11 Steps To Impress In Any Panel Discussion | Media Training

Summary

In this video, Fia Fassbinder of Moxie Talk demystifies panel discussions, comparing them to jazz and emphasizing the importance of preparation. She offers tips for panelists to build their brand, establish authority, and engage audiences by being audience-centric. Fia covers the essentials of preparation, including researching, understanding the panel's aim, meeting fellow panelists, and practicing responses. She also highlights the value of storytelling and having a clear 'big idea' to convey. The video is a comprehensive guide for anyone looking to excel in panel discussions.

Takeaways

• 😌 Start by changing your mindset from panic to viewing a panel discussion as an opportunity to showcase your expertise and build your brand.
• 🎷 Compare panel discussions to a jazz concert where improvisation and collaboration are key, requiring preparation but allowing for spontaneity.
• 🔍 Do your research and homework to ensure you are well-prepared for the panel, including understanding the audience and the context of the discussion.
• 🗣️ Connect with the moderator and fellow panelists to understand their perspectives and to prepare for a collaborative and engaging discussion.
• 🎙️ Practice your answers and refine your messaging to ensure clarity, conciseness, and confidence when speaking during the panel.
• ⏰ Be mindful of time limits and stay on track to respect the panel format and the other participants' time to speak.
• 🎥 Consider the medium of the panel discussion, whether it's in-person or virtual, and prepare accordingly for camera or stage presence.
• 💡 Identify your 'big idea' or main message that you want to convey during the panel to establish a clear and memorable impression.
• 📖 Incorporate storytelling into your panel contributions to make your points relatable, engaging, and easier for the audience to remember.
• 👀 Stay engaged even when you are not speaking, as the audience will form opinions about you based on your reactions and body language.
• 🛡 Prepare graceful saves for unexpected questions, and don't be afraid to admit when you don't know the answer, redirecting to more knowledgeable panelists.

Q & A

What is the main theme of the video script?

The main theme of the video script is about how to effectively prepare for and participate in a panel discussion, comparing the experience to a jazz show where improvisation is key.

Why does the speaker compare panel discussions to a jazz show?

The speaker compares panel discussions to a jazz show because both involve a spontaneous and collaborative interaction among individuals with different backgrounds and expertise, much like musicians improvising on stage.

What is the first step suggested when selected as a panelist?

The first step suggested is to change the mindset from panic to seeing the opportunity to build one's brand, establish authority in the industry, and provide valuable insights to the audience.

What does the speaker mean by being 'audience-centric' in a panel discussion?

Being 'audience-centric' means focusing on the needs and interests of the audience, ensuring that the panel discussion is engaging, informative, and memorable for them.

Why is it important to meet the moderator before a panel discussion?

Meeting the moderator is important because they determine the key questions asked and the role each panelist plays in the group, which helps in shaping one's actions and preparation for the panel.

What is the significance of knowing fellow panelists before the panel discussion?

Knowing fellow panelists helps in understanding their expertise and expected contributions, allowing for smooth transitions and effective passing of questions during the discussion, as well as preventing negative interactions.

What is the advice given for handling controversial questions during a panel discussion?

The advice given is to prepare to gracefully dodge or defer controversial questions by practicing answers that redirect the conversation away from contentious topics and towards a more constructive dialogue.

Why is storytelling considered crucial in a panel discussion?

Storytelling is crucial because it helps to relate and resonate with the audience, making complex ideas more accessible and engaging through personal anecdotes, experiences, or relevant narratives.

What should a panelist do if they are faced with a question they cannot answer?

A panelist should prepare a graceful save, such as admitting they do not know the answer and suggesting that another panelist might be better equipped to respond, thus maintaining credibility and avoiding embarrassment.

How can a panelist ensure they remain engaged even when not actively speaking?

A panelist can ensure engagement by maintaining eye contact with the speaker, nodding in agreement at relevant points, and demonstrating active listening, as the audience forms opinions based on non-verbal cues as well.

What is the final piece of advice given for panelists in the video script?

The final advice is to enjoy the discussion, as it is an opportunity to share knowledge, grow one's brand and reputation, and provide a memorable experience for the audience, all of which can be achieved with proper preparation.