

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even in this stuff just think about what

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the actual words mean one of my favorite

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apps in my phone is the dictionary app

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people hate to get into arguments with

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me because

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they'll say like oh but you said this

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I'm like yeah I did say this so you mean

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that no I don't mean that I mean this I

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know what I said I said what I said look

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look the word up like we we have to stop

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interpreting and making up definitions

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for words that

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already have a definition and a meaning

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a stream flows off of One River so think

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our online businesses need to be that

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one River and then we can have multiple

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flows off of it think of it as if think

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of it as if it

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was a tree right think of it as if it

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was a tree that tree is one

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tree that's that's firmly rooted into

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the ground and it's treeness and then

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that tree has whole bunch of different

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branches right but it's that one

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tree that's how we can actually generate

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seven streams of Revenue with our

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digital products and then here's the

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thing about this like I said our time is

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a finite resource but money is an

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infinite resource so we

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cannot get to the point of money and

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income that we want to make if we have

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our time associated with it with all of

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this right

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here this is

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scalable and the great thing about these

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digital products you do the work one

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time and you can get paid forever from

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the work that you do that one time once

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he takes this what is already within him

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and just packages up packages it up

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produc tizes his skill sets or

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productized his knowledge and turns it

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into a digital product and then he will

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be able to make way more from this here

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than

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everything that he's doing up here you

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he'll be able to wa make way more in

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product type in his knowledge in the

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digital product than sitting there and

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cutting heads all day and this will make

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more than all those other side hustles

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that he was trying to do it's about

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making more while working less it's

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about getting our time back by creating

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these digital products and having

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systems in place and system is an

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acronym

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system s y s t m system system stands

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for saving yourself time energy and

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money so we have these systems in place

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so the system is working for us

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literally 24/7

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365 instead of us working for it and

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that's how we get our time back and

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that's how we make more working less

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like all them that you see on the screen

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right now so if you're ready to make

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more working list from stuff that you

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already know with a digital product go

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ahead and click the link down in the

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description and join this credit at the

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top Community for weekly coaching from

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myself all of my exclusive training and

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a private communities entrepreneurs all

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the designed to grow your business

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online it's only 47 bucks a month to

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join that's less than a cup of coffee

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per day so click the link down in the

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description and tap in and I'll see you

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on our coaching call this Wednesday but

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this is the sauce this is the game so

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think one stream that has multiple flows

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so then you'll never get distracted or

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you never get sidetracked because you're

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you're working on this one thing and

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when you look at any true millionaire

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out there or any example all these guys

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or these big billionaires that you that

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you may aspire to be like or that you're

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you're you're

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imitating they weren't doing all these

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multiple

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things right they focused and honed in

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on that

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one and they may have had different

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flows coming in from that one

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stream or that diversification that

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everybody wants to do diversify

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diversify diversify right no they they

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went all in on that one thing got that

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to a certain level then they

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Diversified just to just to uh spread

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their wealth

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out but everybody we most people they

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they'll never get to certain points

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because they're spreading themselves too

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thin and I'm not even saying spreading

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themselves too thin with their money I'm

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saying they're spreading themselves too

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thin with their energy we only have so

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much energy right and most people they

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have these arrows going out everywhere

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and that is why they can't get ahead and

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they'll never get as further out than

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these arrows where what you want to do

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and you're going to lose 10 times out of

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10 to the person that has this energy

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focus on this one thing that they're

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going to do so if you want to build an

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online business in today's day and age

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if an online business is going to be

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your vehicle the best engine for that is

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a digital product do the work one

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produ tize knowledge that you already

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have and skills that you already have

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that thing that comes easy to you that's

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comes harder for other that thing that

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people are asking you for help guidance

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toage and assistance about everybody has

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something literally everybody has

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something I want to pick up the I used

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to play the violin a lot of people don't

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know that I played the violin from

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fourth grade until my junior year in

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high school I want to pick it back up

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but I forgot

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most likely I'm going to buy somebody's

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digital product to learn how to play the

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piano literally everybody has something

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right this is the way for the seven

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streams so don't don't lose sight out

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here and don't lose your focus trying to

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do all these different side hustles or

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or whatever the the newest fat is

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because whatever the newest fat is guess

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what I guarantee you that somebody has a

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digital product teaching about that

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noise fad

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digital products are the sole main way

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to make money online so click the link

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down in the description if you want to

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tap into the community and now see you

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on the call this Wednesday go ahead and

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check out this video right here for a

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complete step by-step breakdown on how I

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made a little over $200,000 in a single

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month it's crowded at the

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top

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