Best Copywriting Niches In 2024 (Where To Find $3k/mo Clients For Beginners)
Summary
TLDRThis video script offers insights into the copywriting industry, highlighting the top five best and worst niches for new copywriters seeking their first high-paying clients. The speaker debunks common misconceptions about niche selection and emphasizes the importance of targeting profitable markets with proven demand. They share personal experiences and strategies for identifying and approaching potential clients, ultimately offering a free $1,000 copywriting course to help viewers kickstart their careers.
Takeaways
- π The speaker emphasizes the importance of choosing the right niche when looking for copywriting clients, stating that niche selection is crucial for success.
- π The speaker debunks the myth that the riches are in the niches, explaining that there is no untapped niche and that profitability is the key indicator of a good niche.
- π‘ The 'inverse hu method' is introduced as a strategy to do the opposite of what popular copywriting courses suggest, as the speaker found them ineffective.
- π€ The misconception that one must niche down extremely specific is challenged, with the argument that a too-specific niche may not be profitable.
- πͺ The speaker suggests that being better than average in a competitive market is sufficient for success, using the analogy of competing against toddlers in a bench press competition.
- π« The script advises against targeting e-commerce brands, big corporations, social media influencers without monetization, and businesses just starting out due to low profit margins or unrealistic expectations.
- π The top five best niches for copywriters are identified as ecom info products, marketing agencies, B2B consulting and coaching, real estate info products, and fitness and health.
- π The speaker highlights the importance of qualifications when choosing clients, such as the size of their audience, profit margins, and existing success with marketing.
- π€ Working with agencies can provide dual opportunities to write copy for the agency itself and for its clients, leading to more experience and testimonials.
- π The script stresses the value of referrals from successful clients in profitable niches, which can lead to more high-paying opportunities.
- π― The takeaway emphasizes the need for understanding client qualifications and the outreach process to secure high-paying copywriting clients.
Q & A
What is the main topic of the video script?
-The main topic of the video script is about identifying the best and worst niches for copywriters to find clients, particularly for those aiming to earn their first few thousand dollars a month.
What misconception does the speaker address about copywriting niches?
-The speaker addresses the misconception that the riches are in the niches and that one should niche down very specifically. The speaker argues that there is no untapped niche and that a lack of competition often indicates a lack of profitability.
What is the speaker's view on the 'real world' method in copywriting?
-The speaker refers to the 'real world' method, associated with a popular copywriting course by Andrew tape, as ineffective for them. They suggest doing the opposite of what is taught in such courses as a new approach.
What is the speaker's opinion on competition and oversaturation in copywriting niches?
-The speaker believes that competition and oversaturation are not as detrimental as many think. They argue that once you are better than average in your skills, there is room for you in any niche, and your success does not mean someone else's failure.
What does the speaker suggest about the importance of niches in copywriting?
-The speaker suggests that while niches are nice to have, they are not strictly necessary. They emphasize that it's more important to write for businesses that are already making money and have a proven track record.
What are some of the qualifications the speaker considers important when choosing a copywriting client?
-The speaker considers qualifications such as the number of engaged followers a client has, the nature of their offer, profit margins, and whether they are already making money with email sales pages or other forms of copywriting.
What are the top four worst niches to get into as a copywriter according to the speaker?
-The top four worst niches according to the speaker are e-commerce, big corporations, social media influencers with more followers than dollars, and businesses that are just starting out and have not yet made significant revenue.
What are the top five best copywriting niches suggested by the speaker?
-The top five best copywriting niches suggested by the speaker are ecom info products or business opportunities, marketing agencies, B2B consulting and coaching, real estate info products and mentorships, and fitness and health.
What is the speaker's stance on the fitness niche in copywriting?
-The speaker believes that the fitness niche can be very profitable for copywriters, but emphasizes the importance of targeting the right clients within the nicheβthose who are online fitness professionals with an optimized online presence and a marketing strategy in place.
What is the speaker offering at the end of the video?
-The speaker is offering a free copywriting course, which is part of a free copy starter kit, to help viewers improve their outreach strategies and potentially increase their earnings as copywriters.
What is the importance of qualifications when choosing a niche according to the script?
-Qualifications are important because they help determine the profitability and suitability of a niche for a copywriter. They include the client's existing revenue, marketing setup, and the potential for growth and profit within that niche.
Outlines
π Copywriting Niche Selection and Outreach Strategy
The speaker discusses the importance of niche selection for new copywriters seeking their first high-paying clients. They argue against the common belief of finding 'untapped' niches and instead advocate for targeting proven profitable niches. The speaker shares their experience and insights from coaching students and conducting interviews, highlighting misconceptions about niche specialization and the importance of competition and oversaturation in the market. They emphasize the need to be better than average in a niche to succeed and offer a free copywriting course by the end of the video.
π« Avoiding Unprofitable Copywriting Niches
This paragraph outlines the top four niches that copywriters should avoid, including e-commerce brands with low profit margins, big corporations that rarely hire freelancers, social media influencers who have not monetized their following, and businesses that are just starting out and may not have a proven revenue stream. The speaker explains the challenges of each niche and suggests focusing on businesses that are already profitable and have a demand for copywriting services.
π Top Niches for Copywriters to Target
The speaker identifies the top five best niches for copywriters, starting with e-commerce info products and business opportunities, which often involve dropshipping and online courses. They provide examples of successful individuals in this niche and caution against working with those who may not have a reputable business model. The paragraph also touches on the benefits of working with marketing agencies, which can offer dual opportunities for copywriters to write for the agency and its clients.
πΌ High-Profit Niches in B2B, Consulting, and Real Estate
The speaker continues to detail high-profit niches, including B2B consulting and coaching, where copywriters can assist business owners in scaling their operations. They mention the potential for significant earnings and referrals in this space. Additionally, they discuss real estate info products and mentorships, noting the high-profit margins and the capital-intensive nature of real estate, making it an attractive niche for copywriters.
ποΈββοΈ Fitness and Health as a Lucrative Copywriting Niche
In the final paragraph, the speaker addresses the misconception that the fitness niche is not profitable for copywriters. They emphasize the importance of qualifications, such as an offer, following, and revenue generation, when choosing clients. The speaker provides examples of online fitness professionals with optimized marketing strategies and warns against targeting personal trainers who do not have an online presence or marketing setup. They conclude with an offer of a free outreach course within a starter kit for copywriters.
Mindmap
Keywords
π‘Copywriting
π‘Niche
π‘Outreach
π‘Misqualifications
π‘Ecom Info Products
π‘Marketing Agency
π‘B2B Consulting
π‘Real Estate Info Products
π‘Fitness and Health
π‘Qualifications
Highlights
The importance of niche selection for copywriters when seeking their first high-paying clients.
Dispelling the myth that the riches are in the niches and the misconception of needing a very specific niche.
The inverse hu method, or doing the opposite of popular copywriting advice that didn't yield results.
The reality that there is no untapped niche and the relationship between niche profitability and copywriter presence.
The analogy of competition in copywriting compared to a powerlifter competing against bodybuilders and toddlers.
The concept that being better than average in copywriting creates room for success.
The misconception that the best niches are related to health, wealth, and relationships.
The argument that profitability exists in every niche and the importance of a proven profitable niche.
The notion that niches are not necessary but nice to have, especially when aligned with one's qualifications.
Qualifications to consider when choosing clients, such as follower count, engagement, and profit margins.
The top four worst niches to target as a copywriter, including e-commerce, big corporations, social media influencers, and new businesses.
The top five best niches for copywriters, starting with ecom info products and business opportunities.
The benefits of working with marketing agencies as a copywriter, including dual opportunity and diverse client experience.
The high-profit potential in B2B consulting and coaching, and the value of referrals from successful clients.
The lucrative nature of real estate info products and mentorships, with high-profit margins and potential commissions.
The fitness and health niche as a top copywriting niche, emphasizing the importance of qualifications and online presence.
A free outreach course offered to help copywriters improve their client acquisition strategies.
Transcripts
when you're trying to find your very
first 2,000 $3,000 or $4,000 a month
copywriting client the first question
that's going to pop into your head is
who should I be outreaching to and of
course when deciding who to outreach to
Niche is a very big factor so in this
video I'm going to show you the top five
best and worst niches that you can get
clients in as a copywriter because look
when it comes to niches I can
confidently say that I have it figured
out not only getting the 10K a month
myself but also helping other students
do it all the interviews are on Myan
Channel and of course in the wins
section in the Discord and by being able
to coach my students privately I've been
able to see what niches work who they're
outreaching to how they're actually
getting these clients what niches these
clients are in and also what niches
don't work as well so my friends with
all that being said let's hop right into
it and just as a quick disclaimer at the
end of this video I'm going to be
hooking you up with my $1,000
copywriting course for absolutely free
so make sure you stick around and watch
till the end so you know exactly where
to find that so look man when it comes
to nishas I first have to explain the
nitty-gritty because every every single
beginner copywriter gets this wrong they
have the wrong idea they've been misled
they've been misguided and I'm here to
actually clear everything up so that you
can actually start making money with
copyrighting as soon as possible and you
don't have to struggle for months
outreaching to the wrong people because
look maybe your Outreach is absolutely
banger but if you're outreaching to the
wrong people then you might as well not
even be outreaching at all so look
copyrighting nich's misconception number
one is that the riches are in the niches
and now this is something that I
believed for a long time because I
learned it from someone where that was
teaching things that didn't work for me
okay and I actually call this the
inverse hu method or the inverse the
real world message so if you don't know
the real world or hu is a copyrighting
course that's very very very popular it
is of course owned and marketed by
Andrew tape and in my opinion you know I
went through it I tried everything and
it didn't work out for me so my new
method is to just do the opposite of
whatever they say because they've always
come up with these templates they've
always come up with these rules I've
tried them I was struggling and spitting
my wheels for months and they of course
say that you need to Niche down you need
to have a very very very specific Niche
don't just pick Fitness you should pick
uh Fitness moms who are over 40 and
pregnant because that's where all the
money is at it's untapped bro and look
the fact of the matter is is that that
is what most copywriters believe that's
what most people believe in general but
that is the farthest thing from the
truth that is the farthest thing that
you want to focus from because look
there is no quote unquote untapped Niche
if you find a niche and there are no
copywriters in it that means that it's
not profitable there's a reason why
there's nobody actually doing it because
it simply doesn't work and this of
course goes back to the theory of
competition and oversaturation here's
the deal look so let's say you are a
powerlifter okay and your goal is to Max
rep 200lb bench press and you're going
up against let's say three bodybuilders
these are three dudes that are literally
250 lb lean this is some stiff
competition it's not going to be easy to
beat them chances are you probably won't
beat them I know I wouldn't beat them
but that's exactly what competition
feels like but here's the here's the
real thing okay let's say you're doing a
bench press competition against 25
toddlers 25 toddlers to see who can Max
rep 200 lb who do you think is going to
win obviously it's you but wait what if
it's 400 toddlers what if it's 500 what
if it's a million toddlers you versus a
million toddlers technically you have a
million in one chance that you're going
to win but the competition is literally
just not even capable of doing probably
even one rep so this is exactly what
competition feels like this is what
competition can be if you're someone
who's actually developing their skill
you're a great copywriter a great
marketer you've been practicing for a
long time it will literally be you
against a bunch of Toddlers and that's
the funny thing about competition and
oversaturation is that all it takes is
to be better than average once you're
better than average there's room for you
wherever you need to be and the reason
why people get competition or
oversaturation so wrong is because they
think of it like like you know Android
competes with apple but if you really
think about it these are like the two
top dogs they're at the very very very
top and I hate to break it to you but
even if you're making 10,000 20,000
$30,000 a month in the grand scheme of
things that's not that much money okay
so you're not going to be a huge Tech
trillion dollar company who's competing
with some other huge Tech trillion
dollar company and there's only so much
Market Shar it's really not like that
your success doesn't mean someone else's
failure all you have to do is be better
than everyone else and you can always
succeed that's why going into niches
that are actually proven are the best
way to find your first premium
copywriting clients okay so look another
huge misconception that most SP
copywriters have is that oh well niches
are all about health wealth and
relationships and there's more
opportunity in health than there is in
wealth there's more opportunity in
wealth than there is in relationships
well I'm here to tell you that it
doesn't necessarily work like that
either guys there are profitable
businesses in every single quote unquote
Niche that there is and no one Niche is
better than the next the best Niche is
the one that is proven profitable it is
possible other copywriters are making
money in it and preferably it's
something that you know about okay
another thing I like to say is that
niches are not necessary but they are
nice to have meaning look let's say that
you're writing for an e-commerce brand
that specializes in taking on female
clients so teaching females e-commerce
and you're a male it's going to be
difficult for you to actually learn how
to write for them because you don't know
their perspective you don't know what
their values are so it's not going to be
the best however let's say you are
really really big into health and
fitness well that would be a much better
Niche to go into because now you already
know about the target audience you
already know things about it and that's
why I always say it's less important to
talk about niche as it is about
qualifications qualifications are things
like how many followers do they have
engaged followers not just bought
followers what does their offer look
like what are the profit margins how
much money are they probably making and
and are they already making money with
email sales Pages or any form of
copyrighting and now look these
qualifications are going to be different
for everybody for example I'm not going
to be working with anybody who's only
got like 10,000 followers it doesn't
make any sense I would only work with
people who have hundreds of thousands if
not millions of followers but however if
you're just starting out there's nothing
wrong with working with people with
smaller audiences and smaller Brands
making less money so now look with all
that being said I'm now going to go over
the top five best and worst copyrighting
niches I'm also going to give you some
examples and of course be explaining why
so let's go over the top four worst
copyrighting niches number one is
anything eCommerce so if you're reaching
out to like Nike or a shoe brand or guys
with like who are making shirts or guys
who are just selling camera equipment
for example these are not going to be
the best companies to work for the
reason why is because they have low
profit margins and they also don't
usually hire Freelancers these are
usually big corporations and of course
that leads me to my second niche that
you're going to want to avoid which is
anything big corporations I'm talking
like McDonald's BMW Walmart I mean it's
just first of all it's unrealistic
they're not going to hire Freelancers
and if they do hire people it's going to
be an in-house team which means they
want you to work in their office is
essentially just a glorified 9 to5 so
that's not something you're going to
want to go into and next is social media
influencers okay people who have more
followers than dollars meaning they have
hundreds of thousands of followers or
millions of followers but they're not
actually making any money they're not
monetizing their following in the way
that they should be now look the first
start you're going to have is well I can
help them monetize their following but
here's the thing guys it's way easier to
keep something going that already has
momentum and make it go faster than to
take something that's at a complete stop
and actually build that momentum so
you're going to want to work for
businesses who are already making money
already making money with copyrighting
preferably and you can just come in and
optimize and help take care of the
workload which brings me to the number
four worst quote unquote Niche that you
can actually go for as a CER which is
businesses who are just starting out
okay businesses who like haven't even
gotten their first 5k a month yet or 10K
a month yet it just wouldn't make any
sense I mean imagine someone outreaching
to you the person watching this video
and you haven't really made much money
yet it wouldn't make any sense and that
person would probably be wasting their
time now while those are the top four
worst copyrighting niches to get into
more like the worst qualifications but
you know hopefully that makes more sense
to you now we're going to go over the
top five best copyrighting niches for
copywriters to get into and like I said
I'm to give you some examples so let's
hop right in to the laptop of Justice
first and foremost is Ecom info products
or anything business opportunity okay so
Ecom info products essentially means uh
Drop Shipping gurus right so the thing
with these dudes is that they're making
lots of money already from Drop Shipping
and they're also making a lot of money
from their programs as well now this is
a way that you can actually help them
get more students get more student
results so make their students win even
more and also just increase their bottom
line revenue so right here we can see
that we have a guy named Ecom Legend So
this guy Ecom Legend 158,000 followers
so as you can see he has a decent
following if we go over to his reals you
can see he has decent views as well so
these aren't just all bought followers
um he has 60,000 on this one 20,000 on
this one 53,000 on this one 100,000 on
this one now um the thing is here is
that with with anything business
opportunity you want to be careful that
you're not running into dudes who are
gummy right um I don't know this dude
personally his brand seems just fine I'd
have to do a little bit more research
but if there are dudes who are just like
selling courses in a way that you don't
feel is right that you feel as like
they're just shoving courses down their
followings throat then that's not the
type of person that you should work for
right you should work for the people who
are giving out free value and have a
course that's just there in the back end
right and then that way you're actually
able to make money working with people
reputably and of course this doesn't
have to be just e-commerce right there's
tons of different ways um I know
different copywriters who are making
tons of money like $4,000 $5,000 a month
just doing daily emails for dudes who
are uh actually doing YouTube automation
right so their offer is hey if you're
not making any money right now online I
will show you how to start making money
online with YouTube Automation and
there's tons and tons and tons of
different offers like that guys it's
really funny how on a lot of my videos
or a lot of anybody's videos who has
online products they're going to say oh
well you know easy for you to say bro
you you just make hundreds of thousands
of dollars off of your course well if
it's really that easy why don't you get
some of that like dude why don't you
actually work for these dudes who are
actually out here making courses making
money getting their students good
results and then you don't have to
actually come out with your own course
you don't have to make any of your own
products you can just help them sell
their course okay so the number two top
copyrighting Niche is marketing agency
so this guy his name is agency God uh I
guess and his uh he has 25,000 followers
as you can see he's the founder of these
two agencies so this one fanners which
is 14,000 followers and it's a full
service lead generation agency over here
he has another one and it is a uh just a
lead it's just a Airbnb business okay so
this guy has two businesses and this
brings me to another point so I've
worked with um service-based agencies
before and it's something that's really
great because you get to work with
multiple clients so essentially I worked
for this agency guy this agency guy
worked for three other really really big
Nam games in the industry so now I get
way more experience way more
copyrighting experience under my belt
way more testimonials and also I get way
more Knowledge and Skills because I'm
working on different things with
different businesses and the other great
part about agencies is they have what I
like to call dual opportunity okay so
you can essentially write copy for the
agency itself and help them make more
money or you can write copy for the
agency's clients and help make their
clients more money so then you can
increase their success rate on their
product and next next up is B2B
Consulting and coaching this offer
essentially looks like hey business
owners I'm going to show you how to
scale your business from $50,000 a month
all the way to $500,000 a month okay and
this is guys like Ravi abuvala okay RBI
abuvala um Lauren tickner Tanner chister
even Alex heroi these are all business
Consulting type of uh Brands and look
man I've worked with these dudes before
and these are the guys who literally
make like $10 million plus 30 million
$50 million in a year it is insane how
much money these guys make because
they're able to get such crazy results
for their clients now I've worked with
these clients before in the past and the
best part about them is that not only
can you work for their business but the
referrals man the referrals are insane
because I mean think of it you're
working for a business who works for
other businesses and shows them how to
make more money and also they have done
for you Services if you don't understand
done for you Services simply means that
instead of me coaching you or me telling
you what to do I'm going to come into
your business and build you a funnel or
build you a lead Magnet or build you a
landing page or these sorts of things so
just like I said tons of profit tons and
tons and tons of profit and also tons of
opportunity in this niche as well now
for the number four top copyrighting
Niche we have real estate info products
and mentorships so this is like anything
like consulting or also there's like
also courses in here as well but the
thing with this type of Niche or these
types of guys is that you know they're
in real estate so the thing with real
estate is that again they're already
making tons of money from Real Estate
they're probably making tons of money in
their business and for people to even
consider real estate they know that they
have to have some sort of capital to
invest so I've worked with real estate
clients before that are literally
selling mentorships that are over
$10,000 each why because you're able to
make way more than
$10,000 with real estate and now this
$10,000 is pretty much all profit okay
there's no actual products that go into
it so all you have to do is make your
clients like what four sales in a month
that's
$440,000 for them okay and that means
that you of course can walk home with
$3,000 or $4,000 a month and it's really
just nothing it's like 10% Commission
Now the offers in this space are going
to look something like I'm going to show
you how to fix and flip properties I'm
going to show you how to fix and flip
airbnbs I'm going to show you how to buy
refurbish refinance and uh reinvest and
like this guy for example Hamza invests
he shows you how to uh invest in Flex
space and develop your own commercial
real estate and now for the last final
top Niche the best niche in all of
copywriting by far I'm talking there's
so much money in this Niche it is
ridiculous is only fans okay no look I
had to hit it on you guys again if you
guys know you know but I'm just kidding
okay so not only fans but rather fitness
and health okay so there's a couple
things to really realize and understand
when it comes to the fitness Niche
because people tell me all the time yo
tyon the fitness Niche it doesn't work
bro like I Outreach to these personal
trainers and uh I it didn't work and and
none of them wanted any of my marketing
okay listen up okay lock in CU if you
listen to anything in this video it's
this okay remember I was talking about
qualifications qualifications they need
to have an offer they need to have a
following they need to be making money
this sorts of thing okay what people are
doing is they're ignoring qualifications
and they're saying this dude has muscle
and he's a personal trainer why don't I
just work for him where some of these
personal trainers are the type of dudes
who work with three clients and they're
in person and they charge their clients
$1,000 a month and that's literally just
it that's all they do right those are
the guys you want to avoid yes they look
like personal trainers and they are
personal trainers but they're not online
fitness professionals like this guy as
you can see he has some some really
telltale signs he has an optimized bio
he has a free Six Week Shred guide which
is a free lead magnet he has um some
trainings here he has an
app and he also has an optin right so
first name last name email and Instagram
as you can see he already has this stuff
he already has his marketing stuff um
created already and I mean this page is
a good good example of something that
could easily be optimized it's not the
best so and this is the type of guy that
you're not going to want to outreach to
but people Outreach to this type of dude
all the time then they come to me say it
doesn't work so as you can see 700 33
followers that's it 18 years old no
optimized bio no link in the bio no
nothing he's just a dude that's shredded
and probably a personal trainer but he
doesn't actually Market it on his page
and now look guys as you can probably
tell who you Outreach to is only half
the battle there's also how you're going
to outreach to them what do you say how
do you get them on the call what do you
say once you're on the call these are
all questions you're going to need to
have answered and studied if you want to
be a copywriter who's going to make
thousands of dollars per month and of
course that's why I would like to hook
you up with my completely free Outreach
course inside of the free copy starter
kit which is essentially a whole $1,000
course that you can get for free down
below in the description so go down
there download it now and of course I
will leave some videos on screen that
you can check out next that's it for the
today of course I will see you guys on
the next one peace
[Music]
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