Use these FEATURES if YouTube is not recommending your videos

Tech Informant
28 Jun 202412:42

Summary

TLDRThis video tutorial highlights underutilized YouTube Studio features that can boost views through improved visibility in YouTube recommendations. The host emphasizes the importance of YouTube cards, end screens, playlists, video links in descriptions, and related videos in YouTube Shorts to increase channel engagement and algorithmic favor. By implementing these strategies, creators can enhance their viewers' experience and potentially trigger virality on the platform.

Takeaways

  • πŸ” YouTube Studios features are often underutilized, which can lead to missed opportunities for views from YouTube recommendations.
  • πŸ“ˆ The YouTube algorithm is currently favoring small channels, so optimizing for recommendations is crucial for growth.
  • 🎯 To increase video visibility, creators should manipulate their videos to appear in suggested videos, which they have some control over.
  • πŸ“Ί Using YouTube cards effectively can help link a video from your channel to the current video, signaling relevance to the algorithm.
  • 🏁 The end screen is another tool to connect your videos, influencing the algorithm to suggest them to viewers.
  • πŸ“š YouTube playlists can be used to group related videos, ensuring that viewers are recommended more of your content.
  • πŸ”— Sharing a playlist link instead of a single video link can encourage viewers to watch more of your videos in a session.
  • πŸ“ Including links to related videos in video descriptions can create a connection that prompts the algorithm to suggest those videos.
  • πŸ“Ή For YouTube Shorts, adding a related video link in the description can help viewers transition to longer content and increase views.
  • πŸ“ˆ Binge-watching sessions signal to the algorithm that viewers are engaged, potentially leading to more recommendations for your channel.
  • πŸ› οΈ Implementing these features consistently with each video upload can help increase visibility and grow your channel on YouTube.

Q & A

  • What is the main focus of the video?

    -The video focuses on how to use features in YouTube Studio to increase visibility and views from YouTube recommendations.

  • Why is it important to utilize YouTube recommendations for small channels?

    -YouTube recommendations are currently favoring small channels, providing an opportunity to gain more views and increase visibility.

  • What are YouTube cards, and how can they help increase video visibility?

    -YouTube cards are interactive elements that appear on videos, linking to other videos or websites. When used effectively, they can encourage viewers to watch more videos from the same channel, signaling to YouTube that these videos are related.

  • How do end screens contribute to video recommendations?

    -End screens appear at the end of videos, promoting other videos from the same channel. This helps create a connection between videos, encouraging YouTube to suggest them to viewers.

  • What is the benefit of using YouTube playlists?

    -Playlists allow you to arrange videos in a sequence, ensuring that viewers who watch one video are more likely to see other videos from the same playlist, thus increasing watch time and visibility.

  • How can adding video links in the description boost video visibility?

    -Including links to other videos in the description encourages viewers to watch more content from the same channel, creating a connection that can trigger YouTube to recommend these videos.

  • Why is it important to add related videos to YouTube Shorts?

    -Adding related videos to YouTube Shorts provides viewers with easy access to longer content, increasing the likelihood that they will watch more videos from the channel.

  • What is the impact of viewers binge-watching multiple videos from a channel?

    -When viewers binge-watch multiple videos, it sends a positive signal to the YouTube algorithm, which can lead to more recommendations of the channel's content to similar viewers.

  • How can you arrange both uploaded videos and live streams on your channel page?

    -By creating playlists for both uploaded videos and live streams, you can organize your channel page to showcase all types of content, making it easier for viewers to find and watch more videos.

  • What should small or new YouTube channels do to increase their visibility?

    -Small or new channels should implement the features discussed: adding YouTube cards, using end screens, creating playlists, adding video links in descriptions, and including related videos in Shorts.

Outlines

00:00

πŸ” Maximizing YouTube Visibility with Studio Features

This paragraph introduces the video's focus on underutilized YouTube Studio features that can boost views through recommendations. The speaker emphasizes the importance of YouTube's current favor towards small channels and the potential loss of views if these features are ignored. The paragraph highlights the uncontrollable nature of home feed recommendations but points out the manipulable aspect of suggested videos during playback. It gives examples of channels that are and aren't effectively using these features, illustrating the difference in visibility and the potential for increased watch hours, which sends positive signals to YouTube's algorithm for further recommendations.

05:00

🎯 Enhancing Video Discoverability with YouTube Tools

The speaker discusses various YouTube features like cards, end screens, playlists, and video links in descriptions to increase the likelihood of videos being suggested by the platform. Cards are described as interactive overlays that link to other videos, signaling relevance to viewers. End screens are identified as a way to suggest related content at the conclusion of a video. Playlists are highlighted as a method to curate and group videos, ensuring that viewers are recommended more from the same channel when watching a playlist. Adding video links in descriptions is another strategy to connect viewers to related content. The paragraph also touches on the importance of utilizing these features to improve a channel's discoverability and maintain viewer engagement.

10:01

πŸ“š Leveraging YouTube Shorts for Channel Growth

In this paragraph, the focus shifts to the importance of utilizing YouTube Shorts for channel growth. The speaker notes that Shorts creators often miss the opportunity to direct viewers to longer videos or more content from their channel by not including related video links in the description. This oversight can lead to a loss of potential views and revenue. The paragraph advises creators to include links to related videos in their Shorts to make it easier for viewers to discover and engage with more content, thus increasing the likelihood of their videos being suggested by YouTube to viewers who enjoy similar content.

Mindmap

Keywords

πŸ’‘YouTube Studios

YouTube Studios is a suite of tools provided by YouTube to help content creators manage and grow their channels. It includes features such as analytics, video management, and audience insights. In the context of the video, the speaker emphasizes the importance of utilizing YouTube Studios features to increase visibility and views through YouTube recommendations, which is central to the video's theme of maximizing channel exposure.

πŸ’‘YouTube Recommendations

YouTube Recommendations refer to the algorithmic suggestions made by YouTube to viewers based on their watch history and preferences. The video discusses how these recommendations can significantly impact a channel's visibility, especially for smaller channels. The script mentions that the algorithm currently favors small channels, highlighting the importance of being recommended in the suggested videos section.

πŸ’‘Suggested Videos

Suggested videos are those recommended by YouTube to viewers while they are watching a particular video. The script explains that content creators can influence which videos appear in this section, which is crucial for retaining viewership and encouraging viewers to watch more content from the same channel. The video provides examples of how some channels are missing out on this opportunity, which is a key point in the discussion.

πŸ’‘Home Feed

The Home Feed on YouTube is the main page that displays personalized video recommendations for users. The script mentions that while content creators have no control over which videos appear on a viewer's home feed, they can influence the suggested videos section, which is an important distinction in understanding how YouTube's recommendation system works.

πŸ’‘YouTube Cards

YouTube Cards are interactive panels that appear during a video, allowing creators to link to other videos, playlists, or external websites. The video script describes how using cards can signal to YouTube's algorithm that the linked content is related, thus increasing the likelihood of the linked video being suggested to viewers. This is a strategic method to keep viewers engaged with more content from the same channel.

πŸ’‘End Screen

An End Screen on YouTube is a feature that appears at the end of a video, often used to promote other videos, playlists, or channels. The script explains that including an end screen with links to related content can help signal to YouTube that these videos are connected, thereby increasing the chances of them being suggested to viewers. This is a key strategy for increasing channel engagement.

πŸ’‘YouTube Playlist

A YouTube Playlist is a collection of videos grouped together by the creator, often with a common theme or purpose. The video script highlights the importance of playlists in organizing content and ensuring that when a video from a playlist is watched, other videos in the same playlist are likely to be suggested, thus keeping viewers within the channel's content ecosystem.

πŸ’‘Traffic Source

In the context of YouTube analytics, a Traffic Source refers to the channels or methods through which viewers discover and watch videos. The script mentions that if a channel's videos are rarely found in the 'suggested videos' traffic source, it indicates a need to utilize features like cards and playlists to increase visibility and engagement.

πŸ’‘Watch Hour Sessions

Watch Hour Sessions on YouTube refer to the cumulative hours viewers spend watching videos. The video script explains that when viewers binge-watch multiple videos in a row, it sends a positive signal to YouTube's algorithm, which can lead to more recommendations for the channel's content. This concept is central to the video's message about increasing channel visibility and viewer retention.

πŸ’‘Viral Triggers

Viral Triggers are elements or strategies that can cause a video to become popular and widely shared. The script discusses how certain actions, such as binge-watching sessions, can trigger YouTube's algorithm to recommend more of a channel's videos to viewers with similar interests. Understanding and implementing these triggers is a key focus of the video's advice.

πŸ’‘Video Description

The Video Description area on YouTube is the text section below a video where creators can provide additional information, links to other videos, and engage with viewers. The script emphasizes the importance of using this space effectively by including links to related videos, which can help create a connection between videos and increase the likelihood of them being suggested by YouTube.

πŸ’‘YouTube Shorts

YouTube Shorts are short, vertical videos created by users, typically under 60 seconds long. The video script points out the importance of linking related longer-form videos in the description of Shorts, as this can help viewers discover more content from the channel and increase views. This is a specific strategy for leveraging the growing popularity of Shorts to drive channel growth.

Highlights

Introduction to the importance of using YouTube Studio features to increase views from YouTube recommendations.

Discussion on how YouTube recommendations currently favor small channels.

The need to ensure viewers have the opportunity to watch more videos from your channel.

Explanation of the uncontrollable nature of YouTube's home feed recommendations.

How to manipulate your videos to appear in suggested videos during playback.

Examples of channels where videos are not being recommended by YouTube.

The impact of not having your channel's videos recommended on viewer retention.

Demonstration of a channel with effective use of YouTube features for video recommendations.

The role of watch hour sessions in signaling the algorithm for more video recommendations.

Introduction of five features to use on YouTube Studio to increase video visibility.

The use of YouTube cards to link videos and signal relevance to the algorithm.

The importance of end screens in connecting videos and influencing YouTube's suggestions.

The strategic use of YouTube playlists to keep viewers within your channel.

The benefits of sharing playlist links over individual video links for increased views.

Adding video links in video descriptions to create connections and trigger suggestions.

The overlooked opportunity of using related videos in YouTube Shorts for increased discovery.

Encouragement for small channels and new YouTubers to implement these strategies.

Call to action for viewers to share their experiences with these features in the comments.

Conclusion and invitation to like, subscribe, and join the community for more insights.

Transcripts

play00:00

Hello guys, welcome back.

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in today's video, I'm going

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to share with you how to

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use some features that are in

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your YouTube studios that I'm very

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sure that most of us are

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not making use of.

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So if you are not making

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use of any of these features,

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you might be losing a lot

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of views from YouTube recommendations.

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So like in my last videos,

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I talked about how YouTube recommendations

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is the in thing because it

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is favoring small channels currently.

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Now, how will you feel when

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people come to your channel or

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people watch your videos and they

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don't have that opportunity to watch

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more videos from your channel.

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So now you need to understand

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that, you know, YouTube recommending your

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videos on their homepage, that is

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the home feed, you don't have

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any control over that.

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But when you talk of suggesting

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or suggested videos the videos

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YouTube will suggest to viewers while

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they are watching a particular video,

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definitely you can manipulate your videos

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to appear in them.

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So these features that I'm going

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to show you how you can

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use on your videos will help

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you increase the visibility of videos

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from your channel.

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Now, let me just give you

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a few examples quickly.

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So I have this video that

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I'm currently watching.

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So this video is from this

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channel, 2 Nice Empire TV.

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And if you go to the

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videos that YouTube is currently recommending

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to me, you will discover that

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there's no video from his channel

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that YouTube is recommending to me.

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And if you watch, you see

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that, I mean, the videos recommended

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here, the videos that YouTube is

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recommending here, these videos are somehow

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related to this kind of content.

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So if you just scroll down,

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like I think this video has

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something to do with the main

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video from this channel.

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But when you look at this

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video, you see that it is

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not from this same channel.

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So in all, while I'm watching

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this video, YouTube is not recommending

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any video from this channel.

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And this means that if I

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enjoyed this video, I might end

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up not watching any video again

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from his channel, because other videos

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that YouTube is recommending or suggesting

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that I should watch is not

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from his channel.

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Now, let me give you another

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example, which is a video from

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my channel.

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Now, this is a video from

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my channel.

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And when you watch in the

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suggested area, you will see that

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the first video is from my

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channel.

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The second video YouTube is suggesting

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is from my channel.

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And when you go down after

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two, three videos, the next one

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is from my channel.

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So you get the point.

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So you see videos from my

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channel.

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what could be the

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difference between these two videos?

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One, I'm watching one and YouTube

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is not recommending a video from

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that channel.

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While the second one, YouTube recommended

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about two, three videos from the

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channel.

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So I'm going to give you

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these tips on how to use

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these features on your YouTube studio

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shortly.

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You go to your channel's analytics

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and you discover that your videos

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are hardly found in the traffic

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source suggested videos.

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That means you need to start

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using these features on your videos.

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So for example, on my channel,

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this is the traffic source from

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suggested videos.

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And the videos that are suggesting

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videos from my channel or that

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are suggesting my channel are these

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videos.

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And as you can see, all

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of them are videos from my

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channel, except this from Favour.

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You can see that all these

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videos are from my channel.

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So this means that these videos,

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when people watch them, YouTube recommends

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videos from my channel while people

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are watching them.

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So this is a very great

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way to gain more views, gain

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more watch hour sessions from viewers.

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And you know, the advantage of

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this watch hour session is this,

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when people binge-watch your video, that

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is watch maybe two, three, four,

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five, six of your videos on

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the stretch, it sends a very

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good signal to the algorithm.

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And with that, people that have

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similar interests with that kind of

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user or that kind of viewer,

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YouTube will recommend more of your

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videos to them.

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So these are some of the

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things that trigger virality on YouTube.

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So now I'm going to show

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you these five features or five

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things you need to do on

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your channel.

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That's each time you upload your

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video, you make sure that you

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use this feature on your videos.

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The first feature that I know

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that most of us are not

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using are the YouTube cards.

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So these YouTube cards are those

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bars that come up on YouTube

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videos.

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You know, sometimes when you see

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YouTubers talking, when they make reference

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to a particular video or a

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website, you see a card or

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a bar will appear either white

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or black, depending on the theme

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of your YouTube app.

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So this is a way of

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linking a video from your channel

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to the current video.

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And guess what?

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When people click often on that

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card, or maybe subscribe after the

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video, when they click on it,

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it gives a signal that that

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video that is being added as

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a card on the current video

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has something to do with the

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video.

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So this is a way of

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triggering that video as a suggested

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video while they are watching the

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video.

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So the second one is end

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screen.

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The end screen, we all know

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at the end of every YouTube

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video, most content creators, we put

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end screen.

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So that end screen is that,

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you know, those boxes that you

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see that sometimes you see some

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YouTubers, they will tell you what

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this video to, you know, to

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know some other things on their

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channel.

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So this end screen is another

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way, apart from, you know, adding

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it to your videos.

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It's a way of letting the

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algorithm know that this particular video

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that you use as an end

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screen has something to do with

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the current video.

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So when people start clicking on

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that end screen or the card,

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that is a pointer that these

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videos have something to do with

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the current video.

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And definitely YouTube will suggest that

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video when other people are watching,

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I mean, the current video, just

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like what I shared earlier on

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my video, you can see that

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I have videos from my channel

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being recommended to people watching this

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video.

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And if you see these persons,

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there's no video from his channel

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that is being suggested.

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The next one is YouTube playlist.

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You see, this YouTube playlist is

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a way you can arrange your

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videos on your channel so that

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people can be watched.

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And the interesting thing about YouTube

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playlist is that when you create

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a playlist and insert or arrange

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your videos in playlist, the link

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from that playlist, when you copy

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the link of that video from

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the playlist, each time someone plays

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that video, all the videos on

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that playlist, and if they are

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your videos, will automatically be the

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videos that will be on the

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suggested column.

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So when someone watch a video

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from your playlist, you see that

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there will be no room for

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YouTube to suggest videos from other

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channels.

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All the videos on that playlist

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will automatically be your video.

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So sometimes if you are sharing

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your video, maybe externally, it's always

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good to share a playlist link.

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That is, your video, share the

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playlist link of your video.

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It is totally different from your

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typical video link.

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The difference between your video link

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and your video's playlist link.

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So when you use the playlist

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link, when you share it, it

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will enable people to watch more

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of your videos.

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So and again, apart from that,

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it also gives that connection between

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the current video and other videos.

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If the current video that the

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viewer is watching is in the

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playlist, definitely at some point YouTube

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will be recommending a video, if

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not more than one video from

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that playlist.

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So if you're not using playlist,

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start implementing it now.

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Then someone asked me, how did

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I achieve that?

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When you went to my channel's

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page, you saw that both my

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videos and my live videos are

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there.

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So if you go to my

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channel's page, I intentionally created playlists

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on my channel's page.

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Both my uploaded videos and live

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stream are totally arranged because I

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arranged them in playlist.

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So if you can go through,

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you can see how I arranged

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this.

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This video is an uploaded video

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while this is a long form

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video.

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You can see this one is

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streamed while this one was uploaded.

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So playlist is another way of

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arranging your videos on your YouTube

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channel.

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But not only that, other benefits

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you get is that it will

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also help YouTube to recommend or

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suggest your videos while someone is

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watching one of the videos in

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that playlist.

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So the next one is adding

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your video's link in the description.

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You see the description is another

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way of sharing other videos on

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your channel.

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And when people watch videos from

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your channel and then click on

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your video's link in the description,

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it's another way to trigger a

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connection between the current video and

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the video the link was shared.

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And finally, and I discover this

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thing very often and I've already

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shared this tip before.

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If you're not using related videos

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on your YouTube Shorts, you are

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missing.

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Because sometimes there's some videos, some

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YouTube Shorts that I will watch

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and I would love to, you

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know, find out more about the

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channel or watch more maybe the

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long form version of

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the YouTube shot.

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But I've discovered that sometimes the

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creator just leave that, leave the

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description blank or where the related

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video leave it blank.

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So sometimes I will need to

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click on the channel's name to

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now start searching for the long

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form video.

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So it's not everyone that will

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have that patience.

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Not every viewers will have that

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patience to start searching for a

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long form video.

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So to make everything easier for

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your viewers or for your audience,

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when you upload a short video,

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make sure that you share a

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link that is a related video

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with that short video so that

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when they watch the Short video,

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they cannot see the related video,

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click on it and that will

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get you more views and revenue

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if you are monetized.

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So these tips are very, very

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important.

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These are ways to populate

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your videos around your

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viewers or your audience.

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So that's why they watch one

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video, in a matter of no

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time, YouTube will suggest that video

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to them.

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And sometimes when they open the

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YouTube app, YouTube will suggest your

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old videos on their homepage.

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So this is a very great

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way to, to explore, explore the

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opportunities of increasing your

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visibility on YouTube.

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So if you're a small channel

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or you're new on YouTube, try

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implementing this.

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Make sure that when you upload

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a video, add a card, add

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an end screen, add your video

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to a playlist, create a probably

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for different sub niche on your

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channel.

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And also add a video link

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in the description.

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And finally, if you're creating short,

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make sure that you add a

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related video to your shorts.

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So I hope this video was

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helpful.

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And if you have not tried

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any of these, I would like

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to know in the comment section

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if you are going to start

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implementing them on your channel.

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And if you have been using

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these and if you have a

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good testimony about it, let me

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know in the comment section.

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So if you enjoyed this video,

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don't forget to give it a

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thumbs up and also subscribe to

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this channel if you want to

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be part of this community.

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Thank you guys for watching.

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I will see you in the

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