How To Make $1000 a Month With a Camera | A Realistic NO-BS Guide

Summary

In this casual business video, Evan from Modern Creative Money shares actionable steps for photographers to earn a thousand dollars a month. He emphasizes the importance of identifying the product, understanding the perfect customer, doing the math to reach the target income, planning customer acquisition, and refining strategies based on what works. With a focus on client work, product sales, and social media, Evan provides insights on leveraging Squarespace for professional presentation and booking, ultimately encouraging persistence and smart adaptation in growing a creative business.

Takeaways

• 📷 The video is aimed at photographers looking to make a consistent income of a thousand dollars a month with their camera.
• 🎥 The speaker, Evan, adopts a casual style to connect with the audience and share his insights on building a photography business.
• 🚫 Building a creative business is a process and not a get-rich-quick scheme; it requires time and consistent action.
• 🔍 Identifying the specific product or service you offer is crucial for targeting the right customers and making sales.
• 💼 There are three main ways to make money with a camera: clients, products, and social media, each with different barriers to entry.
• 👨‍👩‍👧‍👦 For client-based businesses, targeting a specific customer segment, like family photography, can help in building a focused clientele.
• 🎨 Product-based businesses require business acumen and an understanding of margins, as well as a platform to sell items like digital presets or physical prints.
• 🤔 Social media can be lucrative but is less actionable and more dependent on growing an audience and brand recognition over time.
• 🧮 Understanding the math behind your business, such as how many clients or products you need to sell to reach your income goal, is essential.
• 📍 Knowing where your perfect customer spends their time is key to planning an effective customer acquisition strategy.
• 📈 Once you have a plan, taking action to get your first customer is vital; it provides real-world feedback to refine your approach.
• 🔄 Continuously refining your strategy based on what works and doubling down on successful tactics is the path to scaling your business.

Q & A

What is the main goal of the video?

The main goal of the video is to guide viewers on how to make a thousand dollars a month with their camera, focusing on actionable steps and strategies for photographers and creatives.

What is the first step Evan recommends in building a creative business?

The first step Evan recommends is understanding that building a creative business is a process and it's not something that happens overnight or offers instant gratification.

What are the three main ways to make money with a camera according to the video?

The three main ways to make money with a camera are through clients, products, and social media.

Why is identifying the product you are selling crucial for a photography business?

Identifying the product you are selling is crucial because it helps you focus on one thing you excel at, making it easier to market and sell to your target audience.

What is the importance of identifying your perfect customer in the business process?

Identifying your perfect customer is important because it allows you to be hyper-specific about who you are targeting with your product, making your marketing efforts more effective.

How does Evan suggest calculating the number of customers needed to make a thousand dollars a month?

Evan suggests doing the math based on your product's price and the profit margin, determining how many customers you need to serve to reach your monthly financial goal.

What is the role of Squarespace in the business plan discussed in the video?

Squarespace is highlighted as a tool that can help photographers and creatives build a professional website, sell products, book appointments, and make their business appear more professional to potential customers.

Why is getting the first customer crucial in the business growth process outlined in the video?

Getting the first customer is crucial because it validates your business model and allows you to see the errors in your process, so you can refine your strategy and improve your customer acquisition plan.

What is the significance of focusing on what works after acquiring the first customer?

Focusing on what works after acquiring the first customer is significant because it helps you double down on effective strategies, refine your process, and scale your business by targeting more of the right customers.

How does the video suggest scaling the business once the initial goal is achieved?

The video suggests scaling the business by continuing to implement and refine the strategies that worked to acquire the first few customers, and then doubling down on those to increase the number of customers and revenue.

What is the final advice given by Evan for those looking to grow their creative business?

Evan's final advice is to keep refining the process that works, be open to learning and adapting, and to focus on the strategies that yield results, which can then be scaled to grow the business further.