Revealing 10 Winning Shopify Dropshipping Products (Q4 2023)

Tanner Planes
25 Nov 202313:46

Summary

TLDRTanner Planis shares his journey from affiliate marketing to e-commerce, highlighting the challenges of physical product sales and pivoting to digital dropshipping. He emphasizes the profitability of digital products, which eliminate shipping and supplier dependencies. Tanner showcases successful digital dropshipping stores, demonstrating how they solve real-life problems and generate significant revenue. He offers free resources, including his ebooks, to help viewers start their own profitable online businesses.

Takeaways

  • πŸ˜€ Tanner Planis first made money online through affiliate marketing and later ventured into e-commerce at the age of 16.
  • πŸ’° Despite still having a physical products brand, it doesn't generate profit as all earnings are reinvested to keep up with the market.
  • πŸ“ˆ Tanner has developed a new online business model called 'digital Drop Shipping', which is highly profitable as it doesn't require shipping physical products.
  • πŸ”‘ The key to his digital products' success is that they solve real-life problems, which is a rule Tanner follows when creating and selling digital products.
  • πŸ“š An example of a successful digital drop shipping product is an ebook called 'Divinely Feminine', which addresses a real-life problem in relationships and has generated over $60,000 in 30 days.
  • πŸ’‘ Tanner emphasizes the importance of starting with one digital product and expanding the product range as the customer base grows.
  • 🌟 He showcases various examples of successful digital drop shipping stores, highlighting their niches, sales figures, and unique selling propositions.
  • πŸ“ˆ The 'Mental Wellness Library' is an example of a store that has generated nearly $80,000 in 30 days by selling low-ticket digital products related to mental health and self-care.
  • πŸ“Š 'Emily Excels' is a store that does over $220,000 a month by selling a custom spreadsheet, demonstrating the potential of digital products with no recurring costs.
  • πŸ“ˆ 'Ailia Notion' is another example, generating over $51,000 in 30 days by selling productivity templates for the note-taking app Notion.
  • πŸŽ“ Tanner mentions the potential of niche markets like 'Med Student Notes', which targets aspiring nurses and has the potential to generate significant revenue.

Q & A

  • What was Tanner Planis' first online business venture?

    -Tanner Planis' first online business venture was affiliate marketing, which later transitioned into e-commerce as a 16-year-old selling physical products.

  • Why does Tanner mention that his physical product brand doesn't pay him a penny?

    -Tanner mentions that his physical product brand doesn't pay him because all the earnings have to be reinvested to keep up with the market, and he doesn't have control over the product quality or shipping.

  • What is the new online business model Tanner has created that is more profitable?

    -The new online business model Tanner has created is digital Drop Shipping, which involves selling digital products that don't require shipping and can be delivered instantly to customers.

  • What is the main advantage of digital Drop Shipping according to Tanner?

    -The main advantage of digital Drop Shipping is that it allows full control over the business, eliminates recurring product costs, and avoids shipping issues since products are delivered instantly upon purchase.

  • What is the rule Tanner uses to sell digital products effectively?

    -Tanner uses the rule that every product he sells must solve a real-life problem, ensuring that there is a demand for the product and it addresses a specific issue faced by a certain group of people.

  • Can you provide an example of a successful digital Drop Shipping product mentioned in the script?

    -An example of a successful digital Drop Shipping product is an ebook called 'Learn the secrets to making him obsessed,' which targets a specific group of women looking to enhance their relationships and has generated over $60,000 in the last 30 days.

  • What is the significance of the name 'Emily Excels' for the custom spreadsheet brand?

    -The name 'Emily Excels' is significant because studies have shown that people are more likely to engage with a female name versus a male name, which can increase conversions in purchase cycles.

  • What is the niche that the 'Mental Wellness Library' store is targeting and how successful has it been?

    -The 'Mental Wellness Library' store is targeting the niche of mental health and self-care, selling 27 different low-ticket digital products. It has been successful, generating nearly $80,000 in just the last 30 days.

  • What is the strategy Tanner suggests for starting a digital Drop Shipping business?

    -Tanner suggests starting with one simple digital product, building a customer base, and then gradually providing more resources to those customers to solve different problems and increase sales.

  • What is the benefit of selling digital products like custom spreadsheets or templates?

    -The benefit of selling digital products like custom spreadsheets or templates is that they can be created once and then resold multiple times without any additional product cost, leading to higher profitability.

  • What is the offer of the 'Tri Central' store and how much has it generated in sales?

    -The 'Tri Central' store offers chat GPT Bots, which are a more complex digital product. The store has generated over $33,000 in the last 30 days, averaging over $10,000 in sales per day.

  • How much has the 'Med Student Notes' store generated in the last 30 days and what niche is it targeting?

    -The 'Med Student Notes' store has generated over $45,000 in the last 30 days. It is targeting the niche of aspiring nurses, selling digital products to help them pass their tests and secure a career.

  • What is the main product of the 'Photo Light Pro' store and how much has it generated in sales?

    -The main product of the 'Photo Light Pro' store is a mid-journey AI for photography masterclass, which helps people create artistic and photorealistic images using artificial intelligence. The store has done over $20,500 in the last 30 days.

  • What is Tanner offering for free to viewers who stay until the end of the video?

    -Tanner is offering his collection of ebooks for free to viewers who stay until the end of the video. These include a list of winning stores, a digital Drop Shipping domination handbook, 50 viral hooks for organic content, a list of top apps and tools, a guide on running Facebook ads, and a BFCM guide.

Outlines

00:00

πŸ˜€ Introduction to Digital Dropshipping and Online Business Models

Tanner Planis introduces himself and shares his entrepreneurial journey, starting with affiliate marketing and transitioning into e-commerce at the age of 16. He candidly discusses the challenges of physical product sales, including the need to reinvest profits and lack of control over product quality and shipping. Tanner then introduces a new online business model, digital dropshipping, which eliminates the need for physical products and shipping, allowing for instant delivery and higher profit margins. He showcases the success of this model through his own experience and that of others, including a student scaling a digital product using paid ads and Instagram stories. The video promises free ebooks for viewers who stay until the end, emphasizing the potential of digital dropshipping as a profitable and valuable business model.

05:01

πŸ“ˆ Success Stories and Strategies in Digital Dropshipping

The script delves into various success stories of digital dropshipping, highlighting different niches and strategies. It discusses the importance of choosing digital products that solve real-life problems and provides examples such as 'Divinely Feminine', an ebook aimed at relationship issues, which generated significant sales. Tanner shares insights into the sales figures of various digital products, emphasizing the profitability of a single digital asset that can be sold multiple times without additional costs. He also touches on the psychology of selling and the importance of branding, as seen in the success of stores like 'Emily Excels' and 'Ailia Notion'. The paragraph concludes with a teaser for more examples and a promise of free ebooks to viewers who stay until the end of the video.

10:02

πŸš€ Advanced Digital Dropshipping Examples and Tools for Success

This section of the script presents more advanced examples of digital dropshipping, including a store selling chat GPT bots, digital planners, and niche-specific products like medical student notes. It underscores the versatility of the digital dropshipping model and its potential profitability across various niches. Tanner also introduces 'Dropship IO' as a tool for tracking and finding successful digital dropshipping stores. He celebrates the achievements of his students, showcasing the effectiveness of the strategies taught. The script concludes with an offer of free ebooks covering a range of topics from winning store lists to Facebook ads strategies, available for download through a link in the video description, and an invitation for further assistance through a 12-week implementation program.

Mindmap

Keywords

πŸ’‘Affiliate Marketing

Affiliate marketing is a performance-based marketing strategy where an affiliate promotes another company's products or services and earns a commission on each sale made through their referral link. In the video, Tanner Planis mentions that his first experience with making money online was through affiliate marketing, which is foundational to understanding his journey into e-commerce and digital products.

πŸ’‘E-commerce

E-commerce refers to the buying and selling of goods or services using the internet, as well as the transfer of money and data to execute these transactions. Tanner Planis discusses his venture into e-commerce at the age of 16, selling physical products, which is a key part of his entrepreneurial story and the evolution to digital dropshipping.

πŸ’‘Digital Dropshipping

Digital dropshipping is a business model where the retailer does not keep the digital product in stock but instead, when a sale is made, the product is delivered directly to the customer from the supplier. This model is highlighted by Tanner as a more profitable and manageable way of doing business online, as it eliminates the need for physical inventory and shipping.

πŸ’‘Digital Products

Digital products are items that are distributed and sold online, such as ebooks, software, templates, or courses. In the script, Tanner emphasizes the advantage of digital products in his business model, as they can be sold instantly without the need for shipping and with minimal recurring costs.

πŸ’‘Reinvest

To reinvest means to use the profits or earnings from a business to fund further business activities instead of paying them out as income. Tanner mentions reinvesting in his physical product brand to keep up with the market, which is a common practice in business growth and expansion.

πŸ’‘Fulfillment Time

Fulfillment time refers to the time it takes for an order to be processed and delivered to the customer. Tanner points out that in his digital dropshipping model, the fulfillment time is 0 minutes, indicating instant delivery of digital products, which is a significant advantage over physical products.

πŸ’‘Profit Margins

Profit margins indicate how much profit a company makes for every dollar of sales, and they're a key indicator of a business's financial health. Tanner discusses the high profit margins achievable with digital dropshipping due to the lack of physical product costs and shipping fees.

πŸ’‘Selling Strategy

A selling strategy outlines the approach a business takes to promote and sell its products. Tanner's selling strategy involves choosing digital products that solve real-life problems, as illustrated by the example of an ebook addressing relationship issues, which is central to his digital dropshipping success.

πŸ’‘Niche Markets

A niche market is a subset of the market that has distinct characteristics or needs, which Tanner identifies as a key to success in digital dropshipping. He provides examples of stores that have found success by focusing on specific niches like mental wellness, productivity, and student resources.

πŸ’‘Conversion Rates

Conversion rates measure the effectiveness of a marketing campaign or a sales process, showing the percentage of total visitors that complete a desired action, such as making a purchase. Tanner mentions the importance of a brand name in increasing conversions, as seen with the 'Emily Excels' example, which is a strategy to improve conversion rates.

πŸ’‘Perceived Value

Perceived value is the value that a customer believes they are receiving from a product or service, which may not necessarily reflect its actual value. Tanner highlights how the design and branding of digital products can create a sense of high perceived value, making customers more likely to purchase, as demonstrated by the 'Tri Central' store example.

πŸ’‘Customer Base

A customer base refers to the group of all customers or users that a business has. Tanner advises building a customer base with one digital product and then expanding to offer more resources to those customers, which is a strategy for growing sales and customer loyalty.

πŸ’‘Profitability

Profitability is the ability of a business to generate profit. Tanner's discussion of digital dropshipping emphasizes the profitability of selling digital products that can be made once and sold multiple times without additional costs, as opposed to physical products.

πŸ’‘Organic Growth

Organic growth refers to an increase in business metrics like revenue or customer numbers that comes from the business's core operations, rather than from external factors. Tanner mentions 'organic' in the context of one of his students achieving sales growth without paid advertising, indicating growth from the business's inherent appeal and marketing efforts.

Highlights

Tanner Planis shares his journey from affiliate marketing to e-commerce, emphasizing the challenges and evolution of his business.

Introduction to the concept of digital dropshipping as a new online business model that is more profitable and efficient.

Digital dropshipping eliminates the need for physical product shipping and allows for instant delivery to customers.

Tanner has successfully created and scaled his own digital dropshipping business and has helped others do the same.

Case study of a student scaling a digital product online using organic and paid advertising strategies.

Offer of free ebooks at the end of the video to provide additional value to viewers.

Explanation of traditional e-commerce challenges, such as customer dissatisfaction and lack of control over product quality and shipping.

Transition from physical to digital products to gain full control over the business and eliminate recurring costs.

The importance of selling digital products that solve real-life problems to ensure market demand and product value.

Example of a successful digital dropshipping product: an ebook addressing relationship issues and its significant sales figures.

Analysis of various digital dropshipping stores and their sales performance, showcasing the potential of the business model.

Mental Wellness Library's success with low-ticket digital products in the mental health and self-care niche.

Emily Excels' strategy of selling custom spreadsheets as a one-time creation with multiple sales potential.

Ailia Notion's use of a female brand name and digital templates for productivity, capitalizing on the note-taking app market.

Tri Central's advanced approach to digital dropshipping with the sale of chat GPT Bots and unique branding.

My Digital Planner's success in the digital planning niche, demonstrating the appeal of digital organization tools.

Med Student Notes' significant sales in a niche market, targeting aspiring nurses with study materials.

Plasma DXF's strategy of selling CNC art files, tapping into the market for machine-guided designs.

Photo Light Pro's focus on AI for photography masterclasses, combining technology with creative learning.

Instinct Footy's success with a single ebook in the soccer niche, highlighting the power of targeted content.

The Three Secrets store's approach to health and weight loss, using psychological selling tactics in their product description.

Promotion of drop ship IO as a tool for finding and tracking digital dropshipping stores, and sharing of student success stories.

Offer of a comprehensive set of free ebooks covering strategies, tools, and advertising techniques for digital dropshipping.

Invitation for viewers to join a 12-week challenge for personalized implementation support in digital dropshipping.

Transcripts

play00:00

welcome to another video my name is

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Tanner planis and the first way I ever

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made money online was by doing affiliate

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marketing and from there I got into

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e-commerce as a 16-year-old selling

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physical products and I'm going to be

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honest here I still have a brand that

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sells physical products and it doesn't

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pay me a penny and that's because we

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have to reinvest everything just to keep

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up with the market that it's in and it

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doesn't matter at the end of the day

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because what I've been able to do is

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create a new online business model that

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generates sales at a much more

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profitable rate because the products

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don't have to to be shipped you can see

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right here the time to fulfill is 0

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minutes and this business model has been

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the biggest blessing of my life because

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it's the most valuable business I've

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ever started and the most profitable and

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this is something that not only myself

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has done but something that I've also

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helped others do and what this business

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model is called is digital Drop Shipping

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and like Ron put here this is insane all

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organic good for youon Luke another

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student who was absolutely crushing it

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scaling a digital product online candy

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as well using paid ads and in Instagram

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stories and these are just three out of

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the many people that are generating

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results every day with this online

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business model and if you stay to the

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end of this video I'm going to give you

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all of my ebooks for free so make sure

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to stay tuned and this right here is the

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way that I used to start my online

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businesses and the way that many people

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still do it today let's pretend I'm the

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customer right here and what I would do

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is find a supplier from overseas selling

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a product that I can sell on my own

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store and start marketing so then let's

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say I'm the customer over here I buy

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something from the store then I pay a

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supply they ship it out but what happens

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is if me the customer is upset for any

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reason who gets the blame you the

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retailer the one actually selling the

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product you aren't in actual control of

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the business the supplier is in control

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of how it gets to the customer when it

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gets to the customer the quality of that

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product really all you're doing is

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marketing someone else's product and

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hoping to be able to collect some cash

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on the middle transaction and the way

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that I start these businesses now is

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just replacing this one piece right here

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instead of having a supplier instead I

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replace this just with one simple

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digital product and what this allows to

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happen is that you become in full

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control of the business I no longer have

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to pay a supplier a recurring product

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cost every time I make a sale I don't

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have to worry about shipping anything

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because as soon as someone buys it will

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be delivered instantly to that customer

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and that might seem like a lot right now

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but I promise it's not as complex as you

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might think and that's because I'm using

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one simple rule to sell these digital

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products that you could use as well and

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that one rule is that every product I

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sell must solve a real life problem

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and to give you an example let me show

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you a winning digital Drop Shipping

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product right here so this is a store

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called divinely feminine and we can see

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right here this is a simple ebook being

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sold for $ 18.99 and the first line in

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the description is learn the secrets to

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making him obsessed so immediately we

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know that this is a real life problem in

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the relationships category and this book

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is the ultimate guide for women who want

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to tap into their seductive power and

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learn how to make any man obsessed with

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them so this follows the rule because it

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is a real life problem there's a group

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of women specific group of women that

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have this specific problem getting men

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to become attracted to them and this

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book solves that problem now I want you

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to guess how much in sales do you think

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this one simple ebook has made in the

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last 30 days just think about it real

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quick and you don't have to guess

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because I'm going to show you right now

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this product in the last 30 days alone

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has generated over

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$60,000 and that's just on that one

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product alone if we combine all the

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products on the stores this online

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business has generated well over

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$100,000 in the last month alone selling

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simple digital products that are

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delivered instantly to their customers

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and the best part is is that out of

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these 2546 sales they don't have to pay

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a fee every one of those sales instead

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they made the product one time and now

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they get to sell it over and over as

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many times as they profitably can and

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that's not the only store doing this

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right now I'm going to take you through

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10 more examples that are actually

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making money right now so that you can

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see how Drop Shipping digital products

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could be something in your future and

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make sure to stay to the end because I'm

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going to give you all of my ebooks

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completely for free and the first

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example I have right here is the mental

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Wellness Library generating nearly

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$80,000 in just the last 30 days alone

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and to be honest this store is in a

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niche that I don't particularly love but

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we can see that the numbers don't lie

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this brand is selling 27 different low

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ticket digital products all related to

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mental health and selfcare and one thing

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I can say they're definitely doing right

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is that they have a wide variety of

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products to choose from but as a

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beginner if you just start this out

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yourself I wouldn't recommend doing that

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it doesn't make sense what you want to

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do is start with one simple digital

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product and as you build a customer base

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you want to be able to provide more

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resources to those people so they can

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continue to purchase at the same time so

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that way your customers are having more

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problems solved in different ways and

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your business is making more sales than

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just one from every customer the second

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example here is Emily excels this store

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is doing a little over $220,000 a month

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at this point and what they're doing is

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selling a custom spreadsheet so this is

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just another variation of a digital

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product that you could pay for one time

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and then resell over and over as many

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times as you profitably can without

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having to pay a recurring product cost

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so just for example imagine I make a

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custom spreadsheet right now for

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budgeting and I wanted to give it to you

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I could send you a copy you can make a

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copy for yourself and start using it

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that's essentially what this is except

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they are charging a fee for it as we can

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see right here

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$24.99 and one cool little feature to

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think about here with this brand is the

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fact that they have chosen the name

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Emily excels as the name of that brand

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and that's because Studies have shown

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that in purchase Cycles people are much

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more likely to engage with a female name

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versus a mail name so even though this

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is an anonymous digital Drop Shipping

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Store the name Emily still resonates

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more and definitely increases

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conversions for everything they're doing

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and the third example is ailia notion

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doing over

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$51,000 in the last 30 days alone and

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what they're selling is the ultimate

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productivity system it's nothing too

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sexy or complicated but it's absolutely

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printing money now notion is a

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note-taking app where you can build and

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design different templates and systems

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and you can sell those templates to

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others similarly to the spreadsheet

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brand this store is doing something

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using the female name trick and also

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selling an asset that you can make once

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and then share to others for a fee and

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that's exactly what this brand is doing

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the fourth example is Tri Central now

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this store has generated over

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$33,000 in the last 30 days that's an

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average of over $10,000 in sales per day

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now the offer this store is selling is a

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little bit more complex than your normal

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digital product store and that's okay I

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wanted to show you this one to give you

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a little bit of a more advanced

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perspective because what this brand is

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doing is selling chat GPT Bots recently

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chat gbt Pro came out with the features

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to allow you to do a lot of different

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things than just put in text inputs and

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this brand is absolutely capitalizing on

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that Niche and my favorite part of the

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store is really just diving into how

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well they structure the offer and make

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it to the point where there can't really

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be any comparables as you can see how

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they've branded themselves because their

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product may be very similar to thousands

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of others that sell as say chat GPT

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prompts but on the outside there's no

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comparable CRA is on its own level as

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far as the design goes and the exterior

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of this digital product they make a lot

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of perceived value and the fifth example

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here is my digital planner they've been

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crushing it doing almost $100,000 in the

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last 30 days and what they're doing is

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selling digital planners now these have

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been performing amazing this year I've

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tracked several stores in this Niche and

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I even have one for myself to be honest

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with you and there are many different

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angles to approach digital planners from

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this is a one product digital

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dropshipping store selling a digital

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planner for $29.90 this is something

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that would cost you a few hundred to

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have a freelancer make and then you

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could start selling it as your own just

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imagine we paid $200 for this product to

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be made and we sold it for $50 we would

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only have to make four sales to break

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even on our product cost and then

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everything after that could be profit

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the next example is med student notes

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generating over

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$45,000 in the last 30 days and the

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reason I added this example is because

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the niche really caught my attention I

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have a mentor that sells digital

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products to aspiring nurses and is

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generating millions of dollars per month

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doing so and I believe that this is a

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niche that many underestimate and and

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rightfully so usually when we think of

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students we think of broke students

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right they're studying they don't have

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the much money maybe they're in college

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but nurses are studying to pass a test

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that's going to pretty much guarantee

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they're getting a career and getting a

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paycheck so in a way by helping these

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nurses pass their tests and become a

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nurse you are helping them make money so

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this is why this Niche is so popular

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does so well and how my mentor is

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generating millions of dollars per month

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selling digital products to help nurse

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pass their test the next one is plasma

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dxf they've generated over $35,000 in

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the last month selling a simple product

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that people sell on Etsy for two bucks

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three bucks and what they're selling is

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CNC art files a CNC machine allows to

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cut metal and honestly I don't know a

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ton about it but there is obviously a

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market for it because every CNC machine

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has to follow a certain guideline to be

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able to actually work and instead of

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having to make a design yourself make

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sure everything's good to go with the

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machine instead I could come on here

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spend 20 bucks and get 100 plus files of

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all these different designs for decor

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and as you can see they sell a lot of

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different packs and because of that

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they're doing pretty well just imagine

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you're selling a simple digital product

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you don't have to pay a recurring

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product cost you don't have to worry

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about suppliers or shipping times it's

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really a cool business model that like I

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said has blessed me in many different

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ways now the next example is photo light

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Pro they've done over $20,500 in the

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last 30 days alone with their top seller

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being a mid-journey AI for photography

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masterclass now everything on this store

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is photography and videography related

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but with this main product essentially

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what they're doing is helping people

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create artistic and photorealistic

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images using artificial intelligence and

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they're selling this for

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$49.99 Instinct footy is a very beginner

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level store selling simple ebooks and

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one of those ebooks is generating pretty

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much all the sales and they've done over

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$166,000 in the last 30 days and the

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niche that they're in is in soccer and

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this main ebook is called six we to Pro

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and the main value proposition here at

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the top is want to become the best

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footballer version of yourself in 42

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days and that's what this ebook is all

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about so Props to them because they're

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even using the my Shopify URL which I

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personally don't recommend domain will

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cost you 10 bucks and the next one here

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is called the three Secrets this is an

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interesting one they've generated over

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$9,000 in the last 30 days and this is

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an anonymous store in the health

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category selling an ebook and this is

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exactly what a one product digital Drop

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Shipping Store could look like and you

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can see here that they very much dive

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into the psychology of selling someone

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on the problem that someone has who

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would get value out of this because the

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person that would buy this is someone

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that wants to lose weight and this is

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selling the three secrets and they

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immediately start in the description

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with you are here because you know the

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importance of your health and their

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description Dives all into the

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psychology of the pain Point someone's

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dealing with and then selling them on

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these three Secrets now it's doing well

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but I think it could do even better if

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they gave hints on the three Secrets or

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made unique names for each of the three

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mechanisms that they're selling and

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before I give you all of my ebooks for

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free I'm going to make sure that I give

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you this link in the description right

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here which is drop ship IO and my

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affiliate link this is exactly the tool

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that I use to find and track these

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different digital drop shipping stores

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and see exactly how much money they're

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making and recently we've had some

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pretty big student wins like David

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having his first $100 day all organic

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97% profit margins just selling a simple

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e ebook also we had sebas he crossed the

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$400,000 Mark in USD and what's cool is

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that he's earned more than the US

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president salary is which is

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$400,000 herbon just started a new store

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almost $50 in sales on that day and AR

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making her first sale congrats you'll

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never forget it same for you Alex and

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Candy selling a simple ebook for $27

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generated $

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34281 in just a month and a half and

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these are all new students joining my Q4

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challenge to work with me in

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implementing these things over the next

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12 weeks and now for making it this far

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into the video as promised I'm going to

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give you all of my ebooks that I have

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right now for free now the first one is

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the first list of winning stores I ever

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made you just saw the 2.0 list so I'm

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going to make sure you have the 1.0 list

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as well to see even more examples and

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the next one is my ultimate Digital Drop

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Shipping domination handbook this will

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take you through digital Drop Shipping

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strategies you can see all of my

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insights in How I build stores and next

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is 50 viral hooks if you're using organ

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Bic content and want to know how to go

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viral and get people to convert here are

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50 hook ideas that you can copy for

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yourself next top apps and tools you got

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to have this list if you're building a

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digital Drop Shipping Store and want to

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earn consistent profit you have to know

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the top apps and tools and then how to

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actually successfully run Facebook ads

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that's what I have in this ebook my

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entire strategy to go from zero to 100K

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and then my bfcm guide and all of this

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I'm going to give to you for free right

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now in the description of this video

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you're going to see a link to a Google

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drive folder so you can download all

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these for yourself and start applying

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them and if you feel like you need even

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more help outside of that I have a way

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for you to implement all this side by

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side with me over the next 12 weeks just

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message me the word YouTube on Instagram

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for details so I know where you're from

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and then I'll send you how it works

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