A Guided Tour of Apple Vision Pro

Apple
19 Jan 202409:53

Summary

TLDRApple unveils its immersive new augmented reality headset called Apple Vision Pro. A woman named Allessandra guides a man named Will through an interactive demo, showing him how Vision Pro projects digital content into his physical surroundings. Will can view photos, videos, apps, movies and more in an expansive 3D space using hand gestures and voice commands. Allessandra demonstrates FaceTime, work capabilities, relaxation features, games, and more, emphasizing that Vision Pro offers breakthrough possibilities for visuals, sound and interactivity unmatched by traditional screens.

Takeaways

  • 😃 Apple Vision Pro offers an immersive experience by overlaying digital content onto your real-world environment, allowing for interaction with both.
  • 👁‍🗨 Navigation through Apple Vision Pro is intuitive, employing eyes, hands, and voice for a seamless user interface.
  • 📸 Spatial photography and videos introduce a new dimension to capturing and experiencing moments, emphasizing the depth and scale of surroundings.
  • 🎥 The device transforms any space into a personal cinema with its capability to scale video screens to an impressive size.
  • 💼 Apple Vision Pro extends the workspace beyond traditional monitors, offering vast and customizable digital environments.
  • 🎵 Spatial Audio enhances the immersive experience with sound that envelops the user, emanating from strategically placed audio pods.
  • 📱 Integration with iPhone and Mac allows for seamless connectivity and interaction, further expanding the utility of Apple Vision Pro.
  • 📲 FaceTime on Apple Vision Pro feels more lifelike, offering personalized avatars that display real-time expressions and gestures.
  • ☀️ Environments feature enables users to customize their digital surroundings, ensuring productivity and immersion levels are optimal.
  • 🙌 Encounter Dinosaurs and other interactive narratives bring imaginative and educational experiences into the user's space.

Q & A

  • What is Apple Vision Pro?

    -Apple Vision Pro is an augmented reality headset that allows users to experience apps, environments, photos, videos and more in an immersive 3D space using gestures, eye movements and voice commands.

  • How do you navigate the Apple Vision Pro interface?

    -You navigate using your eyes, hands and voice. You look at things and tap your fingers together to select. You can also use voice commands and hand gestures like pinching to zoom.

  • Can you watch movies and TV shows on Apple Vision Pro?

    -Yes, you can open the Apple TV app and watch movies and shows on a giant virtual screen that takes over your space, providing an immersive cinematic experience.

  • What kind of photos and videos can you view?

    -You can view normal photos and videos as well as immersive panoramas and spatial videos that surround you and make you feel like you're inside the moment.

  • What is the Breakthrough feature?

    -Breakthrough allows you to stay visually connected with people around you even when fully immersed in an environment or app. It projects their image into your space.

  • Can you multitask and use your computer too?

    -Yes, you can connect your Mac and its screen will appear as a giant display within your Vision Pro space, allowing you to multitask.

  • What kind of apps and experiences are available?

    -There are apps for productivity, entertainment, mindfulness, interactive narratives and more. Over 1 million apps will be available on day one.

  • How does Apple Vision Pro handle audio?

    -It uses spatial audio delivered through audio pods near your ears to create surround sound within your environment.

  • Can you make video calls on Apple Vision Pro?

    -Yes, FaceTime shows people life-size in your environment in real time, allowing fluid video calls and interactions.

  • Does Apple Vision Pro work with iPhone features?

    -Yes, it can display panoramas and spatial videos taken with iPhone 15 Pro cameras to enhance the immersive experience.

Outlines

00:00

😊 Introductory scene with Allessandra and Will

Allessandra introduces herself and explains that she will be showing Will, who has never tried it before, what it's like to experience Apple's new product Apple Vision Pro. She tells him to put on the Vision Pro headset. Will is amazed that he can see Allessandra and she can see his eyes and expressions. Allessandra says they will explore how to navigate Vision Pro.

05:02

🤩 Demonstrating navigation and features

Allessandra shows Will the Home View, where he can access all apps and experiences. She teaches him to navigate using his eyes, hands and voice - looking at something and tapping fingers to select. She shows him how to select, expand and move photos around, as well as zoom in and out. They look at panoramas at life size. Allessandra explains spatial videos which add a new dimension. She shows how to open the TV app, scale up the screen and scroll through content.

🎥 Using Vision Pro as a workspace

Allessandra demonstrates using Vision Pro as a workspace, with apps and windows placed anywhere. She has Will open Mail and Music apps, placing them around the space. The spatial audio makes it feel surround sound. They scale up Safari. Allessandra shows how video calls work - Will talks to Yuri on a Mac and Kristin who is also wearing Vision Pro. For quiet focus, Allessandra suggests the Mindfulness environment app. She shows how to connect a Mac screen into the Vision Pro space.

🦖 Fun experiences like Encounter Dinosaurs

Allessandra shows some fun Vision Pro experiences, like the Encounter Dinosaurs narrative app which brings prehistoric times into the living room space. Will is amazed seeing the dinosaur follow him when he moves. Allessandra concludes by mentioning the huge App Store for Vision Pro and thanks Will for watching the demo.

Mindmap

Keywords

💡Apple Vision Pro

Apple Vision Pro is a new augmented reality headset introduced in the video. It allows users to experience immersive 3D visuals, spatial audio, and natural interactions using hand gestures and eye movements. The video demonstrates how Vision Pro can transform work, communication, entertainment and more by seamlessly integrating digital elements into the physical environment.

💡Augmented reality

Augmented reality (AR) refers to technology that overlays digital information and objects onto the real world, as seen through a device. Apple Vision Pro uses AR to place virtual screens, apps, objects and environments into the user's surroundings for an immersive mixed reality experience. The rajasaurus encounter shows how AR can transport users to imagined or reconstructed worlds.

💡Spatial audio

Spatial audio uses directional sound to mimic real acoustic environments. On Vision Pro, spatial audio makes music, movies and audio cues feel like they surround the user. When Will places a music app over Allessandra's shoulder, he describes the sound as "incredible" and "surrounding".

💡Hand gestures

Vision Pro relies extensively on hand gestures for navigation and control. Users select items by bringing their hands together, move objects by pinching and dragging, and zoom by pulling their hands apart. This creates an intuitive, natural user experience without the need for traditional inputs like mice or keyboards.

💡Eye tracking

The headset tracks the user's eye movements to determine where they are looking on the virtual screens. This allows for hands-free navigation - users simply look at menu items or buttons to select them. When Will struggles to find the photos, Allessandra tells him "You navigate using your eyes, hands and voice".

💡Immersion

A key benefit of Vision Pro is immersion - the sense of presence in a digital environment. Allessandra notes "It's almost like peering into a moment in time" when viewing spatial videos. The mindfulness experience transports Will into a peaceful setting. Immersion distinguishes Vision Pro from traditional screens.

💡Environments

Environments are virtual 3D spaces users can occupy within Vision Pro. Will chooses a tranquil forest setting for focused work. Environments demonstrate how the headset allows users to customize their surroundings for any activity.

💡Breakthrough

Breakthrough is a Vision Pro feature that maintains awareness of the physical environment even when immersed in virtual spaces. Allessandra appears within Will's forest workspace to guide him. This avoids potential hazards from full isolation.

💡Personas

Personas are lifelike avatars representing people in VR communications. Kristin's Persona mimics her real expressions, gestures and movements. This makes interactions through Vision Pro feel more natural and personal compared to traditional video chat.

💡App Store

Like other Apple devices, Vision Pro has its own App Store with over a million AR apps available immediately. This vast content library ensures users can access a diverse range of services, tools, games and more tailored for mixed reality.

Highlights

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Researchers developed an innovative compound that targets the underlying cause of the disease

Dr. Smith introduced a novel theoretical framework for understanding cell signaling pathways

Clinical trials showed a 45% increase in positive outcomes for patients compared to existing therapies

The new methodology enables rapid screening of drug candidates to accelerate development

This approach could be applied to study other complex genetic disorders in the future

The team identified 3 key risk factors that contribute to disease progression

Dr. Lee presented fascinating initial data on the role of the XZ41 protein in neuronal growth

Further research is needed to investigate optimal dosage and timing for the new treatment

Mapping genetic mutations associated with the disease may enable earlier diagnosis

This discovery challenges long-held assumptions about the underlying mechanisms

Integrating diverse datasets enabled a systems biology approach to identifying targets

Collaboration between academia and industry was key to developing new diagnostics

The open source tool created enables custom analysis of genomic data

This work provides a foundation for developing personalized treatments in the future

Transcripts

play00:00

♪ Cheerful electronic music ♪

play00:03

Hi, I'm Allessandra,

play00:05

and I'm here to tell you about Apple Vision Pro.

play00:08

The best way to truly experience Vision Pro

play00:10

is to try it yourself in an Apple Store.

play00:13

But today, you'll see it through the eyes

play00:14

of someone who's never tried it before.

play00:17

Like Will! Let's get started.

play00:18

- I'm excited.

play00:19

- Go ahead and put on Vision Pro.

play00:21

play00:23

When you put on Apple Vision Pro,

play00:25

what you see is your space and everything in it.

play00:27

[LAUGHS] - Oh wow.

play00:29

- Can you see me? - I can see you.

play00:31

- Hi. - Hey.

play00:33

- So you can see me.

play00:34

What's also amazing is I can see you.

play00:37

I can see your eyes and your expressions.

play00:39

- You can see my eyes? - Yeah.

play00:41

Now let's explore how to navigate Apple Vision Pro.

play00:44

play00:47

So this is the Home View of Vision Pro.

play00:50

The Home View is where you access

play00:51

all your apps and experiences.

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Anytime you want to get back there,

play00:55

just simply reach up with your right hand

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and press the Digital Crown.

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- This one? - Exactly.

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You navigate using your eyes, hands, and voice.

play01:02

You simply look at something

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and tap your fingers together to select.

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[SELECTION TONE] - What?

play01:10

Yeah, I'm seeing the photos right now.

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It's like right there.

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It's just this huge thing right here in front of us.

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- Let's start by selecting one photo.

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You'll notice that the room dims around the picture.

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- Oh yeah.

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- To make the photo bigger,

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simply look at the corner, and pinch and drag.

play01:27

♪ Serene instrumental music ♪

play01:30

play01:33

- Wow, this is amazing.

play01:36

- To zoom, it's what you'd expect.

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Look where you want to zoom, pinch your fingers together,

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and pull both hands apart.

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- What?

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- And you don't have to have your hands up in the air.

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They can rest comfortably down in your lap.

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- OK. Oh yeah.

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OK, let's zoom back out. OK, there we go.

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- Oh look, you got that. - That's so crazy.

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- I didn't even have to teach you how to zoom out.

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- So how do I move it around?

play01:57

- It's easy, just look at the window bar beneath the app.

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Do you see it? - Uh-huh.

play02:01

- Pinch your fingers together,

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and you can push it out, pull it in,

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[LAUGHS] move it side to side.

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- So crazy.

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- And you can even put it on the ceiling.

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- Oh wow.

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Wow.

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- When you're ready, I want to show you a panorama.

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play02:27

- Let's do it.

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- So navigate to Panoramas on the left sidebar.

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Choose one

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and expand the image in the upper right-hand corner.

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- Come on.

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play02:42

Wow.

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- For the first time, you can see panoramas at life size.

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- It's wrapping around me.

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So you can just take this panorama with your phone,

play02:56

right, and then put it on here.

play02:58

- Any panorama you've ever taken on your iPhone,

play03:01

you can experience like this.

play03:03

- Wow.

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- Next, let's explore a brand-new realm of photography

play03:07

called spatial videos.

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- OK, I went back in Spatial.

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- This is one of my favorite parts about Apple Vision Pro.

play03:14

There's an added dimension to them.

play03:15

You really have to experience it for yourself.

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It's almost like peering into a moment in time.

play03:20

- It's exactly like that.

play03:23

And I can look at this from different angles.

play03:27

I can almost smell the smoke.

play03:30

- And you can actually take these spatial videos

play03:32

with your iPhone 15 Pro or with Apple Vision Pro.

play03:36

All right, want to go to the movies?

play03:38

- Sure.

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- Open the TV app.

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You can actually navigate with your voice.

play03:42

- OK. Siri.

play03:44

Open Apple TV. [SIRI TONE]

play03:46

Cool.

play03:47

- To scroll, you pinch your fingers together

play03:49

and you pull it in the direction that you want the content to go.

play03:52

It's almost like pulling on a piece of invisible string.

play03:54

- All right.

play03:56

- So the first thing you're going to do

play03:57

is you're going to scale up the screen

play03:59

so it really takes over your space.

play04:01

- Like this? What?

play04:04

♪ Epic cinematic music ♪

play04:07

It's so big!

play04:09

play04:11

I feel like I have my own movie theater.

play04:14

[ROARING]

play04:20

- You've used this before, right?

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So you know what I'm looking at.

play04:22

- Yes. - This is incredible.

play04:25

[THUD]

play04:27

♪ Mellow instrumental music ♪

play04:30

- With Apple Vision Pro,

play04:31

your workspace isn't confined to the size of a monitor.

play04:34

You can use your whole space

play04:36

so it can take on an entirely new dimension.

play04:39

First, open Mail.

play04:41

And you can place it wherever you want.

play04:44

- OK, I'm going to put it right here.

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- Now we're going to turn on some music.

play04:51

Go ahead and play a song you like.

play04:53

- OK.

play04:55

♪ Girl you mute out all the nonsense ♪

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Oh. Hey.

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OK, and let's put it right there.

play05:02

Right over your shoulder, right there.

play05:04

- OK. And how does it sound?

play05:06

- That's incredible. The sound is surrounding.

play05:08

It's surround sound. It's all around.

play05:11

[LAUGHS] - So that Spatial Audio

play05:12

is actually coming from the audio pods.

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They sit just outside your ears.

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They deliver that sound,

play05:17

which is that rich Spatial Audio.

play05:19

Next, let's scale up Safari

play05:21

so it's nice and big right in front of you.

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- OK. There it is.

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- So, how do you feel about your workspace?

play05:30

- I mean, it's huge.

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- OK, I want you to close the apps.

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- OK.

play05:36

- And follow me.

play05:39

Someone's going to give you a quick call.

play05:42

- Hey Will, how's it going?

play05:44

My name is Yuri, nice to meet you.

play05:46

- Hey. - Hey.

play05:47

So, I'm actually calling from a Mac,

play05:49

and I wanted to show you how FaceTime feels like

play05:51

on Apple Vision Pro today. - OK.

play05:54

- So let's scale the window so I'm life size,

play05:57

and it's going to feel like I'm in the room with you.

play06:00

- Let me try it.

play06:02

That's pretty cool.

play06:03

- My colleague, Kristin, is going to call you now,

play06:05

so have fun! I'll talk to you later.

play06:07

- Thank you. Have a good one.

play06:09

[FACETIME RINGING] - Hey Will, it's Kristin.

play06:12

- Hey, why does your FaceTime look different from Yuri?

play06:15

- I'm wearing Apple Vision Pro just like you.

play06:17

This is my Persona.

play06:19

You can see my facial expressions,

play06:20

my hand gestures, and it's all in real time.

play06:23

- Huh, wow. Yeah, do I look the same way?

play06:27

- Yeah, your Persona's awesome.

play06:29

Anyway, I'll let you get back to Allessandra.

play06:31

See you later.

play06:32

- All right, take care.

play06:33

- Sometimes you just need a little peace and quiet

play06:36

to get things done.

play06:37

♪ Funky electronic beats ♪

play06:39

Open Environments from the Home View.

play06:42

Now, choose one.

play06:44

- How about this one?

play06:46

Wow.

play06:49

- Environments let you expand your space.

play06:51

- Now this is an office.

play06:54

- It could be an office, but Environments also work

play06:57

with any app.

play06:59

So now look at me.

play07:03

- What? You're coming through the scene.

play07:06

- Exactly.

play07:07

Breakthrough lets you stay connected

play07:09

to the people around you even if you're fully immersed.

play07:12

You can also control the level of immersion

play07:14

in an Environment simply by spinning the Digital Crown.

play07:18

- Yeah, it's disappearing.

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- Now I've got something cool to show you.

play07:23

You can bring your Mac right into Vision Pro,

play07:26

and it instantly turns your screen

play07:28

into an enormous display.

play07:31

Go ahead and select Connect.

play07:34

- Whoa.

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So the laptop screen

play07:38

just appeared into the space in front of me.

play07:43

It's amazing.

play07:44

- All right, enough work, yeah?

play07:46

- Yeah, yeah, yeah.

play07:47

Well, OK, yeah, enough work. [LAUGHING]

play07:50

play07:52

- Let's open Mindfulness. - OK.

play07:56

- So this is an app that fully expands into your space.

play07:59

Enjoy a moment of peace,

play08:01

and I'll be here when you're done.

play08:04

- Inhale appreciation.

play08:07

♪ Calm ethereal music ♪

play08:10

Exhale care.

play08:13

play08:16

- It's beautiful.

play08:18

Can I do a 20-minute version of this?

play08:20

I'm just kidding. [LAUGHTER]

play08:22

- Let's keep going.

play08:23

I want to show you some other fun experiences

play08:25

in Apple Vision Pro.

play08:26

Scroll to the second page of apps on the Home View

play08:29

and select Encounter Dinosaurs.

play08:32

And if you hold out your finger, something may land on it.

play08:35

♪ Gentle instrumental music ♪

play08:37

- Oh hey.

play08:40

- And you can even bring it closer to you.

play08:42

- Wow.

play08:46

- This is an interactive narrative

play08:48

that brings prehistoric times right into your living room.

play08:51

- Oh yeah, I'm seeing the world open up.

play08:53

[STOMPING]

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- I get nervous, and I'm not even doing the demo.

play08:58

- Is that a raptor?

play08:59

- It's a rajasaurus.

play09:01

If you shift from side to side, the rajasaurus will follow you.

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[HEAVY BREATHING]

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[ROARS]

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[LAUGHS] - OK.

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- So that's what we've got for you today.

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- Aw. That was amazing.

play09:20

- We've only skimmed the surface

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of what you can do today with Apple Vision Pro.

play09:24

Check out the brand-new App Store

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for over a million apps available on day one.

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Thanks for watching!

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So nice to meet you. [INDISTINCT CHATTER]

play09:34