Keren! Modal Awal 1,5 Juta Kini Sukses Ekspor Ke 6 Negara

Summary

This video showcases the inspiring journey of Agung Redo Mulyo and his wife, Fatatul Mustika, who transformed their business, Uma Baby Shop, into an online success. Starting with a small investment and leveraging platforms like Shopee, they expanded their business internationally to countries such as Malaysia, Singapore, the Philippines, and Thailand. Despite initial challenges and a move from Jakarta to Malang, their perseverance and strategic use of e-commerce tools, including dropshipping and free shipping, led to impressive growth. Their story highlights the power of online business, especially for young entrepreneurs with a strong commitment to their goals.

Takeaways

• 😀 Online business is promising, as proven by the success of the speaker's own journey over 9 years.
• 😀 Starting with just Rp1 million, the speaker's business expanded into international markets including Malaysia, Singapore, the Philippines, and Thailand.
• 😀 E-commerce platforms like Shopee have made it easy to grow a business, handling everything from orders to shipping.
• 😀 Uma Baby Shop started from a simple need to buy baby products for their own child, which led to the idea of selling baby goods online.
• 😀 Despite initial struggles and the move from Jakarta to Malang, the speaker's business continued to thrive through Shopee's platform.
• 😀 The ease of starting an online business without significant capital, using platforms like Shopee, can lead to success even from remote locations.
• 😀 Online business offers scalability, with the speaker's business growing from local to international markets, facilitated by Shopee's support.
• 😀 The shift from offline to online sales during the 2019-2020 period accelerated the growth of e-commerce businesses.
• 😀 The speaker's business focuses on young mothers and offers convenience through curated baby product packages.
• 😀 Shopee's features, such as free shipping, voucher programs, and ease of product return, make it a seller-friendly platform.
• 😀 Starting a business with little capital is possible if there is strong commitment and a willingness to learn and adapt.

Q & A

How did the founders of Uma Baby Shop start their business?

The founders, Agung Redo Mulyo and Fatatul Mustika, started their business after Agung gave Fatatul a budget of 1.5 million IDR for buying baby clothes for their unborn child. They decided to sell those items online, which led to the creation of Uma Baby Shop.

What platform did Uma Baby Shop use to start selling, and why?

They started selling on Shopee because it offered easy registration, free shipping promotions, and was a popular platform at the time, especially for new sellers.

What challenges did Uma Baby Shop face when moving from Jakarta to Malang?

The main challenge was the skepticism of people around them, as they were moving from a high-order region in Jakarta to a remote area in Malang. However, they overcame this by using Shopee, which allowed them to sell from Malang to other parts of Indonesia and even internationally.

What role did Shopee play in the growth of Uma Baby Shop?

Shopee facilitated Uma Baby Shop’s growth by providing a platform with features like free shipping, easy returns, and promotional tools. Shopee's support allowed them to expand beyond Indonesia to countries like Malaysia, Singapore, the Philippines, and Thailand.

How does Uma Baby Shop handle product distribution and shipping?

Uma Baby Shop packs their products in Malang, while Shopee takes care of the shipping process, including handling logistics for both domestic and international markets.

What is the importance of trends in Uma Baby Shop’s business?

Trends are important for Uma Baby Shop because they help them predict what young mothers will want. For example, they closely follow trends in baby clothing, hijab styles, and popular colors to ensure their products remain attractive to their target market.

How does Uma Baby Shop manage to remain competitive in the market?

Uma Baby Shop remains competitive by offering products at competitive prices, staying updated on trends, and using Shopee’s marketing tools like promotional vouchers and advertisements to increase their reach.

How does Uma Baby Shop create a positive impact on its employees?

Uma Baby Shop supports its employees by providing jobs to freelancers, such as tailors, in Solo and Bandung. They also ensure that their business provides benefits to many people, from the local community to their team.

How has the online business landscape changed since Uma Baby Shop started?

Since Uma Baby Shop began, there has been a significant shift from offline to online business, especially during the COVID-19 pandemic. More businesses have moved online, and platforms like Shopee have made it easier for anyone to sell products online, even with little to no capital.

What advice does Fatatul Mustika offer to aspiring entrepreneurs?

Fatatul encourages aspiring entrepreneurs to start immediately, regardless of the size of capital. She emphasizes that one can start with what they already have and grow with commitment, effort, and prayer.