QUAL A MELHOR PLATAFORMA PARA 2025? HOTMART, EDUZZ, MONETIZZE, KIWIFY OU HEROSPARK?

Summary

This video provides a comprehensive comparison of major online sales platforms for digital and physical products, including Hotmart, Edus, Monetize, Wifi, and Heroes Park, with a focus on the latest 2025 updates. It discusses the platforms' fees, features, and unique advantages, helping entrepreneurs make an informed decision based on their business needs. The video emphasizes the importance of platform choice in maximizing profits, highlighting differences in transaction fees, support, and withdrawal terms. Viewers are encouraged to engage by sharing their experiences and seeking advice on tax and financial planning for digital businesses.

Takeaways

• 😀 There's no single 'best' platform for everyone; the right one depends on your business needs.
• 😀 Hotmart's fee per sale is R$99.999 plus R$1, but it has a large community and global support.
• 😀 Edus has a lower fee structure than Hotmart (R$4.90 + R$1), but its member's area is less advanced.
• 😀 Monetize offers a solid structure for selling physical products, including inventory and shipping management.
• 😀 AiFi stands out for its modern interface and fast withdrawals, though its affiliate program is invite-only.
• 😀 Heroes Park offers integrated marketing tools and a structured member's area but has a smaller affiliate community.
• 😀 Hotmart recently increased its installment fee, which can directly impact your revenue when customers pay in installments.
• 😀 Edus has a withdrawal limit for individuals (R$2,250 per month), which could be an issue for high-revenue sellers.
• 😀 If you sell both physical and digital products, Monetize offers a more competitive structure for these types of sales.
• 😀 Choosing the right platform is important to avoid unnecessary fees, especially for scaling sales and maximizing profit.
• 😀 Regardless of the platform, having a sales plan, financial planning, and tax planning is crucial to avoid losing money.

Q & A

What is the main takeaway about choosing an online selling platform?

There is no one-size-fits-all answer. The best platform depends on your specific business needs. The script compares various platforms like Hotmart, Edus, Monetize, Wifi, and Heroes Park, each with its own strengths and weaknesses.

How has the Hotmart fee structure changed recently?

Hotmart recently increased the installment rate from R$2.89 to R$3.49 per month, which can impact the revenue of those using installment payment options.

What are some advantages of using Hotmart?

Hotmart is widely known and well-established in the market, with global support for international sales, a robust members’ area, and a large affiliate community ready to sell your product.

What are the downsides of Hotmart?

Hotmart has the highest fees in the market and can have delays in releasing payments, which could be problematic for sellers needing faster access to funds.

How does Edus compare to Hotmart in terms of fees?

Edus offers lower fees than Hotmart, with a direct sale fee of R$4.90 plus R$1, and a higher fee of R$8.90 plus R$1 for affiliate sales. This makes it a more affordable option for those with lower sales volume.

What limitations does Edus have?

Edus has a monthly withdrawal limit of R$2,250 for individual sellers, which can be an issue for high-revenue entrepreneurs. Additionally, its members’ area is not as advanced as other platforms.

Which platform is better for selling physical products?

Monetize is considered a better option for selling physical products as it offers a more complete structure for inventory and shipping management, which Hotmart and Edus do not provide.

What are the benefits of using Wifi as a selling platform?

Wifi offers a more modern and user-friendly interface, resembling Netflix. It also allows fast withdrawals and has no monthly fees, which could be an advantage for sellers looking for simplicity and efficiency.

What are some challenges associated with Wifi?

Wifi's affiliate program is by invitation only, and the platform has a smaller user base compared to more established platforms like Hotmart and Edus.

What makes Heroes Park different from other platforms?

Heroes Park integrates marketing and sales tools within the platform itself, offering features like an optimized checkout for better conversions and a well-structured members’ area for detailed control of courses and materials.