How to get your business to Net Carbon 0? - Meet Tatiana Abella !

GLEAC
13 Oct 202223:40

Summary

TLDRIn this enlightening conversation, Tatiana, a sustainability advocate and NFT representative of Lovely Humans, discusses her journey and aspirations. She highlights a future project focusing on improving indoor air quality for health and productivity. Tatiana emphasizes the importance of work-life balance and the role of passion in driving sustainability initiatives. She also shares her personal quest for spiritual growth and the exciting trends in sustainable energy, urging individuals to reduce consumption and make eco-friendly choices for a carbon-neutral lifestyle.

Takeaways

  • 🎤 The interview features Tatiana, who is now an NFT and part of the 'Lovely Humans' sustainability vertical.
  • 🌟 Tatiana's journey has been followed for over five years, showcasing her growth and involvement in various projects.
  • 🌱 Tatiana is particularly passionate about a new project focused on improving indoor air quality for health and productivity.
  • 🏙️ She expresses interest in partnering with the government of Dubai for its ambitious projects and current efforts on sustainability.
  • 💨 The script highlights the poor air quality in the UAE, which is often invisible but affects health due to fine particulate matter.
  • 🌿 Tatiana's company, Goombuk, is involved in various campaigns, including tree planting and educational workshops on climate change.
  • 🌱 Goombuk aims to create awareness and educate people on sustainability and climate change, which are often misunderstood topics.
  • 🏡 Tatiana emphasizes the importance of spending time outdoors and the unique aspects of life in Dubai, such as walking in malls due to the heat.
  • 👨‍👩‍👧‍👦 She discusses the importance of work-life balance and the flexibility offered at Goombuk, which allows for family time and self-care.
  • 🔥 Tatiana is proud of Goombuk's longevity and its role in promoting sustainability, especially in a region where it was initially not a priority.
  • 💡 The interview concludes with Tatiana's enthusiasm for innovations in sustainability, such as solar panels in space, and her advice on reducing consumption for a carbon-neutral lifestyle.

Q & A

  • What is the significance of Tatiana being referred to as an 'NFT' in the script?

    -Tatiana is being referred to as an 'NFT' or Non-Fungible Token in the context of being a unique and valuable individual in the 'lovely humans' sustainability vertical, indicating her importance and uniqueness in the project.

  • What is the main focus of Tatiana's work in the script?

    -Tatiana's main focus is on sustainability and environmental awareness. She is particularly concerned with indoor air quality and is working on a campaign to promote clean air environments for health and productivity.

  • Why does Tatiana consider partnering with the government of Dubai for her dream project?

    -Tatiana considers partnering with the government of Dubai because they are known for dreaming big, having ambitious plans, and a willingness to make significant changes, which aligns with her goals for large-scale sustainability projects.

  • What is the 'Climate Frisk' workshop mentioned in the script?

    -The 'Climate Frisk' workshop is an educational initiative where Tatiana and her team work with individuals to help them understand what climate change is, its causes, implications, and consequences, aiming to increase awareness and engagement on the topic.

  • How does Tatiana describe the air quality situation in the UAE based on the script?

    -Tatiana describes the air quality in the UAE as being ranked poorly on a global scale, with high levels of PM 2.5 particulates due to dust and combustion flaring, and the lack of rain to naturally clean the air.

  • What is the importance of indoor air quality according to Tatiana's perspective in the script?

    -According to Tatiana, indoor air quality is crucial because people spend the majority of their time indoors, and ensuring clean air in these environments can lead to better health, concentration, and productivity.

  • What is the unique aspect of daily life in Dubai that Tatiana finds amusing?

    -Tatiana finds it amusing that in Dubai, one can go for a walk in a mall, especially early in the morning when it's cooler and less crowded, due to the extreme heat outside.

  • What does Tatiana consider her most significant professional achievement in the script?

    -Tatiana's most significant professional achievement is the survival and success of Goombo, her company, which has endured for 13 years despite initial skepticism and is now at the forefront of sustainability discussions.

  • How does Tatiana approach work-life balance in her personal life?

    -Tatiana values flexibility to balance work and family life. She started Goombo to have more control over her time, allowing her to dedicate time to her family and herself, and she promotes this flexibility within her team as well.

  • What is Tatiana's vision for the future of Goombo in terms of its impact on the world?

    -Tatiana envisions Goombo leaving a mark on the world through its creativity and innovation in sustainability campaigns. She hopes that people will miss Goombo's ability to come up with new, unexpected ideas to address challenges.

  • What advice does Tatiana give for individuals to contribute to carbon neutrality?

    -Tatiana advises individuals to reduce their consumption, buy locally produced food, opt for items that last longer to avoid frequent replacements, and reduce water usage, such as taking shorter showers. She also suggests reducing red meat consumption to once a week to lower one's carbon footprint.

Outlines

00:00

🎉 Introduction to Tatiana and the Concept of Being an NFT

The script opens with a lively introduction to Tatiana, who is revealed to be an NFT (non-fungible token) in the 'Lovely Humans' sustainability vertical. The host expresses pride in Tatiana's journey and her accomplishments over the years. Tatiana is asked about her dream project, to which she responds with a desire to collaborate with the ambitious government of Dubai, focusing on improving indoor air quality for a healthier and more productive environment.

05:05

🌳 Tatiana's Work-Life Balance and Professional Achievements

Tatiana discusses the variability of her daily routine, running multiple campaigns and activities through her company, Goombuk. She mentions engaging in workshops like 'Climate Frisk' to educate people about climate change and sustainability. The conversation highlights her pride in the longevity and impact of Goombuk, which has survived for 13 years despite initial skepticism. Additionally, she touches on the importance of work-life balance, especially for women, and how her company promotes flexibility to maintain this balance.

10:06

👨‍👩‍👧‍👦 Personal Life and the Importance of Spirituality

The script delves into Tatiana's personal life, where she expresses the challenges of balancing her entrepreneurial spirit with family life. She emphasizes the need for self-care to avoid burnout and the importance of flexibility in her work environment. Tatiana also shares her desire to develop her spirituality, acknowledging that while she is focused on practical matters, she feels a growing need to explore this aspect of her life.

15:08

🚀 Looking Ahead: Goombuk's Legacy and the Future of Sustainability

The host prompts Tatiana to consider Goombuk's legacy, asking what the world would miss about the company if it were to cease to exist. Tatiana reflects on Goombuk's role in creating unexpected and innovative campaigns that raise awareness and educate on sustainability. She also expresses excitement about the future of sustainable energy, particularly the concept of solar panels in space, and the broader innovations in the sustainability sector.

20:11

🌱 Individual Actions for a Carbon-Neutral Future

In the final paragraph, the conversation turns to what individuals can do to contribute to a carbon-neutral future. Tatiana suggests reducing consumption, buying locally produced goods, investing in renewable energy, and planting more trees. She also emphasizes the importance of making conscious choices in daily life, such as reducing shower time and limiting red meat consumption, to lower one's carbon footprint.

Mindmap

Keywords

💡NFT

NFT stands for Non-Fungible Token, which is a unique digital asset that represents ownership of a particular item or piece of content. In the context of the video, Tatiana is referred to as an 'NFT', likely indicating that she is a unique and valuable individual within the Lovely Humans sustainability initiative. The script uses the term to highlight the innovative and digital nature of the project.

💡Sustainability

Sustainability refers to the ability to maintain processes or conditions so that they can continue over the long term without depleting resources or causing harm to the environment. The video's theme revolves around sustainability, particularly in the context of improving air quality and creating awareness about environmental issues. Tatiana's work is deeply rooted in sustainability, as evidenced by her involvement in various eco-friendly campaigns and initiatives.

💡Indoor Air Quality

Indoor Air Quality (IAQ) is the air quality within and around buildings and structures, especially as it relates to the health and comfort of building occupants. The script mentions an upcoming project focused on IAQ, aiming to create environments with clean air for health, concentration, and productivity. This concept is central to the video's discussion on environmental health and well-being.

💡Climate Change

Climate Change refers to long-term shifts in temperatures and weather patterns, mostly due to human activities such as the burning of fossil fuels, deforestation, and industrial processes. The video discusses the importance of understanding climate change and its implications. Tatiana mentions a 'climate Frisk' workshop, which aims to educate people about what climate change is and how it affects the world.

💡Work-life Balance

Work-life balance is the equilibrium between an individual's work responsibilities and personal life. In the script, Tatiana talks about the importance of maintaining a work-life balance, especially for women and entrepreneurs. She emphasizes the need for flexibility in work arrangements to accommodate family life and personal well-being.

💡Sustainable Energy

Sustainable energy refers to the production of energy from sources that are renewable and have minimal impact on the environment. The video script touches on the topic of sustainable energy when discussing future technologies and policies, such as solar panels deployed in space, which could provide a constant supply of clean energy.

💡Carbon Neutral

Being carbon neutral means having a net-zero carbon footprint, where the amount of carbon dioxide emitted is balanced by an equivalent amount being removed from the atmosphere or offset, usually through carbon offsetting projects. The script suggests that individuals and companies should strive for carbon neutrality by reducing emissions and investing in renewable energy or reforestation.

💡Goombok

Goombok appears to be the name of Tatiana's company, which is focused on sustainability and environmental awareness. The script mentions Goombok's journey over the past 13 years and its role in promoting eco-friendly solutions and sustainable practices. The company's mission and impact are central to the video's narrative.

💡Corporate Social Responsibility (CSR)

CSR refers to a company's commitment to manage the social, environmental, and economic effects of its operations responsibly and in line with public expectations. The video discusses Goombok's work with corporations to engage and create awareness about sustainability and climate change, highlighting the role of CSR in driving positive change.

💡Spirituality

Spirituality is a broad concept often related to an individual's search for meaning, purpose, and connection with something greater than themselves. In the script, Tatiana expresses a desire to improve her spirituality, indicating a personal need to develop this aspect of her life beyond her professional and practical pursuits.

Highlights

Tatiana's journey to becoming an NFT and its impact on her children's perception of her.

Tatiana's role as an NFT in Lovely Humans' sustainability vertical.

The discussion of a dream project involving the government of Dubai for improving indoor air quality.

The revelation of the UAE's air quality ranking and the transparency of pollution.

The importance of addressing indoor air quality to improve health and productivity.

Tatiana's company's mission to create awareness and education around climate change and sustainability.

The unique workshop 'Climate Frisk' aimed at demystifying climate change.

Tatiana's professional pride in the longevity and impact of Goombuk.

The challenge of maintaining a work-life balance and the importance of flexibility in the workplace.

Tatiana's personal goal to improve her spirituality and the role of experts in personal growth.

The question of what legacy Goombuk will leave on the world after its 'funeral'.

The importance of creativity and innovation in sustainability campaigns.

Tatiana's view on the excitement in the sustainability sector, including space-based solar energy.

The advice on individual actions to reduce carbon footprint, such as reducing water and red meat consumption.

The call to reduce consumption and choose products with less environmental impact.

The significance of fast fashion's environmental impact and the need for consumer behavior change.

Transcripts

play00:01

[Music]

play00:02

hold on we are live we are live wow

play00:10

yeah exactly exactly and I have the

play00:13

amazing

play00:14

um Tatiana here um

play00:17

let me ask you this question Tatiana did

play00:19

you ever think you would say I'm an nft

play00:23

Never Never And when I told even my kids

play00:26

you know I have an energy they said no

play00:30

way not you

play00:31

[Music]

play00:33

hold on did I make you cool at school

play00:35

with your kids

play00:37

thank you sir

play00:40

so Tatiana today is um uh one of our

play00:44

nfts in our sustainability uh vertical

play00:47

at lovely humans and you know I couldn't

play00:49

be more proud to have you you know I

play00:51

followed your journey yeah you know we

play00:53

go back to Tiana and I I think five

play00:55

years six years I'm not even sure how

play00:57

many years maybe more

play00:59

um and it's just so beautiful to see

play01:03

your body of work over those years and

play01:06

you know how far you've come and all the

play01:08

projects you're doing and so I you know

play01:11

I'm going to jump right into to get

play01:13

people uh to see how shiny you are

play01:17

um

play01:19

you know

play01:21

um in terms of for anyone looking at I

play01:24

want to hang out with Tatiana my

play01:27

question to you is going to be if you

play01:30

can choose any person right now or any

play01:33

government or any company to work on a

play01:36

dream project with you

play01:38

what would that and I want you to dream

play01:40

tall big and white like what is like

play01:41

that moonshot project

play01:43

you can get someone who's looking right

play01:46

now to go you know what like I'm gonna

play01:48

get her nft we're going to work on that

play01:49

project what would that be

play01:53

well it would be the government of Dubai

play01:56

as usual because they dream big they

play01:59

want to change things they have big

play02:01

Ambitions and so I feel that there would

play02:05

be the first stakeholder I would go to

play02:07

and uh to partner on on a big plan I

play02:10

think there's so many things that can be

play02:12

done in uh in Dubai right now to improve

play02:15

our life to improve business to to be

play02:17

more sustainable

play02:19

um but right now we have a special

play02:21

project in the pipeline and it's about

play02:24

indoor air quality and we we would love

play02:28

actually to to start this campaign to

play02:31

make sure that we all leave work play in

play02:36

environments that are that have clean

play02:38

air

play02:39

for us to to be more healthy to to be

play02:42

more concentrated to be more

play02:44

productive for children to also you know

play02:48

spend healthy time in in those

play02:51

classrooms so yeah the big big thing for

play02:53

us coming up is is indoor air quality

play02:56

wow okay so for anybody listening and

play02:59

you know what I was so surprised Tatiana

play03:02

when I found out you know that the air

play03:06

quality we have here in the UAE you know

play03:08

is ranked as some of you know in the

play03:11

list of not the really good ones in the

play03:12

world it's like at the top of this list

play03:14

and it's shocking to me that sometimes I

play03:17

have you know colleagues in India you

play03:18

know our tech companies basically and

play03:20

their their days or their months when

play03:22

the air quality here is worse than

play03:24

English

play03:25

um and that's shocking you don't realize

play03:27

that at all

play03:29

um

play03:31

it's so true and actually I think it

play03:33

goes back to five four five years ago

play03:35

when the World Health Organization

play03:37

announced that uh the UE had the worst

play03:39

air quality in the world it was quite

play03:42

shocking for everyone because we when we

play03:45

think about our quality and better

play03:47

quality we imagine those dark cities

play03:50

where you can't see through because the

play03:52

air is so thick and polluted but

play03:54

actually pollution can also be very much

play03:57

transparent and invisible it's about the

play04:01

thin dust the particles the particulates

play04:04

actually that go into are lungs and the

play04:08

thinner they are the the more they can

play04:11

actually get into our bloodstream and

play04:14

those uh PM there are PM 2.5

play04:18

unfortunately are very high here in the

play04:21

UAE and this is due to dust this is due

play04:23

to combustion flaring

play04:26

um and it's due to the fact that we

play04:29

don't have rain so we there's nothing

play04:31

that actually cleans the air and all

play04:33

these particles that are in suspension

play04:36

um but at the end of the day this is an

play04:38

outdoor

play04:39

uh challenge but there's a lot we can do

play04:42

for indoor and if you think about it

play04:44

here we spend most of our time maybe 80

play04:47

percent of our day indoor and that's

play04:50

where we can make a difference

play04:52

I love that I love that you pointed out

play04:54

and you're so right right I think Dubai

play04:56

is the only place in the world where you

play04:57

can say to someone I'm going for a walk

play04:59

at the mall

play05:04

right you're like if you go really early

play05:06

nobody's there and you can go for a walk

play05:08

yes it's so hot outside

play05:11

um I love that Tatiana

play05:14

um

play05:15

my next question for you is tell me how

play05:17

you spend your your typical day I mean

play05:19

running this tell us a little bit about

play05:21

your company and what you do every day

play05:25

well I wish I had a typical day but

play05:28

every day is so different we we're

play05:30

running so different so many different

play05:31

campaigns and activities that if I'm

play05:34

lucky I'm actually sitting like today

play05:36

here in the office with the team and we

play05:39

go through all the different um

play05:40

activities we have to plan throughout

play05:42

the week but the fun days are when we

play05:45

have to go out there and do tree

play05:46

planting or um presentations into

play05:49

schools or work with corporates at the

play05:52

moment we're doing a very interesting um

play05:54

Workshop called the climate Frisk where

play05:56

we work with people to for them to

play05:58

understand what climate change is and

play06:00

this is something that everyone is

play06:02

talking about it's in the media

play06:04

we are all scared and and it's a very

play06:08

Doom and Gloom scenario everywhere but

play06:11

at the end of the day if I ask you Sally

play06:12

why is climate change do you really know

play06:15

do you know what are the causes and

play06:17

what's all what's all around was the

play06:19

implications and the consequences

play06:21

nobody really understands and that's

play06:24

where we feel like we don't have a role

play06:27

to play and we don't feel engaged and

play06:29

most of the population actually is not

play06:31

interested anymore

play06:32

so that is something we're working

play06:34

really hard with with companies to to

play06:37

engage to create awareness and education

play06:39

around these topics so climate change is

play06:41

one another one is sustainability

play06:43

another big buzzword but not many people

play06:46

know what sustainability is and usually

play06:48

they think it's about recycling or

play06:50

planting trees but it's so much more and

play06:53

it's about people it's about also

play06:55

business and profitability we want

play06:57

businesses to be profitable to for to be

play07:00

sustainable to have a sustainable world

play07:01

and these are things that are not

play07:04

understood and there's no awareness

play07:05

around it so usually my days are are

play07:08

this a very interesting meeting

play07:11

incredible people and having fun and and

play07:14

feeling that at the end of the day we've

play07:16

done something really good

play07:18

wow well now I guess I'm going to ask

play07:21

you this question because you kind of

play07:23

parlayed it what are you most proud of

play07:24

so far from all your body of work I'll

play07:27

ask you in your work life and I'll ask

play07:29

you in your personal life what are you

play07:30

most proud of so far

play07:33

so from a professional point of view I'm

play07:36

very proud that we're still here

play07:39

because honestly goombok was never meant

play07:42

to be since day one

play07:44

um the main question was why are you

play07:47

doing this and and remember when I

play07:49

started gumbo it was 13 years ago we

play07:51

were not using words such as

play07:52

sustainability it was more about going

play07:54

green using eco-friendly Solutions so

play07:59

and and in the region there was not much

play08:01

interest and I was considered the

play08:03

annoying person that would annoy people

play08:05

doing dinners talking about the things

play08:07

we would support and so

play08:09

it started really in in a

play08:13

big push from from myself but also from

play08:16

the team to because we believed in it

play08:18

there was a lot of passion behind it

play08:21

to make sure that people would

play08:23

understand that we needed to change

play08:24

things around uh the way we consume the

play08:27

way we eat the way we we produce energy

play08:31

the way we waste so these are things

play08:35

that at the end of the day are simple

play08:36

things and simple actions we cannot take

play08:38

during our our journey to become more

play08:41

sustainable but we needed to start

play08:43

somewhere and the start was very

play08:45

difficult and then we went through

play08:47

different crises

play08:48

and now finally it's like

play08:52

at the top of the agenda for everyone to

play08:55

understand what sustainability is and

play08:57

it's a priority it's an emergency but

play09:00

it's been 13 interesting years so I'm

play09:03

very very proud of us being still here

play09:05

2022.

play09:06

can I tell you I'm so proud of you too

play09:09

like uh you know like keep going you

play09:12

know I I you know I've been with you on

play09:14

parts of this journey

play09:16

um you know so it's so lovely to see

play09:18

whenever I see any of your new projects

play09:20

I'm silently campaigning you're going go

play09:22

Tatiana go Tatiana yeah so

play09:26

um

play09:27

you know work-life balance is so

play09:29

difficult

play09:31

um tell me a little bit about that

play09:33

because you're you know you're I I love

play09:35

the fact that we're future royals here

play09:36

in two different missions how is that

play09:38

let me address that issue

play09:41

um is that is that even is that even

play09:43

does that even exist

play09:45

well well the previous question was uh

play09:49

what what was I was proud of from my

play09:51

person in life and and I think it's it's

play09:54

this right the work balance between the

play09:57

life balance between work and and and

play09:59

and family uh three boys there are now

play10:02

17 15 and seven years old

play10:06

um an amazing husband but it's it's not

play10:08

been easy but also I have to say I

play10:12

started goombuk and I wanted to to have

play10:14

my own Enterprise to be more flexible

play10:18

um and to be able to say I'm going to

play10:19

dedicate a certain amount of time to my

play10:22

family and a certain amount of time to

play10:24

myself which we always forget about as

play10:26

entrepreneurs to and I've heard I've

play10:28

learned that and and you you reach

play10:30

burnout very very quickly

play10:32

and and as part of the of the way we

play10:36

work at Boom book it's really about

play10:37

flexibility

play10:40

um the whole team has always had

play10:42

possibility to work from home since

play10:44

since 13 years ago

play10:47

um taking holidays when the children are

play10:50

out because they have a school holidays

play10:52

traveling from far if they had to travel

play10:55

with the family

play10:57

um because otherwise it's it's really

play10:59

really hard and it's it's a it is a

play11:02

reality for women and it's not something

play11:04

we can hide or be afraid of or be

play11:06

ashamed of we have a role to play Within

play11:10

the family and so let's do it and let's

play11:13

be proud of it and and and we should be

play11:16

able to do it so somehow within gunbook

play11:19

I think what I'm proud of for myself but

play11:22

also for the team is this is is the

play11:24

flexibility to have a

play11:26

a balance because otherwise it's very

play11:29

very hard I love that I love that I you

play11:33

know and it's hard it's so hard you have

play11:36

to do that with intention I think

play11:38

um because if you don't with intention

play11:40

it gets so very quickly you can get into

play11:43

that you know that that kind of hamster

play11:45

wheel

play11:47

yeah so Tatiana

play11:50

um you know my next question for you is

play11:53

going to be what do you think uh you

play11:56

know I'm gonna uh so we never want to

play11:58

think of the end of what we do right

play12:01

um but I'm going to fast forward let's

play12:04

say maybe 15 years from now and Goomba

play12:05

doesn't exist anymore and we're at the

play12:07

funeral of goombok everyone

play12:11

what is Goomba going to the world what

play12:15

is the thing that Goomba is absolutely

play12:17

going to leave its mark on the world

play12:19

that everybody will miss about Goon

play12:21

books 50 years from now so so not not

play12:23

anytime soon

play12:27

wow what a question

play12:30

um to surprise I think uh

play12:34

Specialties to surprise people and

play12:37

companies to always come up with

play12:39

something new and unexpected a lot of

play12:43

the campaigns we've been launching were

play12:45

completely unexpected and

play12:48

um we're always trying to we're not into

play12:50

technology so I cannot use the word

play12:52

innovate but within what we do we always

play12:55

look at what are the challenges and how

play12:57

we can we can address them and we

play12:59

immediately imagine and create

play13:02

a campaign to go out there and and

play13:04

create awareness and education so I

play13:07

think now somehow our partners and

play13:10

different stakeholders got used to this

play13:12

okay what's next what is goombu coming

play13:15

up with you know and and maybe that's

play13:17

what people are gonna miss is this uh

play13:19

this creativity this coming up with new

play13:22

ideas and uh we're very bubbly and

play13:25

excited and passionate you know once

play13:27

I've been told not to use too much the

play13:29

word passionate

play13:31

um I should use more the word expert or

play13:35

you know more corporate words but I I I

play13:38

I I I I prefer to say the the truth

play13:40

we're very very passionate it doesn't

play13:43

mean we're not experts but

play13:45

um this is also what makes us bubbly and

play13:48

creative and and engaging

play13:50

yeah you know what it's so funny that

play13:52

you said that yesterday I was doing a

play13:54

podcast and I had the podcaster say to

play13:56

me why do you call people yummy you know

play13:59

because I often say no

play14:02

he goes what does that mean yummy are

play14:05

people offended and I said well when you

play14:07

think of yummy do you think of anything

play14:08

ever negative and I'm like no it's a

play14:10

positive word

play14:12

[Laughter]

play14:15

so Tatiana you're available as an

play14:19

industry expert to

play14:21

um you know to really anyone and you

play14:23

know you know the question I want to say

play14:25

to you if you have to choose an industry

play14:27

expert yourself today that you would

play14:30

have liked to have access what kind of

play14:32

industry expert do you want to have

play14:34

access to

play14:36

foreign

play14:39

I think right now an aspect of my life

play14:42

that needs to to improve is the

play14:45

spirituality so I would go to an expert

play14:48

that can help me with that

play14:51

um find that aspect in my life because

play14:54

now I'm so focused on on the

play14:57

practicalities and on on the Amazon work

play15:00

and some somehow this is a part that now

play15:03

I want to develop I feel the need for it

play15:05

I think through life we go through a lot

play15:08

of different

play15:09

challenges and and stories and there's a

play15:12

point where spirituality for some people

play15:15

it happens earlier for me it's now so

play15:17

now

play15:21

it's absolutely okay you know

play15:25

um I think that's lovely and I think

play15:26

it's so important because even though

play15:29

we're all experts in particular fields

play15:31

we uh we also all need people and I

play15:35

think you know that's so important

play15:37

um you know for anyone and you know

play15:38

having that room so for you it's uh

play15:41

spiritual I love that you know and um I

play15:43

I hope you find that expert you know I

play15:45

went on that Journey about 10 years ago

play15:47

that spirituality journey and it changed

play15:49

completely my life it changed completely

play15:52

in the world how I see others

play15:56

um so I'm excited for you to find that

play15:58

extra Tatiana

play16:00

um

play16:01

so I'm gonna ask you two last questions

play16:04

um

play16:05

why would the eight-year-old version of

play16:08

you be excited to hang out with you

play16:10

right now

play16:12

okay

play16:13

oh gosh

play16:17

why would the eight-year-old version of

play16:19

you be excited to hang out with you

play16:21

right now

play16:23

uh because I would I mean my when I was

play16:26

eight years old I

play16:28

I was actually a very happy kid

play16:32

um but I they were I was in a bubble and

play16:35

I think it was part of our generation

play16:36

it's normal we were very protected and

play16:39

we we didn't have I don't know I felt I

play16:42

I was completely unaware

play16:45

of the challenges around the world and I

play16:47

discovered all that much much later so I

play16:50

think my eight-year-old today would be

play16:51

happy to hang out to to understand other

play16:54

things that are happening around the

play16:56

world

play16:58

um the things that have for me to come

play17:00

and live in the Middle East and come to

play17:02

Dubai my 18 year old would have never

play17:04

imagined that

play17:06

my life was I was born in Paris I was in

play17:10

Paris with my parents and when I was

play17:13

eight I would have never imagined what

play17:15

what would come when I was today you

play17:17

know

play17:18

so I think it would be super cool for

play17:21

for my 18 year old to be here in Dubai

play17:23

and have this kind of exposure and and

play17:26

to to diversity to different cultures a

play17:31

different foods I would take my

play17:32

eight-year-old to all the restaurants in

play17:34

Dubai uh Street restaurants

play17:38

oh wow she would love

play17:41

yeah so opening up vision board I love

play17:44

that now we'll end on uh on this note um

play17:47

what is the thing about your sector

play17:49

that's exciting you the most just as a

play17:51

whole is there any Trends or anything

play17:53

that's happening in your sector that's

play17:55

really exciting right now there's so

play17:57

many things that are happening and you

play17:58

know yesterday I attended the Dubai

play18:00

Forum future for the Dubai future forum

play18:03

and the things they were talking about

play18:06

that's coming up that are coming up in

play18:09

terms of Technologies and policies

play18:11

regulations uh Behavior into people

play18:14

everything was very exciting but one

play18:17

panel was discussing sustainable energy

play18:20

and uh there was a lady representative

play18:23

of the European Space Agency and then

play18:27

we're talking about the future of energy

play18:29

being solar panels deployed in space

play18:32

where you don't have clouds you don't

play18:34

have day and nights so products constant

play18:36

and the energy would be beamed down to

play18:40

earth like you know uh like Tesla is

play18:43

doing yeah

play18:45

it was so in credible crazy such a great

play18:49

solution and yeah I really look forward

play18:53

in sustainability you see so many

play18:55

different things because at the end

play18:56

sustainability is what construction

play18:58

Mobility it's about people it's about

play19:01

change it's about impacts about

play19:02

agriculture I mean it really is about

play19:06

our life everywhere in the world so it's

play19:09

exciting to see everything that's coming

play19:11

The Innovation the technology the

play19:13

solution what

play19:14

how people are coming together

play19:17

and and and then the the crazy projects

play19:20

such as this one making a clean energy

play19:22

in space I mean everything is exciting

play19:25

that is awesome so we're gonna close

play19:27

with this one question what is one thing

play19:29

we can all do to try and get to

play19:32

carbon neutral or net carbon zero today

play19:34

what's one thing all of us can do in our

play19:37

lives today

play19:38

okay so very good question also a

play19:41

difference to make to be carbon neutral

play19:44

is something we're doing today as as

play19:46

people as companies whereby we are

play19:48

meeting emissions and so in somehow we

play19:51

can

play19:52

offset them so we can do things invest

play19:55

in Universal energy plant more trees and

play19:59

somehow we can neutralize what we do

play20:02

carbon zero hopefully and this is the

play20:05

aim and the target for countries and for

play20:07

companies is to basically not emit

play20:10

anymore and that is huge uh and and very

play20:15

exciting

play20:17

uh so as individuals what can we do I

play20:21

think it's really about uh the way we

play20:24

consume

play20:25

um the way we purchased it everything

play20:29

has a has a footprint so the T-shirt the

play20:33

food the glasses the computer

play20:37

um the food sure guys and it was so good

play20:39

okay hold on you're back you're back

play20:43

yeah yeah so you we lost you at the way

play20:47

we conceived now where we consume where

play20:49

the computer was not happy about that

play20:54

it's it's about every every single

play20:57

choice we make on a daily basis the the

play20:59

food we purchase let's buy it locally

play21:02

produced um the the clothing let's try

play21:05

to buy things that last longer that I

play21:07

won't have the need to buy more of them

play21:11

um the cars the the books the tables the

play21:15

furniture everything around us has a

play21:17

footprint so first thing we need to do

play21:19

is to reduce our consumption we are we

play21:22

are spoiled today and we consume a lot

play21:24

especially in Dubai and in developed

play21:27

countries we don't give value to to what

play21:30

we have and we always want more and so I

play21:33

think this is the the first thing to do

play21:35

choose one thing of course we can't

play21:37

become perfect from tomorrow but one

play21:40

thing that we know we consume too much

play21:42

of it can be water so the time we spend

play21:45

in the shower let's try to reduce that

play21:46

especially here water is produced

play21:49

through desalination so that has a huge

play21:51

impact

play21:53

um

play21:54

all of us take flowers for one minute

play21:58

less

play22:00

starting today we have our theme

play22:03

absolutely that will have a massive

play22:06

massive impact and another thing is it's

play22:08

red meat uh once a week reduce it uh

play22:13

people they don't realize it but they

play22:15

end up eating red meat almost every day

play22:17

so let's try to to to one day a week say

play22:20

no to the I'm not gonna eat it and maybe

play22:22

twice a week and maybe three times a

play22:24

week and and that has a massive massive

play22:27

impact it's important and the way we

play22:30

produce the meat and and we uh you know

play22:32

take care of the animal it's super

play22:35

intense so reducing these little things

play22:38

really really helps a lot and for for

play22:41

the people who are addicted into fast

play22:43

fashion also try not to fall for the

play22:47

yellow t-shirt that's great for this

play22:49

month because this month is a trap but

play22:51

next month I need the orange T-shirt

play22:52

let's try to avoid that as well it would

play22:55

be great

play22:56

listen I have to end on that note no

play22:59

orange or yellow t-shirts hold on as I

play23:01

said before in my yellow stripes no red

play23:04

meat once a week one minute

play23:07

Tatiana what an absolute privilege I

play23:10

can't wait to see who has the privilege

play23:13

of spending time with you and getting

play23:14

your nft keep up to Fantastic work

play23:18

um you know I absolutely I'm a huge fan

play23:21

me two of you

play23:22

thank you so much for the opportunity

play23:25

bye bye

play23:30

foreign

play23:31

[Music]

Rate This

5.0 / 5 (0 votes)

Related Tags
SustainabilityInnovationClimate ChangeClean EnergyAir QualityDubai ForumWork-Life BalanceEco-FriendlySustainable LivingCarbon Neutral