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Summary
TLDRThis video offers a comprehensive guide on writing a compelling job application letter. It emphasizes the importance of self-presentation, motivation, and tailoring the letter to the specific job. Key advice includes being concise, focusing on your qualifications, and addressing the key questions employers have about your suitability. The video also covers the structure of the letter, from the introduction to the closing statement, and discusses how to present personal strengths and career goals. It highlights the need for authenticity and professionalism in crafting a letter that will catch the employer's attention.
Takeaways
- 😀 Start your cover letter with a direct and concise introduction that immediately highlights your suitability for the job.
- 😀 Tailor your cover letter specifically to the job and company, avoiding generic or overly formal language.
- 😀 Focus on showcasing your qualifications and strengths rather than simply listing your work experience.
- 😀 Your cover letter should be a self-presentation, highlighting why you're motivated and qualified for the position.
- 😀 Avoid redundancy—don’t repeat information already covered in your resume, but rather focus on your motivation and fit for the job.
- 😀 Be mindful of formatting and grammar—ensure consistency and error-free writing to maintain professionalism.
- 😀 It's important to address key questions like 'Who are you?', 'What makes you suitable for the job?', and 'Why do you want to work at this company?'
- 😀 Start strong with a clear statement of why you're the best candidate, such as 'I am the perfect fit for this role in online marketing.'
- 😀 Customize your cover letter for each job application by using keywords from the job description, which shows that you’ve read and understood the requirements.
- 😀 End the letter confidently by stating your availability for an interview and optionally mentioning your salary expectations if needed.
Q & A
What is the main focus of the video script?
-The main focus of the video script is providing guidance on how to write an effective job application letter, with tips on structuring it, presenting oneself, and highlighting qualifications.
What is the most common challenge that applicants face when writing a job application letter?
-According to a Stepstone survey mentioned in the script, applicants find the creation of the job application letter to be the biggest challenge, especially in terms of how to start, address the recipient, and present the information succinctly.
Why is it important to customize your application letter for each job?
-It’s important to customize the application letter for each job because it helps to highlight the specific qualifications and skills that match the job requirements. Personalization shows that the applicant has paid attention to the job description and is genuinely interested in the position.
What are some key elements to include in the introduction of a job application letter?
-The introduction should clearly state why the applicant is interested in the position and quickly convey their suitability for the job. It should ideally include specific information about the job being applied for and demonstrate that the applicant understands what the employer is looking for.
What is the role of the 'profile presentation' section in a job application letter?
-The 'profile presentation' section provides an overview of the applicant's current position, qualifications, and experience. This section should not just summarize the resume but rather explain what the applicant is doing right now and why they are seeking a new challenge.
What should applicants focus on when explaining their motivation for applying?
-Applicants should focus on why they are specifically interested in the company and how their qualifications and experiences make them a good fit for the position. This part should also express genuine interest in the company's goals and how the applicant's skills can contribute to those goals.
What are some common mistakes applicants make in the 'strengths' section?
-A common mistake in the 'strengths' section is making vague or overly general statements. Applicants should be specific, focusing on how their unique skills directly relate to the job they’re applying for. Instead of generic claims, they should use concrete examples that demonstrate their abilities.
What should the closing statements in a job application letter include?
-The closing statements should express eagerness for a personal interview and provide a clear indication of the applicant’s availability. It can also mention the earliest possible start date and salary expectations if relevant, but the focus should be on the desire to meet in person.
Is it important to mention salary expectations in the job application letter?
-It is optional to mention salary expectations in the job application letter. If the employer requests it in the job ad, it should be included. Otherwise, it can be left out unless the applicant feels comfortable mentioning it or it is a relevant point.
What should applicants avoid when writing their job application letter?
-Applicants should avoid overly formal language, unnecessary filler words, and repetition. The application letter should be clear, direct, and free of spelling or grammar mistakes. Additionally, applicants should avoid exaggerating their qualifications or writing too much about personal reasons for seeking a job change.
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