What is Salesforce? | 2024 | Simple Explanation of Salesforce by Shrey Sharma

Summary

In this video, the speaker explains Salesforce using a relatable analogy to car buying. Just as you select a car based on your needs and customize it without building it from scratch, Salesforce offers businesses a pre-built CRM that can be tailored to their unique requirements. Founded by Marc Benioff in 1999, Salesforce provides customizable cloud solutions for various industries, helping businesses manage sales, service, and marketing more efficiently. With a wide range of clouds like Sales Cloud, Service Cloud, and Marketing Cloud, Salesforce also allows companies to build custom cloud applications, offering versatility and scalability.

Takeaways

• 😀 Salesforce is a company that provides pre-built applications that can be customized to meet the specific needs of businesses.
• 😀 Instead of building software from scratch, Salesforce allows businesses to use existing applications and modify them as needed.
• 😀 The analogy of buying a car from a dealership and customizing it highlights how Salesforce works—offering a ready-made solution that can be tailored to individual needs.
• 😀 Marc Benioff, the co-founder of Salesforce, saw an opportunity to simplify business software development by offering a customizable CRM platform.
• 😀 Salesforce started with its Sales Cloud to help businesses sell more efficiently and manage their sales processes.
• 😀 In addition to Sales Cloud, Salesforce now offers a variety of specialized clouds like Service Cloud, Marketing Cloud, and Health Cloud to meet different industry needs.
• 😀 Salesforce can also act as a platform for businesses to build cloud applications from scratch.
• 😀 The flexibility of Salesforce allows businesses to use it as a CRM tool with customization or as a platform to develop entirely new applications.
• 😀 Cyntexa, a Salesforce Silver Consulting Partner, specializes in customizing and implementing Salesforce solutions for businesses.
• 😀 Salesforce's ability to offer both pre-built solutions and custom development makes it a versatile tool for businesses of all sizes and industries.

Q & A

What is the main purpose of Salesforce as explained in the video?

Salesforce provides pre-built software applications that cater to the needs of businesses. These applications can be further customized to meet specific requirements, similar to buying a car and customizing it for individual use cases.

How does the car example relate to Salesforce?

The car example is used to explain how Salesforce works. Just like you can buy a car and customize it to suit your needs (like off-roading or drag racing), Salesforce provides a software application that can be customized to meet the unique needs of businesses.

Why doesn't the speaker recommend building a car from scratch for every need?

Building a car from scratch for every need is unnecessary, just as developing software from scratch is inefficient. Instead, it's more practical to buy a pre-built car or software and customize it according to specific needs.

What year was Salesforce founded and by whom?

Salesforce was founded by Marc Benioff in the late 1990s, specifically in 1999 and 2000, with the goal of providing pre-built, customizable software for businesses.

What does the CRM (Customer Relationship Management) system in Salesforce help businesses do?

The CRM in Salesforce helps businesses manage their customer relationships, track sales activities, and improve their sales processes by providing an organized, customizable platform.

What is the significance of Salesforce's platform for building cloud applications?

Salesforce’s platform allows businesses not only to use pre-built CRM software but also to create cloud applications from scratch. This flexibility is a major selling point for Salesforce.

What is the role of Cyntexa in relation to Salesforce?

Cyntexa is a consulting partner of Salesforce, helping clients customize Salesforce applications and develop new cloud-based solutions to meet their specific business needs.

What were the original and current focuses of Salesforce?

Salesforce originally focused on its Sales Cloud, which helped businesses improve their sales processes. Over time, it expanded to include various other clouds such as Service Cloud, Marketing Cloud, Health Cloud, and Financial Cloud, among others.

Can Salesforce be used by businesses of all sizes?

Yes, Salesforce is designed to cater to businesses of all sizes. Its flexibility allows it to meet the needs of small businesses and large enterprises alike, offering customized solutions based on specific requirements.

What is the main benefit of using a CRM like Salesforce instead of building custom software from scratch?

The main benefit is efficiency. Instead of building custom software from scratch, Salesforce offers a pre-built CRM system that can be quickly customized, saving time and resources while still meeting the unique needs of a business.