Kendrick's 'Not Like Us' Video ACTUALLY Explained

Summary

The script discusses Kendrick Lamar's new music video, 'Not Like Us,' which breaks YouTube records and is filled with subliminal disses aimed at Drake. It addresses rumors about Kendrick's personal life, his ownership of music profits, and unity within his community. The video is seen as a strategic move to troll Drake and assert Kendrick's dominance in the rap scene, hinting at more diss tracks to come and sparking speculation about Drake's potential response.

Takeaways

• 🎬 Kendrick Lamar's new music video is a direct response to Drake's diss tracks, filled with subliminal disses and a strong narrative against Drake's claims.
• 🔥 The video breaks YouTube records, garnering 1.3 million views in under an hour, sparking speculation about potential view inflation.
• 👨‍👧‍👦 The video features appearances by Kendrick's business partner Dave Free and his family, refuting Drake's allegations of infidelity and paternity issues.
• 🎤 Kendrick uses the video to assert his ownership and control over his music, countering Drake's claims about profit sharing with his record label.
• 📅 The strategic release of the video on Independence Day in the U.S. adds to the narrative of Kendrick's cultural critique and unity within his community.
• 🎥 The video includes a reenactment of scenes from Drake's videos, flipping the script to show that Kendrick is not the one being accused.
• 🏀 Cameo appearances, such as NBA player Demar DeRozan, add layers of meaning and further troll Drake's past affiliations and trades.
• 🦉 Symbolic imagery, like the owl pinata, represents Drake's logo and is used to portray him as a predator, reinforcing Kendrick's disses.
• 🤸‍♂️ The hopscotch scene with numbers up to 10 hints at Kendrick having more diss tracks ready, should Drake choose to continue the feud.
• 👥 Scenes with Kendrick's record label TDE show unity and dispel rumors of internal conflicts or exploitation.
• 🔄 The video concludes with a strong visual of unity, featuring Kendrick's family and a clear message that the allegations against him are baseless.

Q & A

What is the main subject of the video script?

The main subject of the video script is Kendrick Lamar's music video for the song 'Not Like Us,' which contains numerous subliminal disses aimed at Drake and breaks down various elements within the video.

What record label does Kendrick Lamar claim to own now?

Kendrick Lamar claims to own his own record label, PG Lang, and the intellectual property of his music, as referenced in the lyrics 'IP the ownership the blueprint is by me.'

What is the significance of the release date of Kendrick Lamar's music video?

The release date of July 4th, America's Independence Day, is significant as it aligns with the themes of unity and independence present in the video and Kendrick's lyrics.

What does the 'push-ups' reference in the video signify?

The 'push-ups' reference is a diss towards Drake, who mentioned 'drop and give me 50 like some push-ups' in his track 'Push Up,' implying that Kendrick's label owner was taking a large percentage of his profits.

What is the meaning behind the owl pinata in the video?

The owl pinata symbolizes Drake, whose OVO logo features an owl, and the act of beating the pinata represents Kendrick's attack on Drake, also alluding to the predatory nature of an owl.

How does Kendrick Lamar address the rumors about his personal life in the video?

Kendrick Lamar addresses the rumors by showing scenes with his fiancée, Whitney, and their children, indicating that there are no marital issues and refuting Drake's claims of infidelity.

What is the significance of Demar DeRozan's appearance in the video?

Demar DeRozan's appearance is significant as it represents unity and support for Kendrick, who is also from Los Angeles, and it counters Drake's claims about the city's support.

How does the video refute the allegations Drake made about Kendrick's relationship with his manager Dave Free?

The video refutes the allegations by showing Dave Free and Dayre, Kendrick's fiancée, together without any issues, directly contradicting Drake's claims of an affair and a child.

What is the potential implication of DJ Mustard wearing a Toronto Blue Jays hat in the video?

The implication of DJ Mustard wearing a Toronto Blue Jays hat could be seen as a subtle diss towards Drake, who is from Toronto, even if it was not intentional.

What is the potential impact of the music video on Kendrick Lamar's career?

The music video has the potential to be a significant milestone in Kendrick Lamar's career, possibly leading to a major album release and strengthening his position in the music industry.

What is the community's reaction to the video and its implications?

The community's reaction is likely to be one of support and pride, as the video unifies the West Coast and addresses cultural and personal issues, creating a sense of community and identity.

Outlines

00:00

🎥 Kendrick Lamar's Music Video Controversy and Subliminal Disses

Kendrick Lamar's latest music video has sparked controversy with its subliminal disses aimed at Drake. The video broke YouTube records for views in a single hour, leading to speculation about view inflation. It counters Drake's allegations against Kendrick, including a supposed affair between Kendrick's fiancée and business partner Dave Free. The video features multiple scenes and cameos that further emphasize unity against Drake's claims, including appearances by NBA player Demar DeRozan and others from Kendrick's record label, Top Dawg Entertainment (TDE), showing support and unity. The release date on July 4th, Independence Day, adds to the video's significance, as it aligns with Kendrick's narrative of cultural identity and independence from Drake's influence.

05:02

🔍 Dissecting the Layers of Meaning in Kendrick Lamar's Video

This paragraph delves deeper into the video's symbolism and references. The video uses an owl pinata to represent Drake's logo and his alleged predatory behavior. The hopscotch scene with numbers up to 10 hints at Kendrick having multiple diss tracks ready, further trolling Drake. The video also features Kendrick with his fiancée and children, dispelling rumors of marital issues. The final scene with an owl in a cage reinforces the predator theme. The video is a strategic move by Kendrick to quash rumors, assert his dominance in the rap feud, and unite his community, all while teasing new music and the potential for further diss tracks.

10:02

🤔 Speculating on Drake's Response and Kendrick's Future Moves

The final paragraph speculates on Drake's potential responses to Kendrick's video and the impact on his reputation. It questions whether Drake should ignore the video, wait for the hype to die down, or re-engage in the feud with his own diss track. The paragraph also ponders Kendrick's next steps, whether he might release an album soon or let the hype of the current single subside before making another move. The video's success and the community's reaction are highlighted as potential indicators of a significant career milestone for Kendrick, possibly leading to record-breaking sales.

Keywords

💡Kendrick Lamar

Kendrick Lamar is an acclaimed American rapper and songwriter known for his thought-provoking lyrics and storytelling. In the video script, he is the central figure who has released a music video that is described as a significant event in the hip-hop community, with the video addressing various rumors and allegations made by another artist, Drake.

💡Drake

Drake is a Canadian rapper, singer, and actor who is mentioned in the script as the subject of Kendrick Lamar's subliminal 'sneak disses' within the music video. The script suggests a rivalry or 'beef' between the two artists, with the video serving as Kendrick's response to Drake's previous claims and allegations.

💡Diss Track

A diss track is a song that is written to insult or criticize another person, usually an opponent in the music industry. In the context of the script, Kendrick Lamar's music video is described as containing multiple diss tracks aimed at Drake, using clever wordplay and references to counter Drake's previous disses.

💡Subliminal Disses

Subliminal disses refer to indirect or subtle insults embedded within a song or piece of media, not immediately apparent to the audience. The script describes how Kendrick Lamar's music video is filled with such disses towards Drake, cleverly woven into the visuals and lyrics.

💡Music Video

A music video is a short film or video that accompanies a piece of music, often providing visual interpretations of the song's lyrics or themes. The script discusses the release of Kendrick Lamar's music video as a highly anticipated event that broke YouTube records for views and contained multiple layers of meaning.

💡Not Like Us

In the script, 'Not Like Us' is the title of Kendrick Lamar's song for which the music video was released. It is described as a track that asserts Kendrick's superiority over Drake and serves as a central piece of content in the narrative of their rivalry.

💡Dave Free

Dave Free is mentioned in the script as Kendrick Lamar's business partner and the director of the music video. He is significant because Drake had previously made allegations about Dave Free's relationship with Kendrick's fiancée, which the video is said to disprove.

💡Independence Day

Independence Day, or July 4th, is a national holiday in the United States commemorating the country's independence. The script notes that Kendrick Lamar released his music video on this date, adding to the video's significance and possibly using it as a statement of cultural independence from Drake's influence.

💡Juneteenth

Juneteenth is a holiday celebrated on June 19th that commemorates the end of slavery in the United States. The script mentions that Kendrick Lamar held a concert on Juneteenth, tying his actions to the celebration of freedom and further emphasizing the theme of liberation from oppression or control, which can be related to his rivalry with Drake.

💡Owl

An owl is a predatory bird that is used symbolically in the script as a representation of Drake's logo and as a metaphor for Drake himself. The script describes scenes in the music video where an owl is used to imply that Drake is being portrayed as a predator, reinforcing the narrative that Kendrick is exposing Drake's predatory nature.

💡Hopscotch

Hopscotch is a traditional children's game mentioned in the script as an activity Kendrick Lamar is shown doing in the music video. It is used symbolically to suggest that Drake is accused of being interested in underage individuals and to demonstrate Kendrick's readiness to 'play' Drake's game on his own terms.

Highlights

Kendrick Lamar released a highly anticipated music video, breaking YouTube records with 1.3 million views in under an hour.

The music video contains numerous subliminal disses aimed at Drake, further escalating their feud.

Kendrick addresses allegations made by Drake about his personal life, including claims of infidelity and family issues.

The video features appearances by NBA player Demar DeRozan and other significant figures, adding layers of meaning to the narrative.

Kendrick uses the music video to refute Drake's claims about his music ownership and profits.

The release date of the music video, July 4th, Independence Day, is symbolic and part of Kendrick's larger message.

Kendrick is shown engaging in children's activities in the video, a direct jab at Drake's alleged relationships with younger individuals.

The video includes a scene with a pinata shaped like an owl, symbolizing Drake's logo and furthering the predatory theme.

Kendrick's wife and children make appearances, dispelling rumors of marital discord and infidelity.

The music video features a scene with a cage and an owl, a final symbolic diss towards Drake.

Kendrick's record label members appear in the video, showing unity and refuting claims of exploitation.

The video's director, Dave Free, and his relationship with Kendrick are highlighted to counter Drake's allegations.

Kendrick teases new music in the video, hinting at more releases to come.

The video's complex symbolism and layered messages are analyzed, showcasing Kendrick's strategic approach to his feud with Drake.

DJ Mustard's appearance in a Toronto Blue Jays hat is noted, adding another potential diss towards Drake.

The video is seen as a unifying force for the West Coast and a source of pride for Kendrick's community.

Speculations on Drake's next move and the potential continuation of the feud are discussed.

The video's impact on Kendrick's career and its potential to be a defining moment are considered.

Transcripts

guys Kendrick Lamar just dropped one of

the craziest music videos of all time

with so many subliminal sneak dises

aimed at Drake and we're about to break

them all down but if you guys didn't

know not like us is the record Kendrick

just dropped a music video for it is the

number one song in the country and

absolutely put the nail in Drake's

coffin calling him a PDF file a

colonizer and having the entire world

chanting o ho and apparently there's a

remix to the record on the way so stay

tuned for that as well but he just

dropped the music video for the record

and this was one of the most hyped up

music videos of all time immediately

breaking the YouTube record for the most

views for a video in a single hour with

1.3 million views in less than 60

minutes which already has DJ academics

questioning if Kendrick is paying for

views and there are so many little

nuances riddled within this video that

completely shut down any allegation

Drake Made towards Kendrick while also

cleverly sneak dissing Drake throughout

the entire video and ultimately showing

Drake he is not like us he is not in the

same league as Kendrick now the video

was directed by Dave free which is

Kendrick business partner from day one

and dayre also makes an appearance

within the music video now why this is

so substantial is because in Drake's

diss tracks against Kendrick he was

claiming that Kendrick's fiance Whitney

was having an affair with Dave free and

that they actually have a child together

that this son of Kendrick is actually

Dave free son and Kendrick said the

whole time don't tell any lies about me

and I won't tell truths about you and

this video quickly disproves this lie

that Drake made as dayre is appearing

numerous times throughout the video and

even directed The Thing showing that

there's no issues between him and

Kendrick like Drake had alleged there's

some other crazy rumors that Drake made

that are also quickly put to rest within

this video but we'll get to that later

on see the video starts off with a

snippet of a brand new song by Kendrick

basically teasing that he has new music

very soon on the way in the snippet he

wraps reincarnated I'm a stargazer life

goes on I need all my babies woke up

looking for the broccoli hide key keep a

horn on me that kamazi IP the ownership

the blueprint is by me Mr get off I get

off at my feet now it's going to take

some time to dissect these lyrics but

off the bat when he says IP the

ownership the blueprint is by me that's

in direct reference to Drake's claims

that Kendrick does not own the profits

of his music as he claimed on his Dis

Track push-ups that Top Dog the owner of

the record label that Kendrick is signed

to basically takes 50% of the profits of

Kendrick's music Kendrick is saying that

now he's a free agent with his own

record label PG Lang and so the

ownership is completely by him as well

as the IP the intellectual property he

also says I get off at my feet which is

another reference to Drake's disc where

he says how are you big stepping with a

size seven men's arm basically making

fun of Kendrick for having small feet

Kendrick flips that here by basically

saying I get off in mop feet which

basically means he's sweeping Drake up

off his feet he's destroying him he made

the same reference in Euphoria where he

said push a t is Terence Thorton and

Kendrick is Terence Crawford and he's

whooping feet now it's also important to

know that even the release date of this

music video was super calculated as

Kendrick released it on July 4th which

is America's Independence Day He also

did his pop out legendary West Coast

concert on juneth juneth is the day that

commemorates the day when the final

250,000 slaves left in America were

officially declared their freedom now

these days are crazy considering all of

Kendrick's disc songs have been aimed at

saying that Drake a Canadian is a

colonizer of African-American culture

and has no true identity of his own now

the video starts off with Kendrick in a

room surrounded by a bunch of dancers

from Los Angeles with each one of them

wearing red and blue flags tied together

and shirts that had the colors red blue

and white on them again referencing the

colors of the American national flag and

the blue and red rags signifying the

unity that Kendrick is bringing to gang

members within his City the scene that

follows that depicts Kendrick in a black

room with dim white lights which is an

exact Recreation of the second part of

Drake's family matters music video where

he's driving to go have the van from The

Good Kid matad City album covered

smashed in that scene there's also a man

wearing a black shirt feisty mask which

is the same look that Drake rocks in the

dark Lane demo tapes album cover in the

video that man tries to jump at Kendrick

and he quickly gets blast it away now

there's multiple cameos in this music

video that play strong significance one

of the most significants is the

appearance by Demar D rozan who's an NBA

basketball player who was once on the

Toronto Raptors and got traded for Kawhi

Leonard he's an LA native and Kendrick

actually wrapped on the not like us

record saying I'm glad D Rose came home

you guys didn't deserve him either again

every scene in this video super super

calculated this is followed up by

Kendrick in a scene that looks to be at

prison where he's just doing push-ups

this is in reference to Drake's disord

push-ups where he wraps top told you

drop and give me 50 like some push-ups

now this disc was in reference to the

viral video of Kendrick in a backyard

doing push-ups to some old school R&B

music and Drake is saying Top Dog the

owner of the record label that Kendrick

is signed to is telling Kendrick to drop

and give him 50 like push-ups meaning

that top dog is telling Kendrick to give

him 50% % of the profits of his music

similar to how someone would tell you to

drop and give him 50 like you're doing

push-ups so Kendrick is just absolutely

trolling Drake to the highest degree

throughout this entire video he proceeds

to beat up an owl pinata and on the

screen there's a disclaimer saying no OV

hoses were harmed in the making of this

now this scene has several different

meanings obviously the pinata being an

owl is in reference to the fact that

Drake's ovio logo is an owl it's also

the fact that pinatas are famously known

for being an ity at a kid's birthday

party and Kendrick throughout all these

diseses accusing Drake of being into

younger women and an owl is also a

predator animal meaning that it feeds it

gets its food from other animals and

Kendrick again is calling Drake a

predator throughout this entire record

so when Drake was asking Kendrick for

quadruple on Tundras and lines that have

like four different meanings I don't

think he was expecting Kendrick to not

only come with disc records that had

bars that had multiple meanings but also

music videos that had layers and layers

of meaning I to each scene it's insane

then when the famous a minor line plays

throughout the video Kendrick is

depicted doing Hopscotch which is

another kids activity again Kendrick is

accusing Drake throughout this entire

record of being into little kids and is

shown in the video doing little kid

activities what's also substantial here

is on the Hopscotch there were the

letters 1 2 3 4 5 6 7 8 9 and 10 and on

this record Kendrick wrapped how many

stocks do I really have in stock 1 2 3 4

5 plus 5 meaning that Kendrick dropped

five disc records against Drake but also

had another five in the tuck waiting to

release so as that famous a minor line

plays Kendrick is doing Hopscotch all

the way up to the number 10 Again

trolling Drake for the fact that he has

10 disc records to drop on Drake if

Drake decides to re-engage within this

beef other notable appearances include a

scene with his entire record label

everyone from Absol Jrock punch and Top

Dog from TDE showing you that these are

all his day ones and completely

discrediting any claims that Drake made

that his record label was exploiting him

or that he had splits with any of the

guys that he was associated with

business-wise another scene shows

Kendrick Lamar and Dave free dancing in

front of a bunch of shipping containers

and this could be alluding to the

containers that are used to traffic

humans which is again in reference to

the disses that Kendrick aimed at Drake

where even Drake said he knew that

Kendrick would take the Jeffrey epin

angle against him where if you guys

didn't know Jeffrey epine is notorious

for being one of the most disgusting

human traffickers of all time there's

another scene in front of the Compton

courthouse where Kendrick is singing

with thousands of people behind him

showing that he most definitely gets

more love in his own city than Drake

gets and one of the final most scathing

scenes within this video is when

Kendrick is standing next to his fiance

and two children which completely shuts

down any rumors that Drake made that

Kendrick was having any sort of marital

issues with his fiance Drake claimed

that Kendrick abused her Drake claimed

that they were no longer together and he

even claimed at the worst that

Kendrick's son was actually the son of

his managers Dave free that Kendrick's

fiance Whitney was having an affair with

Kendrick's manager you can tell by

seeing Kendrick and his son face to face

that they are most definitely related

that that child is definitely Kendrick's

I mean just look at the ears you could

tell and Whitney is dancing as Kendrick

is rapping o ho and he a fan he a fan

showing that she's in on this that

there's no issues between them and that

everything Drake said was fabricated was

a lie and that all of the distance he

threw at Kendrick really had no

substance to them the most scathing

scene of this entire video for Drake

must be when Whitney is walking to

the outro of the record the last scene

of the video is Kendrick staring at a

cage with an animal inside of it and at

first glance you can't tell if that

animal is a rat or what it is but

eventually as Kendrick steps away you

realize that it's an owl which again is

in reference to Drake and the fact that

an owl is a predator animal now Drake

fans or DJ academics could say whatever

they want they could say that Kendrick

is riding off the hype of this song and

that Kendrick fans only eat when he's

dissing Drake and that he doesn't

release any other music but he's showing

you otherwise he's premiering new music

within this video and showing you that

this is an entire troll against stck and

by hopscotching to the numbers 1 to 10

he's showing you that he has many more

diss tracks in stock in case Drake ever

decides to step back into this beef I

also forgot to mention that DJ Mustard

the producer of the record is seen in

the video wearing a Toronto Blue Jays

hat which he claims was not an

intentional dis at Drake because he got

a bunch of different hats customized and

he just happened to wear the Blue Jays

hat on that day but obviously even if it

wasn't intentional Drake is from Toronto

and the producer of this massive record

wearing a Toronto Blue Jays hat in the

video that's directly trolling you for 5

minutes straight just stings incredibly

hard whether it was intentional or not

so all in all this was just an

incredible performance by Kendrick he

put tons of rumors to rest whether it

was the fact that he was split up from

his former peers and record label

whether it was the fact that his manager

was having an affair with his wife

whether it was the fact that he was even

with his wife still or not he was

uniting his City on America's

Independence Day showing that he has

deep ties to his culture and his City

and is doing his best to unify his

people and bring peace and pride to them

he's also playing dr's game as best as

he could by trolling Drake with multiple

subliminal disses throughout this entire

video creating memes that'll last

forever and doing exactly what Drake

should have done when he dropped backto

back against Meek Mill like imagine a

back-to-back music video with a Nicki

Minaj look alike where Drake was just

trolling meek for an entire 3 minutes

straight Kendrick is playing the game

right putting all the rumors to rest and

making this song even more important

important than it was not only being a

Victory lap for Kendrick throughout this

entire beef but also being a staple and

a sense of Pride for his entire

Community by unifying the West Coast

bringing this video back to his hometown

and celebrating the essence of what the

west coast is known and loved for so

what do you think Drake's next move

should be should he just ignore this let

the hype of this song in this video die

down and release something once everyone

has kind of stopped talking about this

and the dust is settled or should he

re-engage in this beef and drop his own

hit record that's also a dis record and

play the same game that Kendrick is

playing I mean again Kendrick did say

that he has five more records tucked in

the stash so I would love to see this

beef reignite and see Kendrick actually

dissing Drake again it's very possible

with these small references he made on

the sample at the beginning of this

video that he might be dissing Drake

again on new music that he's about to

release and what do you think's next for

Kendrick is he going to wait a while let

the hype of this ride out and then drop

an album or will he drop an album sooner

than we think as he's already teasing

new music all I know is that if he plays

his cards right this could be the

biggest release he's had in his entire

career easily selling a million copies

in the first week if he ships this album

out with vinyls and if the singles are

as strong as a record like not like us

and I must have missed a couple things I

mean it's only been out for like 3 hours

this entire music video but let me know

what I missed let me know what you guys

think let me know what's next for

Kendrick and Drake and what you want to

hear me cover next if you stuck around

to the end drop a like drop a comment

drop a little subscription if you're

feeling generous and I will catch you

guys in the next one